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Avenue Marketing & Communication | Advertising/marketing



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Avenue Marketing & Communication

Phone: +61 411 709 102



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25.01.2022 Avenue started with the aim to get businesses in rural Victoria and New South Wales thinking and dreaming bigger than ever! Everything and anything is possible with great ideas and creative marketing strategies, design and photography to accompany them! In the next few weeks, you’ll be getting a taste of what Avenue Marketing & Communication is all about, so keep your eyes peeled! Be sure to check out the website in the meantime: https://www.avenuemarketingandcommunication....com Any queries can be directed to Karlie Ellero: [email protected]



25.01.2022 AVENUE IS ALL ABOUT POSITIVITY & PASSION

24.01.2022 INTERSPORT WANGARATTA || COMPETITION POST DESIGN Hannah at Intersport Wangaratta has organised some great prizes for a Fathers Day Competition; a wonderful way to support local! To be in the running to win, you must follow all five Instagram pages: -Intersport Wangaratta: https://www.instagram.com/intersportwangaratta/... -Salvatore's Pizzeria: https://www.instagram.com/salvatores.pizzeria/ -Labella Roca: https://www.instagram.com/labellaroccafruit/ -Worklocker: https://www.instagram.com/worklocker_wangaratta/ -Flynns Inland & Surf: https://www.instagram.com/flynns_inland_surf/ Winner drawn 4th of September!

23.01.2022 Avenue Marketing & Communication would like to give back to one local business or organisation that has worked around the clock to support communities affected by the bushfires in North East Vic! If you know of a business or organisation that could do with a new business card, brochure or menu design after all of their hard work, please tag them in this post <3



23.01.2022 SANTA MARIA || YEARBOOK Fun, lively & colourful, perfect for kids at school

23.01.2022 Churchill isn't wrong!

23.01.2022 ARCHITECTURE MAGAZINE || PUBLICATION DESIGN . . . .... #graphicdesign #marketing #printdesign #architecture See more



23.01.2022 PUBLICATIONS | @ AVENUE Publications share information about your brand, with the wider community. Services include: Reports, presentations, newsletters, thankyous

22.01.2022 The Covid-19 pandemic has been going on now for a little while and it’s going change the way businesses operate. From a creative stance it’s going to be really important for brands to invest time into thinking differently and coming up with new and innovative ways to market their brand and target their audience. Over the next few weeks I’ll be sharing some strategies that will help your business adapt and progress through these challenging times, so keep your eyes peeled!

22.01.2022 REDSTONE MARKETING & DESIGN || ORIGAMI SERIES Origami is a wonderful symbol of creativity, through strategic thinking, cutting and folding

21.01.2022 Essential ily love || LOGO DESIGN & PHOTOGRAPHY . . . .... #marketing #graphicdesign #photography #branding #logodesign See more

19.01.2022 ADVERTISING | @ AVENUE Advertising is an effective way to communicate messages to your target audience and encourage them to buy your product or service. Services include: Brochures, posters, Facebook & Instagram ads and EDMs



18.01.2022 AND THE WINNER IS... Michelini Wines! In one of my previous posts I asked locals to name businesses they thought supported the community really well after we were affected by the bushfires in North East Victoria. There were many businesses nominated, however only one could be the lucky winner!! Michelini Wines hosted a free community event over the Australia Day long weekend as a way of saying Thanks to the Myrtleford CFA, in addition to having one of their staff, Gloria as... a volunteer firefighter! Congratulations guys it's very well deserved! Over the next few weeks I'll be working closely with the team to design some new and exciting marketing material. Keep your eyes peeled for what's to come!

17.01.2022 BUFFALO RIVER JOINERY || LOGO DEVELOPMENT & BUSINESS CARDS Richard Singlehurst is a cabinetmaker and carpenter whose passion lies in recycled, reclaimed and rustic tables and barn doors. He most recently build the countertops and fitouts at Billy Button Wines & Bush Track Wines joint cellar door in Myrtleford.

17.01.2022 KEVERN'S HAULAGE || BRANDING Kevern's Haulage is a local family owned business that does general interstate freight to and from Melbourne, Sydney, Brisbane & Adelaide. Thanks Shaun for letting me create your logo and sticker for your truck!

16.01.2022 Hey guys, Hope everyone had a relaxing Christmas & New Years! Sending my love to everyone in North East Victoria affected by the bushfires. Keep your eyes peeled, in the next few weeks I'll reveal some projects I've been working on within the local community of Myrtleford and more! <3

15.01.2022 BRANDING | @ AVENUE Branding helps to identify and distinguish your business from others in the market through typography, shape and imagery. Services include: Logo design, business cards, letterheads & website design.

14.01.2022 Hello lovelies!! Feeling refreshed & revived after camping along the New South Wales coastline for 10 days. It's now time to focus on getting involved with some community projects, if you have any in mind, send me a message :) Always love hearing about new ideas in the making <3

13.01.2022 DEFINING YOUR TARGET AUDIENCE Covid-19 is pushing businesses to think more creatively than ever when marketing their brand. It is essential to have a full understanding of your primary target audience in order to market your brand most efficiently. To see if you know your audience well, see if you can answer the below details about them-... DEMOGRAPHICS: Age Sex Income Location Occupation Education PSYCHOGRAPHICS: Interests Behaviours Attitudes/Opinions Activities they participate in or enjoy

13.01.2022 TODAY IS AVENUE'S 1ST BIRTHDAY! Can't believe an entire year has flown by already!! Thanks to all the local businesses in Myrtleford & surrounds for supporting me through my first year as a brand. It's been amazing being able to bring the skills I learnt in Melbourne back to my home town . Everyone who I've had contact with over the year has taught me little bits and pieces about how to improve & I can't thank you enough for helping me become a better designer, marketer & business owner! Let's kick more goals this next year!

13.01.2022 MYRTLEFORD DBA || GAME PROGRAM & SEASON PASS Loved working with Racquel & the team to make sure all of the community was updated with the latest team stats and coach reports . . .... . #marketing #community #basketball #graphicdesign #publication #seasonpass #gameprogram See more

13.01.2022 Digital magazines and newsletters are perfect if you want to reduce your impact on the environment . . . .... #digitalmarketing #magazine #newsletter #graphicdesign #coffee See more

12.01.2022 REDSTONE MARKETING AND DESIGN || MAGAZINE ADVERTISEMENT Based in Melbourne, Redstone creates successful fundraising campaigns for non-for-profits organisations. This ad featured in the Australian Fundraising and Philanthropy magazine.

12.01.2022 MERCY SHIPS || FUNDRAISING CAMPAIGN MATERIAL Mercy Ships (@mercyshipsau) uses hospital ships to provide free health services to disadvantaged communities all over the world! An amazing non-for-profit organisation I had the pleasure of doing some work for in the past. Check out their website to see what amazing work they do https://mercyships.org.au/about/ . .... . . #promotionalcampaign #graphicdesign #marketing #fundraising #mercyshipsau See more

11.01.2022 Avenue will be taking a well deserved break on coastal New South Wales from the 9th-23rd of March. If you have any enquires, please send an email to [email protected] <3

11.01.2022 SOCIAL MEDIA HAS NEVER BEEN MORE IMPORTANT Covid-19 has pushed all brands to market their business online. Recently I designed this sticker for Intersport Wangaratta so that people driving by or walking past would be able to see that the store posts regularly on Facebook & Instagram. The best way for your business to get posting on social media is by using the Facebook Creator Studio. It allows you to write, draft and schedule all your upcoming posts. When posting you have t...o make sure that most of the content on Facebook & Instagram differs. This is a guideline that you can follow: FACEBOOK: -Updates on how the business is going -In-depth messages to audience -Thankyous -Product offerings/information INSTAGRAM: -Glimpse into brands personality -Motivational quotes -Snapshots of work in progress -High-quality photos All of the content that you post must be directly related to your business and aimed at your primary target audience. If you don't know who that is, refer to one of my last posts; it will help you work it out :) If you want to learn more strategies on social media, feel free to email [email protected], I'd be more than happy to have a chat with you about it!

11.01.2022 TAFCO RAPIDFERT || BRANDING Tafco RapidFert launched in Febuary this year! Avenue asssited Bryce & Brad with the logo research, development and creation + business cards. Keep your eyes out for the spreading and fertilising machinery that can be seen driving through Myrtleford & surrounds

10.01.2022 HOW DID AVENUE START? The Avenue brand started with the ambition to use graphic design & marketing skills to help businesses grow in rural Victoria & New South Wales.

08.01.2022 TEAMWORK MAKES THE DREAM WORK We all know businesses are struggling with the negative effects of Covid-19, so I want to share with you a great way to brainstorm and problem-solve in the workplace. When brainstorming it’s important to get the entire team together! You all have the common goal and passion to succeed as a brand, so you might as well work together to achieve it. ... SWOT ANALYSIS A SWOT Analysis will help your team detail the strengths and weaknesses of your brand and what threats and opportunities you are faced with. Here is a YouTube link that describes it in more depth: https://www.youtube.com/watch?v=9-NWhwskTO4 After your SWOT Analysis, do an old school Mind Map with your team, they're brilliant and ensure everyones ideas, crazy or not, are all put onto paper. Here’s a link to Canva, that can help you put one together digitally: https://www.canva.com/graphs/mind-maps/. The SWOT Analysis and Mind Map are two ways to help you creatively strategise in the workplace. At Avenue, I truly believe that by brainstorming creative ideas with your team, you can work through the variety of issues your workplace is facing as a result of Covid-19.

07.01.2022 Hey guys! So very excited to share with you my new Marketing, Graphic Design and Photography brand This morning I've created an Instagram page, so feel free to give it a follow to keep up to date with the day to day life of Avenue: https://www.instagram.com/avenuemarketing/

06.01.2022 INTERSPORT WANGARATTA || SPORTS VOUCHER DESIGN . . . .... #intersport #littleathletics #sports #marketing #engagement #graphicdesign #voucherdesign See more

05.01.2022 Have you been thinking of new ideas, but have no idea where to start? Avenue can assist you with branding, advertising and marketing strategies. Let’s spread the word!

05.01.2022 TO ALL THE LOCAL BUSINESSES IN NORTH EAST VIC

04.01.2022 Freshen up your presentation for work or uni and make it an enjoyable experience for all

04.01.2022 STRATEGY | @ AVENUE Strong marketing strategies help to define goals that your business wants to take and the steps that it needs to take to achieve them! Services include: Brand strategy, marketing & communication objectives, price & promotion strategy, product development, scheduling and forecasting.

03.01.2022 BETSY & FRANCIS One of my all time favourite brands on Instagram is Betsy & Francis. Why do I think it's so amazing?! It's such a beautiful and cohesive representation of the brand. All of the soft colours tones are paired perfectly with a minimalistic design, serif font, mood boards and documentary photography. You learn so much about the owners, James and Nicole and their desire to make a difference in the world. I highly recommend having a look on this Monday night, here is the link to their page: https://www.instagram.com/betsyandfrancis/

03.01.2022 REDSTONE MARKETING & DESIGN || UPDATED STATIONARY SET Minimal at its best!

03.01.2022 THE INTERNATIONAL CONFERENCE ON DESIGN & TECHNOLOGY || LOGO DESIGN & BRANDING

01.01.2022 HELLO MY LOVES Wow, what a crazy year it has been!!!!! I've been MIA lately, focusing on my full-time work, rather than this beautiful side hustle of mine!! But new things are coming for me & also everyone of you, as we get closer to 2021! If you would like any help with logos, websites or advertising campaigns - Hit me up! Always more than welcome to help out

01.01.2022 TU VIETNAMESE || MENU DESIGN Recently I designed an Autumn & Winter Menu for Ann at Tu Vietnamese Street Food, just in time for in-store trading. You can see it in-store in beautiful bright yellow folders! The aim was to keep the design minimal & to have well photographed imagery throughout

01.01.2022 BUFFALO RIVER FISHERY || WEBSITE DESIGN I recently got together with Pam & Phil from Buffalo River Fishery, to help design a website to show their passion for breeding Murray Cod; Sustainable, environmentally friendly and super tasty!

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