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Beretta's Bike Studio | Bicycle shop



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Beretta's Bike Studio

Phone: +61 3 5224 1900



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25.01.2022 Great day to drag out the indoor trainer! If you want to upgrade to a smart trainer we recommend the Wahoo Kickr - fresh stock on the floor now! #cycling #geelong #wahookickr #wahookickrsnap #smarttrainer



25.01.2022 Paris-Roubaix night in full swing - who will win?? #parisroubaix

25.01.2022 Paris-Roubaix tonight! Here's a glimpse of Peter Sagan's ride for the big race.

25.01.2022 Want to join a great team for multi sport training? Hook up with our mates at Beckworth Racing and get great, down to earth coaching from Adam and train with a fantastic and fun group of people.



25.01.2022 Ridley Noah SL meet Pilatus PC-21! 1600hp and can do 320 knots at sea level, what a weapon! Awesome experience to visit RAAF Sale Airforce base today with #tourdecureaus bicycles #ridleynoah #pilatus #pc21 #berettasbikestudio

24.01.2022 Check out what's happening at Bike Studio this week in our April newsletter:

24.01.2022 We are absolutely devastated to advise that Beretta’s Bike Studio is permanently closed. Yesterday we made the biggest and most difficult decision of our lives, we placed our business into Voluntary Administration. Bicycle retail is a seriously tough gig and we needed to make a decision that was in the best interests of our suppliers, our customers and ourselves. There are many factors which led us to this point; a challenging economic climate, changing customer buying hab...its, an out of touch tax system, overhead costs and diminishing margins are only a few. We couldn’t say there was one single big thing that put the pressure on but a culmination of all the above. We have lived and breathed the bicycle business from day one. Riding and racing has been a deep part of our everyday lives of our almost ten years in business. We’ve made some of the most incredible friends through the shop and the bike industry, friendships that will never be forgotten. A huge thank you to our staff who have helped us along the way; Simon King, Nathan Curtis, Steve Young, Dale Scarfe, Chloe McIntosh, Mello Failla, Pete Kerr, Evan Spoljaric, Ash Key and Michael Hale, we can’t thank you all enough and we loved working with each and every one of you. To our ambassadors, it’s been an honour to support you Beckworth Racing, James Goodall, Belinda Hadden and Byron Mitchell thank you for your unwavering loyalty. A special thanks to our greatest partner in business, Specialized Bicycles. They stood by us all the way, in tough times they were prepared to work with us and even after making our decision the Aussie General Manager called from New Zealand to check in on us. We just can’t thank Specialized enough for their support. We’ve always believed in giving back to our community and supporting charity and over our time have been actively involved in the following: St Patricks School Fete Kardinia College Kick-Fest Tour De Cure, 2011 2017 Mechanical Support Run Geelong, 2014 Cadel Evans Road Race, 2016 & 2017 Mechanical Support Geelong Multi Sport Festival, (for the first four years) Geelong Surf Coast Cycling Club sponsor There’s a lot we’ll miss, but by far the biggest thing is seeing kids get on their first bike the huge smile and that sense of freedom they get when riding a bicycle, that’s always been a real privilege to see. We look forward to seeing you out on the road or trail somewhere Paul & Susie Beretta



23.01.2022 Peter Sagan's new S-Works Roubaix for this years Paris-Roubaix. Looks very slick!

23.01.2022 Will Sagan redeem himself? Will Boonen go out with a win? Will an Aussie get up? Or will the strong Quickstep team dominate for the second week running? And how will the new Specialized Roubaix perform on the pave?? Come join us to watch and find out! We will be telecasting Eurosport live on the projector screen and provide refreshments, nibbles and plenty of fun. So come on down from 8pm tomorrow (Sunday) night. ... #parisroubaix #party #geelong

17.01.2022 A message from our friends at the Geelong Mountain Bike Club regarding the You Yangs MTB trails.

17.01.2022 Do you have Shimano Di2, 6870 or 9070 (Ultegra & Dura-Ace) on your bike? Check out the article and talk to us about upgrading your firmware to Syncro Shift, we can do this in store for you!

16.01.2022 Available now - Wireless Trekz Titanium bone conduction headphones. Lightweight Comfortable Open Ear Design... Stereo Sound Sweat Resistant The Trekz Titanium headphones allow you to hear your surroundings and listen to music while out on your bike! RRP $199 available now



15.01.2022 Cheering on @jackiechickadee coming into #geelong just now. She's 2,800km into the Indian Pacific Wheel Race and going very fast for someone that's ridden that far! Good onya Jackie, we think you're amazing. #ipwr

15.01.2022 We hope everyone has a great Easter break! Happy riding. #easter #lbs #geelong

14.01.2022 [SHOP RIDE] We don't expect it will be as sunny as this but it looks like it'll be mild and foggy with the chance of rain tomorrow morning. So perhaps bring a rain jacket... Hope to see you at 7am for our usual hills loop and post ride brew and food @coffeeatbikestudio #shopride #cycling #geelong #barraboolhills

13.01.2022 See you Saturday for our #shopride departing 7am from the shop, usual loop and return for brews and refuel @coffeeatbikestudio. Don't forget our Paris-Roubaix night Sunday night either, see previous post for details - all welcome! #cycling #geelong #parisroubaix #party

13.01.2022 There are some red hot deals this April with Specialized Autumn Savings. Save across a range of men's and women's road, mountain and fitness bikes, as well as equipment. Come in and see us to save this Autumn!... #specialized #autumnsavings #bikes #cycling#mtb

09.01.2022 Eric Bana joined us on Tour De Cure today. Top bloke, really enjoys his riding. Had a great chat about bikes and his car aka Love the beast. Very down to earth cool guy.

08.01.2022 A blank canvas for a bike mechanic? Time to build a sweet new weapon! S-Works Tarmac. #specialized #tarmac #geelong #cycling

03.01.2022 We will be CLOSED this coming Easter long weekend. So make sure you get in this week for any servicing or spares needed before the weekend! #easter #tradinghours #lbs #geelong

01.01.2022 What's SWAT and why would you want your next MTB to have these awesome features? Check it out trail lovers!

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