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Digital Ready

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25.01.2022 Like many business owners, when COVID-19 hit, piano teacher Katie Dean's business model had to change, and fast. The below case study looks at how she used Zoom to hit all the right notes so she could continue helping her students learn - and unexpectedly grew her market. Check out out

24.01.2022 If you are interested in learning what the data actually means on Google Analytics, join Rob King from Kingthing Marketing this Wednesday on Facebook Live at 10am. See you there!

24.01.2022 Calling all tourism businesses Mark your diaries for this Wednesday at 1pm to watch the live stream of Tourism on Facebook and Instagram 101. They will be covering topics such as; account basics, crafting creative for mobile, increasing discoverability and tips for fostering direct connections.

23.01.2022 Join Doctor Digital, aka Polly McGee, as she chats with Digital Ready coach Millie Walker from Squawk Digital about how she assisted Tasmanian businesses during COVID-19. Watch below

23.01.2022 Do you find you have your Google Analytics set up to your website but not really sure what all the information is telling you? We totally understand! Come join expert Rob King, from Kingthing Marketing, to take you through what all the data actually means, and how you can use it to help reach your business' marketing goals. Watch the presentation here https://bit.ly/3lMNAtX

22.01.2022 Join Jen from Digital Dandy tomorrow morning at 10am on Facebook live as she takes you through tips and tricks to help create an authentic professional profile and answers your burning questions on the topic. See you there!

22.01.2022 Join Jen from Digital Dandy tomorrow, at 10am on Facebook Live, as she steps you through examples of how you can strengthen your email marketing strategy and find inspiration for innovative ways to connect with your audience

20.01.2022 Looking to create newsletters that connect? Join Digital Ready coach Jen Murnaghan, in her online presentation that features carefully selected examples of how you can strengthen your email marketing strategy and find inspiration for innovative ways to connect with your audience. Watch the presentation here https://bit.ly/3i6g4gB... You can also catch Jen live on Facebook at 10am this Friday the 11th of September answering all your email marketing questions. See you then

20.01.2022 How to Create Newsletters that Connect We know that storytelling plays a major role in defining your content marketing success. In this session Digital Ready coach Jen Murnaghan has carefully selected examples of how you can strengthen your email marketing strategy and find inspiration for innovative ways to connect with your audience.

19.01.2022 Are you using YouTube in your business? It may be worth looking into the analytics to see how your videos are performing. To help, we have found a simple guide for you to follow and some benchmarks to help understand just how your video is really going. Check it out below

19.01.2022 Looking to build your confidence online? Jen from Digital Dandy has all the tips and tricks you need to help create an authentic professional profile both in front of and behind the camera. Watch the presentation here https://bit.ly/2GYpnl2 You will also be able to join Jen live on Facebook, next Friday 25th September at 10am as she takes you through an overview of the presentation and answers any burning questions you have!

19.01.2022 A blog topic can be hard to decide To help, we have put together our top five suggestions 1. Use keywords you are trying to rank for on Google 2. Use popular issues, stories or trending topics and form an opinion 3. Interview a team member... 4. Interview a customer on their experience 5. Answer a question your business commonly gets asked Happy writing!

18.01.2022 Are you interested in running LinkedIn ads? LinkedIn recently shared a new checklist for LinkedIn campaigns, which covers all aspects of targeting, bidding and tracking your results. Check out the handy overview below

18.01.2022 Ever wanted to understand the difference between organic and paid social? Check out the below article that outlines the importance of each and pro tips to help you excel

18.01.2022 It was announced earlier this year that Facebook and Instagram shop would be changing and now we have insight into what these changes look like as it gets rolled out across the US. Discover the changes below

18.01.2022 Hootsuite has released their latest social media report and the new stats on online consumer behaviour are staggering. If you are not using some of these digital activities in your business, now is the time to start thinking about it!

17.01.2022 Reminder alert Jen will be going live at 10 am today to give you tips and tricks to help build your confidence online. See you soon!

16.01.2022 Instagram is adding the ability to search for content with keywords rather than being limited to hashtags. All you need to do is type in the search bar what you are looking for, for example, ‘handmade art’ and it will provide you with all of the posts that Instagram determines matches the keyword. Discover the full details below

16.01.2022 New business? There are so many things to do when you first start a business and one of these includes registering your domain for a website. A program that we recommend using is Netregistry. Check it out below

16.01.2022 Check out the new insights Facebook have released The Australian specific data and information is aimed to help you with making marketing decisions this upcoming Christmas period

14.01.2022 Want to know the digital marketing tools that can help your grow your business? The team from Page Traffic have put together a list of their recommended marketing tools. Check it out

11.01.2022 Reminder alert Rob from Kingthing Marketing will be going live at 10am today to chat all things Google Analytics.

10.01.2022 Facebook have partnered with key tourism bodies in Australia to deliver specific training to support small businesses in the sector build their digital skills. The first session on October 7 explores behaviours of Aussie consumers and a back to basics workshop. The second workshop on October 8 looks at how you can use Facebook and Instagram to help achieve your business goals. And, the final session on October 14 is a panel discussion featuring team members from Facebook, business owners and industry leaders on how tourism businesses are embracing digital tools. To learn more about the free workshops, see below

09.01.2022 Do you want to get more out of your YouTube videos? We have some tips and tricks to help optimise your videos to attract more views and engagement through Google search. Check it out

08.01.2022 With new mandatory contact tracing coming into effect today for hospitality businesses, we have joined forces with Business Tasmania to put together information on how to do this digitally in your business. Find out more below

07.01.2022 Interested in learning how to use Zoom more effectively? Check out our new factsheet by Doctor Digital. It includes how to download the app, add backgrounds, record your meeting, create breakout rooms and so much more. Check it out here https://bit.ly/3lt82A1

06.01.2022 Just a friendly reminder that Jen from Digital Dandy will be going live at 10am to talk about creating email newsletters that connect with your audience. We hope to see you there!

06.01.2022 Attention Hobart Business owners The City of Hobart has released a grant opportunity to help businesses that have been affected as a result of Covid-19 test new ideas and adapt. It is ideal for your business if;... you are changing your business model or direction need professional assistance outside your general business-as-usual such as marketing or IT services by a qualified professional require assistance with preparing for the resumption of trade in-line with various safety requirements are looking at upskilling in the business to undertake a transition in operations or service Applications are now open for a limited time, to learn more and apply visit https://bit.ly/36DOjJj

06.01.2022 Facebook have changed the amount of ads you can run at one time. The change is to help optimise your ad performance so that your budget is spent more effectively. But don't worry - the limits are pretty generous! To learn more about the changes, see below

04.01.2022 Looking at setting up an e-commerce website? Join Doctor Digital, aka Polly McGee, as she covers everything you need to know about e-commerce. This includes; choosing the right website for your users, tools to bring the website together and the mix of online and offline that is right for your business. Watch the presentation here https://bit.ly/2FFihSi

04.01.2022 Instagram's newest feature Reels have just dropped a few exciting options! The new options being added include: Save Audio - This will give you the capacity to save sounds in-app and then use in Reels clips Share Audio Pages -Share collections of Reels which use a specific piece of audio via DM... Audio Browser -Search for sounds and music that are included Reel clips Learn more about the features and how to use them below

04.01.2022 Spring is here and that can only mean one thing... it's time to spring clean! To help start your business spring clean we suggest using our digital check up tool that analyses your website to see how it is performing and what can be improved to make it function better. Give it a go today

04.01.2022 In this session, Jen will be going live on Friday the 25th of September to give you tips and tricks to help build your confidence online. She will explore some of the hurdles you may face and ways to improve your online presence and build your confidence both in front of and behind the camera!

02.01.2022 We have found the top 6 tips to get more traffic from your social media platforms to your websites. All you need to do is: Add links to social bookmarking sites Add calls-to-action on links you share... Use pinned posts on social media networks Make your social media cover images calls-to-actions Answer questions on social Q&A sites Have employees share content on their social channels If you would like to learn how to action these tips, see below

02.01.2022 If you have an Instagram Shop you may have noticed some issues on your account last week. This is because the feature has had some updates! To learn about the changes and how you can set up your new shop, see below

02.01.2022 Join Millie Walker from Squawk Digital as she explains how to effectively use hashtags to boost your business on a variety of social media platforms Watch the presentation here https://bit.ly/3mZ6UoL