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Flame Fish Designs

Phone: +61 403 397 751



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25.01.2022 A couple of my fav things to do... enjoy a glass of Simall Wines and design. So much fun when you can do them at the same time!



24.01.2022 Getting back to basics with Little Miss Boo Personal Styling. Today we learned "3 Key Branding Mistakes Small Business Owners Make" with Pepperpot Marketing + Events... Here's what we took away: --- Mistake One // "Misunderstanding what constitutes a 'brand'. A brand is more than a logo and a tagline". Your brand is your identity as a company, including an image, a voice and a style.... Mistake Two // "Catering to everyone - means catering to no-one". Just because someone can buy your product doesn't mean they will. Instead, imagine your target demographic as a single person e.g.. "What would Kath from Campbelltown think?". Mistake Three // "Forgetting to establish a defined brand personality" Think about the voice used in your marketing materials, "fonts", "colours", "imagery" etc. "Personify" your brand as a single person, a country or even a super hero. Consistency in brand personality will build familiarity and, eventually, loyalty. --- The wrap up, "your brand is your promise to your customer".

23.01.2022 This morning a business owner posted to a FB group I'm in, regarding this very subject. He'll find his answer under "What other things should I consider?" :)

23.01.2022 This amazing pen detects and paints any colour that you can find.



21.01.2022 New branding complete for Coal Coast Organics - who are open for trade this week! What a brilliant project to work on... check them out https://www.facebook.com/coalcoastorganics/

20.01.2022 A shout out to my client Matthew Faulkner Accountancy Pty Ltd who advised me that my business name wasn't registered? - Argh I discovered my registration expired in 2015? Thanks Matthew! Check you own your business name guys :)

20.01.2022 This is how Friday looks after visits with two inspirational and understated clients... Tameka from Chroma Designs and Elyse from Coal Coast Organics (who has me trying kefir for the first time). Now to begin a new journey of discovery with another legend client. Will keep you in the loop with progress :)



20.01.2022 I have a brief from my client and discussed some ideas with her... it's time to get some inspiration by visiting 'Google Images', 'Pinterest' and 'Dribble' - here I'll find colour, texture, shape and font ideas for our organic look... leaves and whales are on our wish list... :)

20.01.2022 for sure... love these :)

19.01.2022 Its Thursday, which means re-energising with Iyengar yoga day at Yoga Unite with Yogi Andrea. Mindfulness, relaxation and releasing the ego with Little Miss Boo Personal Styling and Karen's Pet Care Service. Check this place out.

17.01.2022 A clean and stylish logo completed for Andrew at Forward Driving. We're also working on launching a google friendly website over the next few weeks. An exciting year ahead for this new business.

16.01.2022 Was such a pleasure working on A Day on the Lawn by Mount Kembla Public School what an awesome crew of volunteers! Flyers, Posters and a huge canvas Banner to help spread the word...



15.01.2022 I'm currently working on a (subtle) FFD logo refresh... Sometimes it's all you need ;)

15.01.2022 It's been a busy few months completing these new website projects... www.thepalmscafe.com.au, www.littlemissboo.com and www.snowymountainsshuttles.com.au

14.01.2022 Working on the go... the irony of working on an automotive logo in my car.

12.01.2022 Another (responsive) website project completed! Thanks Little Miss Boo Personal Styling for the opportunity to work on this with you!

12.01.2022 FYI: On 1 July 2016, the Australian Government introduced new food labelling requirements. My client Snack Lab were already onto it when we kicked off their packaging designs late 2016. The labelling tells you at a glance where your food is grown, produced, made or packed. The labels also tell you what percentage of the ingredients come from Australia. More info here: http://www.foodlabels.industry.gov.au

10.01.2022 When you're desperate for caffeine on a warm summers day... o'yeah... happy Friday!

10.01.2022 Here's a suggestion for the warm festive season! Simall Wines one of my fav clients! This label makes me smile... (my first ever hand drawn dancing goose!) Shop local, love local!! Merry xmas :)

09.01.2022 For those of you who are thinking of a new logo in 2017...

09.01.2022 Ok I'm guilty of using a sneaky warm hue :)

08.01.2022 Looking good Snack Lab. You are live and ready to saturate the market with all your yumminess! Thanks for choosing me. Teaching me lessons of grammar (Cath the word miscreant) and (Dana the colour genius) guiding me through the various colour conundrums. We make a killer team! Say 'Hi' visit: www.snacklab.com.au

07.01.2022 Pantone have announced their colour of the year 2017! Green is said to be symbolic of new beginnings...

07.01.2022 So I have a little side project on the go. FFD refresh and rebranding exercise. Phase One, 'The Mood Board'... a space to collect 'brand voice' ideas. This has taken me hours, days and weeks? I am the worst client! The FFD logo in the middle is the subtle logo change I'm considering. It's lighter font and colours aim to portray maturity and quality, whilst the hand drawn fish continues to evoke a casual human feel.

06.01.2022 The unfurling of a 'simple' logo design brief at FFD :)

06.01.2022 Always nice to get involved in a cause that changes lives... thanks for the design opportunity Little Miss Boo Personal Styling and Belle Property Wollongong and Thirroul ...I have my sari ready!!

04.01.2022 Another site completed! - loved doing this one. Learned a little more about the Northern Illawarra and some awesome local businesses :) thanks for the opportunity to work on this with you Northern Illawarra Chamber of Commerce #LoveLocal #ShopLocal www.nicc.net.au

04.01.2022 The staff want to 'talk', this could get awkward?

04.01.2022 What fun creating a mood board for my new client. She's looking to kick off 2017 with a new business venture... We're working on creating a new logo to pull together her branding while maintaining her 'business voice' throughout the design phase.

02.01.2022 I was doing a little research today and found this great article. Worth a read for those serious about standing out from the crowd...

02.01.2022 That feeling when you hit the brief! Simall Wines couldn't decide, so they asked FB for feedback... :)

01.01.2022 Thank you so much for your incredible generosity and thoughtfulness. The flowers (and card) are absolutely beautiful!! You didn't have to do that. So happy to hear A Day on the Lawn by Mount Kembla Public School was a success! You guys are the best kind of people xxx

01.01.2022 It's been a busy little space over the last few weeks... check out the magical afternoon sun here at the FFD design hub :) (spot the butterfly shadow?)

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