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The Ads Manager | Advertising/marketing



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The Ads Manager

Phone: +61 402 174 858



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23.01.2022 Local Paper putting a little piece in about us and our recent work. That's right, last month alone we generated 1.26m in sales for clients, not mention the thousands of calls and lead generations for our trades and services clients. www.theadsmanager.com.au... #googleadsexpert #ppc #womeninbusiness #digitalmarketing



19.01.2022 Sitelink extensions add an extra dimension to your ad, with the ability to drop people on multiple pages from one ad. Using sitelink extensions can help improve your click-through-rate and subsequently your quality score. They allow you to create an all round experience for searchers. 4 sitelink extensions usually is enough and also looks the best. Google has recently updated sitelinks so that each sintelink extension has to have a separate URL. When creating search ads, utilise sitelink extensions to improve user experience. www.theadsmanager.com.au #GoogleAdsExpert #womeninbusiness #PPC #digitalmarketing

16.01.2022 The Ads Manager is continuing to kick goals. Alicia has been nominated for multiple categories for the SA Women Awards this year. Including the Mums in Business Award, The Quiet Acheiver Award and The New Women On The block Award. Proof that dedication, hard work and love and respect for your clients really does pay off.

15.01.2022 Stay safe all our Adelaide friends who have just entered a crazy lockdown. We are still open for business and working safely from home.



14.01.2022 Our manager account since February showing steady growth for clients even in uncertain times. 631% Avg return on adspend, over 47,600 conversion actions and sales to the value of over $4.78million for out clients. Not to mention the thousands of calls and emails for our trades and services clients. We work hard, we know our stuff and we get good results! Finally, a boutique agency who has you covered. ... #googleads #googleadsexpert #digitalmarketing #PPC

12.01.2022 Take the most direct path to success with Google Ads by following this 4 step formula. 1: Set your objectives - is your objectives to drive leads, get online sales or bring people to your storefront? 2: Get Ready - have you considered your path and done the ground work research for keywords, spend, demographics and potential competition?... 3: Take action - set an account up to win from day 1 with your research and correct analytics and conversion tracking 4: Evaluate and Expand - do not set and forget! Optimise and keep eyes on new accounts to ensure your client is winning, you are making changes with the idea to scale and give Google's machine learning time to learn from your changes. Continue to nurture the account and your relationship with your client for long term success. www.theadsmanager.com.au #digitalmarketing #googleads #ppc #womeninbusiness #googleadsexpert #bossbabes

09.01.2022 Hi Everyone, this year in honour of loved ones, people suffering from cancer and to help raise money for cancer research Alicia and The Ads Manager are hosting a small morning tea and have created a link direct with cancer council. If you can afford to help donate, big or small please click the link below and help or share the link to help raise awareness. Let's all do our part for people in need. https://www.biggestmorningtea.com.au/fundra/aliciawhitbread



09.01.2022 10 most inspiring women leaders of 2021! Full feature on Alicia and the business Chris created and they manage as a husband and wife team with their offsider Cory, coming soon. www.theadsmanager.com.au ... #bossbabes #womeninbusiness #digitalmarketing #googleadsexpert #PPC #GoogleAds

06.01.2022 Love getting 5 star feedback from our valued clients. Thank you to Luke Lange from All Areas Electrical. We've helped Luke and his team in all areas of marketing, from website design and build to Google Ads. ... If you need an electrician, he's your man. https://allareaselectricalsa.com.au/ Thank you Luke! #googleadsexpert #DigitalMarketing #PPC #womeninbusiness #webdevelopment

06.01.2022 View through conversions The Google store visits default view through and engaged view conversion windows are changing The changes that will start to roll out in the coming weeks include: ... - view through conversion window for store visits will be set to 1 day - engaged view conversion window for store visits will be set to 3 days - click through conversion window for store visits will remain at 30 days For existing accounts with store visit reporting the new conversion window will apply to view through and engaged through store visits set to a default of 7 days. The new conversion window setting won't apply to view through store visits if default settings arnt used. View through conversion tracking provides customers with additional information relating to the value of their campaigns. They occur after an ad impression, if a user does not interact but then later converts. They are an important measure to be included when looking at overall success of accounts. #womeninbusiness #googleadsexpert #bossbabes #PPC #digitalmarketing www.theadsmanager.com.au

05.01.2022 We did it! The Ads Manager was named Digital Marketing Agency of the year 20/21 for our services to Google Ads. We love sharing marketing tips with you all but we had to share the good news. Lots of blood, sweat and tears have gone into making this year amazing for us and our clients and this award means so much to us. Thank you to everyone for your support over the last 12 months. In a few months we will receive our award and a spread in the corporate Livewire magazine (online and print copies) which is seen by over 500,000 people. Thank you to the independent panel who looked at our boutique business and chose us. #womeninbusiness #GoogleAdsExpert #digitalmarketing #PPC

05.01.2022 HUGE congratulations to the girls over at Primp Style Co Barossa, our beautiful clients Lucy & Kelly for the launch of Primp The Label. Beautiful pieces to see you through everyday. Alicia has certainly already tested out some of the new clothing range! www.primpstyleco.com.au



05.01.2022 The Importance of Negative Keyword Lists It is so important to exclude keywords that are irrelevant to your business to ensure your ad doesn't show for particular search terms. By preventing your ad from showing on irrelevant searches, you save money on wasted clicks and create more opportunities for it to display on searches that are relevant, which could lead to further conversion actions. An example of this being necessary today was a client who stocks gourmet food items.... I was seeing searches for their products but linked to major supermarket brands so i created a list to exclude competitors. To create a negative keyword list head to Tools & Settings -> Shared Library -> Negative Keyword List & Click the Blue Plus. To add the negative keyword list to your campaign go to the campaign -> Negative Keywords -> Use Negative Keyword List #googleadsexpert #PPC #digitalmarketing #womeninbusiness www.theadsmanager.com.au

04.01.2022 Alicia has been shortlisted for the category of 10 most inspiring business women of 2021. SAY WHAT??!? She received the email last night and is over the moon. Can she and her team help you? ... www.theadsmanager.com.au

02.01.2022 Thrilled to announce The Ads Manager has been selected as a nominee in the South Australian Business Prestige Awards for 2020/2021 #digitalmarketing #googleadsexpert #PPC #womeninbusiness www.theadsmanager.com.au

01.01.2022 Thank you for the amazing review Ryan! We work with Ryan and his team who own a local Barossa florist and coffee shop. We use the Display and Search networks to create brand awareness and drive online sales. We also work with his team to offer promotions and offers for special occasions and events. Can we help your business? www.theadsmanager.com.au ... #PPC #googleadsexpert #digitalmarketing #womeninbusiness #bossbabes

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