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Advanti Advertising

Phone: +61 7 5479 6123



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24.01.2022 How do you position your business now so that it comes out of these difficult times in the strongest way possible? The last recession shows that the business which kept advertising reaped the benefits ...



22.01.2022 With almost a third of Australians interacting with voice technology, how your brand is represented in an audio sense is becoming increasingly important, as this article explains. If you'd like to know more about how your business can have an 'audio brand', talk to the experts at Advanti today on 07 5479 6123.

22.01.2022 With 89% of consumers reading your responses to online reviews, how should a business respond to good or bad reviews? Talk to the team at Advanti about managing your online reputation. In the meantime, here's a great article from Harvard Business Review https://hbr.org//5-principles-for-responding-to-customer-r

21.01.2022 A good positioning statement really brings your brand message to life!



20.01.2022 Time to get stuck into 2020! If you need help advertising or promoting your business, talk to the team at Advanti Advertising - we have more than 25 years experience handling every aspect of advertising and marketing. Check out our new website at www.advanti.com.au

18.01.2022 A busy few days for the Advanti team shooting a new video for one of our clients - stay tuned!

17.01.2022 America's Super Bowl football final is the most expensive event in the world to buy an ad in - up to $8.3 million AU for a 30-second spot. So the advertiser tends to spend a few extra bucks to make sure their ad stands out and catches viewer attention. Check out this one starring Ellen DeGeneres and Australia's Portia DiRossi for Amazon's Alexa ... https://youtu.be/RF9t2rFmTVE



15.01.2022 ... and the cute Christmas ads keep on coming! Can't go wrong with a three-year-old actor and a beautiful soundtrack. At Advanti we think this Hafod's Hardware ad is another example of how advertising can use emotion to grab your attention and take you on a journey you'll remember ...

14.01.2022 A few production dollars spent on this new Super Bowl ad from Walmart promoting their 'click and collect' style service. Enjoy!

13.01.2022 As young advertising guns, we were taught that the answer to a brief always lies in the product. Here's a terrific example of that. US agency Droga (started by an Aussie) has used stories from The New York Times to write the story of The New York Times. Lovely stuff. Truth will out.

13.01.2022 Need a video done for your business? Professional, cost-effective and experienced - that's the Advanti difference!

12.01.2022 No comment from the graphic designers ...



12.01.2022 Need some graphic design work done? Call Advanti Advertising on 07 5479 6123.

12.01.2022 The Gruen team on ABC TV have been highlighting some of the great jingles that have built equity for their brands over the decades. Anyone of a certain age will remember this one! Jingles are coming back into vogue thanks to the continuing rise of audio. If your brand needs one, talk to the Advanti team - we love jingles!

11.01.2022 Here's a brand new entry in our series of great Christmas-themed advertising from around the world - this one from US cable TV and internet company Xfinity. Fantastic ad with great direction and an out-of-this-world cast (with an equivalent budget no doubt!) which will bring back plenty of memories for those children of the 1980's out there ... https://youtu.be/Pdgk3ERKdug

09.01.2022 Yes, Advanti does create a lot of bespoke videos for client websites and YouTube pages. No, we don't get budgets this big. (Hey Ken Mills Toyota, we've got an idea for a video starring Vin Diesel - we just need to borrow a few cars ...)

09.01.2022 The coronavirus lockdown has had a huge impact on media usage, as you would expect. While some, like outdoor advertising and cinema advertising, have dropped, radio listening, television viewing (even free-to-air) and internet viewing/searches have all increased dramatically. If you're able to, now is a great time to advertise.

07.01.2022 Which Sunshine Coast advertising agency has been in business for more than 25 years? Which local agency has worked for many of the Coast's best known brands? Which agency has relationships with clients that have lasted for decades? The answer is Advanti. See for yourself at www.advanti.com.au

06.01.2022 Another example of a clever agency and a responsible client turning their marketing to everyone's advantage during these uncertain times. If you need help doing the same, talk to the team at Advanti Advertising on 07 5479 6123.

06.01.2022 Understandably, people become nervous and concerned during periods of rapid change. Given the uncertainty we're all experiencing right now it's a good time for businesses to communicate clearly with their customers and explain any changes in how their product or service will be delivered and reassure them that life goes on. If you need help crafting the appropriate message and choosing the best medium, contact Advanti Advertising on 5479 6123.

06.01.2022 Struggling to get the words out? Writing is a very specific skill, so if you're struggling to find the right words for your sales proposal, brochure text, website, blog article, awards submission or any writing task, let the experts do it for you - quickly and cost effectively. Our talented team can write it from scratch to your brief, or do a professional editing job on what you've already written. So have a word to Advanti today - 07 5479 6123.

05.01.2022 Clients around the world are asking their advertising agencies to make their messages relevant and reassuring during these difficult times. Here's a nice example from McCanns and IKEA. The clever ones understand that the advertisers who are there during the tough times - sharing, empathising and communicating clearly - are the ones that benefit when the sun starts to shine again. If you'd like to join that club, give Advanti Advertising a call now on 07 5479 6123. #stayathome #staypositive #stayclever

05.01.2022 Like a plumber's leaky tap, we haven't got around to updating our website in ages because we've been too busy creating websites for our clients. But we've finally managed it, just before Christmas! Check it out here and let us know any comments you have! http://advanti.com.au/

04.01.2022 According to the latest research from Roy Morgan, Facebook and YouTube are strong across all age groups but Pinterest, Instagram and TikTok have important user groups. Facebook and YouTube are far and away Australia's most popular Social Networks across a variety of age groups. But other social media like Pinterest, TikTok and Instagram appeal strongly to particular demographics. Facebook is the overall winner, used by: - 65% of Pre-Boomers (born pre-1946) - 86% of Baby Boome...rs (1946-1960) - 87% of Gen X (1961-1975) - 90% of Millennials (1976-1990). YouTube is the most popular network for 91% of Gen Z (1976-1990) and 72% of Generation Alpha (2006-). If you'd like to know which social media options suit your messaging needs best, talk to the team at Advanti on 07 5479 6123.

03.01.2022 Lots of Sunshine Coast retailers are rubbing their hands together in anticipation of a good Christmas period, after an ... interesting 2020! Here's hoping it proves to be a positive season for tourism and retailing. There are only 46 days to go, so get shopping!

02.01.2022 What do you do about your advertising in difficult and uncertain economic times? A major Australian and NZ study - "Advertising Effectiveness Rules - Winning or Losing in a Recession" - has some real insights into which businesses come out of difficult times the strongest. Read more at: https://www.radioinfo.com.au//don%E2%80%99t-slash-your-mar Radioinfo.com.au

02.01.2022 Want to make the jump to professional photography for your business? Talk to the team at Advanti today. In the meantime, check out these winners from The 2020 Lucie International Photography Competition! https://newatlas.com//lucie-2020-international-photograph/

01.01.2022 Sunshine Coast bathroom, kitchen and laundry supplier NCP have been a client of Advanti Advertising for going on 20 years - but they've been serving the community for a lot longer than that - since 1953. Not many businesses can claim a unique heritage like that! #NCP #gothedistance #sunshinecoast

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