Breastfeeding Works in Brisbane, Queensland, Australia | Medical company
Breastfeeding Works
Locality: Brisbane, Queensland, Australia
Phone: +61 7 3396 9718
Address: 66 Greta St, Manly West 4179 Brisbane, QLD, Australia
Website: http://www.breastfeedingworks.com.au
Likes: 1694
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25.01.2022 True stories about how China's ancient #breastfeeding culture was rapidly destroyed by the infant formula industry. (Nowa When the Baby Friendly Hospital Initia...tive was launched by UNICEF in 1991 (as a follow up initiative to the 1990 Innocenti Meeting/Declaration), its Director General, Jim Grant, wanted some quick success stories to show that it COULD be done. He turned to my boss at the time, Yngve Hofander, Professor of International Child Health at Uppsala University. By cutting a few corners (eg local assessment team using local definitions), he quickly got every maternity hospital in Sweden declared baby friendly. Impressed, Grant asked him to see if he could do the same thing in China. It worked there too. The government, learning about the advantages of breastfeeding, starting giving orders that it had to be strengthened. Without a couple years, 3000 hospitals were declared baby friendly. Breastfeeding rates increased during the first half of the 90s. In the mid 90s, I had a Chinese grad student who was doing research on breastfeeding in Jinan on the east coast, where she had been a kind of glorified nurse (with the right to prescribe drugs for example). She told me that the government was at that time demanding that every city show an increased breastfeeding rate every year. Several years later, Prof Hofvander returned for a visit to China for other purposes and asked to be shown around in a baby friendly hospital. They refused. Some time after returning to Sweden, he found out why. The formula companies, realizing suddenly what a gigantic market the country could be, starting offering hospitals money if they would give that brand as a free sample to all new mothers. Which is better for hospital administrators, A BFHI plaque on the wall or cold cash? And free sampling is by far the most effective marketing method for many things, but especially formula. One study in Thailand years ago found that when a mother had a minor problem with breastfeeding, she would usually tough it out and all would be fine soon. But if she had a formula sample already at home, she would supplement. This often creates additional problems, leading to the need for even more supplementation or even cessation of breastfeeding. There is also a long-standing myth among both mothers and doctors that babies' may tolerate one brand but not another (with identical ingredients). (Strengthened often by another that only the doctor magically knows which one is best for each babies' sensitive "constitution"!) So once they start one brand, they won't switch. Back in the 1960s, Abbott bragged in one annual report to shareholders that 95% of mothers who received a free sample went on to buy it. When Sweden's clandestine efforts got the free sample/supply loophole in the Code closed at the 1986 WHA, the formula companies complained to Reagan, saying this would hurt their business more than everything else in the Code combined.
18.01.2022 Yes, I know Facebook insists that I am a 'medical company' - and there doesn't seem to be any way I can convince it otherwise! I am enjoying my final year of 30 as a Lactation Consultant in private practice. I am a hard-bitten practitioner! Meaning that I always want to work out exactly what issues a breastfeeding mother and baby have - without making any assumptions - and then I want to show her the easiest ways to fix the problems. Most problems can be fairly easily fixed! ... But especially because I don't have enough lifetimes to fix all the problems caused by inadequate training of our health care providers, I have published my 2 books. 'Breastfeeding Works! Even with allergies is available as a $14.99 download from my breastfeedingworks.com.au website. It is growing in popularity every year................ Guess who is buying it?? Not health professionals - mothers! They are all over the world, and they send me beautiful messages of appreciation. They tell me they they have been desperately looking for help for their allergic breastfed babies, but not finding it. And they tell me that overwhelmingly, they have had a lot of pressure to wean their babies onto specialised formula. Some have tried to feed their babies with these artificial feeds, and the result is often a pretty shattering experience - babies can have allergic reactions even to formulas that are supposed to be completely non-allergic! It is far easier to identify the foods in a mother's diet that are causing trouble for her breastfed baby, and then to exclude them. And mothers keep proving that it is worth doing so! See more
18.01.2022 Thank you @Olga Ferreras for this beautiful meme
17.01.2022 Breastfeeding protects the environment
14.01.2022 Many new parents are surprised to find themselves feeling helpless when their baby first arrives. However well you prepare for your baby’s arrival, it is common... to lack confidence or to worry that you don’t know what to do. As you start to meet up and see more people there may be plenty of voices you hear that might make you feel criticised. Our article helps you work out what works for you; https://www.laleche.org.uk/dealing-with-criticism/ [Image: mother breastfeeding her baby on a sunny day under an shade. Text: You know your baby best. Take the information, ideas and advice that are helpful to you and ignore the rest.]
