Content Box in Ultimo, New South Wales | Graphic designer
Content Box
Locality: Ultimo, New South Wales
Phone: +61 2 9440 9369
Address: 103/330 Wattle St 2007 Ultimo, NSW, Australia
Website: http://contentbox.com.au
Likes: 113
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23.01.2022 Are you using #videocontent in your #contentmarketing efforts? These days, videos are necessary for every business large and small. It wasn’t always the case, but the escalating social media push has transferred video from a "nice-to-have" to a "must-have." Why?... Videos are more engaging than other forms of entertainment. You can tell much more with a business video than you can tell with static photos and captions. Through videos, potential customers can get a real sense of who you are and what your business stands for. You can use the video platform as a great way to engage and tell your story. Importantly when done effectively with a well-defined #contentmarketingstrategy, video builds trust and is a powerful tool in the conversion box. Remember, the key here, is an effective #videocontentstrategy that is well executed! Read more here about using video effectively: https://bit.ly/34aILEA #businessowners #SMEbusinesses #marketingstips
23.01.2022 How to nail your #smallbusiness marketing content! This was the topic of my first podcast with Jane Hillsdon from Dragonfly Marketing on her "How to do Marketing Show'. Jane runs an award winning marketing agency and a podcast series that aims to educate small business owners on all aspects of how to do marketing.... I was privileged to be one of her guests, speaking about one of my favourite topics: #marketingstrategy and #contentmarketing Before you invest any money into your marketing, I recommend you listen to the October 27th podcast here: https://bit.ly/3kEIBuO Thank you Jane for having me as your guest. It was really enjoyable chatting with another passionate person about marketing! #consultant #advisor #businessowner #entrepreneuer
19.01.2022 Q: How do you make your #content valuable for your audience? Personalise your content and make sure it is well written Add personal stories and emotional anecdotes to create a relationship with your readers Keep it simple and don’t overcomplicate things... Make it informative and useful Make it credible and accurate The more connected they feel to your business, the more they're likely to become customers. Remember, having a #contentmarketingplan and creating valuable content is actually an investment in your business, that these days, you can’t afford not to have! Read more here about planning and using valuable content: https://bit.ly/34aILEA #businessowners #SMEbusinesses #contentmarketing #financialplanners
17.01.2022 Did you know that #marketing doesn't work the same as it used to and it will be different again in 2021? It's more difficult to keep a potential client's attention these days. You have to reach your target audience, engage that audience, and keep their attention across many different platforms. These days, more than ever, prospects and clients don't care about your products and services. Instead, they want to build a relationship and have their problems solved. ... How do you communicate this through your #contentmakerting to make sure you are heard? Pinpoint what their problems are Build a strong relationship to solve those problems Communicate why your offering is the best choice for these problems Remember, one of your #content goals should be to communicate why you are the best option for solving a prospects problem over your competitors. The business that does this the most effectively will be the one to win the client especially as 2021 approaches! Learn more here about how consumer behaviour has changed: https://bit.ly/2Hoiutg #smallbusinessowner #financialplanner #advisor #marketingsuccess
16.01.2022 #businessowners! Are you embracing innovation in your technology or #manufacturing processes? If so, you need to listen to Jamie Collins from Tech Abstract in this episode of Catalyst Catch Ups. Jamie outlines how you can benefit from the R&D Tax Incentive program, providing you are eligible. Jamie and his team, have both engineering and finance backgrounds making them specialists in this field.... An interesting chat about something that I was very unfamiliar with, but can bring great benefits for those businesses that qualify. #taxincentives #manufacturingbusiness #innovation #BNInetworking Joanne Jacobs
15.01.2022 Q: Have you started planning your 2021 #contentmarketingstrategy yet? If you have, you’ve probably planned that next year is going to be better than this one! When planning for next year, make sure to review your goals and have a specific #strategiccontentmarketing plan in place before next year comes around.... Some starting tips are: Identify your business goals for 2021 Understand what you customers are looking for Know how you can provide the best solutions to solve your customers problems Map the problem, solution and benefits together to create your content Make a content plan with details on what to develop, where and when to distribute Remember, the plan needs to be flexible and be tailored directly to your audience. Having a well-planned content strategy will avoid just ‘making noise’. If you need help, then read more here and learn how to refocus content marketing to attract clients in 2021: https://bit.ly/34aILEA #smallbusinessowner #financialplanner #advisor #marketingsuccess
15.01.2022 Are you building #trust with your audience and communicating this effectively through your #contentmarketing? #Trustelements are different pieces of your business that help you build trust with potential customers and clients. There are many ways that you can build trust:... Use a well-designed logo to represent your brand Share testimonials of past clients and customers as well Make trust elements easy for your visitors to find Remember, people don’t want to buy products and services anymore, they want to buy #trustedrelationships, and moving in 2021, this will become even more important! Now, ask yourself: Am I communicating this effectively through my #contentmarketingstrategy? Read more here about trust building elements and how to use them: https://bit.ly/34aILEA #businessowners #SMEbusinesses #marketingstips
12.01.2022 Q: What do you promise your customers, and how do you share this through your #contentmarketing efforts? Most #smallbusinesses showcase some sort of promise on the homepage of their website. This promise is usually a statement that helps your customers understand what their problems are and shows that you are dedicated finding the best solutions that will bring benefits to their business. Remember to stay focussed on solving your customer's problems rather than promoting o...r talking about your own business. A simple formula to follow is: Problem + Solution + Benefit = Your Promise! Do you have a promise on your website, and does it follow this formula? Learn more here about how to craft your promise: https://bit.ly/34aILEA #contentmarketingstrategy #businessowners #SMEbusinesses
10.01.2022 Q: Do you really understand all your customers’ pain points, and do you communicate this effectively through the #content you share? You need to make it clear that you understand their pain points and then address their problem triggers. It needs to focus on your audience and their trigger points. Keep in mind that your messaging shouldn't be about you. ... Knowing your audience well is the key to having a great #contentmarketingstrategy. If you know how to speak to them in a way that resonates with them, then you'll be able to get the most out of your #marketingcommunications. Read more here about how to realign your marketing with customer triggers: https://bit.ly/34aILEA #advisors #businessowners #financialplanner #Marketingsuccess
07.01.2022 The power of business marketing through content is an approach that all businesses need to be using today as it aligns well with Google’s algorithm due to the value it provides. Read more https://lttr.ai/apIm @gregorlochtie... #InboundMarketingActivties #ContentMarketing #HighlyEngagingVisuals #InboundMarketingAttracts
06.01.2022 Ask yourself this: When planning your #contentmarketing efforts, do you align them with your business goals effectively? Make sure that you've outlined specific business-oriented goals for your #marketingtactics to reach for. For example: How many sales do you want to make? ... How many new leads are you looking to create? How are you going to do this? Think about how you can redirect your content marketing towards these goals. If you don’t have the time to create well-crafted content and you can’t maintain the consistency of a regular posting schedule, two essential elements of content marketing, then you might need to consider engaging a #contentmarketingagency to help. Learn more here: https://bit.ly/34aILEA #advisors #businessowners #SMEbusinesses #Marketingsuccess
03.01.2022 Things Aren’t the Same Anymore: How Has Consumer Behaviour Changed? Read the full article: Things Aren’t the Same Anymore: How Has Consumer Behaviour Changed in 2020? https://lttr.ai/a4xR... #SMEbusinesses #contentmarketingstrategy #marketingtips #ConsumerBehaviour
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