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Greenlees Property

Phone: +61 415 147 511



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23.01.2022 FOR LEASE: FLEXABE RETAIL SPACE IN BUSY LOCAL SHOPPING CENTRE * Tenancy Area: 151sqm * Located within a busy local shopping centre anchored by; Supa IGA + Liquor French patisserie (Les Gourmandise)... Ballard's Pharmacy * Flexible lease terms available http://ow.ly/go0m50mBfCc



18.01.2022 FOR LEASE: Flexible Factory With The Lot * Building Area: 842sqm (including mezzanine) * Ample onsite car parking * Large wash bay... * Fully secured hardstand & yard * Multiple RSD access * Quality office and staff amenities * Available now * Located in a quality industrial / bulky goods precinct that includes Betta Home Living, Swan Plumbing, Home Hardware and more http://ow.ly/SF8w50oNSSz

10.01.2022 CASE STUDY: 141 Capel Street, North Melbourne Client: Private family Objectives:... Prepare, implement and execute a leasing campaign. Team: Dan Greenlees as lead agent for Gross Waddell Strategy: Given the properties attributes a marketing strategy that would appeal to large private companies was implemented that would highlight the properties key features as being; Located within walking distance to the Queen Victoria Market, Flagstaff Gardens and only minutes from the CBD. Exceptional city views as well as an abundance of natural light. Fully refurbished spaces offering polished concrete floors and exposed services. Building naming rights Multiple balconies and terraces Up to 25 Secure parking spots Lift The marketing program included online advertising, onsite signage and direct contact with clients and interested parties. Outcome: Interest was received from several parties throughout the marketing campaign, with extensive negotiations being undertaken to incorporate a Lessor/Lessee works program, incentive structure and acceptable commercial terms. https://www.greenleesproperty.com/case-studies

08.01.2022 CASE STUDY: The Avenue Village Shopping Centre Client: Brown Property Group Objectives:... Execute the project leasing for this brand-new full line Woolworths & BWS anchored neighbourhood shopping centre of 4,454sqm. Strategy: To provide the client with a centre that would act as a hub for surrounding residents and improve the overall amenity of the master planned community by; Analysing the demographics of residents in the surrounding newly developed land subdivision; Prepare and implement a marketing campaign to target businesses that would meet the desired outcome for the centre; Ensure that rental and outgoing rates for the centre were within market levels and meet the client’s feasibility model for the project Team: Dan Greenlees as lead agent for Gross Waddell Critical Path: Prepare and implement tenancy mix plan Incorporate required services for each tenancy into construction program Prepare and implement marketing program Secure lease agreements for all six (6) specialty tenancies as per the agreed tenancy mix. Coordinate handovers to tenants for fit outs Outcomes: Successfully leased all tenancies within the centre prior to opening at rental and incentives levels that exceeded the client’s expectation.



01.01.2022 CASE STUDY: Harcrest Shopping Village, Wantirna South Client: Mirvac Objectives: Prepare and execute the project leasing marketing package for this brand-new IGA plus Liquor anchored neighbourhood shopping centre. Once the centre was established it was then to be subdivided and sold in part via Expressions of Interest.... Strategy: As part of the 1,000 lot master planned community, the client envisaged that Harcrest Shopping Village would provide amenity to future residents. To achieve this we completed the following; Analysing the demographics of residents in the newly developed land subdivision in which the centre would form part; Prepare and implement a marketing campaign to target businesses that would meet the desired outcome for the centre; Ensure that rental and outgoing rates for the centre were within market levels and meet the client’s feasibility for the project; Critical Path: Prepare and implement tenancy mix plan Incorporate required services for each tenancy into construction program Prepare and implement marketing program Secure lease agreements for all six (6) specialty tenancies as per the agreed tenancy mix. Prepare in depth property report to provide prospective purchasers with all the relevant information and key selling points for the centre; Ensure interested parties submit an Expression of Interest in the required format by the closing date; Assess each proposal and make recommendations to client; Negotiate with those parties shortlisted Execute formal sales contracts with the client and purchaser Outcomes: Successfully leased all tenancies within the centre prior to opening at levels that exceeded the client’s expectations. Within six (6) months of the centres opening the IGA plus Liquor store was taken to the market and successfully sold at a price in excess of $3.6m. https://www.greenleesproperty.com/case-studies

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