En Point Solutions | Marketing agency

En Point Solutions

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23.01.2022 There are no shortcuts when building a strong social media presence. But to make life easier, the #socialmedia team here at En Point Solutions have put together 5 tips to ensure high levels of social media engagement with each post!

09.01.2022 At one point, digital marketing was just a new and different way to market. It opened up a new form of media on which businesses could peddle their goods and services. But in the past few years, the importance of digital marketing has become something else. It's now an integral part of what a business is to its customers. It's no longer enough to just have a website, or to run some un-focused ads on Google or Facebook. If you don't already have integrated #digitalmarketing strategies working for your business, time is working against you. As the Internet becomes entwined with everything we do, the importance of digital marketing is becoming crystal clear. Digital marketing is no longer optional.

06.01.2022 Does your marketing company use location-based marketing techniques to generate sales and leads? Sometimes called geo-targeted marketing or place-based marketing, location-based marketing delivers messages to customers and potential customers when they are physically close to your business. Location-based marketing allows organisations to target consumers at a granular, person level with online or offline messaging based on their physical location. Using location data, market...ing teams are able to reach consumers based on qualifiers like proximity to a store, events happening in their region, and more. Location-based marketing has proven effective across customer lifecycles from discovery and purchase, to engagement and retention. When used properly, location-based marketing allows marketers to hone in on specific customer segments with targeted offers, while improving customer experience for a population that increasingly values instant gratification. #marketingagency #brisbanebusiness #digitalmarketing

02.01.2022 The digital marketing landscape is changing rapidly. These rapid shifts illustrate the importance of identifying the right marketing trends to jump on. When you do, you can ride the wave as a specific trend grows in popularity. Finding the right #DigitalMarketing plan can lead to more brand awareness, traffic, leads and sales, among other things. In other words, the reason you do marketing in the first place!

02.01.2022 Today we're going to take a look at Geofencing, exactly what it is and how you can apply it to marketing your business. Geofencing is often confused with Geolocation or "location targeting", just like you would find in your Facebook Ads Manager or Google Ads Dashboard. The principals are similar, but #Geofencing is truly location targeting on steroids!