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DAIS Brand Strategy in Brisbane, Queensland, Australia | Business service



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DAIS Brand Strategy

Locality: Brisbane, Queensland, Australia

Phone: +61 7 3216 0990



Address: 2/200 Barry Parade Fortitude Valley 4006 Brisbane, QLD, Australia

Website: https://dais.com.au

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25.01.2022 Congratulations to Nexacu on the launch of their new brand! Formerly known as Excel Consulting, Nexacu provides next level tech skills training to help their customers keep up to date with changing technology. We cant wait to follow the team on the rest of their brand journey!



25.01.2022 Audio is a huge part of our lives, and the continued advances in technology are making it more and more prominent in the way brands interact with consumers. Our latest DAIS blog discusses how sonic branding can help you push through the clutter of your market and increase brand awareness and recognition. Read more by clicking the link below. ... https://buff.ly/35A8BQ2 See more

24.01.2022 2020 has been a rollercoaster for us all to navigate and also the year we sadly had to say goodbye to our long term DAIS Director of Greetings (DOG) Mango. After 15 years of loyal & long service this was not an easy role to fill, however, we feel Mango has guided us to his successor. Today is a happy one as we introduce and welcome Button to his new position at DAIS. As a trainee position for now, Button has many processes and procedures to master but he is up for the challenge and learning every day. He looks forward to greeting you all when you next visit our studio!

24.01.2022 Were finalists for the BADC Awards! Thank you to our awesome clients for their trust and the creative freedom to bring their projects to life. Here is a sneak peak of our creative work that has made the finals. The BADC Awards night is this weekend so stay tuned for more!



23.01.2022 With accelerated growth across their brand portfolio, Components Only approached DAIS to restructure their brand architecture to articulate their value proposition and align with their business growth strategy. The project involved a new name creation and brand identities across master and sub-brands. Read about it in our case study below! https://www.behance.net//1061544/Equipzar-Branding-Project

20.01.2022 Were so thrilled to be finalists amongst all the amazing creative work for the 2019 AGDA Awards!

20.01.2022 Quite often people look at vision, mission and values but forget (or don’t know) how to activate them within their business. Our latest blog explores how brands can bring these three assets to life and connect them to internal and external stakeholders. Click the link below to read the blog! https://dais.com.au/how-to-build-a-brand-that-connects-to-/



20.01.2022 An authentic passion for what you do is the key to overcoming adversity and also the driver to look past your own challenges and focus on the needs of others. In response to recent events we tapped into our creative core and put our DAIS minds together to focus on how we could contribute to assist those who are impacted by the current new world we find ourselves in. As a result DAIS latest passion project - the Work (from home) Experience was born to fill a gap for High Sc...hool Students who are currently unable to take part in formal work experience programs during this time. Read more about our initiative below https://dais.com.au/when-all-the-news-seems-bad-how-do-bra/

20.01.2022 Read our latest case study about our award-winning work for Renaissant, an aesthetic health clinic centrally located in Woolloongabba. A unique brand creation that inspired a bespoke medical clinic and is strategically layered with cultural and historical significance and aesthetic elegance. Click the behance post below!... https://www.behance.net//99506/Renaissant-Aesthetic-Health See more

20.01.2022 Cheers to another Friday Although we are missing interacting face to face at the DAIS office, our teams culture is more interconnected than ever. The last two weeks have seen DAIS take on a virtual working life and we have to say, we are loving it A friendly Friday reminder to ensure you make time each day to communicate, connect and share with your friends, family and team. ... #staysafe #stayconnected #workfromhome #worklifebalance #isolationtips

19.01.2022 RGB, CMYK, PMS, what the Hex does it all mean? Weve created a simple guide to help you navigate the world of colour models and systems. More on our blog!

19.01.2022 Read about our most recent brand evolution in the case study below! A brand repositioning strategy and personality creation designed to cut through the competitive Board recruitment and advisory market and establish Directors Australia as a market leader. https://www.behance.net//10323/Directors-Australia-Rebrand



18.01.2022 Everyday consumers are saturated with waves of messages from all channels , so to cut through your market you need to disrupt your customer's thinking and create a positive memory of your brand Read about positive disruption in our latest blog - what is it, how is it achieved and what is its impact. https://dais.com.au/the-power-of-positive-disruption/

17.01.2022 At DAIS, we are always looking at the latest creative ideas and solutions across different industries and countries. During Covid-19 we have seen brilliant and innovative ideas brought to life, and we want to share them with you! Read about our favourites in the latest blog. https://dais.com.au/our-favourite-creative-solutions-durin/

17.01.2022 Positive culture in the workplace has never been more important. Peoples values, beliefs and way of thinking are all assets that can be harnessed to unlock continuous innovation within your business and help generate a unique brand culture. So, how do we bring people together despite their differences and how can we use workplace culture to improve productivity and employee satisfaction?... Read more on our latest blog! #workplaceculture #bringpeopletogether #brandculture

17.01.2022 Idea card 2 from our most recent DAIS Book Of is inspiring us to open our eyes to the ideas that are just waiting to be found. #ideageneration #mondaymantra #creative #printpress

16.01.2022 From all of us here at DAIS, we wish you a very bright and merry Christmas!

15.01.2022 With a new name, strategic positioning and a distinct brand personality TechSpan has established a competitive position in the construction market, driving their brand awareness and sales. Read about our brand strategy work for TechSpan in the case study below. https://www.behance.net/gallery/106289215/Techspan

15.01.2022 Good news! Over the weekend we were delighted to be awarded two bronze medals at the annual BADC awards night. If you want to know more about how the Long-Rays project came together, visit our recent project case study on behance. Link below. https://www.behance.net/gal/85113937/Long-Rays-Native-Tonic

15.01.2022 Sometimes its the small things that make the biggest difference. Our latest blog explores simple digital solutions that will streamline and optimise your operations and have a big impact on your business. Click the link below to read it! https://dais.com.au/small-but-mighty-digital-solutions-for/

14.01.2022 Despite the wet weather forecast for the weekend, our Director of Business Development Jodie will be braving the rain and cycling 350+ kms for the Chain Reaction Womens 300 to raise much needed funds for the AEIOU Foundation and Mater Little Miracles Foundation. Were so proud of Jodies efforts for these wonderful causes and if you would also like to show your support theres still time to donate! https://www.chain-reaction.org.au//jodiedais-com/2019-w300

13.01.2022 As the world slowly settles into a new normal, we have looked at how brands can future-proof their businesses and thrive post Covid-19. Read our tips and insights in the latest blog! https://dais.com.au/will-your-brand-thrive-on-the-other-si/ #businesstips #survivingcovid #futurefocused #newblog

13.01.2022 Our team are online, building brands & crafting creative. If you need us, we are here. #brandannouncement #covid19response #onlineandready

12.01.2022 Collaborating creatively is a massive part of what we do in studio on the day-to-today, with today being no exception! Work in progress shot from todays meeting with our BrandSure supplier @cameron.pyke for an #upcomingproject . #staytuned #brandanimation #brandactivation

11.01.2022 And being committed enough to do the hard yards makes it all happen How did you bring your brand passion to life today?

11.01.2022 New brand case study now live Introducing Fielders, a club in the heart of Tingalpa that completely revitalised their offering in 2019 to provide a social hub for the community to gather, belong and enjoy. Read more in our recent behance post

10.01.2022 New brand alert NOFOMO is a new fitness movement, deliver real fitness experiences for real people DAIS worked with the team at NOFOMO to create a dynamic and bold brand that would positively disrupt the fitness market and establish a strong and competitive brand positioning.... NOFOMO's first location in Helensvale is opening soon and we are very excited to see the brand grow! See more

10.01.2022 Instead of thinking about how the idea works, what if you thought about how it might sound if you dropped it? #fridaythoughts #creativeinspiration #DAISbookofideas

09.01.2022 Just putting it out there in the world. #newsignage #strategy #creative #web #digital #marketing #campaign #socialmedia #culture

09.01.2022 This month at DAIS: We got some new recruits in the form of DAIS office plants, Jayden was drinking on the job for a new winery brand in the works, Jack updated our window animation night show and the team jumped in the car to get some Covid friendly ekka strawberry sundaes!

08.01.2022 Halloween is here again! We got creative with our DAIS smarties last year to make something spooky for the occasion #smartieculture #halloween

08.01.2022 This month at DAIS: We received 'thank you' donuts from our thoughtful client Courtney Hancock, the whole team came together for R U OK? Day, Sue and Sarah celebrated their 3 year DAIS anniversary and Jack and Jacob found inspiration in delicious pastries!

07.01.2022 Read our latest case study about our work on an exciting new fitness brand NOFOMO. A unique and bold brand identity designed to cut through the fitness market and claim a position as a new fitness movement. Click the link below!... https://www.behance.net/gallery/107096331/NOFOMO See more

07.01.2022 When a brand maintains a consistent personality and is built on one simple yet clearly disruptive idea, it can live forever. We take at look at Meat and Livestock Australia's (MLA) brand and their annual summer ad for 2021. Australian Lamb Read the blog below! https://dais.com.au/love-that-lamb-ad-and-its-total-lack-o/

06.01.2022 Enhance the impact of your marketing and optimise your business operations with an effective and data-based marketing tool automation. Your marketing strategy is only as effective as the resources you have to create, deploy, measure and tweak it. So, here are 5 ways automation can amplify your marketing strategy: 1. Turbo charge your sales process... 2. Personalise your customer experience 3. Track, report & analyse 4. Generate more predictability 5. Create more time for strategy Learn more in our latest blog! https://dais.com.au/amplify-your-brandmarketing-strategy-w/

06.01.2022 Were in need of a couple of freelance designers and finished artists to help us out in the studio over the coming weeks. Interested? Send a link to your portfolio and a sentence about yourself to [email protected]. Seek ad link: bit.ly/2lywkPf

06.01.2022 Wishing a very Happy Birthday to our Founder & Creative Director, Jack!

05.01.2022 With the tech world experiencing massive growth in the last few months, we thought we would share our latest case study on Centra; a brand refresh that went live in early March. Read the full case study on our behance post https://www.behance.net/gallery/99501819/Centra

05.01.2022 The recent black summer fires sparked a wave of Australian and international brands aligning with the bushfire relief by pledging donations and running sales-based fundraisers. So, why are cause-brand alliances so important? Read more in our latest blog! https://dais.com.au/the-rise-of-cause-brand-alliances/

04.01.2022 Powerful brands have a way of staying with us, long after weve purchased their product or seen their advertisements. More on brand recognition on our blog.

04.01.2022 Designed to stand out, not fit in. Typography play for a new brand in development #typethursday #creativeplay #branddevelopment #brandpersonality #designinspo #elevatingbrands

03.01.2022 2020 has given us a new lens to look forward with and our latest blog explores 20 memories looking back - good, bad, challenging, inspiring and wacky - all the things that defined our year at DAIS. Read it below! https://dais.com.au/the-dais-2020-mood-board/

03.01.2022 Around half of all Australians experience mental health issues in their lifetime and as this year continues to challenge us all in ways we could not have imagined, its important we take the time to check in with those around us. R U OK? Day is an important reminder to meaningfully connect with others to support those that are struggling. Today we got the whole DAIS team into the studio and took a break from working partly remotely to check in with one another. To learn what ...to say after R U OK? visit the link below for free resources to share with your friends, family and colleagues https://www.ruok.org.au/join-r-u-ok-day A conversation could change a life.

03.01.2022 Copywriting for our neighbours @centranetworks. Bringing their language of Business IT solutions to life. #campaignlanguage #creativecopywriting #brandcommunication #digitalbranding #brandsignage #signageinspo #brandadvertising #connectingwithaudience #branding101 #creativeagency #creativeideas #ideasagency #daisbrandstrategy #elevatingbrands #daisbrands #brandbuilding #brisbanedesign #strategydevelopment @ Fortitude Valley

02.01.2022 Have you ever stopped to think about the impact brands have on your own Christmas traditions? Read about the brands that have shaped Christmas in our latest blog!

02.01.2022 Whats going on here... #hotcontent coming soon

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