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25.01.2022 Have you been struggling to hide cuts in your video? Well don't stress - we've got 3 simple ways to help you out! Read more on the blog: https://bit.ly/3eWkoxw... Find out more: www.gingerbeardmedia.com.au Facebook Group: https://www.facebook.com/groups/159825497895732/ Podcast: https://anchor.fm/gingerbeardmedia #howtoshootvideoforyourbusiness #gingerbeardmedia #videoproduction #perthbusiness #perthbusinessowners #learnvideo



24.01.2022 What is the power of video for your business? Video has been a massively important tool for a number of years, but with current market conditions, it has probably gained even more importance - despite most business stepping away from it at the moment. Combining video with social media makes for a very powerful and accessible marketing and advertising tool for business owners. Video can do far more for your brand than most typed copy, and can emote so much more than photograph...ed images alone, and when you combine it with a highly targeted campaign, youre going to reach more of an engaged audience than traditional media. Not forgetting that video can be used across a multitude of platforms - meaning that spend is really being put to work, rather than having a once-off cost that can only be used in one place. If you havent considered video, or youre holding off using video - now is the time to start reassessing your options. Get in touch to have a chat. Find out more: www.gingerbeardmedia.com.au #gingerbeardmedia #videoproduction #video #perthbusinesss #perthbusinessowner #perthbusinessowners #perthvideoproduction #perthvideoproductionservice

24.01.2022 Swan Taxis got in touch after seeing our work with Guide Dogs WA - they asked us to create two videos to help their drivers understand how to better serve those in our community with Guide Dogs. This simple video quickly introduces and educates viewers about this important topic. Read more on our website: http://bit.ly/swantaxis... . . . . . #gingerbeardmedia #swantaxis #swantaxisperth #guidedogswa #videoproductionperth #perthvideoproduction #smallbusinessperth #videomarketingperth #smallbizperth #perthvideographer #perthsocialmedia #perthvideography #perthbusiness #perthmarketing #perthvideomarketing #perthvideoproduction #perthbusiness #perthmarketing

24.01.2022 We created this introduction video for executive and leadership coach Ruth Dettman to help introduce and market Ruths services. Along with this 2:30 video we also created 14 pieces of micro-content that will help support this objective;- providing Ruth with a series of tools to introduce herself on her website and social media Read and watch more on this project: http://bit.ly/RuthDettman



24.01.2022 During the Covid-19 restrictions we created an exciting and eye-catching promotional video for Plumbing Bros.s franchising arm of the business. The footage was predominately self-shot by Plumbing Bros employees due to the restrictions, but was boosted by some of the footage from a previous shoot we had completed. Self-shot videos can be a great way to reduce costs for video production and capture raw, candid moments inside your company.... Throughout Covid and Iso we continued to support businesses with our You Shoot, We Edit services. You can find out more here: https://www.gingerbeardmedia.com.au/you-shoot-we-edit or give us a call; 0414152508 #gingerbeardmedia #perthvideoproduction

23.01.2022 Our recent work with Curtin University saw us create a campus introduction video for their new Midland Campus;- showcasing the facilties of the newly opened building. Whilst there we also shoot a series of 360-degree photography to allow visitors to explore the facilities further. If youre looking to capture your next commercial construction project on video, get in touch! Read and watch more: https://bit.ly/3gCxz7x

22.01.2022 Have you been struggling to hide cuts in your video? Well dont stress - weve got 3 simple ways to help you out! Read more on the blog: https://bit.ly/3eWkoxw... Find out more: www.gingerbeardmedia.com.au Facebook Group: https://www.facebook.com/groups/159825497895732/ Podcast: https://anchor.fm/gingerbeardmedia #howtoshootvideoforyourbusiness #gingerbeardmedia #videoproduction #perthbusiness #perthbusinessowners #learnvideo



22.01.2022 In a very short timeframe, we created this 10-minute investor update video for Blackoak Capital. This corporate video has it all;- animation, drone work, cinematics and an informative presentation to help shareholders stay up to date with their fund. Should your corporatation be using video to communicate? Read more about this project here: http://bit.ly/blackoakcapitalfundii... #gingerbeardmedia #blackoakcaptital #corporatevideoproduction #videoproductionperth #perthvideoproduction #smallbusinessperth #videomarketingperth #smallbizperth #perthvideographer #perthsocialmedia #perthvideography #perthbusiness #perthmarketing #perthvideomarketing

21.01.2022 Struggling to have a systematic way to shoot your videos? Need a process, script or structure to stick to, but struggling to make or stick to one... dont stress - Ive got an easy one for you to follow! Find out more: www.gingerbeardmedia.com.au Read more: https://bit.ly/2yJuxNS... Facebook Group: https://www.facebook.com/groups/159825497895732 YouTube: www.youtube.com/gingerbeardmedia Podcast: https://anchor.fm/gingerbeardmedia #howtoshootivideoforyourbusiness #gingerbeardmedia #videoediting #perthbusinessowners #perthbusiness #businessvideos

20.01.2022 A quick timelapse from our shoot last week with Leadership Coach, Ruth Dettman. This is around 24mins of shooting timelapsed into ~20 seconds, such a beautiful location to shoot in. Those 24mins of raw footage will equate to about a 3.5-minute edited video. Yes, that seems like a lot, but actually, thats probably on the shorter side of normal for something like this. Behind the scenes we script most of our client videos - it saves so much time and keeps the message your try...ing to present clear and on point. Once written, the script is placed in our teleprompter; allowing the talent to concentrate on HOW to present the script, rather than remembering words or key points. Probably the biggest misconceptions we have about video shoots is that 1) if someone wants a 2-minute video, itll take about two minutes to shoot and 2) that our job is just the equipment side - were here to press a few buttons. You and we want your product or service to be reflected in the best possible light - and for many, if not most people, they havent presented a script before. so often it can take 3-5 runs at each section of the script to get it right. Its amazing how much changes once we hit that record button. And thats where people start to realise that pushing a few buttons is actually the smallest part of our job. Were there throughout your filming process, advising and helping you, and answering your questions, so many questions. We coach you how to present, whats looking good for you on camera, how to keep your voice and presentation style interesting for the viewer, what to do with your hands, your body language and so much more... and then yes, we press a few buttons to make sure we capture your video. Our role is always to help, coach and direct you .... but also to remember that this is, for most people, a presenting on camera is a difficult thing to go through. If youre looking for a supportive team to get behind your next video project, have a chat with us - were always happy to talk about video. . . . . . #gingerbeardmedia #perthvideoproduction #perthbusiness #perthsmallbusiness #perthsmallbusinessowners #perthvideography #perthvideo #perthvideographer

20.01.2022 WHAT DOES VIDEO COST? If you've started to consider video for your business, the first question you're going to have is.... what does it cost? Videos can range in cost depending on who you work with and what end product you're trying to create. At GINGERBEARD Media, we make it easier for our clients with clearly priced packages and written quotes for all custom projects.... Our aim is to help show you the value that we deliver to your project. Find out more: www.gingerbeardmedia.com.au

19.01.2022 We created 46 corporate images for CBD-based, Deep Sea Mooring. We photographed 9 employees for corporate headshots, as well as a small series of corporate images - all of which are destined for website, Linkedin and print publications. Find more on this shoot: https://bit.ly/37ibPK7 Find more sample of our photography: gingerbeardmedia.com.au/photography... Looking for a corporate photographer? Get in touch! #gingerbeardmedia #perthphotographer #perthheadshots #perthheadshotphotographer #corporatephoto #corporatephotography #perthcorporatephotography #perthphotography #perthlinkedin #perthheadshot



19.01.2022 HOW MUCH SHOULD I POST? Posting too much on your social media can be just as dangerous as posting too little. If anything, posting too much can result in people unfollowing your content/page/business because they see you posting all the time and youre occupying their feed with content that isnt relevant to them. Consider what youre posting, when youre posting and how often youre posting. Have you developed a simple strategy to help you?... When we work with clients to create video content on a long-term basis, were always asking these questions to make sure our video works in line with their existing strategy. In many cases, these questions help business owners to start their journey into some form of a strategy for their posts, and we work with them to help create it. There is no magical answer for what works, every business is different. But heres a couple of thoughts around what you could consider. 1) How often someone needs to be reminded about your business consider what lifecycle your product/service has. Often longer customer journeys and buying decisions need more variety of social content to see results this is so potential customers can buy into the brand. Whereas small purchase decisions often need two or three views of the video to move forward again too many, too short timeframe - and youll get muted. 2) Variety. Showing the same content over and over again is unlikely to engage consistently. People get bored very easily on social, variety is key. The same format, the same messages, create a dull message and people move on. So, consider how you can keep their eyeballs engaged on your brand. Were always speaking to clients about how we can get more from what we shoot: Shoot once, edit twice is becoming somewhat of a motto. Unfortunately, most of the time, small business owners and entrepreneurs need to rely on best thought out strategies at the time, listening to results and then adjusting over time. Finding your brands voice is important and simply posting for postings sake lots of times a day, massive long quiet periods and the repeated, impersonalised content is definitely a step in the wrong direction. #gingerbeardmedia #smallbusinessmarketing #perthsmallbusiness

19.01.2022 Have you been struggling with what angle to shoot your video at? Are you looking for something which will make you look better on film? Dont stress - Ive got a whole episode on what angle will help your videos! Read more and watch the full episode on our blog: https://bit.ly/3bSxquj... Find out more: www.gingerbeardmedia.com.au Facebook Group: https://www.facebook.com/groups/159825497895732/ Podcast: https://anchor.fm/gingerbeardmedia #howtoshootvideoforyourbusiness #gingerbeardmedia #videoproduction #perthbusiness #perthbusinessowners #learnvideo

19.01.2022 WEBSITE AND SOCIAL MEDIA PHOTOGRAPHY We created 153 images for MyaRehab + Nutrition to help remove all the stock imagery on their website and kick their social media up a gear! If youre looking for a passionate team who goes the extra step to learn and understand your business to help create better content for you; get in touch.... More images: https://bit.ly/2ZtFQVf

16.01.2022 Today's shoot with local manufacturing company BendTech. Racking the greenscreen setup for a bit of a test shoot to help plan their next steps in video. #gingerbeardmedia #PerthVideoProduction #perthbusiness #perthbusinessowners

14.01.2022 Have you been struggling to shoot a 2-camera interview? Fear not! We cover everything you need to know in this weeks episode for How to Shoot Video For Your Business. #gingerbeardmedia #howtoshootvideoforyourbusiness

14.01.2022 HOW MUCH SHOULD I POST? Posting too much on your social media can be just as 'dangerous' as posting too little. If anything, posting too much can result in people unfollowing your content/page/business because they see you posting all the time and you're occupying their feed with content that isnt relevant to them. Consider what youre posting, when youre posting and how often youre posting. Have you developed a simple strategy to help you?... When we work with clients to create video content on a long-term basis, were always asking these questions to make sure our video works in line with their existing strategy. In many cases, these questions help business owners to start their journey into some form of a strategy for their posts, and we work with them to help create it. There is no magical answer for what works, every business is different. But heres a couple of thoughts around what you could consider. 1) How often someone needs to be reminded about your business consider what lifecycle your product/service has. Often longer customer journeys and buying decisions need more variety of social content to see results this is so potential customers can buy into the brand. Whereas small purchase decisions often need two or three views of the video to move forward again too many, too short timeframe - and youll get muted. 2) Variety. Showing the same content over and over again is unlikely to engage consistently. People get bored very easily on social, variety is key. The same format, the same messages, create a dull message and people move on. So, consider how you can keep their eyeballs engaged on your brand. Were always speaking to clients about how we can get more from what we shoot: 'Shoot once, edit twice' is becoming somewhat of a motto. Unfortunately, most of the time, small business owners and entrepreneurs need to rely on best thought out strategies at the time, listening to results and then adjusting over time. Finding your brands voice is important and simply posting for postings sake lots of times a day, massive long quiet periods and the repeated, impersonalised content is definitely a step in the wrong direction. #gingerbeardmedia #smallbusinessmarketing #perthsmallbusiness

13.01.2022 Our latest work for Toyota Australia and West Coast Eagles. Were proud of how this one came out; channelling our inner "Top Gear" to capture the new Supra in all its glory! #gingerbeardmedia #westcoasteagles #wce #toyota #toyotasupra #supra

13.01.2022 What's the Difference between; B-roll, Cutaway, Overlay, Montage and Sequences? And when should you use each type of footage? If youve struggled to understand or use film terminologies like b-roll, overlay, cutaway, montage and sequence interchangeably - well, nows a great time to learn what they actually mean. It'll help you plan and communicate your next shoot better!... Read more: https://bit.ly/3dQXkj6 Find out more: www.gingerbeardmedia.com.au YouTube: www.youtube.com/gingerbeardmedia Podcast: https://anchor.fm/gingerbeardmedia #howtoshootivideoforyourbusiness #gingerbeardmedia #videoediting #perthbusinessowners #perthbusiness #businessvideos #broll #cutaway #montage

13.01.2022 Struggling to shoot a 2-camera interview? Fear not! We cover everything you need to know in this weeks episode for How to Shoot Video For Your Business. Watch now - https://youtu.be/fNKKWfbnExw

12.01.2022 We created 8 educational videos for Plumbing Bros. who wanted to help their real estate clients by educating tenants how to fix common plumbing problems - saving them incorrect call-outs. Micro-content to help build a brand! Read and watch more on this project: https://bit.ly/2FfiTNz

12.01.2022 WERE READY TO HELP START YOUR BUSINESS BACK OFF ON THE RIGHT FOOT! Its awesome to see that for many business owners, things are starting to move forward from Covid-19. For many, Monday will mark the start of their strive for a return to normal. Video is the best way to talk to your clients and potential customers, and now more than ever is the time to invest in your video marketing to help your business rekindle its fire.... If youre considering video for your business, get in touch. Were always happy to chat about video and how it could be helping your business reach more people and generate more sales. #gingerbeardmedia #perthvideoproduction #perthbusiness #perthbusinessowners #perthbusinessowner #perthmarketing #perthadvertising #perthbusinessmarketing #perthbusinessmarketing #perthvideomarketing #perthvideo #perthvideoadvertising #supportlocal

11.01.2022 Whats the Difference between; B-roll, Cutaway, Overlay, Montage and Sequences? And when should you use each type of footage? If youve struggled to understand or use film terminologies like b-roll, overlay, cutaway, montage and sequence interchangeably - well, nows a great time to learn what they actually mean. Itll help you plan and communicate your next shoot better!... Read more: https://bit.ly/3dQXkj6 Find out more: www.gingerbeardmedia.com.au YouTube: www.youtube.com/gingerbeardmedia Podcast: https://anchor.fm/gingerbeardmedia #howtoshootivideoforyourbusiness #gingerbeardmedia #videoediting #perthbusinessowners #perthbusiness #businessvideos #broll #cutaway #montage

11.01.2022 WHATS THE DIFFERENCE: B-ROLL, OVERLAY, MONTAGE, SEQUENCE, CUTWAYS? If youve struggled to understand or use film terminologies like b-roll, overlay, cutaway, montage and sequence interchangeably - well, nows a great time to learn what they actually mean. Itll help you plan and communicate your next shoot better!... Read more: https://bit.ly/3dQXkj6 Find out more: www.gingerbeardmedia.com.au YouTube: www.youtube.com/gingerbeardmedia Podcast: https://anchor.fm/gingerbeardmedia #howtoshootivideoforyourbusiness #gingerbeardmedia #videoediting #perthbusinessowners #perthbusiness #businessvideos #broll #cutaway #montage Less

10.01.2022 Todays shoot with local manufacturing company BendTech. Racking the greenscreen setup for a bit of a test shoot to help plan their next steps in video. #gingerbeardmedia #PerthVideoProduction #perthbusiness #perthbusinessowners

09.01.2022 "Hilux Handball"; Our recent work with Toyota Australia and West Coast Eagles that hit the socials today. This is the first of 6 pieces of content we created. #gingerbeardmedia #westcoasteagles #toyota #hiluxhandball

09.01.2022 We created a video to help WesTrac communicate change within their company;- a change of timesheet systems. Management of change is important within large organisations, and a key component of that is communication around change. If your organisation is looking to communicate change and would like to discuss using video as part of your strategy - get in touch.... #gingerbeardmedia #westrac #videoproductionperth

09.01.2022 Hate getting in front of the camera to present your videos? Want a way to speed up recording your videos? Try using a voice over instead! In this episode, we talk everything you need to know about voice overs and some quick tips to make recording them easier. Read more: https://bit.ly/3dYSakO... Find out more: www.gingerbeardmedia.com.au YouTube: www.youtube.com/gingerbeardmedia Podcast: https://anchor.fm/gingerbeardmedia See more

08.01.2022 WHY YOU SHOULD SPLIT YOUR INSTAGRAM VIDEOS When your video lasts longer than 60 seconds, you can either choose not to post it to Instagram or consider splitting it in half. Lets talk about why you should choose the latter. Find out more: www.gingerbeardmedia.com.au Read more: https://bit.ly/3chNUwk... Facebook Group: https://www.facebook.com/groups/159825497895732 YouTube: www.youtube.com/gingerbeardmedia Podcast: https://anchor.fm/gingerbeardmedia #howtoshootivideoforyourbusiness #gingerbeardmedia #videoediting

08.01.2022 Have you been struggling with what angle to shoot your video at? Are you looking for something which will make you look better on film? Dont stress - Ive got a whole episode on what angle will help your videos! Read more and watch the full episode on our blog: https://bit.ly/3bSxquj... Find out more: www.gingerbeardmedia.com.au Facebook Group: https://www.facebook.com/groups/159825497895732/ YouTube: www.youtube.com/gingerbeardmedia Podcast: https://anchor.fm/gingerbeardmedia #howtoshootvideoforyourbusiness #gingerbeardmedia #videoproduction #perthbusiness #perthbusinessowners #learnvideo

08.01.2022 WE'RE READY TO HELP START YOUR BUSINESS BACK OFF ON THE RIGHT FOOT! It's awesome to see that for many business owners, things are starting to move forward from Covid-19. For many, Monday will mark the start of their strive for a return to normal. Video is the best way to talk to your clients and potential customers, and now more than ever is the time to invest in your video marketing to help your business rekindle its fire.... If you're considering video for your business, get in touch. We're always happy to chat about video and how it could be helping your business reach more people and generate more sales. #gingerbeardmedia #perthvideoproduction #perthbusiness #perthbusinessowners #perthbusinessowner #perthmarketing #perthadvertising #perthbusinessmarketing #perthbusinessmarketing #perthvideomarketing #perthvideo #perthvideoadvertising #supportlocal

07.01.2022 Check out our latest project with Guide Dogs WA ;- an interview-driven video to help keep their donors up to date with their puppy raising program. Read more on this project: http://bit.ly/guidepuppies

06.01.2022 WHAT DOES VIDEO COST? If youve started to consider video for your business, the first question youre going to have is.... what does it cost? Videos can range in cost depending on who you work with and what end product youre trying to create. At GINGERBEARD Media, we make it easier for our clients with clearly priced packages and written quotes for all custom projects.... Our aim is to help show you the value that we deliver to your project. Find out more: www.gingerbeardmedia.com.au

06.01.2022 HOW DO YOU STORE AND BACK UP YOUR VIDEOS? Starting to gather a lot of video files as you create more and more videos..? Time to start thinking about how youre going to store and back up your files! Head Beard Bruce talks about how we do it at GINGERBEARD Media, and how you could be doing it inside your business.... Find out more: www.gingerbeardmedia.com.au Read more: https://bit.ly/3c3buN1 Facebook Group: https://www.facebook.com/groups/15982... Podcast: https://anchor.fm/gingerbeardmedia #howtoshootivideoforyourbusiness #gingerbeardmedia #videoediting

06.01.2022 Our latest work for Toyota Australia and West Coast Eagles. We're proud of how this one came out; channelling our inner "Top Gear" to capture the new Supra in all its glory! #gingerbeardmedia #westcoasteagles #wce #toyota #toyotasupra #supra

06.01.2022 Our latest project with Curtin University ties in nicely to #NAIDOC week; which is being celebrated across Australia this week. This project saw us create a story-driven video; documenting how Curtin University's Yarning Circle came to be built on campus. A truly fascinating project to be involved in. Read and watch more: https://bit.ly/CurtinYarningCircle... #gingerbeardmedia #curtinunversity #yarningcircle #nadiocweek #videoproductionperth #perthvideoproduction #smallbusinessperth #videomarketingperth #smallbizperth #perthvideographer #perthsocialmedia #perthvideography #perthbusiness #perthmarketing #perthvideomarketing

05.01.2022 Something a little light-hearted from our shoot with West Coast Eagles and Toyota Australia. Thankfully this was shoot #1 of 6 for the day... before we actually got them driving real cars out on the circuit The face Jack Redden makes when he stacks it ... #gingerbeardmedia #westcoasteagles #toyota #toyotaWA #drm #Toyota86 #videoproductionperth #perthsmallbusiness #perthbusinessvideo #

05.01.2022 WHY YOU SHOULD SPLIT YOUR VIDEOS ON INSTAGRAM When your video lasts longer than 60 seconds, you can either choose not to post it to Instagram or consider splitting it in half. Lets talk about why you should choose the latter. Find out more: www.gingerbeardmedia.com.au Read more: https://bit.ly/3chNUwk... Facebook Group: https://www.facebook.com/groups/159825497895732 YouTube: www.youtube.com/gingerbeardmedia Podcast: https://anchor.fm/gingerbeardmedia #howtoshootivideoforyourbusiness #gingerbeardmedia #videoediting #perthbusinessowners #perthbusiness #businessvideos

02.01.2022 Covid-19 Restrictions are easing... but is your business ready? Over the long weekend, it was announced that restrictions will start to be eased - this is the start of the return... but is your business ready to get back to normal? Yes, weve had a downturn, but GINGERBEARD Media has continued to work with local businesses to create videos to help their business - be it as part of our You Shoot, We Edit services to either help market their businesses or keep their WFH emplo...yees up to date with the latest company information... or to shoot and create videos to help business owners and marketing teams to continue to advertise and market their business. Its likely that weve got a long way to go, but now is the time to start thinking, to start planning, to start getting excited about video production.... and to start getting in touch to start your video production. Video planning is a key component of ensuring a successful project.... so even if youre planning to wait until everything has returned to normal, having a plan that is ready to go is vital. Dont wait until the last moment to start your video journey. Get in front of your competition by starting your video marketing journey. Take the first step - get in touch today to discuss ideas around your next video. #gingerbeardmedia #perthbusiness #perthbusinessowners #videoproduction #perthmarketing #perthvideomarketing

01.01.2022 A proud moment in our history; Our first TV commercial has hit the TV screens of Perth. Thanks to the support and trust from The Marketing Mix and Parkland Mazda Read more: http://bit.ly/ParklandMazda... #gingerbeardmedia #TMM #parklandmazda #videoproductionperth #perthvideoproduction #smallbusinessperth #videomarketingperth #smallbizperth #perthvideographer #perthsocialmedia #perthvideography #perthbusiness #perthmarketing #perthvideomarketing #perthvideoproduction #PerthTVC #perthbusiness #perthmarketing

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