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CLCK Digital Marketing in Mulgrave, Victoria | Marketing consultant



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CLCK Digital Marketing

Locality: Mulgrave, Victoria

Phone: +61 1300 988 111



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24.01.2022 Are you keen to try HubSpot but wondering whether its a good fit for your business? As a HubSpot Solutions Partner, we can give you a free customised demo via Zoom, so you can see firsthand what it can do for your business. No selling, and no obligation to buy. Find out more here: https://hubs.ly/H0stFrQ0



24.01.2022 That feeling in a zoom conference when you realise you don't have enough books...

23.01.2022 Big rock content requires a substantial time and money investment but its well worth the payoff. Heres how big rock content drives huge ROI.

23.01.2022 That feeling in a zoom conference when you realise you dont have enough books...



23.01.2022 A lot of people are just offering all their content (brochures, price guides, product sheets, etc) on their website directly, with no way of knowing whos viewing it. "Gated" content is when you put a piece of content (say a PDF or video) behind a landing page and only give it out when the person gives something in exchange, usually their name and email address. By simply gating your existing content (or creating basic new offers) you can usually see around a 400% incr...ease in early-stage website leads. In our latest blog post we break down exactly what TYPES of gated content you should be using, how to quickly create valuable content people want, and what to do AFTER the person has signed up for the content. Check out all the details here https://www.clck.com.au/3-types-of-gated-content-to-superc/

23.01.2022 So you're ready to kickstart a successful digital marketing campaign ... What is the first crucial step? a) create a content strategy b) start blogging ... c) create detailed buyer personas Yep, it's c alright! And while it's tempting to skip this step and dive right in to creating and sharing content, getting to know your ideal customers in depth first, will make all the difference to your results. If you're not sure where to start, check out this article for a quick how-to plus an example of one of our personas that we use. https://hubs.ly/H0xx4680

21.01.2022 Marketing professionals need professional writers. We're more than word monkeys: we get inside your buyers' heads and deliver content they want to read.



21.01.2022 There's a fine line between using smart automation in your marketing vs being "scammy". Check out this example of going too far: https://www.clck.com.au/this-email-shows-why-marketers-hav/

20.01.2022 A "value proposition" highlights what you can do for your customers and what set you apart from your competitors. There are 4 elements to crafting the perfect value proposition, including your purpose & ambition, an understanding of your customers, and more. In this article, we asked Glenn Bartlett from Step Change to give a step by step guide of what goes into a great value proposition: https://www.clck.com.au/value-propositions-examples/

20.01.2022 One solid way of building backlinks is through blogger outreach. That is reaching out to other websites in your niche/industry in order to gain a backlink. https://buff.ly/2L6XtQd

19.01.2022 Can't quite believe it's been 5 years (!) since we first signed up for HubSpot's "all-in-one" marketing software. Here's the full story of our growth since then, how HubSpot has changed, and the (unbiased) pros and cons, as well as who should and - more importantly - who SHOULDN'T use HubSpot https://www.clck.com.au/honest-hubspot-review/

19.01.2022 A third of Australians have used content marketing to make a purchase decision. Check out this new research about whos consuming your content and how theyre using it: https://www.clck.com.au/content-marketing-today-who-is-rea/



19.01.2022 How to Choose an SEO-Friendly Theme for Your Website or Blog: 7 Tips to Help You https://buff.ly/2K2XhC0

18.01.2022 Cant quite believe its been 5 years (!) since we first signed up for HubSpots "all-in-one" marketing software. Heres the full story of our growth since then, how HubSpot has changed, and the (unbiased) pros and cons, as well as who should and - more importantly - who SHOULDNT use HubSpot https://www.clck.com.au/honest-hubspot-review/

18.01.2022 Looking for a fast and effective way to improve your websites on-page SEO? Our actionable checklist will help you get the key elements right, so that Google understands your site (and you can rank for the keywords that will bring you more customers). Access your free download here: https://hubs.ly/H0tjjYT0

18.01.2022 Attention home builders and companies selling expensive products: We have found from working with dozens of builders, most are approaching their marketing and sales all wrong... On average, today's customer is 57% of the way through the purchase process BEFORE speaking to a provider. ... Yet most builders are focusing on attracting people who are at the END of that process. By then it's too late! The customer has already made up their mind. And chances are they have chosen one of your competitors who joined the conversation earlier than you... In this article we show you how to engage with your buyers during the first half of that process. This will give you: A way to reach people most of your competitors are ignoring A simple technique to build trust and authority with your potential customers so you are the "go to" choice Something to send prospects for the 6+ months it takes most people to make a decision about purchasing a home Check out the full article here: https://www.clck.com.au/homebuilders-educate-engage-win-cu/

17.01.2022 2017s holiday ecommerce broke all records. Unfortunately, record-breaking is one thing. Learning from the brands breaking those records is another. Thats why Aaron Orendorff assembled 15 of the best holiday ecommerce marketing strategies with direct and original contributions (not to mention data) from 2017 and 2018s heaviest holiday hitters

17.01.2022 10 Marketing Tools To Make Your Life Easier https://buff.ly/2hB55QS

16.01.2022 Theres a fine line between using smart automation in your marketing vs being "scammy". Check out this example of going too far: https://www.clck.com.au/this-email-shows-why-marketers-hav/

16.01.2022 What if you cant rank? Your site cant be indexed by Google or your pages are loading slow that your users leave? Heres the full guide how to analyze a website.

16.01.2022 Working remotely from home has plenty of upsidebut as the weeks have turned into months it can begin to affect your mental health. Are you enjoying working from home? Are you dying to get back to the office? Or does it fluctuate between the two? ... If youre feeling a bit flat (or even a bit lonely), this short article from Black Dog has some simple but effective tips to give yourself a boost. https://hubs.ly/H0vR4BT0

15.01.2022 As I browsed through some articles over my morning cuppa, I came across Lee Odden's classic quote. Love this simple but profound message. It reminds me that beneath all the layers, creating and sharing information that's relevant and valuable is what good content marketing is all about.

15.01.2022 Big rock content requires a substantial time and money investment but it's well worth the payoff. Here's how big rock content drives huge ROI.

14.01.2022 Marketing professionals need professional writers. Were more than word monkeys: we get inside your buyers heads and deliver content they want to read.

14.01.2022 The Devils marketing dictionary: a cynical collection of marketing definitions.

14.01.2022 Weekend quiz Understanding SEO can be a game changer when it comes to increasing the quantity and quality of traffic to your website. So how much do you really know about Search Engine Optimisation? ... Take our short quiz to find out! https://hubs.ly/H0vKTt10

13.01.2022 Connecting with your audience and standing out from your competitors has nothing to do with your keywords or marketing funnel: its about sharing your story. Find out why (and learn how to uncover yours) here: https://neilpatel.com/blog/tell-your-companys-story/

13.01.2022 Its a common marketing question: Should you show your pricing up front, or hold it back until later? Lets find out what the experts say Everyone seems to have an opinion on this topic, and theres no simple yes or no answer. We surveyed 24 marketing and sales leaders, including Peep Laja from CXL, legendary copywriter David Garfinkel, and Aussie superstar James Tuckerman to find out their opinion on whether you should show pricing for high-ticket products and services.... The results may surprise you... https://www.clck.com.au/should-you-show-pricing-marketing-/

12.01.2022 It happened to billboards. TV spots. Direct mail. Banner ads.

12.01.2022 Supercharge your contents engagement by Matthew Spurr https://buff.ly/2qkJ9ul

12.01.2022 This home builder tripled revenue by using content to attract new customers. Here's how they did it https://content.clck.com.au/case-study

12.01.2022 The cover photo of your Facebook page is arguably the most important element because it takes up the most real estate. To make sure your cover photo makes the most impact, Limitless Designs have put together 7 best practices they recommend every brand follows when creating their Facebook cover photo. Read on to learn more!

11.01.2022 As I browsed through some articles over my morning cuppa, I came across Lee Oddens classic quote. Love this simple but profound message. It reminds me that beneath all the layers, creating and sharing information thats relevant and valuable is what good content marketing is all about.

11.01.2022 Content marketing is a big investment, whether you manage it in-house or outsource to an agency. But despite the cost, it is yielding a strong ROI for many companiesespecially those with a long and complicated buying process where the customer needs to be educated about the solution. So, the big question is, which option will bring the biggest value for your business: in-house or outsourcing? If you're still on the fence, check out this article where we discuss some of the pros and cons of each. https://hubs.ly/H0yYRV10

10.01.2022 It's impossible to address the needs of each of your customers one by one. This would simply take too much time and drain the energy that you need to invest in other tasks. Luckily, there are a number of different ways to automate aspects of your marketing campaign. Here are 5 quick and easy ways to nurture your leads with marketing automation: https://www.clck.com.au/improve-lead-nurturing-with-market/

10.01.2022 Its impossible to address the needs of each of your customers one by one. This would simply take too much time and drain the energy that you need to invest in other tasks. Luckily, there are a number of different ways to automate aspects of your marketing campaign. Here are 5 quick and easy ways to nurture your leads with marketing automation: https://www.clck.com.au/improve-lead-nurturing-with-market/

08.01.2022 Software as a Service (SaaS) and Search Engine Optimization (SEO) can be described as two of the fastest-paced industries today. Keeping up with trends and valid techniques in these specialisms is challenging... Lets make it easier! Here are 5 inspiring SaaS founders, CEOs and marketing professionals at the VERY TOP of their game. Theyve shared their own exclusive SEO strategies to help you boost revenue in 2018 (& beyond):... https://buff.ly/2F58FL2 See more

08.01.2022 With the introduction of stage 4 restrictions in Melbourne this week, our team are working remotely from home. But rest assured, we are working hard and ready to help you with all your digital marketing needs! Contact us via [email protected] if you have any questions at all. Take care and stay safe.

08.01.2022 Top 10 Employee Advocacy Programs To Increase Your Brand Reach -

08.01.2022 A content strategy covers the creation and management of all the written, audio and visual content related to your business and its an essential first step in your digital marketing campaign. But putting one together can be a challenge (especially if its your first time!) so in our latest article, we share our top tips to help you plan, create and promote a content strategy that will get results. https://hubs.ly/H0trwy30

06.01.2022 The Devil's marketing dictionary: a cynical collection of marketing definitions.

05.01.2022 One of the top mistakes we see when talking to new clients and prospects is that they might have run ads in the past, but they have no idea what the ROI was because they didn't track results. Whether you're running ads on Google, Facebook, or somewhere else, it's crucial to track conversions on any ads you run so that you know if it's worth it. Here's a guide on why it's important: https://www.crazyegg.com//conversion-tracking-facebook-ads/

04.01.2022 Building your online presence is an action that eventually becomes profitable. Use these five key content marketing tips to encourage this growth. https://buff.ly/2urtZpT

03.01.2022 Remember, your ultimate goal is more conversions, not more subscribers to your own channel.

03.01.2022 Are you keen to try HubSpot but wondering whether it's a good fit for your business? As a HubSpot Solutions Partner, we can give you a free customised demo via Zoom, so you can see firsthand what it can do for your business. No selling, and no obligation to buy. Find out more here: https://hubs.ly/H0stFrQ0

02.01.2022 Market to people, not stereotypes. Relying on stereotypes leaves you with marketing myopia, narrowing your ambitions and excluding potential customers.

02.01.2022 Content marketing is in poor shape. To break through a saturated space, brands need to offer curated quality content aimed at the people who really care.

01.01.2022 Are you using quizzes in your marketing yet? In this blog post with video we show you how we created a simple quiz that generated leads at $1 each for our client https://www.clck.com.au/simple-quiz-leads/

01.01.2022 Technical SEO: Check These 3 Embarrassing Errors Right Now! This insightful article by Sam Hurley explains the most disastrous technical SEO mistakes you can make on your website (and how to correct them). Make sure youre avoiding these SEO errors: https://buff.ly/2rGDXBv

01.01.2022 Looking for a fast and effective way to improve your website's on-page SEO? Our actionable checklist will help you get the key elements right, so that Google understands your site (and you can rank for the keywords that will bring you more customers). Access your free download here: https://hubs.ly/H0tjjYT0

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