FAB Marketing | Marketing consultant

FAB Marketing

Phone: +61 430 635 025

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24.01.2022 4 ways to grow your audience for free Every business owner wants to sell more of their products and services. Today, I want to share with you four ways that you can grow an audience that wants to buy from you without paying a fortune in advertising. In fact, without paying a cent in advertising. Now, the secret to selling more is to really connect with more people. It's to grow an audience that know you, like you, and trust you, and want to do business with you. They want to... buy from you, because they watch your every step, and they just really like you, and like your brand. Today I'm going to share with you four ways that you can grow an audience without paying a cent. Watch my video to find out more - https://youtu.be/S8qb0CbCwZ8

24.01.2022 5 Steps to kick start your E-mail marketing E-mail marketing is one of the most cost effective, fast ways to build your business online. Not everyone is ready to buy right now, a high percentage of people are just looking and gathering information for future purchases. ... How do you make sure these people will choose YOU when they are ready to buy? Simple! You build a relationship with them through email marketing, so they get to know you, like you and trust you. Here are my 5 steps to kick start your email marketing... READ MORE - https://bit.ly/2HmvGwJ

21.01.2022 How to Create a Simple and Effective Digital Strategy. This is a great time to review your strategy, assess what’s working, what’s not, and steer the ship so you can grow your business and reach your desired destination (your goals). First things first, let me explain what a digital strategy is.... Often, when I talk to clients and business people, whenever I say the word strategy they react as if I'm talking about something foreign and complicated, probably some 30-page boring document. But it really doesn't have to be. A digital marketing strategy, in a nutshell, consists of setting up your business goals, doing a bit of research, and deciding which marketing tactics will help you achieve them with the time and resources you have available. It can be as long or as short as you want it to be. And I'm always in favor of simple.... READ MORE :- https://bit.ly/2Kv9hjU

21.01.2022 Did you know most small businesses fail because of the lack of a marketing plan? Marketing doesn't have to be overwhelming and time-consuming. In fact, simple and targeted is the best way to stay consistent and achieve results. That's why I've created this practical, fill-in-the-blanks One-page marketing planner. To help you save a ton of time, simplify your marketing efforts and amplify your results 10x.... Download it here for free: https://bit.ly/37x95Zx

21.01.2022 15 Ways to promote your event online. Did you know that the #1 reason most people choose not to run live events is the fear of not being able to sell it (get bums on seats)? There is nothing worse than preparing your best content, your promotions, your ticket sales page and waiting for those sales and guests that just don’t seem to come. It feels embarrassing, exhausting, and a waste of time and money.... I get it. Believe me, it happened to me once. I had to cancel an event because it didn’t sell. It did hurt, but you know what, shake it off (a la Taylor Swift style) and try again! Second time around, my event sold out! Yep, full room. The thing is, in business you can’t let one failure define who you are or what you do. You need to learn from your mistakes, ask for feedback, and do it again, differently! If you would like to run workshops, retreats or other business events but don’t know how to get your audience to your FAB event, here’s a list of 15 ways you can fill out your event using online marketing PLUS 15 websites you can list your event... READ MORE - https://bit.ly/2XKUd4r

20.01.2022 Today I'm here to debunk five Facebook ad myths. #1 Facebook ads don't work. Well, they do because if they didn't work, I wouldn't even have a business. Many, many businesses have been growing dramatically because of Facebook ads. Now, yes, you do need to know what you're doing. You do need to know how to operate Facebook ads and how to have a proper strategy for your ads to work. To just put an ad to any random audience with any random copy is not going to work. ... Usually, if someone says the Facebook ads don't work, they do not have a proper strategy for the ads or they don't know how to do it, but Facebook ads do work. Some of my clients are getting 12 times return on their investment only through Facebook ads. I can say with certainty that they work. #2 - You need to spend a lot of money to make money from Facebook ads. That's not true at all. As I said, many of my clients are small business owners and they are not spending a lot of money. You can start your Facebook ads with only $5 a day. Do some testing, see what works and then you scale your ad spend. But as you scale your spend, you also are going to see bigger results and then, bring more leads and more clients into your business... Check out my video to find out more :- https://youtu.be/2li2xfDE05w

18.01.2022 5 Steps to create a powerful Social Media Presence It’s amazing how many businesses are on social media nowadays. Yet, many have no idea how to actually use social media to grow their business and build a powerful brand. The problem is, most people skip important steps and simply start a social media account and post any content without a strategy in place.... To be successful in social media, you need a strategy. Here I share 5 important steps to use social media effectively. READ MORE - https://bit.ly/2VEYhl0

17.01.2022 My top 3 secrets to a highly converting website Even if you have a brick and mortar shop, chances are you have a website for your business, and so you should. Most people search online before deciding where to buy. What many people don't understand is that a website has one role to play, which is: convert visitors into leads and clients.... If you are driving traffic to your website via marketing campaigns, social media or blog posts, but your visitors aren’t contacting you, you need to have a good look at your website from a visitor’s point of view and ask yourself: Would I contact this company? Would I buy from them? If your answer is no, or not sure, maybe it’s time to reassess your website. Here are my top 3 secrets to a highly converting website. READ MORE - https://bit.ly/2EV8mEW

14.01.2022 5 Ways Content can help grow your business. You’ve heard so many times that you should be blogging, doing videos, using social media, and be all over the web. But you may be asking yourself how exactly all this hard work will help your business?... The truth is that high quality content should be an integral part of your business marketing strategy and here's why. READ MORE - https://bit.ly/2UqNivn

13.01.2022 Creating Fab content is part of ANY effective digital strategy. But coming up with fresh content ideas for your blog, social media, and email campaigns can be difficult at best of times. . That's why I've created the Ultimate Content Planner! To help you get organised, come up with relevant topics, plan and publish content that will support your business goals ... This super practical, fill in the blanks spreadsheet will help you: Plan 12 month-worth of content that attracts your ideal client. Send targeted traffic (using keywords) to your website. Position yourself as an expert in your industry and sell more. Get your free planner here https://bit.ly/3fhBFAM

13.01.2022 Are you running Facebook ads but not seeing the results that you wanted or do you want to run Facebook ads but don't want to waste a lot of money? Today I'm going to tell you about the five deadly mistakes that I see service-based businesses making with Facebook ads. #1 - Targeting the wrong audience. ... If you have an offer, you can make your offer to people who already know you, like you and trust you. But targeting a cold audience and then making offers to them is going to drain your money, and you're not going to make any sales by doing that. No one goes online and sees a lawyer or a fashion stylist or an interior designer or a wellness coach and buys immediately. We need to know people. People buy from people who they know, like and trust. First, you need to think about warming up your audience, getting them to know you and like you and trust you, before making offers. #2 - Being too creative with your copy.... Check out my video here to find out more :- https://youtu.be/p-XnX_I5frQ

13.01.2022 How to increase your website conversion rates: for service-based businesses Whether you have a brick and mortar or an online business, your website is extremely important to help you attract more clients, make sales and grow. Usually, businesses pay top dollar to a web developer to create a beautiful and functional website. ... Then, they invest more money and resources sending traffic to their website through content, advertising, social media, or other means. But the question is, how many people who click on your website convert? Read more at:- https://bit.ly/2oODb8w

12.01.2022 Secrets Behind Successful Facebook Ad Campaigns. I love Facebook advertising. Seriously. I do. It's one of my most popular services and something I truly enjoy doing. ... What I love most about Facebook ads is that it has dramatically changed the way small businesses operate. Facebook allows you to target people based on ALL sort of things, including but not limited to: Demographics, location, preferences, the websites people visit, Facebook pages people like, industry, job title, salary, etc. Facebook targeting capabilities are second to none, and at an affordable price for small businesses. That is, if you know what you’re doing. But if you don't have a clue, you might as well open the window and throw your money out. That’s why I’m writing this particular blog post. I receive inquiries all the time about Facebook ads. While I’d LOOOVE to help everyone, take on more clients, and play around with my favorite tool, not everyone is ready for Facebook ads success. Before you even think about dipping your toes into the world of Facebook ads, there are a number of things you need to implement in your business to reap the rewards, and here they are.... READ MORE :- https://bit.ly/2takStX

12.01.2022 How to find blog topics that people are searching for. Today I want to share with you how to find topics, headings and subheadings for your blog posts to increase traffic to your website. An important thing to consider when you write a blog is that you want to use that piece of content to drive as much traffic to your website as possible. Blog post length... One of the ways to drive traffic to your website is to write long blog posts, a minimum of 2,000 words, you could even write three to four thousand words. I probably wouldn't go any longer than that, but 2,000 words would do the job. Blog Post Topics Think about what kind of topic you want to write about. Remember your topic needs to be related to what you do, what you sell, either a service or products, and not be too broad as well. If you sell several services or products you want to write about one of them per blog post. That's a great way to help your audience to trust you and to remove barriers to purchase. Google your topic... Watch my video to find out more:- https://youtu.be/pA6O27MOFAg

12.01.2022 3 Tips to create content strategically Today I wanted to talk to you about creating content strategically. No one has time to waste creating content for the sake of it, right? Now is a very good time of the year to sit down and plan the content that you're going to create in the next twelve months or at least map it out for the next six months. ... When you plan your content creation you want to look at your products and services and think about how you can create content that relates to what you want to sell. There is no point in creating content that has nothing to do with your products and services. So let's say that you want to sell a particular product or service and then you look at it and think okay what kind of topics can I write about about? List your topics and then think about the following.... Watch my video to find out more:- https://youtu.be/TGWmLlnXn70

11.01.2022 3 Reasons you need a marketing plan Did you know that approximately 90% of all start-up businesses fail within the first 12 months? And that 1 in 10 businesses that survive the first year, only 66% go on for another year?... A big number of small business start and run without a marketing plan (or any kind of promotional plan at all). No wonder the percentage of failure is so high. After working in marketing for more than a 15 years, it really frustrates me to see this happening. I understand that putting the time aside to work on a plan when you are already so busy is hard. But trust me, it will pay off in the long run and here is why: READ MORE :- https://bit.ly/2NOeqSk

11.01.2022 7 Undeniable Reasons to run Facebook and Instagram ads Are you running Facebook ads for your business, and if you're not, why not? Today I'm going to share with you seven undeniable reasons why you should be running Facebook ads for your business. ... #1 - Facebook has over 2 billion active users So, unless you're targeting people who live on another planet, your audience will be on Facebook. It's undeniable. It's the biggest social media platform. Your target market is using Facebook. #2 - Attract new customers There's no other better way to bring in new customers, new leads, new traffic, new inquiries to your business than advertising on a platform that has more than 2 billion users. Watch my video to find out more :- https://youtu.be/ScrF-g76npg

10.01.2022 I often talk about the importance of having your Facebook pixels installed on your website and landing pages long before you start advertising. The pixel will help Facebook track everyone who visited your website or landing pages, and will enable you to serve ads (remarket) to those people. If you don't know how to copy your pixels from Facebook and install them correctly, this tutorial is for you.... In these videos, I show you step-by-step how to create, copy and install your pixels. Check out the videos here - https://youtu.be/e_FieS8lQXE and https://youtu.be/jPcwBkPCzHg

09.01.2022 15 Secrets of successful email marketing. Every year I hear someone screaming that email marketing is dead. Hardly so. But there are businesses that don’t experience fabulous results using email. That is probably down to how they use it, rather than email not being effective. When done right, email is one of the most cost-effective ways to connect with your audience, increase sales, improve customer loyalty and grow your profits.... According to Forbes, email has the best digital marketing return on investment. In fact, we could be talking about $44 for every $1 spent (Campaign Monitor). Stats apart, you will easily find thousands of articles talking about how profitable email marketing can be. Yet, many small businesses don’t use it or don’t use it to its full potential. Before we dive right in, let’s get one question (or two) out of the way... READ MORE :- https://bit.ly/2MLJq3V

08.01.2022 My 10 Top Marketing Tools. If you are a small business owner, you are probably very busy. However, you may be spending a lot of time in the day-to-day admin tasks that won’t help your business grow, while neglecting those important things that will make a difference in your bottom line... like marketing. If you are not marketing your offerings in a strategic way, you are probably not generating enough leads, sales and revenue to keep your business profitable, let alone growin...g. There are a number of tools out there (some free) to help you automate chunks of your work, save time, and be more strategic in your marketing approach, which in turn will get you more money. Today I’m sharing with you my 10 favorite tools to help you accomplish exactly that... READ MORE - https://bit.ly/2EUTUwp

07.01.2022 How to run a memorable business event. I have to admit it, I love running events. Throughout my corporate career I organised, managed and promoted hundreds of events, from workshops and social gatherings, to awards nights and some of Australia's most loved expos: Furnitex and Decor Design Show. Luckily for me, over the years I have created event planners, templates and check lists which make the whole process a breeze. Luckily for you, you can grab them all here.... If you have thought about running events for your business, but are not sure about how to do it, or whether you should, this blog post is for you... READ MORE - https://bit.ly/2EYputv

06.01.2022 Facebook advertising has been a true game-changer for small businesses, mine included. In the past, you'd have to pay high fees to promote your products and services to the masses on TV, radio and other traditional media channels. Small Businesses really struggled to compete with big businesses and their big advertising budgets.... That's no longer the case. For as little as $5 a day, you can advertise your products and services to YOUR target market (without wasting your budget on everyone else), measure your return on investment and grow your business exponentially. Today I want to share with you 7 different ways you can take advantage of Facebook (and Instagram) advertising to grow your business, that you may not have thought about before. Click here to read the blog https://bit.ly/3dTvEdj

05.01.2022 How to create content that attracts, engages and sells. Do you want to build a highly successful business? Whatever your idea of success, the #1 marketing strategy that can help you achieve it is Content. Yep! Not kidding.... However, it takes time and a good strategy to create content that really propels your business forward and helps you kick those big goals. In case you are wondering how to create a content strategy, here’s some valuable information to help you do just that... READ MORE - https://bit.ly/2C9Q5lA

04.01.2022 How to get GREAT client testimonials We all know that great testimonials give credibility to a business. They provide social proof that you are indeed an expert in your field and can help others achieve great outcomes. Whether you sell products or services, A-MA-ZING testimonials will help prospects choose your business over others.... But how can you get really awesome testimonials from your previous or current clients? READ MORE :- https://bit.ly/2UxynzD

03.01.2022 Today I’m here to help you with a problem that I hear from everybody. How to find the time to create great content - We know that content is king in digital marketing, but who has the time to be writing blog posts all the time? Today I will show you how you can create a month's worth of content in just a couple of hours. Plan your content strategically in advance - First you need to plan your content strategically in advance. If you don't have a strategic content plan, then ...you need to create one because you won't be able to create meaningful content in just an hour or two if you don't have a plan. Watch my video to find out more - https://youtu.be/FMOWhDUq2cE

02.01.2022 4 Low Cost Ways To Drive More Traffic To Your Website We all know we need to drive traffic to our websites. The more targeted traffic we get, the better our chances to convert those visitors into clients. Note that I used the word targeted traffic. That’s because numbers are just numbers. What you want is more of your ideal clients visiting your website.... Today I’m sharing 4 easy and affordable ways to drive more targeted traffic to your website. READ MORE :- https://bit.ly/2C9Nubh

02.01.2022 5 Questions you must ask about your ideal client. When I ask many business owners who their target market is, I often hear: everybody in this area or women between 25 60 years old. Oh oh! It's not enough to know where your target market lives, their age and gender. If you truly want to attract, connect and become the preferred choice in your niche, you need to fully understand who you're talking to, and fine tune your message and media. ... Perhaps you do have different offers for a broader market, but in this case, you’ll need to segment your market and tailor your marketing message and channels accordingly. Today we’ll look at the 5 most important questions (in my view) you should be asking about your ideal client before you communicate with them, so you can attract them, connect with them and convert them into clients. PS. If you haven’t done an ideal customer profile exercise before, or if you have done one a long time ago, feel free to download mine here. I strongly recommend that you go through this exercise before you even bother to produce any piece of marketing at all. This is the same exercise I give to my clients when we work on their marketing strategy or sales funnels.... READ MORE :- https://bit.ly/2CezUDn