Bang Australia in North Sydney | Advertising agency

Bang Australia

Locality: North Sydney

Phone: +61 2 8074 8900

Address: Level 2, 153 Walker Street 2060 North Sydney, NSW, Australia

Website: http://www.bang.com.au/

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18.01.2022 As we start looking to 2021, Bang has put together 5 mindset shifts that B2B marketers should be thinking about when looking to drive campaign success. Read more in our latest article here: https://bang.com.au/ins/ways-b2b-marketing-needs-shift-2021 #b2bmarketingstrategy #marketingtrends #contentstrategy #digital

13.01.2022 In this article written by Peter Weinberg & Jon Lombardo they say, the benefits of brand building are broad and multi-dimensional. Although you need to invest in both lead generation and brand building, brand ultimately creates far more value for a business. Here at Bang we completely agree. All B2B Marketers know that the ultimate goal is to create sales for their business. However, focussing too much on the end goal ignores the earlier stages of the funnel that the prosp...ect goes through, losing the opportunity for them to build trust and familiarity with your brand early on. Find out the other five key benefits they identify as to why you should be building a famous B2B brand. Do you agree on the importance of branding? #B2Bmarketing #strategy #branding #funnelmarketing

12.01.2022 Google My Business is a great free tool which has the potential to drive leads, as well as create a credible and visible presence online. Here are 5 features of Google My Business that you are probably not taking advantage of, which can optimise your business profile. If you are looking to strengthen your overall digital presence, get in touch with us here: https://bang.com.au/contact #google #digital #website

11.01.2022 In 2021 data will play a more integral role in a campaign's success with the unpredictability of the market. By connecting data to the full picture, it helps inform optimisations, pacing and adjustments. Read more about why you need to consider building a measurement strategy to ensure data-driven campaigns. #data #strategy #optimisations https://www.marketingmag.com.au//why-marketers-should-pri/

10.01.2022 Last week our team visited the Sydney Amazon Web Services office to work with the ISV team on some upcoming projects! Lots of exciting things to come - watch this space. #aws #workshop #ux #strategy #development

05.01.2022 In this digital landscape people are overwhelmed by a mix of B2C and B2B messages and promotions. Hence it becomes crucial for B2B marketers to understand which macro trends will likely have the biggest impact on companies throughout the year. Read our latest article to see the four macro B2B marketing trends that we suggest you watch in 2021. #marketing #b2b #trends... https://bang.com.au//4-b2b-marketing-trends-you-should-con

04.01.2022 "There's an important link between empathy, personalisation and brand trust" Check out these interesting trends that Google has compiled, which offers insights into how brands can connect with their audience. This is a great reminder that advertising that only speaks to urgency, fear or newness ends up compromising on empathy and relationship building which is still very relevant for the audience and perhaps where the true value lies. How is your brand using empathy and rela...tionship building? #searchtrends #B2Bmarketing #Googletrends #digitalmarketingstrategy

01.01.2022 After a year that was challenging in many respects, Pantone Colour Institute's choice of Classic Blue as 2020 Colour of Year was pretty fitting. 2020 challenged us to look beyond, widen our perspective, adapt to rapid changes and completely open the flow of communication. This year, Pantone has done something a little different by selecting 2 colours, Ultimate Grey and Illuminating, as the 2021 Colour of the year, which is pretty prescient. These 2 colours present a message of strength, resilience and hope, something we could all do with right now. And here at Bang, we are continually encouraged, inspired and excited for all the creative work that is to come this year. 2021 we're ready for you! #design #pantone #creativeagency