Digital Expo in Melbourne, Victoria, Australia | Marketing agency
Digital Expo
Locality: Melbourne, Victoria, Australia
Phone: +61 3 7002 4120
Address: Exchange Tower Level 1, 530 Little Collins St 3000 Melbourne, VIC, Australia
Website: https://www.digitalexpo.com.au/
Likes: 2595
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24.01.2022 Did you know that consistent email marketing can save your business time and money? Email marketing is an inexpensive way to reach current and potential customers. When your email marketing messages are going out on a regular basis, it can shorten the sales cycle for your business. If a customer becomes accustomed to receiving an email from your business every two weeks that contains a coupon, the coupon may give extra incentive to the customer to make a new or additional pur...chase from you. If the customer does not receive an email from your company except once or twice a year, they may forget about your business in the interim and make a purchase from a competitor that does email them consistently instead. If you dont have enough time to send regular emails but want to take advantage of email marketing to earn more money get in touch with our Email Automation Specialists today.
17.01.2022 Did you know that your profile picture can help make a huge impact on your social following? First impressions count and when it comes to social media, and your profile picture makes a large, visual stamen online. A profile picture is the first element a potential follower will mostly view when looking into your brand on social media so you will want to make sure your profile picture is easy for your audience to recognize. Anything from a brand logo for a small business or b...ig brand to a headshot of yourself if youre a freelancer or consultant. On Facebook, being recognizable is extremely important when trying to get found. Remember, in Facebook search, the picture is what shows up at the top of the results and is pictured at the top of your Facebook page. Keep in mind that when choosing your picture, Facebook frequently changes its picture dimensions, so you must frequently change your picture to stay in line with the trends. Like our page to stay up to date with frequent marketing trends, tips and advice from Digital Expo.
16.01.2022 Did you know that emotion analytics is how we measure your users feelings towards your marketing techniques, content and/or product line? When you publish your content on your website, Facebook, Youtube or any other platform you must keep in mind your target audience and the type of emotions theyre more interested engaging with. For example you may post something, assuming that your users will be highly attracted to posts that are centered around humour, but after measurin...g engagement rates, it may be found that your customers prefer content that has a serious tone. The information found by using emotion analytics helpful? By finding out this information publishers can adjust their marketing style accordingly. By doing this, they will likely find that there has been a boost in consumer engagement and they may even attract a wider audience. For more information on emotion analytics and how to measure it, feel free to get in touch with Digital Expo today.
12.01.2022 Did you know Facebook has updated its algorithm again? Heres what you need to know. Facebook is continuously growing, adapting and changing everyday, and as business owners and marketers you need to keep up with these changes or your advertisements will suddenly become expensive. Ie seen by less of your audience for more $$. Facebook has just announced two different ranking updates that will affect what people are seeing in their feeds.... 1. The first update is based on past engagement and prioritizes friends that the individual user is most likely to want to hear from. 2. The second update is about links and prioritizes the increasing visibility to links that the user might find most valuable Normally Facebooks algorithm updates negatively affect page owners, however facebook has claimed that these algorithm updates are not designed to impact Pages. Facebook has hinted that if you share links on your page posts that your audience may find valuable (calculated through their algorithm), it may even help your page. If you want to learn more about how these algorithm updates may affect your businesses growth strategy, feel free to get in touch with one of Digital Expos Facebook Experts today.
10.01.2022 Want to earn more money as a dentist and receive a steady flow of new clients? Digital Expo helps connect new and existing dental clinics with people looking to get work done asap. We want the best of the best. Fully insured, qualified and certified practitioners.... Click here to fill in your details and check for eligibility.
09.01.2022 Did you know Google has now released its new search console from beta? Google has been testing the new search console for over a year now and its exciting news that its now rolled out of beta. Google has moved from the old UI to the new UI with the new features for all users. Its difficult for a marketer to keep up with all of Googles new updates, but here is a breakdown of the new search consoles update so you can integrate them into your search engine marketing mix.... The new Search Console has the following improvements over the old version: Sixteen months of search traffic data, versus three months in the old product Detailed information about a specific page, including index coverage, canonical URL, mobile usability, and more Tracking flows to help you monitor, fix, and request a re-crawl of pages affected by crawling issues. New and improved reports and tools described next. Works on mobile devices. Overall, the new search console has been redesigned and updated to provide a premium-level UI. This may not directly affect your SEO, however the it does benefit you as a marketer to work more efficiently and effectively as without the clutter, youre able to remain more focused and organised while you look at the reports that matter the most. If you need help making the transition from the OLD Search Console UI to the NEW Search Console UI, please feel free to get in touch with one of our search engine specialists at Digital Expo today
08.01.2022 Want to earn more money as an emergency plumber or electrician and receive a steady flow of work? Digital Expo helps connect new and existing Plumbers with people looking to get work done asap. We want the best of the best. Fully insured, qualified and certified tradesmen.... Click here to fill in your details and check for eligibility.
01.01.2022 Want to earn more money as a gardener or landscaper and receive a steady flow of work? Digital Expo helps connect new and existing landscapers with people looking to get work done asap. Click here to fill in your details and check for eligibility.
01.01.2022 Did you know that Google is adding favicons to the Search Engine Results Page? Soon Google will begin rolling out its new design for the Search Engine Results Page (SERP) and theyre looking to include favicons. This is going to be a game changer for businesses who have great brand awareness! Branding on google will become more important than ever as it makes users better understand where the information is coming from and let sites with great brand exposure earn the click du...e to easy recognition. The change will also affect how ads are shown on the SERP. Instead of a favicon, if a result is in the form of an advert, a black AD label in bold black will show. which is displayed at the top of the card along with a URL. If you need help incorporating your websites branding into the new Google SERP, feel free to get in touch with one of our search engine specialists today.
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