DDSN Interactive in Melbourne, Victoria, Australia | Information technology company
DDSN Interactive
Locality: Melbourne, Victoria, Australia
Phone: +61 3 9533 8800
Address: Level 5, 111 Cecil Street 3205 Melbourne, VIC, Australia
Website: https://ddsn.com/
Likes: 365
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25.01.2022 Using big data to analyse and make decisions has been growing steadily for many years but after the COVID-19 pandemic, the need for data has immensely increased. As the businesses are re-opening, we are using data and analytics to help make a lot of decisions in the workplace. Giants like Microsoft, Salesforce, Pracle and Cisco are even focussing on deveoping data driven tools to help bring employees back to work safely. Analytics has always been a powerful indicator on whi...ch to base business decisions, but this year it is seen being used in real time to make critical and life-saving decisions. Companies will definitely increase their investments heavily into data and analytics capabilities in the wake of 2020’s Global Pandemic and economic strains. If you haven't invested your resources into analytics yet, it's time to re-think and take action before its too late! DDSN has Australian hosted Analytics where you own and control all of your data. Ask us how today: https://ddsn.com/contact/ #analytics #datadrive #datascience #digitaltechnology #digitalsolutions #ddsninteractive
23.01.2022 With more than 20 years of experience, we are an Australian digital service provider and we aim to integrate digital communications. Whether it’s making customised websites and apps; powerful digital platforms or maintaining & growing these platforms, we have a solution for every problem. We are proud to have partners all over the country and getting various opportunities to work with them and build relationships (including Brisbane, Adelaide, Sydney, Albury, Shepparton, and ...Melbourne) Contact us, if you are struggling with your digital platforms and we can help you fix it! - [email protected] or +61 3 9533 8800
18.01.2022 Marketing Automation is all about using software smartly to automate your marketing processes. Many marketing departments prefer to automate more repetitive tasks like social media posting, email marketing and even ad campaigns. In addition to increasing efficiency, this helps in providing a more personalised experience for the customers. Traditionally, marketing automation was used to offer limited data like getting insights on email campaigns and seeing the number of 'open...s'. But is that enough? For an optimised marketing automation strategy, it should be backed by an inbound startegy. This means using all the information we know about a lead to inform the automation startegy. To be able to deliver the information customers need to make a purchase or decision, exactly when they need and where they are looking for it. The most effective marketing automation also uses those various channels -- beyond email -- to communicate. That means the success of your campaign relies less on the email, and fully utilizes the various channels that influence a buyer’s decision. #marketingtips #marketingautomation #marketingdigital #marketingstrategy #optimisation #digitalmarketing
14.01.2022 You have read all about the senior team at DDSN Interactive in our previous posts. We have recently added newer members to our fantastic team and they already feel like a part of the DDSN family. ... #ddsninteractive #meettheteam #teammembers See more
13.01.2022 Longtail keywords are phrases or keywords that are longer and more specific to your content. These are vital to use in your SEO keyword strategy as they will help you bring more specific and relevant traffic and qualified leads to your website. Furthermore, the more specific your keywords and phrases are, the less competition you will have to face for these keywords on the search engines.... As you can see in the image above, longtail keywords might bring less traffic to your website, but they will be relevant leads that will increase your probability of conversion. Image source: https://econsultancy.com/are-long-tail-keywords-still-impo/ #seo #seostrategy #keywords #keywordsstrategy #growth #seotips #ddsninteractive #seoservices #digitalmarketing #digitalplatform
10.01.2022 2020 has been one of the most difficult years for businesses. How did your business let your customers know they were still operating and provide them with up to date information? How did your business ensure the safety of your employees when interacting with customers through COVID-19? One of our clients - Chess Moving had both these challenges. Chess Moving is a national Australian relocation and removals company servicing the needs of Australians moving houses or offices n...ationally or internationally. We partnered with them to create a COVID safe form on their website and provided an advisory pop-up on every page of the website. The pop-up has clear messaging about opening and various restrictions implemented and the form securely collects information on the health status of customers to ensure employee safety. As we move to COVID-normal what are you doing to ensure customers are enformed and employees are safe? Check it out here: www.chessmoving.com.au #covid #businessduringcovid #website #websiteforms #websitepopups #optimise #websiteoptimise #covidsafe #ddsninteractive
10.01.2022 User Experience (UX) is such an important aspect for many reasons, search engine optimisation to drive traffic and to generate leads and convert them. But is is also important to maintain current customer or user satisfaction. You want your website to be easy to use by the visitors so that they can find information they need and move to the next step in their buyer's journey without any inconvienience. A lot of what underpins your search engine ranking with Google is their g...oal to make sure that they are providing the best possible quality search engine results. This means that their algorithms favor sites that provide a positive user experience. One of the ways to improve user experience is to improve the Interface of your website. That includes your website being: - Aesthetically pleasing - Attractive & having an accessible colour scheme - Easy to read with a pleasant typography - Clear with a visual hierarchy to show visitors where they are on the site - Balanced, uncluttered layout with adequate white space - Well designed, utilizing design elements that are familiar to users #ux #userexperience #seo #websiteexperience #interface #ui #improvewebsite #growth #ddsninteractive
08.01.2022 This week's quote is by the Mother of Internet - Radia Perlman. Read more: https://ddsn.com//digital-design-ser/dr-radia-perlman.html Radia is a prominent American computer programmer and network engineer.... She is known for her invention of the spanning-tree protocol (STP), which is fundamental to the operation of network bridges. She also made large contributions to many other areas of network design and standardization, such as link-state routing protocols. At DDSN, we resonate with Radia. Technology should be built to help us automate more and more things. We have passionately curated customised digital solutions for more than 20 years to solve our clients problems and put them at ease. We manage everything for you. Contact us, if you need help in starting your digital journey. #radiaperlman #digitaljourney #motherofinternet #technology #womenintech #womeninscience #fridayquotes #diversetechquotes
08.01.2022 Hick’s Law states that the more choices an individual has, the longer they will take to make a decision. This can be leveraged in your website. By limiting the choice you give to users, you can easily boost conversions. Here are a few examples of how you can achieve this:... 1. Reduce the number of menu items 2. Limit form fields 3. Focus on one call to action 4. Only display social buttons for networks you are active on 5. Stick to one goal per page #website #optimisation #hickslaw #webdevelopment #rules #tips #ddsninteractive
07.01.2022 There are so many options when it comes to measuring your website health but wouldn't you want an expert opinion on this? DM us or simply comment your company name and website link below and we will send you a website audit and you wouldn't have to spend even a single dollar. #free #freewebsiteaudit #websiteoptimisation #freeaudit #comment #offer
06.01.2022 Previously, we talked about the importance of website User Experience. Optimised UX is not just important to drive traffic, but its also necessary to maintain posititve relationships with your current customers or clients. One of the ways to improve website User Experience is by careful evidence based optimisation of usability. ... ‘Web usability’ really boils down to...how easy it is for someone to achieve their task on your site? Although, it's pretty broad, here a few steps to help you get started: -Optimise your page speed to improve the user experience. -Use attractive calls to action on the website -Segment key information with bullet points making it look neater -Keep all your website pages consistent in design -Ensure your site is responsive to different devices and accessible by different audiences -Include well-designed and written headlines. -Use white space wisely -Utilise your 404 pages, if any, in a creative way. If you need help, just reach out to us as we specialise in improving website User Experience since 1997 (back before it was even called UX) #uxdesign #uxlife #usability #usabilitytesting #userexperience #uxdesigner #ddsninteractive
05.01.2022 In the past brands influenced customer journey to achive business goals. But this has changed in the recent years. As the customers are now empowered and often have complete control over this journey. Brands should have an effective presence at each customer touchpoint, to minimise on losing customers at different stages of customer decision making process.... As most of the customer activity has moved online, we offer you various comprehensive packages to minimise leakage of customers at each stage. We have helped a lot of brands achieve their goals. Call us today to talk about what suits you the best. #marketingfunnel #goals #customerpresence #customerfirst #ddsninteractive #comprehensive #digitalplatform #cms #website #apps #touchpoint #funnel
04.01.2022 The traditional model of change management perceives top management as the sole originator of change ideas. Employees are merely viewed as implementers. While managers are relentlessly communicating change tactics, employees are just expected to follow behind, which leads to resistance among most of them. Employees need to be integrated into every stage of the organizational change process and they should be supported in initiating their own projects. This will lead to empl...oyees feeling valued and deceasre resistance significantly. At DDSN we have a certified change manager in the senior management who makes sure that the team is particpating and giving opinions at every small step. We are given the authority to discuss our ideas and thoughts, and gradually implement them with guidance. That is one of the reasons why we are able to effectively and efficiently develop and design new digital technologies for our clients. #changemanagement #change #forbes #digitalagency #resistance #technology #digitaltechnology #ddsninteractive
02.01.2022 DDSN Interactive are here to help you with our new SME packages: https://ddsn.com/small-and-medium-businesses If you have been delaying developing your own website or have not upgraded it for ages and think you don't have the budget, time or web design skills STOP! A common mistake that small business owners make is to try to design a website themselves or use ‘free’ websites builders. The result is that they get frustrated and feel let down by the outcome.... Maybe you have experienced this yourself particularly as you try to launch your site and navigate hosting configuration. As a solution we build your website, set you up with Australian hosting and let you manage the site easily after it is built. We do the techy & design parts and train you on keeping your website up to date. So, you can make changes to it anytime you need. Our process is easy, hassle-free and completely guided to support you every step of the way. We have a friendly team who will help you and schedule regular prompts to keep you updated with the website progress. Most importantly, we advise all costs upfront so there's no nasty surprises. For further details, click on the link above and read about the exciting offers and what they consist of. Contact us at: [email protected] or +61 3 9533 8800 . . . #websites #smallbusinesses #SMEs #websitesforsmallbusiness #smallbusinesspackages #websitedevelopment #websitepackages #webpackages #webdesigns #ddsninteractive #melbournewebdesign #webdesignaustralia #webdesigners #australia #webdevelopmentanddesign
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