Arttricks Design Studio | Advertising/marketing

Arttricks Design Studio

Phone: +61 449 592 113

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• Business service
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25.01.2022 Twitter, Facebook, Instagram, LinkedInthe list of social media platforms is a long one, and chances are, your brand is represented on more than one. Management of these accounts is key for developing an impactful brand imageto keep your brand looking good from every angle. Simple, right? Not so much. Here’s where things get tricky: while staying consistent is key, each social platform is unique and requires a different approach. An article published forSocial Media Week 20...15suggests taking the different personality types of social media users and where they play into consideration, which will help you make better decisions of when it might be okay to share content across channels. SMW also recommends that you establish conversation guidelines for your community manager that will open more opportunities for real-time content on more fast-paced channels like Twitter. Your social media image should also be reflected in other assets. It’s just as important to align your brand image on your website and in email marketing campaigns with your brand image on social. Overall, the goal should be to represent a unified theme across all outlets. Looks do matter!