Chaos Conquered in South Melbourne, Victoria | Marketing agency

Chaos Conquered

Locality: South Melbourne, Victoria

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25.01.2022 Another happy Client! Last year Rebecca Lee and I were heads down in stratigising mode, working on the new brand for Red Haircutters Elwood. The @becandsmith rebrand was my first official project as Chaos Conquered and one that I am still so very proud of ... Here are the stats: Brand recall lift Goal = 10.43% Actual = 16.76% Traffic to website Goal = 10% increase Actual = 10% increase Event attendance Goal = 15+ ppl Actual = 31 ppl Services provided by us: Customer analysis and insight research Brand strategy Brand identity (name, logo, colour palette, tone of voice, positioning) Graphic design Print production - retail POS Wordpress website with integration of Short Cuts (CRM platform) Email marketing campaign templates and campaign management (launch) Facebook Business Manager set up and ad management (launch) Event management - rebrand launch party Loved every minute, especially seeing this business excel (even in Covid times!) through the brand experience the team at @becandsmith offer to every single Client. You guys are the bomb

25.01.2022 R U OK? Like are you really OK? I care so much about everyone around me. I'm a proud empath, and have always worn my heart on my sleeve. I really hope this year that if you are not ok, you feel you can talk to someone. Anyone. Debrief, have a cup of tea, go for a walk, listen to Flight Facilities (a great band I love to listen and chill to). I'm also always on the other side of the phone, DM or email. My last post was on International Women's Day - March 8th 2020. What a six ...months it's been since then. As a Melbournian (yes I am one of those people who includes the o!) I'm still sitting here in ye old lockdown, with my new best mate Alfie the ragdoll cat who came into my life in April and hasn't left my side since! It's been tough, and like a lot of you out there, I dropped my business like a hot cake to secure more hours and financial security through my side employment at @blamey_saunders_hears . They've been AMAZING during this time, and I feel so lucky to have had such a fierce female leader like our MD Michelle Lawson to sail us through this storm. I'm still working part time as Head of Marketing there, but I'm HERE - inspired and raring to go round 2 at Chaos Conquered. I'm currently working behind the scenes on some exciting stuff with @glowbe_ so make sure you keep tuned in. Stay safe, stay healthy and I'm thinking of you all. Gab xxx

24.01.2022 Has Covid killed your creativity? I thought it had killed mine. I cried A LOT, in about June. I was looking at Marketing numbers every day - leads, revenue, ASP, leads, revenue, ASP. I was on the hamster wheel of a Senior Marketer knowing that in order to keep my job, the numbers were the only thing that mattered. Out the window went my thoughts on how the customer would benefit at this time, what we could do to nurture them and support them in a time of crisis, I genuinely f...orgot everything I loved about Marketing and why I get my arse out of bed everyday and work in our marvellous industry! The moral of the story? I started reading again. This book I'm holding, #therightbrainworkout by #russelhowcroft and #alexwadelton came out just before Christmas last year. The day it came out, I bought a copy for everyone I knew as I LOVED (and still absolutely love) the concept of challenging how we are brought up to "learn" and use our brains. It's a simple idea formed into the most satisfying activity book for adults. I'm going through it again now if anyone wants to join me. I'd love to know what you renamed the clay to make it the most appealing superfood of the century (mine was super simple - Clave’ pronounced Cla-vey. I’ve heard it’s amazing with Ice Magic

23.01.2022 Join Blamey Saunders hears in East Melbourne for coffee, cake and chats on how to look after your hearing. World Hearing Day - Tuesday March 3rd, 10-12pm!

21.01.2022 A huge shout out and thank you to Holly Hargreaves from Swim Like a Boss Productions for shooting my updated headshots for my brand relaunch. She could not have captured my essence and brand tone any better in these snaps. Here's a cheeky sneak peak.... I absolutely love them!

13.01.2022 Introducing the new and improved Chaos Conquered. 2020 here we come!

10.01.2022 Happy Monday gang! Given we launched our new branding last week, I thought I would take this opportunity to reintroduce myself to our new followers I’m Gab - fearless leader and CEO here at Chaos Conquered, Marketing and Brand Consulting. My reason for packing in corporate life and starting my own business? To provide professional marketing services to all business owners, regardless of location. A bit about me - I'm a born and bred... Mallee girl, snow fanatic and serious nerd when it comes to all things marketing. As a country girl (now based in Melbourne, Vic) I'm a big believer in the power of community engagement and giving back, instilling these into core values into CC. I'm a proud Brand Ambassador for the.yesqueen I also choose to partner with Australian suppliers and freelancers, supporting local businesses wherever I can. I love what I do, and can't wait to share my expertise to help other business owners smash their goals using best practice brand strategy and marketing management. Don't hesitate to reach out if you have any questions. Here's to an excellent year ahead! Gab

07.01.2022 Today is World Hearing Day! It still amazes me that hearing aids are approached with such embarrassment and stigma Why can’t we treat hearing loss with the same importance as sight loss? For tips on how to keep your hearing healthy, head to https://www.blameysaunders.com.au/advice/hearing-damage... Open up the dialogue with your friends and family today. Hearing loss can be isolating and frustrating, not just for the person who has an issue but for the loved ones around you. It all begins with a conversation. : Pinterest/aimmyarrowshigh.com

05.01.2022 The new-look Chaos Conquered is here. And isn't she shmick! The creative brief: Energetic, professional, bold. ... The creative rationale (c/o Studio Ampersand): This design is a sleek and modern approach to the brief, taking aim from the ‘conquered’ angle with a feminine crown added to the ‘c’. This communicates success and leadership and also plays on the regal symbolism of the word. www.chaosconquered.com.au Animation by: Petit Pixel Design

05.01.2022 A great family story of a Daughter who helped her Dad hear again using Blamey Saunders hears!

03.01.2022 EXCITING NEWS ALERT I'm so happy to officially share that I'll be partnering with @glowbe_ business owners Mark and Kristal O’Connell to develop and implement their new marketing strategy! Another sustainability focused business for CC, Glowbe brings you modern hand-crafted, dimmable lighting made with soft-filament LED bulbs. Welcome to the Chaos Conquered fam guys - I'm super pumped to be working with you!

02.01.2022 Happy #Mardigras2020 to all my #LGBTQIA friends! Celebrating with a flashback - old school rainbow Apple of the #80s and #90s : Pinterest/chasingrainbowsforever.tumblr.com

01.01.2022 Happy #iwd2020 to all my ladies out there! I love being a woman as much as I love cheese - and that’s a heck of a lot! Enjoy this glorious day as we continue to celebrate each other and what it means to be a #fiercefemale in 2020. YEAH THE GIRLS! ... : Pinterest/[email protected]