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Copy That Counts

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25.01.2022 Tip Tuesdays Back! The beginning of each year is the best time to focus on your SEO strategy and get it right from the start. As always, SEO will evolve and continue to change as both the algorithms get more advanced and Google and other search engines demand more of you.... We believe one of the biggest trends for this year will be voice search, which means optimising your website for voice searches is imperative for good rankings. With voice search, users can clearly state which products and services they are looking for, instead of typing in abbreviated versions of a search intent. In order to optimise your website for voice search, consider what would you be looking for? What calls to action would influence you to learn more about a product or service? What value would be the most important in your experience with your website? Or get in touch with our friendly team, and well help you optimise your website for voice search for you. Find out more here > https://copythatcounts.com.au/contacts

23.01.2022 The SEO game has changed, you guys. The negative practices and shortcuts that used to work years before, no longer have a place in SEO today. In fact, youre likely to harm your strategy and your business as a whole if youre trying to manipulate Search Engines to rank you highly. The Algorithms of today are extremely advanced. And you will be caught out. These are the SEO myths and what you actually need to do to get rankings in 2019.... Find out more here >https://bit.ly/2wpG54b

23.01.2022 Its Tip TUESDAY! Like yesterday, I wanted to reiterate just how important it is to consistently post content to your blog. Any business in any industry needs to rank on Google to get new customers and grow.... Having a blog on your website that you post to means youve got a 434% HIGHER CHANCE OF GOOGLE RANKINGS! If you havent already, you need to set up a blog and start contributing immediately. But where do you even start? 1. Think of the phrases people would type into search engines to find you and use tools like Googles Keyword Planner to put together 10-20 phrases to write your content about. 2. Type these phrases into search engines to see what is currently ranking. What your competitors are doing. And how you can do it better. 3. Develop a Content Calendar to plan on when you will be posting blogs. 4. Start researching and writing. Remember - the longer, the better. The average first-page article is 2500 words. 5. Make your content more digestible be breaking up with headings, sub-headings and bullet points etc. Also add images, GIFs, videos etc to make it more engaging. 6. Publish to your website. Make sure you do the correct SEO elements in the back end so the bots can crawl you correctly. Or get in touch with us today and see what we can do for you. Find out more about our blog writing here> https://copythatcounts.com.au/high-quality-articles/

22.01.2022 Ive been working in SEO for a very long time. From both the agency side and client side. Ive been lucky to work with some amazing agencies with innovative ideas. And unfortunate to have dealt with some pretty shady practices from others. Deciding who to work with for your own SEO strategy should be a decision you dont take lightly. After all, an SEO strategy that works can be the difference between your business taking off. Or never really getting off the ground.... On this weeks blog we discuss if you really want SEO success, these are the type of SEO agencies you should avoid like the plague (or people wearing crocs in public!). Find out more here> https://goo.gl/M7sns9

22.01.2022 Its TIP TUESDAY! In 2019, SEO is all about User Experience. After all, search engine optimisation is not focused on search engines at all. Its focused on the users who search in these search engines. Thats why User Experience is so important. To ensure your website gives your users a good experience. Check the following:... Loading speed: Your site needs to load quickly, or your users will get bored and go to another site that loads quicker. You can use the free PageSpeed tool from Google to measure the performance of your site or there are other software available. Mobile optimisation: More than half of all search queries are accessed through smartphones or tablets. Your website needs to be optimised for mobile, or youre potentially missing out on a lot of customers to your business. Technically flawless websites: Your site needs to be technically flawless. Make sure all your pages work, set up the correct redirects and dont use Adobe Flash anymore. Or get in touch with our team today and let us help you ensure your website provides the best User Experience. Find out more here>

20.01.2022 Last year I paused Copy That Counts digital marketing strategy. We had so much work we couldnt take on more, and I was experiencing health issues and was already too extended as it was. But something weird started happening in the last couple of months. We started to see a significant increase in our inbound enquiries and website traffic. I did a deep dive Google Analytics and an SEO review to find out why.... It turns out we are ranking in the number 1 position for over 10 of our primary keywords. This is only started happening in the last couple of months. But why? Especially if I havent been working consistently on the site of late or producing any new content. It turns out each of the keywords that started ranking highly are from previous pieces of content that I created. Each one is long-form content of words of over 2500 in length. It simply takes time to become an online authority. Google has to find your posts, and so does everyone else. It seems Google found mine. I explain the value of long-form content in this article below > https://copythatcounts.com.au/your-business-needs-long-for/ If you want to achieve the same rankings I have. Send me a message to see what we can do for you.

20.01.2022 The face behind the business. Im Vanessa Tobias and Im the founder of Copy That Counts. I am a small business and Im proud of it. I know that many content marketers or copywriting agencies outsource their content from cheaper, sub-par writers from non-native speaking countries. ... My goal when I set up Copy That Counts was to always provide an exceptional content source from native Australian writers only. Firstly, so my clients always receive the quality content they deserve, and to give talented Australian writers more opportunities for work with the compensation they should get for their skills and experience. This means I cant compete with the cheap rates of these bigger companies, nor do I want to. Like everything, you get what you pay for. To read more about my journey find out more here > https://copythatcounts.com.au/team-view/vanessa-tobias/

19.01.2022 We know video is HUGE for SEO and helps you get engagement for your potential audience. In fact, video is a powerful medium, attracting two to three times more monthly visitors to websites. But if youre creating videos and no-ones watching them, than they are not helping your SEO strategy at all!... Heres a great video from Brian Dean, an absolute legend in the biz about how to create videos people actually want to watch and engage with. Find out more here > https://lnkd.in/g7DXhk6

18.01.2022 As we mentioned yesterday, voice search is one of the things you should be optimising your website for. With the increase in the use of digital assistants, like the always sassy Siri or Googles Alexa, optimising for voice search is critical to your SEO success. In 2017 alone, there were 33 million voice search devices in circulation, with 40% of adults using them every day. Its predicted that nearly a third of all web browsing will be voice activated by 2020. ... Thats all great, youre probably thinking. But just how do you optimise your website for this? Well, the team at WordStream have written a fantastic article showing you how. Find out more here> https://www.wordstream.com/bl//2018/02/15/voice-search-seo

17.01.2022 Its Tip Tuesday! Have you got current content on your website thats not quite hitting the mark? Instead of getting rid of it all together have you considered repurposing it, instead? In fact, improving your current blogs and old content pieces is a great way to help your SEO strategy without having to create new content from scratch.... Improve your individual posts by ensuring the general writing of the post has a good point, targets specific topic and terms and has no spelling or grammar issues. Expand shorter posts when possible. And share and re-share on branded social channels to try and gain traction for your post once again. Or talk to our trusted team about repurposing the current content on your website for you. Get in touch today! https://lnkd.in/eHQGypv

17.01.2022 Are you a small business? Do you want to grow and bring more customers to your website online? You might possibly know a bit about SEO. You may have tried some content, or implemented some SEO strategies yourself. Or you might be avoiding it like the way I avoid, whats that thing called? Oh yeah. People. Other People. Anyway, the thing is all small businesses need SEO to succeed, and SEO can be like a genie for your business if done correctly. ... On this weeks blog, we discuss some of the best SEO small business tips anyone can start doing, today. Find out more here > https://copythatcounts.com.au/seo-small-business-tips-anyo/

17.01.2022 Its TIP Tuesday... Are you starting to wonder whether SEO is worth the trouble? Are you considering putting your resources or budgets elsewhere? Do you think other marketing strategies may be more beneficial for your business? Here are some SEO facts that may change your mind.... 1. 93% of all traffic comes from a search engine! 2. 92% of users wont even visit the second search engine page! 3. 93% of online experiences begin with a search engine! 4. The top 5 results get 75% of all the clicks! 5. Organic search results are 8.5 times more likely to be viewed than paid ads! 6. In fact, 70-80% of people ignore paid search results, choosing to only click on organic listings! 7. Quality content is the key factor in any good SEO strategy. Improvements in content have been known to increase blog traffic by as much as 2,000%! 8. Over 63% of all searches are performed using Google! Need help with any of your SEO needs? Get in touch with our friendly team, today! https://bit.ly/2uXSmfZ

17.01.2022 Its Tip Tuesday! How exactly do you create compelling copy that actually ranks for SEO? The most important thing to remember is that SEO is all about the user. So ALWAYS write with your user in mind, not a Google bot! And it should always be engaging. Unique. And establishes you as an authority on your subject.... Other than that, here are our 8 most important tips! 1. Pick a good keyword to focus on. 2. Research the competition. 3. Write better content than them. 4. Put the keyword in your page title. 5. Put the keyword in your header. 6. Put the keyword in the name and alt-tag of your image. 7. Use the keyword in the URL and in the post. 8. Insert internal links. Or get in touch with our team of experienced and talented writers who will do it for you. Simply head to our website to find out more >https://bit.ly/2uXSmfZ

16.01.2022 Its Tip Tuesday! At Copy That Counts, we talk a lot about content for SEO. Its extremely important and one of the two most important ranking factors. However, the other ranking factor, backlinks - are just as imperative in your SEO success.... Backlinks are links back to your website from other high-authority sites in your niche. Google considers websites with a number of quality backlinks more relevant than others in their results. Getting backlinks can be a time-consuming process. There are many ways that can work, but guest posting on another website for a link back to your own, is a tried and tested method that still works today! Start by Googling "your niche" + "guest post" and contact sites from there to offer a guest post that includes a DoFollow link to your site. Or contact our friendly team and well put together a back-linking strategy that works for your business. #marketing #business #technology #socialmedia #digitalmarketing #seo #strategy #video #advertising #advertising #smallbusiness #content #contentmarketing #research #writing #writing #onlinemarketing #blogging #howto #backlinks #searchengines

16.01.2022 Copy That Counts is back after the Christmas and New Year period after a well-needed break. We are excited to be back working with our valued clients and collaborating with any new clients for all of their SEO and content needs. In 2019, its more important than ever to have an SEO strategy that works for your business to succeed. In fact, Google is as demanding as ever. And expects you to create content of 2500 + words to really stand apart from your competitors. Copy That C...ounts are experts in creating the exceptional content your audience demands. That is engaging and relevant. And will help you rank higher on search engines and to drive your business success. Dont let another year go by where your competitors are beating you in the online space. Get in touch with our team today, and see exactly what we can do! Find out more here > https://copythatcounts.com.au/

15.01.2022 From everyone at Copy That Counts we wish all our clients and connections a very Merry Christmas and a Happy New Year. We will be closing our doors over the Christmas period from the 14th of December till the 3rd of January in the New Year, to take a well needed break from a hectic year. If there is anything urgent in this time please email [email protected].... Thank you for all of your support in 2018. We will be back bigger and better than ever in 2019!

15.01.2022 Having a rough couple of days as a business owner? Feeling like youll never get ahead and get things off the ground? This will help you put things in perspective>

15.01.2022 Its Tip Tuesday! Have you checked your Site Speed lately? According to the Nielsen Norman Group, most users stick around less than 59 seconds. So, if you dont capture a users attention in less than a minute, youve lost them. ... Meaning all of your hard work getting them to your site was pointless! Not only that, site speed is now a Google ranking factor! Since July 2018 Googles has included "Speed Update" which takes into account the mobile page speed as a ranking in their mobile search results. At the moment only those deliver the slowest experience to users will be affected, however, this will probably change in the future. So check your site speed now and improve what you can before it does! For more tips head over to our website > https://bit.ly/2uXSmfZ

14.01.2022 Its Tip Tuesday! Whens the last time youve checked your Google Analytics and delved in deep to discover exactly what is happening on your website? Google Analytics is a very important digital marketing tool. However, many people dont check it regularly, or understand how to utilise it to help their online marketing campaigns succeed.... You can learn so much from your Google Analytics such as; -What your individual campaigns are doing in real-time -Comparing data to previous periods to see if your improving -Discover exactly where your traffic is coming from - See whether youre converting customers or where youre losing them -Whether your customers are engaging with you -What devices people are using to access your site. And much more. If you need help with any of your Google Analytics or other tools that support your online marketing strategies, why not get in touch with our team today and see how we can help you? Well help you understand exactly what your data is doing to further accelerate your campaigns and help your business succeed.

14.01.2022 New Year, New Business? Are you in the exciting start-up phases of launching a brand new business? Theres a lot you need to consider. Creating a website should be one of your top priorities or else how would people find you, or how would you market your product or services to the masses?... When it comes to ensuring you have SEO success online, there are several things you can before your website goes live. Here are our best tips for what you need to know about SEO before launching your website. Find out more here > https://copythatcounts.com.au/everything-you-need-to-know-/

13.01.2022 Its Tip Tuesday! YAY! Lets get back to basics. SEO doesnt have to be over complicated. Lets get back to basics with these 5 easy tips that you can start actioning immediately thatll help your website rank highly on Google. ... 1. Always optimise your URL, Titles & Descriptions. They should include your keyword, be descriptive, and be catchy and exciting for your user. 2. Provide Consistent & Useful Content In fact, websites who consistently post to their blog are 434% more likely to rank higher on Google. 3. Improve Your Websites Loading Time If it takes too long people will get bored and leave. Google knows this also, and ranks you accordingly. 4. Your Website Must Be Mobile-Friendly The mobile-first index has been around nearly a year. If its not mobile-friendly, you wont rank. Simple. 5. Check Your Google Analytics & Webmasters How else will you know that your strategy is working? Measure your data and success with their easy-to-use software. Or get in touch with our team and well do it for you. Get in touch with us today at >copythatcounts.com.au

13.01.2022 Its Tip Tuesday. I often get asked what are the best SEO tips of all time. Thats a difficult question to answer. Some things that used to work, will not work now. And SEO is ALWAYS changing. ... But according to Neil Patel, one of the biggest SEO influences of our time, these are the top 10 tips to help your site rank highly. 1. Remove anything that slows down your site 2.Link to other websites with relevant content. ... 3. Write for humans first, search engines second. ... 4. Encourage other trustworthy sites to link to you. ... 5. Have web analytics in place at the start. ... 6. Write unique and relevant meta descriptions for every page. 7. Use readable and meaningful URLs only. 8. Build momentum with social signals. 9. Use the right keywords in your images. 10. Create & publish unique content consistently to improve your rankings. Find out more here - https://neilpatel.com//10-most-important-seo-tips-you-nee/

13.01.2022 FriYAY gotta us like... https://youtu.be/JE2osIWmtLw

12.01.2022 It's TIP TUESDAY! Did you know that errors in the back of your website actually affect your SEO strategy? If you have lots of problems in the backend of your site, it means your website is harder to crawl by the Google bots. If the bots struggle to crawl your website, then that affects your ability to rank on Search Engines.... Some of the main errors website's have are - 1. HTTP Errors 2. Long Metadata 3. Missing ALT Text on Images 4. Duplicate Page Content 5. Long Forms 6. Too Long on Text/Too Short on Text 7. Avoiding Reviewing Your Analytics But the great thing is, all of these are easy fixes if you know how. And at Copy That Counts that's exactly what we do. Get in touch with our team today for a FREE SITE AUDIT of your website and we can show you how to fix these simple errors and get you ranking again, sooner! Get in contact here > https://copythatcounts.com.au/contacts/

10.01.2022 Are you looking for an SEO company to partner with to help you achieve your online goals? You know you need SEO to get new customers to your website and help your business grow. But SEO in 2019 is complicated! Google expects a lot from you. Theres no shortcuts or easy options. When you write a blog now, Google expects this to be of the highest quality and up to around 3000 words. Your site has to be in a healthy place with minimal errors. And it wants other high-authority s...ites to link back to your own. The good news is you no longer have to pay huge monthly amounts to major agencies in Brisbane, Sydney or Melbourne. We are your competitively priced, local SEO agency. We have more experience than most. And our strategy works. We rank highly for nearly all our local key-terms, meaning we lead by example. To find out more about what we can do to you. Head to > https://copythatcounts.com.au/your-local-sunshine-coast-se/

10.01.2022 We often get asked exactly what is involved in the SEO services we provide. Or what strategies we use that will work to grow your organic traffic and keyword rankings. All of our techniques are tailored specifically to your business and industry. However, we have certain processes involved that follow the latest Google guidelines and SEO best practices. And we know will work in the long-term, no matter your brand or medium youre working in. You can find out more about our SEO services here> https://copythatcounts.com.au/all-about-our-sunshine-coast/

09.01.2022 Its Tip Tuesday! Are you writing content that isnt getting you the engagement you need? Or are you struggling to write content for SEO that works? These 8 steps will help you create content that not only helps you rank highly on Search Engines, but answers the questions your audience is looking for > ... 1. Pick a good keyword to focus on. 2. Research your competition. 3. Write better content than theirs. 4. Put the keyword in your page title. 5. Put the keyword in your header. 6. Put the keyword in the name and alt-tag of your image. 7. Use the keyword in the URL and in the post. 8. Insert internal links. Or get in touch with our talented team and let us do it for you. Find out more here > https://copythatcounts.com.au/

08.01.2022 Just a really great article by one of the greats, Brian Dean, on just how to write a blog article that ranks. https://backlinko.com/write-a-blog-post

08.01.2022 Copy That Counts has been in business for nearly five years. But until less than eight months ago, we werent ranking for any of our own keywords. "WHAT?????", I hear you say. "Youre an SEO company, yet you couldnt even rank for your own keywords. How are you going to rank for mine, then?" I get it. I started my business after a long career in SEO and writing for SEO. And when I started Copy That Counts most of my business came to me through word of mouth. At the time, I ...thought this is great. I dont even have to do my own strategy to get work. However, a year ago I realised we needed to lead by example. I wouldnt go to a hairdresser who had a terrible hairstyle. So, how could I expect you to trust me for your SEO if my own wasnt even working? That had to change. And it did. * So in less than 9 months, Ive achieved first-page rankings for EVERY SINGLE ONE of my key-terms. * SEO key-terms are the hardest and most competitive key-terms to rank for. Just imagine what I could do for you if thats what I did for my own business in this time-frame. If you arent concentrating on an SEO strategy, youre giving your competitors the business you need to grow. Find out more here > https://copythatcounts.com.au/all-about-our-sunshine-coast/

04.01.2022 If you have a business then you need a website. Your website must have superior website content that explains who you are. What you do. And what sets you apart from your competitors. This all has to be crafted with compelling copy that not only resonates with your audience, but with SEO best practices in mind to ensure you rank on search engines as well. Does your current website reflect the products and services you sell, today? Or are you getting people to your site but no...t converting them into loyal customers or brand ambassadors? Talk to us about website content that works. Find out more here > https://goo.gl/fEjpUm

04.01.2022 Ive said it before and Ill say it again. Content is and will always be the most important aspect of your SEO strategy. In 2019, its more important than ever to create exceptional content. 2018 saw many algorithms focused on the quality, breadth and depth of the content on your website. In 2019, this will become more and more important. Theres no point just creating copy to keep your blog alive, anymore. You need to create content that solves a problem content that move...s, motivates, and connects with people, and encourages them to share this content with their own network. Weve created this guide for the simple steps on how to optimise your content perfectly for SEO to help grow your traffic and rankings. Find out more here > https://bit.ly/2qdBcbu

03.01.2022 Are you ready to start creating compelling content for your website? But youre not exactly sure how to create content people want to read, and that ranks for SEO purposes as well? On this weeks blog, we discuss all our best tips and tricks on how to create SEO-optimised content that ranks. From the technical aspects to images and more, our easy steps will help you get you on your way, sooner.... Find out more here > https://bit.ly/2qdBcbu #marketing #business #technology #socialmedia #digitalmarketing #seo #strategy #video #advertising #smallbusiness #content #contentmarketing #research #writing #onlinemarketing #blogging #copywriting #howto #searchengines #keywordresearch #blogsandblogging #searchengineoptimization

03.01.2022 Its Tip Tuesday! What can you do, today to improve your SEO immediately? Follow our top Six Tips below; 1. Remove anything that slows down your site.... 2. Link to other websites with relevant content. ... 3. Write for humans first, search engines second. ... 4. Encourage other trustworthy sites to link to you. ... 5. Have web analytics in place at the start. ... 6. Write unique and relevant meta descriptions for every page. Or contact our friendly team to do an assessment of your site and see how we can help you in the new year. Head to our site to contact us today... https://copythatcounts.com.au/contacts/

03.01.2022 In 2019 its more important than ever to create killer content for your website and blog. SEO isnt going anywhere. Content is the main element in how Google will rank you. Google even mentions it in their SEO Starter Guide: Creating compelling and useful content will likely influence your website more than any of the other [SEO] factors discussed here.... In fact, you have a 434% higher chance of getting Google to rank you higher on search engines if you consistently post content to your blog. But how do you do this? How do you create content that actually ranks? I discuss on this weeks blog for businessDEPOT. Read more here > http://businessdepot.com.au//how-to-write-content-thatll-a

03.01.2022 Its TIP TUESDAY! These days there are so many great tools available that people can use themselves to help understand and stay on top of their SEO strategy. Whether you use us for SEO or not, we always encourage you to do your own research and tools to help out. You should already have Google Analytics installed already. Here are our top 5 tools you can start using today below;... 1. Moz Local Listing Score See how your local business looks online 2. Google PageSpeed Insights Check the speed and usability of your site on multiple devices 3. Keywordtool.io Hundreds of keyword ideas based on a single keyword 4. Google Search Console + Bing Webmaster Tools Constant website analysis, alerts, and error reports 5. Ahrefs Backlink Checker Comprehensive link analysis Or get in touch with our friendly team and let us do all the hard work for you. Find out more here > https://copythatcounts.com.au/

02.01.2022 NO MAGIC TRICKS! On this week blog we discuss how to write content thatll actually rank on Google. In this comprehensive guide we tell you exactly what you need to do, to start getting results sooner. ... Find out more here > https://bit.ly/2YKP0Jn

02.01.2022 It's Tip TUESDAY! I've said it before and I'll say it again. You need LONG-FORM CONTENT if you want to rank on Google.... Longer content produces higher search rankings. It's that simple! Yesterday, I touched on how within 8 months I got ALL of my key-terms ranking for my business. And now I'm going to tell you how I did. LONG-FORM CONTENT. The average 1 ranking article is around 2500 in length. All of the content I produce in 2019 for my business is higher than 2500 words. But not any old content will do. It must be of the highest-quality. It must be engaging and informative and targeted towards your audience. And it must answer the questions your potential customer is looking for. How can you do it if you're not a content writer? Don't. Leave it the experts and actually get results. Investing in your content is the best thing you can for your SEO strategy. Copy That Counts is the best proof this strategy works. And it'll work for your brand too. #seo #content #google #searchengines Find out more about our long-form content here> https://bit.ly/2Kq9mVx

02.01.2022 Its Tip TUESDAY! Ive said it before and Ill say it again. You need LONG-FORM CONTENT if you want to rank on Google.... Longer content produces higher search rankings. Its that simple! Yesterday, I touched on how within 8 months I got ALL of my key-terms ranking for my business. And now Im going to tell you how I did. LONG-FORM CONTENT. The average 1 ranking article is around 2500 in length. All of the content I produce in 2019 for my business is higher than 2500 words. But not any old content will do. It must be of the highest-quality. It must be engaging and informative and targeted towards your audience. And it must answer the questions your potential customer is looking for. How can you do it if youre not a content writer? Dont. Leave it the experts and actually get results. Investing in your content is the best thing you can for your SEO strategy. Copy That Counts is the best proof this strategy works. And itll work for your brand too. #seo #content #google #searchengines Find out more about our long-form content here> https://bit.ly/2Kq9mVx

01.01.2022 Its TIP TUESDAY! Did you know that errors in the back of your website actually affect your SEO strategy? If you have lots of problems in the backend of your site, it means your website is harder to crawl by the Google bots. If the bots struggle to crawl your website, then that affects your ability to rank on Search Engines.... Some of the main errors websites have are - 1. HTTP Errors 2. Long Metadata 3. Missing ALT Text on Images 4. Duplicate Page Content 5. Long Forms 6. Too Long on Text/Too Short on Text 7. Avoiding Reviewing Your Analytics But the great thing is, all of these are easy fixes if you know how. And at Copy That Counts thats exactly what we do. Get in touch with our team today for a FREE SITE AUDIT of your website and we can show you how to fix these simple errors and get you ranking again, sooner! Get in contact here > https://copythatcounts.com.au/contacts/

01.01.2022 Yesterday we spoke about the value of User Experience and why its important for SEO. If you are still a little confused about exactly what that means. Heres a great blog from our friends at Search Engine Land on How to Make SEO & User Experience work together and for you. Read more here > https://goo.gl/6UoNGC