GetCasper | Advertising/marketing
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25.01.2022 These are some big names pulling their social ad spend. Let’s see how long it lasts... whether it’s truly principled or bandwagoning. https://www.cnbc.com//starbucks-latest-company-to-pause-ad We believe in bringing communities together, both in person and online, and we stand against hate speech, the company said in a statement Sunday. We believe more must be done to create welcoming and inclusive online communities, and we believe both business leaders and policy maker...s need to come together to affect real change. A lot more will have to join the cause though to have any real, long-term impact on Zuck’s hip pocket. Facebook’s top 100 advertisers contribute just 6% to its revenue. 1000’s of small to medium advertisers will have to join the boycott to have a truly financial impact. But sometimes that potential is enough to cause change.
21.01.2022 For those interested, here is a complete breakdown and review of the new Brand Australia mark by Clemenger BBDO. It seems there is still some discussion as to whether this will actually replace the Australian Made kangaroo or the current Australia Unlimited brand. In Clemenger's mock ups the Australian Made logo has received a revamp... not a dismissal as many news outlets were touting. https://www.underconsideration.com//new_nation_brand_for_a
18.01.2022 This ad for an electric bike has been banned in France! Why? Because certain reflections in the cars panels "discredit the automobile sector [...] while creating a climate of anxiety." What do you think? https://youtu.be/kMpqVfnuyII
14.01.2022 Logo design in the Coronavirus age. https://adage.com//work/jure-tovrljan-coronavirus-/2245061
06.01.2022 The assault on cookies, what comes next, and what it means for digital advertising. https://www.gizmodo.com.au//why-your-web-browser-is-decla/
03.01.2022 No? Really? https://au.news.yahoo.com/australian-logo-changed-similar-t
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