Brendon Comerford | Public figure
Brendon Comerford
Reviews
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24.01.2022 80% of Google Ad accounts are not setup and structured correctly. In 1 minute I will show how your Google Ad Campaigns should be structured.
16.01.2022 Learn these 2 very simple tips for selecting keywords that make you money. Stop wasting money helping people to decide what they want and only target people who know what they want and are ready to buy now.
11.01.2022 Are you using Keyword Match Types correctly? In my 13 years experience I have audited close to a 1000 Google Ad accounts and I estimate over 90% are DOING IT WRONG! So here is the secret that really shouldn't be a secret, because it's just common sense. In 1 minute learn the simple logic on when and how to use different Match Types with your keywords. Always start with Exact Match keywords, if you are not hitting budget, only then should you consider using either Phrase or... Broad modified with a + in front of each word. However here is the big mistake, never have duplicate keywords in the same adgroup with different match types, always seperate it ideally into a new campaign with an isolated budget so you can saturate your budget on exact match keywords first. Also be sure to use exact match negative keywords in your BMM and Phrase campaigns so your duplicate keywords are not competing and cross serving in the same Google Ad Auction. See more