Bloom Social Agency | Advertising/marketing

Bloom Social Agency

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25.01.2022 2000 of you! (on Instagram) Welcoming many new faces around here, I thought it might be time to re-introduce myself! My name is Samara, the owner of Bloom Social Agency. I started this business in April 2020 during COVID-19 whilst working another job and studying at University. Here are some facts about me: I finished my studies this year with an Associate Degree in Business (just waiting on our grad ceremony date, thanks covid!) ... I am a Marketing Manager at an amazing Skin Clinic and have been for about 1.5 years @northcoastmedispa This is the base of this business; I noticed I wanted to help more small businesses market their biz through SM! I live in a small coastal town just south of Byron Bay, Aus about 300 metres from the beach. I'm the biggest beach bum, growing up surfing, swimming and all things waterrr! I have a partner named Josh (also a beach bum). We've been together for about 4.5 years and he's the best For about two years, I have worked personally with many brands as a micro influencer including Status Anxiety, Naked Tan and Sabbia Co. This is also where I found my love of marketing. I guess this is what makes me unique; I know what businesses want from public relations from my own personal experience, and I know how to apply this into my work! I would love to know some things about you guys! Comment 3 facts about yourself below (personal or business, I don't mind!) See more

24.01.2022 That morning light that hits my desk every morning the best way to start the working week! Happy Monday everybody, busy times ahead! My birthday is not far away so time to nuckle down, get everything done so I can celebrate ... How’s everyone’s week looking so far? #bloomsocialagency #socialmediacoach #socialmediaguru #socialmediamanagement #influencermarketing #socialmediagrowth #marketingtips #socialmediatips #instagramtips #businessgoals #marketingadvice #marketingsocial #socialmediastrategist #womeninbiz #herbusiness #startupwomen #thebossbabesociete #businessownerlife #instagramtipsandtricks #socialmediamarketer #instagramtips #instagramtipsforbusiness #bloomsocialagency See more

23.01.2022 THE ONE WAY TO SUCCEED AS A BUSINESS OWNER... Put yourself in your customers shoes. As a customer, we want to be treated with respect and as a real human being, not just a walking dollar sign Am I right?... When communicating with potential consumers or your audience, think about how you would want to be treated. Being relatable, having empathy, being understanding of their needs and being respecting are SO important when dealing with consumers, no questions asked! #Instagramstoryhack #instagramstrategy #instagramstories #instagramstoryhacks #bloomsocialagency #instagramstoryideas #instagramstorytips #instagramhighlights #instagramhighlightsicons #instagramhack #socialmediaexpert #socialmediadesigns #logodesigners #logoinspiration #graphicdesigns #socialmediamanagement #instagrammanagement #instagrammarketing #instagrammarketingtips #instagrammarketingstrategy #instagrammanager #byronbay #lismore #ballina #evanshead #northernrivers #northernriversbusiness #northernriversnsw See more

21.01.2022 DID YOU KNOW Check out these Instagram facts, if you’re not doing at least ONE of these things, then STOP what you’re doing and START doing this! These small & simple yet SUPER effective strategies are something we all can and should be doing to help grow our social pages.

21.01.2022 LOGO CONCEPT New logo design for the gorgeous gorgeous @studioxae_bymelissanovatsis I absolutely loved working on refreshing this brand and I hope you guys love it as much as we do! ... If you’re looking to refresh your branding or are looking for a totally new face for your brand, send me a message to see what we can do for you

21.01.2022 PART II - What is a Strategic Marketing Plan? A Strategic Marketing Plan is a long-term, detailed strategy that pulls information from the surrounding environment and our values of our business! By doing this, marketers can identify important assumptions that will impact the business within the next THREE YEARS, years such as key trends, future projections, consumer behaviour and our competitors (which we all need to know) ... A Strategic Marketing plan allows us to identify potential opportunities and threats in the biz! And by analysing all of this information, marketers are able to create a STRUCTURED MARKETING STRATEGY that includes: A SWOT analysis Identification of the plan’s goals (and strategies on how to achieve these goals) The key market Unfortunately, a basic operational plan just won't cut it, which is why EVERY business should have a strategic marketing plan! #bloomsocialagency #girlbosstribe #girlsempowerment #businesschicksau #smallbizsquad #womenwhohustle #womeninbusiness #imbdw #dontquityourdaydream #thebossbabesociete #fempreneur #bossbabelife #bossbabemovement #businessinheels #biztips #growyourbiz #hustlewithease #businessownerlife #goaldiggersociety #womenleader #socialmediamanagerbyronbay #screwthe9to5 #workthatworks #buildingmybiz #workfromwherever #femalecoach #bloomsocialagency See more

21.01.2022 Amanda from @amandascuteface and I worked together to bring her branding to life through social media and she is just too gorgeous! I absolutely loved working with Amanda, we began with setting out the mood board and designing the colour palette. We then created graphic designs for her to use on her page, hashtag packages and all the rest. It came out just beautifully! Head over to her page @amandascuteface to check out her page. She gives amazing skin care advice and is so transparent and honest, which you know I love! Thank you Amanda for choosing me, I love seeing your personal brand bloom!

19.01.2022 Logo concept for the gorgeous Brooke over at BM Lash & Beauty

18.01.2022 GIVEAWAY I’ve joined 2 of my fave gals to bring you this incredible giveaway valued at $485 that one lucky business will win! WHAT YOU’LL WIN: @bloomsocialagency_ ... - Branding Package for Instagram tailored to your brand valued at $150. @sweetersocial - Product Photography Shoot valued at $220. You’ll receive 10 beautifully styled images! @summerjadecreative - A custom Illustration of your choice valued at $115! HOW TO ENTER: Like this post & follow @bloomsocialagency_, @sweetersocial & @summerjadecreative (we will be checking!) Tag your fave businesses in the comments, each tag is an entry (1 comment = 1 entry) BONUS: Share this post your story and tag us for an extra entry! CONDITIONS: Giveaway will run for a period of 2 weeks and closes at 5PM AEST on 8 October 2020. A winner will be drawn at random and announced on Thursday evening, 8 October 2020. The winner will be the person/ business who comments on the post not the account that is tagged. The business that does win will need to be able to ship their product/s to Gold Coast, QLD, Australia. *This giveaway is not associated with Instagram or Facebook.* Good Luck Beauties See more

18.01.2022 HOW TO WRITE INSTAGRAM CAPTIONS THAT SELL Captions are one of the MOST important factors in growing your page, some may think captions aren't that big of a deal and all we need to do is post a pic, but trust me, they are so important in getting right. I have seen a lot of pages that just aren't using captions the way they should so I thought I would do a post on this!... FIRST SECTION - ATTENTION GRABBING HEADING When scrolling through our feed, we only see about the first sentence of a caption, and this is exactly why we need this part to be the most EYE CATCHING sentence ever. Make this part your heading, your lead in sentence to what you are going to discuss. Some examples; 10 WAYS TO MAKE YOUR HAIR GROW FASTER THE MOST MOUTH WATERING SMOOTHIE BOWL YOU HAVE TO TRY NOT GETTING ANY ENGAGEMENT? TRY THIS: SECOND SECTION: BODY This part is what you are discussing, keep this short and sweet and use line breakers! That's all I have to say. THIRD SECTION - CALL TO ACTION Use this part to lead in your followers. Lead them to your website, your service, your sale, your DM's. This is where we SELL!!! Some examples; Wanna know more information? Send me a DM! Head over to our website to find more information, link in bio Grab your deal now! Link in bio (I ain't gonna add a call to action here because i just added three, hehe ) #bloomsocialagency #girlbosstribe #girlsempowerment #businesschicksau #smallbizsquad #womenwhohustle #womeninbusiness #imbdw #dontquityourdaydream #thebossbabesociete #fempreneur #bossbabelife #bossbabemovement #businessinheels #biztips #growyourbiz #hustlewithease #businessownerlife #goaldiggersociety #womenleader #socialmediamanagerbyronbay #screwthe9to5 #workthatworks #buildingmybiz #workfromwherever #femalecoach #bloomsocialagency See more

16.01.2022 BLOOM REVIEW Working on Meg’s brand from @getintomygoodbooks was so much fun. The bright colours and groovy styles were so fun to work with and Meg is such a doll Head over to her page to check out her amazing book reviews, I will post a little of her branding shortly! ... #bloomsocialagency #discoverunder2k #discoverunder5k #discoverunder10k #instagramstrategy #marketingplan #marketingplans #marketingplancompetition #marketingconsultant #dontquityourdaydream #femalefounders #femalecreator #womenwhohustle #logodesigners #logoconcept #logocollection #graphicdesigners #brandinginspiration #brandingtips #brandingstudio #brandingdesigner #brandingexpert #instagramcoach #marketingcoach #socialmediatips #socialmediaagency See more

16.01.2022 You are WORTHY. You are BEAUTIFUL. You are CAPABLE. It’s so easy to get down on yourself because of comparing yourself to your competitors, or wondering why your last venture, meeting, post, email, or event didn’t go as well as you had planned. ... It’s so tempting to give up altogether-but DON'T. Everyone goes through highs and lows whether you are an entrepreneur or at a corporate job, we’ve all been there. But when everything doesn’t go exactly as you had planned, don’t let this change what you think about yourself or your business! You have accomplished SO much even in this past year, even if it is big or small it is still an accomplishment. Don’t let a slight hiccup get you down. You are worthy and you've got this and if you feel like you're stuck in a rut in regard to getting your brand out in the online world, please don't hesitate to reach out. I am here & I am here to help YOU See more

15.01.2022 !!! ONE DAY LEFT TO ENTER !!! There is only one day left to enter our amazing giveaway valued at a whoppingggg $485 AUD! WHAT YOU COULD WIN: ... @bloomsocialagency_ - Branding Package for Instagram tailored to your brand valued at $150. @sweetersocial - Product Photography Shoot valued at $220. You’ll receive 10 beautifully styled images! @summerjadecreative - A custom Illustration of your choice valued at $115! Head over to our giveaway post to enter! Winner is drawn tomorrow night, you won’t want to miss out #bloomsocialagency #girlbosstribe #girlsempowerment #businesschicksau #smallbizsquad #womenwhohustle #womeninbusiness #imbdw #dontquityourdaydream #thebossbabesociete #fempreneur #bossbabelife #bossbabemovement #businessinheels #biztips #growyourbiz #hustlewithease #businessownerlife #goaldiggersociety #womenleader #socialmediamanagerbyronbay #screwthe9to5 #workthatworks #buildingmybiz #workfromwherever #femalecoach #bloomsocialagency See more

15.01.2022 HOW TO MAKE YOUR FEED LOOK UNIFORM This was a question I was asked in my stories last week, & this is such a simple strategy we should ALL be doing! To save time, energy & ensuring our feed looks uniform AHEAD of time, we must be using an Instagram Management Tool! These tools are a platform that can plan, schedule and post your Instagram posts for you, amazing right?... I have been using Planoly for some time now & it is definitely my favourite out of the options I have tried over the years! I plan & schedule content for all my clients and myself & I could not LIVE without a scheduling app. This is how I plan my content in advance, ensuring it works & all ties in together to ensure that beautiful feed See more

15.01.2022 Logo concept that didn't make it to the final decision stage, but I just HAD to share I am so grateful for each and every one of you and I absolutely love making these designs for your beautiful businesses! I am fully booked for most of this month and some of September, which makes me so happy! If you’d like to get in touch regarding your business, please do so sooner rather than later so we can get started ASAP ... #bloomsocialagency #lmbdw #smallbusinessaus #smallbizlife #creativebusinessowner #smallbizsquad #goalsgroup #growthmindset #herbusiness #wearethecreativeeconomy #entrepreneuher #buildyourempire #womeninbiz #instagramtips #businessgoals #socialmediatips #socialmediagrowth #socialmediacoach #mycreativebiz #instagramtips #smallbizsquad #smallbizowners #smallbusinesshelp #bloomsocialagency See more

13.01.2022 Gift certificates for the gorgeous @bronzedhoneyandco_ | we are so obsessed with how these turned out! If you’re a local to the Northern Rivers, Tahlia is your lash gal, her work is so amazing and it is so exciting that she can finally gift her amazing work If you’re needing business cards, price lists or gift certificates made up, please send me a message to see what we can do for you ... #bloomsocialagency #lmbdw #smallbusinessaus #smallbizlife #creativebusinessowner #smallbizsquad #goalsgroup #growthmindset #herbusiness #wearethecreativeeconomy #entrepreneuher #buildyourempire #womeninbiz #instagramtips #businessgoals #socialmediatips #socialmediagrowth #socialmediacoach #mycreativebiz #instagramtips #smallbizsquad #smallbizowners #smallbusinesshelp #bloomsocialagency See more

10.01.2022 And this is exactly why we have our target audience! We need to ensure that we have defined our target market, and once you do this you will notice that these consumers come to you!

09.01.2022 Why is branding important? There are SO many reasons as to why a strong brand is important for small businesses, but here are some major reasons: Recognition Your brand is the ‘face’ of the business, and if this hasn’t been recognised or established, consumers won’t have an understanding of your brand. A strong brand creates awareness to your consumers; they know who you are and you are instantly recognised. ... Values A strong brand should represent your business mission and values. Through this, it will connect like-minded consumers to your brand. Trust A brand that displays themselves as presentable, legit and professional, consumers are more likely to work with you. This is why you must ensure every aspect of your branding aligns and is high quality. Marketing And of course, branding can make your advertising a WHOLE lot easier; when you have your tones, logo, values etc defined, it is MUCH easier to put together your marketing materials as the ‘design’ is pretty well laid out for you! If you’re a little stuck on how to define your branding, shoot me a message! I here to help #bloomsocialagency #lmbdw #smallbusinessaus #smallbizlife #creativebusinessowner #smallbizsquad #goalsgroup #growthmindset #herbusiness #wearethecreativeeconomy #entrepreneuher #buildyourempire #womeninbiz #instagramtips #businessgoals #socialmediatips #socialmediagrowth #socialmediacoach #mycreativebiz #instagramtips #smallbizsquad #smallbizowners #smallbusinesshelp #bloomsocialagency See more

09.01.2022 Logo Concept & Brochure Design for the most amazing home day care Little Wildlings Tanya Blaikie Thank you Tanya for choosing me to bring your brand to life, I think it represents you and your brand’s values absolutely perfectly! If you’re in need of a price list design, brochure design, gift certificate design or any print advertising, please send us a message to see how we can perfect every aspect of your business

09.01.2022 IF YOU CAN STOP THE SCROLL THAT’S THE GOAL I heard this statement said by Michael Stelzner listening to his podcast @smexaminer and I just loved it too much to not share! One of the biggest goals when creating content is stopping your audience from scrolling to view your content, right? So if we stop them from scrolling, we have got them to take the first step in engaging with us ... There are just SO MANY ways on how we can stop our audience from scrolling past por post, but I’ll name a few Use 4:5 ratio on your images rather than square: this takes up more of their screen when scrolling past which makes them more likely to stop and read your content Use an EYE CATCHING HEADER in your caption! This is critical. Ensure your heading is going to make people stop and press that ‘read more’ button. Use caps, emojis, leave them hanging, ask a question, anything that will grab attention! Use high quality images: would you stop on an image where the resolution was low, the image was blurry or it just was not attractive to the eye? We need to ensure our content is to high standard in order to stop the scroll Do you do these three things to stop the scroll? If not, try it out and let me know how you go! #Instagramstoryhack #instagramstrategy #instagramstories #instagramstoryhacks #bloomsocialagency #instagramstoryideas #instagramstorytips #instagramhighlights #instagramhighlightsicons #instagramhack #socialmediaexpert #socialmediadesigns #logodesigners #logoinspiration #graphicdesigns #socialmediamanagement #instagrammanagement #instagrammarketing #instagrammarketingtips #instagrammarketingstrategy #instagrammanager #byronbay #lismore #ballina #evanshead #northernrivers #northernriversbusiness #northernriversnsw See more

09.01.2022 WE ARE BACK This is my first week back at @bloomsocialagency_ since I went on holidays last year, and I can actually say it feels so good to be back If I’m being honest, I wasn’t really looking forward to going back to work, but now I’m here, I have reminded myself again how much I love my job and (almost) every aspect of it. ... I have gone into 2021 with making sure I don’t over work myself, meaning clocking off at a reasonable hour and not taking on too much work that I won’t be able to handle, and I can say, I’m feeling pretty darn good about it! I am so excited to see what this year brings for myself and this business and I can’t wait to watch you guys grow, aswell! Enjoy the rest of your week my friends See more

09.01.2022 WE ARE LIVE I am finally SO excited to announce that I have OFFICIALLY LAUNCHED my business! I have spent the last two months building an amazing community, putting out valuable content to help grow your business and now I am finally ready to launch my website and take on beautiful clients! (Even though I’ve already been taking on some, I just can’t help myself) ... Go check it out, I hope you love it! www.bloomsocialagency.com.au

08.01.2022 I am so SO grateful for each and every one of you, you honestly have no idea! Thank you to everyone for your constant support and to my BEAUTIFUL clients that I just love working with so much I am going on holiday from the 10th September until the 18th, so I will not be taking on any new clients from now until then, as I don’t want to be rushing to get your work done, I want my services to be as high quality as I can produce I have ...been so busy with uni and work, I am so excited to have some time off (although I have assessments during my time away ) but that’s okay! Once I am back, I will update you guys on everything (with exciting times coming) and not long after that, uni will be finished and I am all yours! Thank you thank you thank you #bloomsocialagency #socialmediacoach #socialmediaguru #socialmediamanagement #influencermarketing #socialmediagrowth #marketingtips #socialmediatips #instagramtips #businessgoals #marketingadvice #marketingsocial #socialmediastrategist #womeninbiz #herbusiness #startupwomen #thebossbabesociete #businessownerlife #instagramtipsandtricks #socialmediamarketer #instagramtips #instagramtipsforbusiness #bloomsocialagency See more

07.01.2022 A few months back, @sandy.zestforlife and I came together to work on her brand and here’s what we did; BRANDING Profile picture update Bio refresh... Personalised highlight cover creation Call to action update Colour palette Simple logo design I also updated her Facebook and Instagram Page and tweaked anything that I thought needed tweaking 1:1 COACHING I then coached Sandy on how to use Instagram to market her amazing business, how to improve her feed and how to target the right audience. Ever since then, I have absolutely loved seeing the content Sandy has been putting out and it’s been amazing seeing the progress Full testimonial below; Samara came to my rescue when I was throwing my hands up in defeat around setting up my social media feeds. I was struggling with how to get started and in her calm and professional manner she got me back on track and improved my feed, giving me tips and advice on how to proceed. She helped me set up color palettes, set up my IG and FB pages and talked me through my issues. I'm sure we will continue to work together in the future, and I highly recommend her to anyone who needs help with their business socials. Thank you Samara, you are fantastic!! I cannot wait to see what you have in store for your business in the future, Sandy! See more

07.01.2022 Do you have to post on Instagram every single day? Feel like you need to post every day but struggling with content ideas? Then this post is for you I feel like it has been driven into everyone’s head that we MUST post on Instagram EVERY SINGLE DAY in order for our accounts to grow ... Well, I have good news for those that struggle with coming up with content! This isn’t the case. The algorithm looks for the newest content that you’ve posted. So when you post new content, Instagram will push your previous post right down, not giving it a real chance to flourish. So if you’re posting every single day only giving your post a shelf life of 12-20 hours, you’re not even giving it a chance to perform the way it should. What’s the point of putting in the time and hard work creating such amazing content then only giving it a small chance to perform? I recommended posting around THREE times per week. Yes THREE and putting in the time to make sure these three pieces of content are on point. This gives your newest post the chance to reach more people & thrive the way it should. ** Please note: If you have so much content you don’t know what to do with, posting more IS TOTALLY FINE. You won’t lose engagement from this, this is my recommendation for those worrying that three posts is not enough See more

07.01.2022 SMALL BUSINESS WEDNESDAY This post was inspired by one similar from Pinterest, but I just love it! I know you all support small businesses, me included but here is a nice reminder! When we sign on a new client, get a new customer it is truly such an exciting feeling that you wouldn't get working for someone else! ... I have some projects I have been busy working on and I cannnottt wait to show you all! Have a happy Wednesday X See more

07.01.2022 WELCOMING @themodern.pa to BLOOM SOCIAL AGENCY After researching and researching for a Virtual Assistant that would be perfect for Bloom (because I wasn't going to work with just anyone, I needed to find the PERFECT person for this biz), that would understand my style and preferences, my values and most of all, really understand my clients, I have found her and she is an ANGEL. For the past month, Lou has been working with me to help ...with my client load, give me some time back to focus growing my biz and bringing another creative eye into my business! Lou has been such an amazing help and is so amazing at what she does, it is so great to have someone work alongside me to have visions for me and my clients, create amazing content and help make my services just so much better for my gorgeous clients! I am so passionate about providing the best work I can for each and every one of my clients, so having someone to help me with the load so that we can absolutely perfect every aspect of my client work is so great to have If you would have told me 12 months ago that I would have a virtual assistant, I wouldn't believe you. I am so so so grateful for this business and the opportunities that have come from them! Thank you Lou X See more

04.01.2022 PART III - Creating your brand image So we have selected our brand’s position and developed our brand identity, what's next? BRAND IMAGE. We may think that brand identity and brand image are the same, what's the difference? Brand identity is what defines your brand whereas brand image is HOW the consumer perceives your brand in their mind. The image a potential consumer has on your brand is a factor in their purchasing decision, when you have a... strong image, you will attract these consumers, which is why we need to NAIL this! Ways on how to create a successful brand image: Content - keep your content consistent, relevant, relatable and knowledgeable. This will shape the image your consumers have in their mind. If they know and LOVE the content you publish, this will contribute to a positive brand image. Social Media - Use social media to show off your brand’s personality and keep this consistent to ensure your image is successful! We also all know that social media is the best and easiest way to connect and show appreciation to our consumers. So use this to build a positive image! Influencer Marketing - working with influencers to promote your brand is the BEST way to create a good image for your brand. Did you know that approximately 90% of all marketers find ROI from influencer marketing better than their other marketing channels! Website - Treat your website like your home keep it updated and refreshed, it needs to reflect your business, values and personality! This will contribute to the image. Paid Advertisements - Publishing a successful paid advertisement can boost your brand's awareness, get people talking about your brand & help you connect with new and potential clients! See more

02.01.2022 Marketing is absolutely crucial to your businesses success, and we all know that we have to spend money to make money I once saw this statement, ignoring marketing is like opening a business but not telling anyone I absolutely love this, how true is that?! If you’re not marketing your business & ESPECIALLY online, you won’t be able to build customer relationships, grow your business and generate sales you never thought were possi...ble Unsure on where to even begin? Message me to set up a one on one complimentary chat & let’s get you on the right track to take your online marketing to the next level See more

01.01.2022 And this is exactly why we have our target audience! We need to ensure that we have defined our target market, and once you do this you will notice that these consumers come to you! If you need help defining your target audience, send me a message! ... #bloomsocialagency #girlbosstribe #girlsempowerment #businesschicksau #smallbizsquad #womenwhohustle #womeninbusiness #imbdw #dontquityourdaydream #thebossbabesociete #fempreneur #bossbabelife #bossbabemovement #businessinheels #biztips #growyourbiz #hustlewithease #businessownerlife #goaldiggersociety #womenleader #socialmediamanagerbyronbay #screwthe9to5 #workthatworks #buildingmybiz #workfromwherever #femalecoach #bloomsocialagency See more