Digital Nectar in Adelaide, South Australia | Advertising/marketing

Digital Nectar

Locality: Adelaide, South Australia

Phone: +61 402 374 780

Address: 5 Peel Street 5000 Adelaide, SA, Australia

Website: https://www.digitalnectar.com.au

Likes: 105

Add/Update information

Reviews

Tags

• Advertising/marketing

25.01.2022 Are you leveraging your customer database by sending them useful emails? If yes, have you considered reviewing your email design? Here's a quick 12 tips that you can consider for your next email Craft a strong subject line Write an attention-grabbing preheader Be concise... Keep your email on-brand Utilize the layout to enhance your emails user experience Personalize every email Incorporate unique visual content Dont be afraid to use emojis Use a responsive design Optimize your email with calls-to-action Add an unsubscribe button A/B test your design Need to level up your marketing? Contact us today

25.01.2022 How is your Instagram page? Today we are sharing our top tips to make your account worth following: Schedule your posts Use hashtags Perk up your bio using special fonts... Use Instagram Stories Repost other users' content Don't have to all that? #DigitalNectar can. Ask us how

24.01.2022 As the "new normal" settles in consumers have turned into technology in fulfilling their daily needs. Before COVID, 55% of consumers go to physical stores to check out the products they want to buy. With limited movement and store hours, have you considered incorporating AR for consumers to continue experiencing your products?

24.01.2022 Great article on understanding the auto-buying journey of the connected consumer. Worth a read! #mobiledevices #marketingandadvertising #customerexperience #buyerjourney #digitalnectar https://www.facebook.com/business/news/insights/understanding-the-auto-buying-journey-of-the-connected-consumer

23.01.2022 Need Some help getting up to speed online? We can help! https://digitalnectar.com.au/contact-us/

22.01.2022 Avoid these virtual networking mistakes Sending LinkedIn connection requests without a message. Not establishing ground rules and boundaries. Focusing all your efforts on new contacts.... Sending cold emails without prior engagement or context. Not factoring inaccessibility for virtual events. Failing to demonstrate reciprocity. Only networking with higher-level contacts. With the right approach, you can build and sustain meaningful professional connections virtually

21.01.2022 Once you match your product to its target audience you marketing wheel will start rolling and customers will chase it.

21.01.2022 People are more important than your product or service. Take care of them first and they'll take care of your business.

20.01.2022 If you are pushing your product too hard then you have a product that the people do not need.

19.01.2022 It was great to present at Eastern Suburbs Business Network this morning.

19.01.2022 Here are 5 types of content that you should prepare for your sales team. You are welcome! Case studies Battle Cards Cheat Sheets... ROI/TCO Calculator Competitor Comparisons Sales also need content that actually hits home with the customers they are targeting. On the marketing side, you can come up with the most stunning collateral, but if the message isn’t right or it isn’t strategically aligned to sales goals, the pieces become eye candy without substance. #marketing #automation #seo #contentmarketing

19.01.2022 The pandemic is far from over here are the marketing do's and don'ts we learned from Inside Google Marketing. You should put brakes on the following: Matched market tests... Short-term campaign KPIs Major strategic projects Face-to-face measurement Unrealistic Timeline Instead, focus on: Measure critical campaigns and channels Leverage remote creative pretesting Focus on strategic, cross-marketing meta-analysis Take advantage of think time Invest in structural upgrades It is not an easy time from everyone but we are here to help you keep your business thriving.

18.01.2022 Ever heard of remarketing or retargeting? It is another great marketing strategy to nurture your leads. You can remarket to your audience based on the following: Past purchases Website browsing behaviour... Video views Just be careful to define your audience, duration of retargeting, refresh the creatives so your customers will not have brand fatigue. Need help with this? Shoot us a message.

18.01.2022 Aside from looking after our business, we must also look after our team. As the majority of us work from home, it's hard to be business as usual. Here's how you can support your team. Trust your instincts Provide clarity and direction Focus on learning... Change course if needed Stay vigilant We will all experience chaos at some point in our lives. Our best sword is to adapt and think fast. Happy Friday everyone! Stay safe!

18.01.2022 Happy Monday! Here are 8 marketing ideas for your business: 1. Leverage paid ads to boost your community 2. Use social media to connect with your customers 3. Host a virtual meetup instead of a conference... 4. Use user-generated content to tell your story 5. Create SEO-optimized content to attract high-intent visitors 6. Implement a referral program 7. Offer a free or trial version of your product 8. Let #DigitalNectar do these for you See more

16.01.2022 Unboxing videos became a trend for especially for consumer electronic products. This approach entices the consumer of your best features and at the same time help them decide whether the product is for them. Have you tried this content?

16.01.2022 Here are some tips for your marketing automation: DON'T just automate your current process without revisiting your goals DO integrate marketing automation with your inbound marketing strategy DON'T just blast or broadcast general messages... DO send highly-targeted and specific content to a narrowed audience DON'T forget about your customers DO set up customer engagement campaigns to keep your current customers happy and coming back for more Remember: Marketing automation is not SELLING it is NURTURING your customers.

15.01.2022 ActiveCampaign is the best platform for marketing automation and were thrilled to be joining their Partner program. #ACPartner #digitalnectar

15.01.2022 How many videos are there in your content plan? If your goal is to reach a broader audience you might want to consider creating video campaigns. Research shows that under-40 are into VOD and above-40 still tune in to the TV. While 90% of the 18-39-year-old population are into streaming. Diversify your content approach with rich media and personalise communication and you'll reach your target market.

15.01.2022 Digital Nectar was presenting this week at the Eastern Suburbs Business Network.

13.01.2022 We keep on reading this quote everywhere and it is a good reminder that we do not have to be great right way when we are starting something. We just need to start and we are a step closer to greatness.

13.01.2022 In these challenging times it's easy to say "i'll just stop my marketing". Well let me assure you that you are missing out if you do. There are more eyeballs than ever on Facebook & Google at the moment and advertising costs are the lowest i've seen for a long time. When do you want your results to start ? https://www.digitalnectar.com.au/start-the-conversation/

13.01.2022 Just like any other habit, we must be consistent in what we are doing to reach success.

11.01.2022 Did you know that people most likely to buy your product if they see your brand frequently? Amazing isn't it? With retargeting, you can tap customers that saw your product. Sounds complicated? Ask us how!

11.01.2022 Ace your eCommerce business using these proven marketing strategies: Use social media wisely Explore content marketing Optimise your product page copy... Create guest posts for external websites Put product-related videos on YouTube Explore affiliate marketing There are a lot of things you could do to level up your eCommerce business. Let us help you.

10.01.2022 When we started our business, we wanted to solve the problem. Now that we have the product and service to solve it, we find it hard to sell it. If you want to sell your product and service, go back to the problem you are trying to solve and sell it.

10.01.2022 Did you know that human metrics are also important as your business metrics? It is challenging to measure human metrics but these are some factors you can consider: Inclusivity Experience Authencity... By considering human metrics in your campaigns your brand will be able to make a stand about these important factors for the consumers.

10.01.2022 Get your boss to approve your marketing strategy. Here's how: Be sure you actually understand your boss's perspective Do your research Prove the value... Measure the costs At the end of the day, your boss is probably extremely busy. So if you’re looking to pitch something unconventional or new, make her/his time count.

09.01.2022 Do you know which measures to look at to evaluate success? Let us rundown the 5 metrics that you should start looking at. Traffic Sourcing & Engagement Stats from Content Call-to-Action Effectiveness Landing Pages Submission Rates... Email Click Rates Measuring Email Marketing Automation Performance This is a good starting point to tell if marketing automation is working or if it needs some tweaking. #marketing #automation #seo #contentmarketing

07.01.2022 When do you stop advertising your product? You actually do not stop. You will just find the tribe who will do it for you.

07.01.2022 Make sure to balance your selling efforts with value for your customers. They have problems and they for search solutions. Let your product be the solution without the hard sell.

07.01.2022 Are you using the right amount of gasoline for your fire to blaze? Getting ahead on social media positions your product and services better. Ask us how

05.01.2022 Are you keen to engage your community? Here are five ways to consider: Choose a platform for your community. Develop a launch framework. Set up your community.... Begin a soft launch. Promote your community. Looking for a team to handle your community? Ask us how

04.01.2022 For all entrepreneurs out there, keep dreaming and keep doing.

04.01.2022 Have you created any influencer marketing for your brand? An influencer is someone who has the power to affect the purchasing decisions of others because of their authority, knowledge, position, or relationship with their audience. Knowing your market will help you choose the right influencer for your brand. It is a great strategy as it appeals as a more personal approach of your brand to the possible consumers. ... Do you need a quick marketing audit? Talk to us

04.01.2022 The pandemic shall not stop our business from going. Here are 5 marketing strategies that will help you thrive in the post-pandemic economy. Outside Selling Inside Selling Offline Marketing Online Marketing Traditional Customer Service Self-Service... Funnel Flywheel Bloated Tech Stack Lean Tech Stack Do you want to learn more? Book a consultation call with us and let us help you. Link in the bio

03.01.2022 We will remember them. Lest we forget #anzac2020 #lightupthedawn

03.01.2022 Having a great time at the SANFL grand final. Thanks to Adelaide Harley-Davidson Bike Works for the invite!

03.01.2022 Looking at digital rewards for your customers? Check out these ideas: Host incentivized webinars for your target audience Compensate prospects and customers for taking surveys and sharing feedback Create a referral marketing program to turn your customers into brand advocates... Boost your brand’s online reputation by rewarding customers for writing a review Experiment with digital rewards in your next campaign and let the results speak for itself!

03.01.2022 Is your team working from home? Manage them effectively with these tips: Schedule and run effective virtual team meetings Check-in with individuals on your team regularly Embrace and implement digital productivity tools... Be mindful of timezones and remote employee boundaries Align with outside teams virtually Take steps to ensure all teammates feel included Identify opportunities for virtual team bonding Use emotional intelligence at all times Working remotely is a good thing but it cuts the boundary if work and life. Make sure to take care of your people while you take care of the business too. Source: Hubspot Blog

02.01.2022 What were your campaigns planned for Christmas? Here's what others have been doing? Countdown to Christmas Christmas tree decoration Dear Santa campaigns... Holiday puzzle The gift guide, a holiday staple Enjoy your Christmas!

02.01.2022 Use your data to make better decisions. #worksmarter https://www.thinkwithgoogle.com//-technology-and-creativi/

02.01.2022 Amazing place to work at Hub Australia. Always something interesting going on! I could harp on about it for ages... #hubadelaide

02.01.2022 Are you using your business page correctly? Here's what you need to do: Never create a personal profile for your business Use a recognisable profile photo Use an engaging cover photo... Update your page regularly Pin important messages to the top Promote your page wisely Measure your success Here at Digital Nectar, we help businesses focus where they are good at and we take care of nitty-gritty things like this. Ask us how

01.01.2022 For our Wednesday inspiration: What is your true story?

01.01.2022 Merry Christmas! We hope you had a great day with family and friends!