Friedman Media | Advertising/marketing

Friedman Media

Phone: +61 499 222 116

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24.01.2022 [*FREE COURSE*] Recently I have been asked, "How do I attract our ideal target market"? If you want to get your fitness business to take off, start by being pickier with your clients.... When bills are paid by the sweat of signing new clients, being choosy seems to be a path to certain death for your training business. However, being selective about whom you work with and having a system for selecting clients are imperative to a trainer’s success (and sanity). Now, this is a very big topic, which can be challenging to sum up in a shortlist, but I'll do my best... How to Get More Clients By Creating the Ideal Client profile: 1. Find your niche market ("If you identify your best target customers and focus on the unique value you bring them, you strengthen your brand as well as your ties to these customers. -Denise Lee Yohn 2. Identify your perfect client - Your perfect client is the person within your niche market to whom you direct all of your marketing and sales efforts. 3. Recognise the traits of an ideal fitness client - i.e tun up on time, passionate about improving their health, great spokespeople for your business and so on 4. Recognise the traits of non-ideal clients - i.e turn up late for sessions, complain about pricing, don't follow rules of engagement around nutrition, etc. 5. Screen or "speed date" your prospects - Once you’ve found your client, it’s time to screen him or her, which will inevitably be a combination of many steps that will help you determine which prospects you’ll work with. 6. Refer out - if they are not your ideal, share the client with a friend who is...what goes around comes around! I'm sure there's more to consider, happy for anyone to add to the list! My good friends at Trainer HQ are currently offering a FREE course on "How To Identify Your Ideal Client" > Please comment #freecourse below, and I'll send you the link!

24.01.2022 Learn How To Connect With New Clients By Automating Leads For Your Gym or Studio With The SuperFitLeads System: https://www.friedmanmedia.com.au/

17.01.2022 [Database Reactivation] If you have an existing database of ex-members, now could be the perfect time to start a database reactivation campaign! At times like this leading up to Christmas , it is usually more costly to advertise for new members. (as you are competing for advertising space against all the e-comm stores trying to offer a deal before the end of the year)... So this is a great opportunity to jump into your contact database and make a special end of the year or New Year promo! Some promo ideas I have recently seen in the marketplace for Gyms: - Join now - Pay nothing until the end of Jan - Join before the end of Jan and get 1 month free - Pay nothing in December & 50% off in Jan. *NOTE: If you have the system setup, it's more effective to reach out via SMS (instead of email) due to the high open rate! **Marketing tip: Never leave your offer open-ended. Make sure you have a sense of urgency (ex. if you contact them on Monday, you make sure you let them know the offer expires on Friday).

15.01.2022 Get sh*t done! don’t let perfectionism slow you down. Aim high, but progress beats trying to get it 100% right every day of the week!

12.01.2022 Learn How To Connect With New Clients By Automating Leads For Your Gym or Fitness Business: https://www.friedmanmedia.com.au/

12.01.2022 So excited to have the opportunity to attend this incredible online live event!

09.01.2022 Check out some of the benefits of having your brand on social media with this helpful #infographic!

08.01.2022 Excited to share the work from our talented graphic designer & funnel builder!

05.01.2022 Join the " - a community for personal trainers, fitness coaches & fitness entrepreneurs who want to make a bigger impact in the world!

03.01.2022 ANNOUNCEMENT I am super excited to officially launch our new product & brand to the Galaxy... . The system has been months of hard work in the making - designed to be The Galaxy's #1 Lead Generation System For Fitness Businesses. ... Given the nature of the fitness industry, it's a critical component of success to have a reliable and sustainable client growth system for any gym or fitness studio. While growing organically is certainly a great place to start, scaling quickly with systems, automation & creative marketing can help you reach your goals a little faster! To find out more about how the system can help your business, please reach out to us anytime! 2020 & ? #superfitleads

02.01.2022 Join Our Fitness Revolution 250 Community: bit.ly/fitness-revolution-250 - Scaling & Marketing Strategies for Studios & Gyms