Dental Marketing Expert in Gold Coast, Queensland | Education

Dental Marketing Expert

Locality: Gold Coast, Queensland

Phone: +61 7 5641 4301

Address: 59/85 Palm Meadows Dr 4211 Gold Coast, QLD, Australia

Website: https://DentalMarketingExpert.com.au

Likes: 4895

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25.01.2022 In this podcast, we cover Google Local and why dominating Google Maps search is crucial to every dental practice in Australia. Learn more: https://dentalmarketingexpert.com.au/google-local/

25.01.2022 HealthEngines dental booking appointments portal has been used by many of my clients, here is an update for you guys... "Australias biggest medical appointment booking app HealthEngine is facing multi-million-dollar penalties after an ABC investigation exposed its practice of funnelling patient information to law firms. The Australian Competition and Consumer Commission has launched legal action against the Perth-based company in the Federal Court, accusing it of misleadi...ng and deceptive conduct. In June last year, the ABC revealed HealthEngine was passing on users personal information to law firms seeking clients for personal injury claims..."

23.01.2022 Citation directories are an essential component of your local marketing system. They need to demonstrate to Google (and other search engines) that your Dental Practice is local, active with a real bricks and mortar physical location. Learn more: https://dentalmarketingexpert.com.au/citation-directories/

22.01.2022 Happy Valentines Day from Dental Marketing Expert #happyvalentinesday #valentinesday

22.01.2022 Greetings to all the Super Dads out there. Happy Fathers day from Dental Marketing Expert. #HappyFathersDay

22.01.2022 Lest We Forget #AnzacDay #LestWeForget

21.01.2022 Facebook added 48 million daily active users to hit 1.449 billion, up 3.42 percent to revive Facebooks growth after slower 2.18 percent growth last quarter.

21.01.2022 Google is growing faster than it was just a year ago despite the continued trend of a decline in its cost-per-click a rough way of saying how valuable an ad is as more and more web browsing shifts to mobile devices.

20.01.2022 Be the reason someone smiles today. Happy World Smile Day from Dental Marketing Expert! #WorldSmileDay #Smile

19.01.2022 Google My Business Description Tips Use the text from your best-performing AdWords ad as inspiration in your Google My Business descriptions. As Google continues to try and offer more information directly in the search results for businesses, its becoming more vital for businesses and marketers to measure traffic and calls from Google My Business in addition to Google Analytics.... Were seeing a movement toward conversions happening off the website, and I think this will be a growing trend as Google continues to add more features like this. Features like the Google My Business description make it so a customer doesnt even have to go to the website to get the information needed to make a purchase decision.

18.01.2022 Podcast for Entrepreneur Dentists... In this podcast episode, Scott Edwards and Charles Makarewicz discuss Dental Website and what is involved in creating a website that meets the requirements to rank well within Google, and to provide the best user experience for the web visitors your future patients. Learn More:... https://dentalmarketingexpert.com.au/dental-website/ See more

17.01.2022 R U OK? Day is on Thursday 10 September 2020 with the message THERES MORE TO SAY AFTER R U OK? It is a reminder that every day is the day to ask, Are you OK? if someone in your world is struggling with lifes ups and downs. Learn what to say after R U OK? Visit www.ruok.org.au... #RUOK #RUOKDay

16.01.2022 Your direct link to the Google post... Google Maps app update for iOS is finally here!

16.01.2022 Happy Easter from Dental Marketing Expert!

15.01.2022 What does the SEL data say... "As an example, we asked users to choose where they would most likely turn to find a new dentist. The motivation behind this line of questioning was to give a real-world scenario where a user might choose between search and other available options. Not surprisingly for this kind of need, many people would choose to text or call a friend or family member for a suggestion; however, a higher number 36 percent would turn to a search engine. ... Only a very small minority of 5 percent would rely on social media. When this data was cut by age, millennials (18-34) were just as likely as the general population to use social media but were more likely to use search than those in the 35-64 bucket. Social media may be a great option for gathering advice from a crowd, but when the suggestions really matter users still want control over how much and from where they gather information. In total, search is still incredibly popular with 97 percent of people conducting at least one search per day. Within the 18-34 age bucket, millennials, the cohort most at risk of migrating to other information gathering sources, 62 percent of respondents conduct at least five searches per day. Across all age groups, 52 percent of users claimed that nearly all of their daily searches were conducted on their phones and this number was even higher for millennials at 68 percent."

15.01.2022 A Mother is a special part of all thats cherished in the heart. Wishing you a very Happy Mothers Day! #HappyMothersDay

15.01.2022 Google announced that they are bringing the same style of one-tap access they introduced a year ago on Android to iOS users today. With the updated Google Maps app for iOS, you will now have quicker access to explore nearby venues and information, driving directions and transit and commuter information all in real time.

14.01.2022 Fun weekend with our team :-)

14.01.2022 An excellent guide for a dental practice to check their local search marketing progress https://ahrefs.com/blog/local-seo/

11.01.2022 In this PODCAST we discuss Mobile First and its relevance to your Dental practice.

11.01.2022 In this Podcast episode, we discuss the 3 Costly Blind Spots most dentists miss that keep them from attracting more ideal local dental patients. Learn more: https://dentalmarketingexpert.com.au/3-costly-blind-spots/

10.01.2022 ADX20 Sydney, day one!

10.01.2022 We must never be afraid to go too far, for success lies just beyond. #dentalmarketing #localmarketing #motivation

10.01.2022 Easter is normally buzzing with fun, family events over the long weekend, but sadly this is no ordinary Easter. All the joy and excitement we would normally outsource is now left for us to create. Watch this video to see what you can do to keep the mood up during Easter.... Happy Easter! https://dentalmarketingexpert.com.au/

08.01.2022 As mobile-first indexing nears, the need to optimize for mobile has never felt so pressing.

08.01.2022 Happy Labour Day Queensland! #DentalMarketing #LabourDay

08.01.2022 One thing to keep in mind is that local content isnt simply a blog post. Local content marketing incorporates a number of different strategies, including sharing user-generated content, optimizing landing pages with local images and descriptions and optimizing online reviews. For blog posts or landing pages, there are a number of content ideas you can pursue for this strategy, including:... - Local event write-up - Piggybacking local news stories - Content centered on your business - Content centered on your industry and unique to your area - Answering local questions - Generating local media coverage You can also become active in your community to inspire ideas for local content so you can report firsthand and be authentic in your writing. Ideas include: - Hosting local events - Attending local events - Sponsoring local events - Guest posting on local blogs - Guest lectures at universities or local schools Beyond merely creating local content to rank in a search engine, the main idea is also to position your brand as a local community leader. That is why its important to strategically position, publish and promote content on different channels. Social should be the primary channel, but high-ranking local landing pages will also provide a good opportunity for listicles and valuable local information. Blogs should be reserved for more topical content, such as local news events.

07.01.2022 Getting your site up to speed To speed up your site for all users, you have to look at the site from different angles. Is the site technically well optimized?... Do you have large pages with a lot of images and content? Is the hosting letting you down? How well does the site perform for users on mobile or slower internet connections? By looking at the output of these three tools, you can get a more well-rounded understanding of how your site performs and what you can do to speed things up. This could require technical optimization, reduction of file sizes, better hosting, or most often a combination of all the above. Then you can test and test again.

07.01.2022 This case study shows that dental practices in a competitive location should use Google My Business optimising strategies and features like posts if they want to get an edge on their competition. Learn more: https://moz.com/blog/google-my-business-posts-case-study

06.01.2022 Local search engine marketing is an incredibly effective way to market your Dental Practice online, as it helps promote dental services to local customers at the exact time theyre looking for them online. Learn more: https://www.brightlocal.com/local-seo-to/what-is-local-seo/

06.01.2022 ADX20 Sydney day one!

05.01.2022 Devising Local Community Engagement Strategy = More Patients to your Dental Practice Each Month In this podcast, Scott and Charles discuss local community engagement and how it is an effective practice to demonstrate a firm commitment to your patients wider lifestyle and your communitys values. Charles yet again has provided great information and has given a lot of ideas about how dentists can engage with their local community.... However, local community engagement is more than just participating in schools, sporting groups, charities or wider community events. It is how you use the experience of these events to create content and media for your online presence. All these add up to community credibility and authority both online and offline, and position you as the Go To dentist for your local area. Learn More: https://dentalmarketingexpert.com.au/local-community/

01.01.2022 Happy Valentine's Day from Dental Marketing Expert #happyvalentinesday #valentinesday

01.01.2022 In this podcast, Charles and Scott discuss content marketing, and how it is an essential activity to demonstrate to Google (and other search engines) that your Dental Practice is proactive in providing users with current newsworthy content relevant to your dental services. Learn more: https://dentalmarketingexpert.com.au/content-marketing-for/

01.01.2022 ADX20 Sydney day on is on!