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Anchor Digital in Milton | Internet marketing service



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Anchor Digital

Locality: Milton

Phone: +61 7 3036 0994



Address: 2 Warner Street 4006 Milton, QLD, Australia

Website: http://www.anchordigital.com.au

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25.01.2022 Elevate your look with Lola. Tess Alexander looks chic and classic wearing trans-seasonal essentials with Burberrys Small Horseferry Print Quilted Lola bag from the Autumn/Winter 2019 collection Filmed and edited for QueensPlaza by our very own Nick Lennox. ... #Brisbane #video #contentcreation #music #canonc200 #consulting #thisisbrisbane #queensland #create #brisbanecity



25.01.2022 Aesop In 2010 Harbert Australia Private Equity bought a minority stake in the company; Aesop used the capital injection to fund growth. In December 2012, Aesop sold a 65% stake in its business to Brazilian direct-sales cosmetics company Natura Cosmticos for US$71.6 million (approximately AUD $100 million).... Natura took total ownership in December 2016 3/4 design concepts #business #design #brands #beautycareadvertising

25.01.2022 "The latest iteration of Google’s web analytics platform launched in November 2020. Known as App + Web properties during its beta period, it’s now called ‘Google Analytics 4’ and does everything you’ve ever dreamed of: From delivering AI-powered insights to following customer journeys across devices and platforms nothing seems impossible. It appears that the future of analytics has finally arrived."

24.01.2022 Your companys image is the total sum of experiences a customer can have when interacting with your brand. Truly great branding communicates within seconds and tells customers what you do and how you do it. It builds trust and credibility. And yes, great branding changes over time, adapting to the needs and trends of the present, making it a necessary evil or true blessing to rebrand every so often.



23.01.2022 Ubiquity; Not common, but for discerning audiophiles, definitely appearing everywhere

23.01.2022 "Copyright provides creators with an incentive to create new works and a legal framework for the control of their creations. Copyright protection is free and applies automatically when material is created. There is no need for creators to register their work in Australia. However, copyright does not protect ideas, information, styles, or techniques. Nor does it protect names, titles or slogans."

22.01.2022 Serve more than just great products. A concept for Yonex co to highlight how the use of shadow and movement transform a design.



22.01.2022 If this is the first time youre hearing about generational targeting or segmentation in marketing, youre about to learn why one message for all, simply wont compute. As marketers, we have to find ways to group our target market. Trying to gain the attention of our targets, it helps immensely if we understand how they tick and what motivates them to make a purchase decision. Generational marketing strategies offer a simple solution to a complex challenge. Generational targeting uses generational segmentation and although generalising at a grand scheme, it is said to be more effective than most other forms of segmentation. When we are talking about generational marketing, we are referring to the four main generations: Boomers, Generation X, Millennials and Generations Z.

22.01.2022 What comes to mind when you think Brizvegas? Whether its a sleepy town or the brown snake, Brizvegas is truly one of a kind. Our creative designer, Clare, came up with these visual concepts for Brizvegas and was inspired by the unique vibe of Brisbane for a client who has trademarked the name.

21.01.2022 Cupo/Elements Collective #fortitudedoco

21.01.2022 "As online marketers, we’re always looking to make smarter decisions in regards to big campaigns, marketing strategies and the day-to-day tasks that come with the job. To get you out of your rut, help you make big moves and change your perspective, we’ve created a list of our top 8 inspiring and insightful marketing podcasts that are well worth paying attention to."

21.01.2022 We recently had the pleasure of designing and developing LAK Constructions new website Building homes that create a lifestyle is at the core of L.A.K. Constructions. With over 25 years experience and having won multiple awards, Director Luke Kruberg and his team of talented builders and architects work on extensive renovations and unique custom designs for clients looking to transform their homes. Characterised by a simple interface and a strong emphasis on images, we wanted L.A.K. Constructions projects to speak for themselves. You can see the quality craftsmanship, aesthetic and detailed approach to each client project reflected beautifully across all pages.



21.01.2022 Queensland Brewery, Fortitude Valley ... Historic snippet

21.01.2022 As consumers, we have all embraced the digital age with both hands firmly on our keyboards. Your website is an integral part of the buyers research phase, but theres a multitude of actions that users can perform. There are buttons everywhere! Pages lead to other pages, theres company information, product and service information, phone numbers, contact forms, testimonials, case studies, videosso much to do and see. A landing page is very conversion-specific, crafted to make it as easy as possible for a customer to come to a decision in their digital journey with you and do precisely what you want them to do.

21.01.2022 "Give us all the money Gus"

20.01.2022 Netherworld, Fortitude Doco short preview

19.01.2022 The art of backlinking to drive SEO is alive and well. While the rules to effective link building are not as black or white as you may prefer, Google may still squash your search engine marketing efforts if you partake in sketchy activities. If youre sticking to Googles best practice guidelines, youre playing it safe. We often refer to this as white hat practices. But it is just one of many SEO philosophies and differently coloured headgear you can wear.

18.01.2022 Historic snapshots of Fortitude Valley and the people that lived worked and visited. #fortitudedoco

17.01.2022 DZ DEATH RAYS @ The Tivoli Brisbane

17.01.2022 As restrictions are starting to ease across the country, cafes, restaurants and bars are slowly re-opening their doors to the public. But in the aftermath of COVID-19, nothing seems to be quite the same. Businesses that survived the lockdown, now face a new challenge: Adapting to the new normal. To help small business owners get back on their feet, weve created a guide on post-COVID marketing strategies for the hospitality industry.

17.01.2022 Fortitude Valley / Brisbane Trams What would it be like if we still had them?

16.01.2022 We have seen many design trends come and go in the last decade. But what is grabbing the spotlight when it comes to this years UI design trends? The worlds top UI designers are breaking rules, re-inventing styles, and playing with extremes. The result is clutter-free, visually relevant user interface design that goes beyond the usual style choices. Lets explore what UI design trends we should watch out for in 2020.

16.01.2022 If youre an SEO wizard and manage to land the top-ranked page on the organic Google search results, youre probably guaranteed a 24/7 flow of traffic, whereas paid ads only drive page visits for as long as your campaign is up and running. PPC may get you more clicks short-term (as studies suggest) but youll end up paying more out of pocket too.

14.01.2022 Undeniably QP. Version 1 Even during unprecedented times, Nick Lennox still manages to deliver quality content !! Featuring Tess Alexander and luxury... brands like Fendi, Aje and Alice McCall Pty Ltd, shop at Brisbanes ultimate fashion and lifestyle designation for an experience like no other other #Brisbane #video #contentcreation #thisisbrisbane #queensland #create #brisbanecity #videoadvertising

13.01.2022 Did you know the gateway to the Valley from Kangaroo Point opened in 1940?

13.01.2022 Make a bold statement. Shop unique, contemporary frames. Our designer created something a little different and surreal with Figma!

13.01.2022 We are back and determined to get it finished!

12.01.2022 "There are many ways to deliver great customer service, some of which require you to truly think outside the box. Just like our personal communication has adapted to digital forms of communication over the years, customer service too has changed. When people reach out to you now, they expect almost instant replies to their pressing issues and concerns. Online live chats and chatbots are proving to be very useful tools when it comes to meeting customers at the first point of contact: Your website."

12.01.2022 These are a few photos from the open breakdance night held recently at Cupo. Catch the full interview in our Fortitude Doco

11.01.2022 Trust is at the basis of every great relationship. Its also vital to the survival of your business. But customers can lose faith in their favourite brands for a variety of reasons. When disaster strikes, how can you recover and ensure your customers regain their trust in you? The customer is king might sound like an old business mantra, but it still holds a lot of truth. Your customers are the key to the success of your business. If theyre not happy with your products and services, chances are, neither will you.

10.01.2022 88% of online consumers are less likely to return to a site after a bad experience. And the source of such can be anything from annoying pop up banners and difficult check out forms to unpleasant colour choices and font sizes. Websites need to look visually pleasing but also be functional. Theres no point to a website if it doesnt work properly and has poor usability. In this highly competitive digital world, customers will take minor delays and tiny glitches as reason enough to abandon your ship and join the competition.

10.01.2022 COVID-19 gave us a bumpy start into the year and it seems like were still not out of the woods: The global economy is taking a historical hit and the path to recovery will be a long one. But how does this pandemic affect your media and marketing strategy? How should you address the current situation? Should you communicate what steps youre taking as a company? How much should you share with your customers and when is the right time to do so? Crisis Marketing is now at the top of everyones agenda, and the experts from Anchor Digital are here to unpack it for you.

09.01.2022 Mercedes Benz Brisbane and Moet Champagne Ad What’s not to celebrate?! Treat yourself with Moet when you visit Mercedes Benz Brisbane for the ultimate luxury experience. Filmed and edited by our multi talented Nick Lennox... Turn heads and travel from city-to-coast in style with Mercedes Benz Brisbane

08.01.2022 No funny business here - just a shot of the team working hard on social media campaigns!

08.01.2022 Ash Grunwald interview the zoo

08.01.2022 "When designing a logo that represents Australia as a whole, you need to be very consistent and build your case on a strong concept. Whats the story behind the image of the wattle flower? How do its characteristics make it the perfect symbol for the diverse Australian culture and complex history? Unfortunately, the story that has been communicated, is flimsy, at its best. And there is a lot that could have been said to justify the decision."

07.01.2022 Aesop was founded by hairdresser Dennis Paphitis in 1987 in Armadale, Melbourne. Its largest store is its 1,085 sq ft space in the Broadway Theater District in Downtown Los Angeles where the walls are lined with reclaimed cardboard tubing from fabric rolls discarded by the nearby fashion district Design concept 2/4

07.01.2022 In 2020, there are more than two billion sites and 500 million active blogs spread across the internet, not making it easier to stand out amongst the crowd. Ranking for a particular keyword seems like an impossible task when thousands of other businesses are trying to do the same. If you feel like you cant see the forest for the trees, wed love to offer some insight. Luckily, weve had a few years to figure out what works (and what doesnt). And since were all about transparency, we decided to share our knowledge with you! #marketing #seo #digitalmarketing

06.01.2022 Here is a preview of our latest website development and design for Thirdson Construction, seamlessly showcasing David and his teams passion for design, sustainability and excellence for custom built homes. With a strong focus on visual elements using high-resolution images and a minimal user interface, we believe the website allows the user to see the quality, attention to detail and care taken with each and every Thirdson Construction project. #sustainabledesign #custombuilthomes #brisbanebuilders #modernliving #queenslander

03.01.2022 Our final Aesop design. #design #advertising #brands

03.01.2022 Unless your business resides in a complete niche position, it is likely that obvious keyword optimisation will not have you seeing the results you may expect. High volume search words are highly competitive and very difficult for a start-up or small business to infiltrate. Your rank may improve over time; but it is not likely youll see significant bottom-line improvement, conversions, and business growth. #marketing #seo #digitalmarketing #optimisation

02.01.2022 The digital marketing world is in turmoil. COVID 19 has become a major disruption for brands and marketing professionals. While everyone is dealing with the new normal as best as they can, consumer behaviour is drastically changing. What are the implications of these developments for the advertising industry? And how are major brands navigating these rough waters?

02.01.2022 Finding the perfect marketing partner is sometimes like searching for the needle in a haystack. In a digitally-driven world, thousands of marketing agencies pop up every year. Its not easy to make out whos the best fit for your business. But with the right strategy on hand, and knowing what questions to ask, youll find the perfect people for the job and get the most out of your digital marketing efforts.

01.01.2022 This afternoon we had a successful meeting with Renee and Brianna from Loanezi where we discussed offering finance for digital assets and services for small businesses. Thanks for coming to the office, we cant wait to see what the future brings!

01.01.2022 We all know the rule: Every twenty years, what was old is new again and fashion trends repeat themselves. Luckily, we dont have to wait two decades to come full circle on blog content. Its worth having a look at what you created over the past years and how those articles are serving you today. Who knows, you might be sitting on gold, just waiting to be dug up and turned into a beautiful new piece of content, a series of social media posts or infographics. Here are our top tips on reusing, repurposing and recycling content to keep things fresh. https://anchordigital.com.au/as-good-as-new-5-easy-ways-to/

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