Heaps On in Perth, Western Australia | Professional service

Heaps On

Locality: Perth, Western Australia

Phone: +61 432 533 603

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25.01.2022 Good luck to our client, Skydive Jurien Bay, who are a finalist in the 2014 WA Tourism Awards with winners being announced tonight! Fingers crossed!

25.01.2022 A content strategy is so important when using social media for business. It helps you do social media with a more strategic approach and will result in a better return on social media investment. We can help your business develop a content strategy, just email [email protected] and we can discuss it.

25.01.2022 Most social media platforms that offer paid advertising also offer advertisers the use of 'pixels', small bits of code that when added to certain pages of your website (such as the checkout page after a purchase) give the advertiser the ability to track how many sales/signups/requests are coming as a result of those ads. Pretty awesome way to report ROI to management. Happy to help businesses set this up. Ask us how.

24.01.2022 With most social media platforms becoming saturated with brands and marketers, the importance of quality content has never been greater. Our advice is to focus on quality rather than quantity if you want to succeed in the social space. This means you need a solid strategy.

24.01.2022 Finally. The moment we knew was coming has come. Instagram have introduced paid ads and are monetising the 150 million user social media giant. How will this effect business? In many ways! We are happy to sit down with you and discuss your social media strategy for your business. [email protected]

24.01.2022 2015 is only around the corner and it's not too late to take social media marketing seriously if you're business is not already doing so. Do you have a social media strategy? is social media part of your 2015 marketing plan? Do you know what social media your target market are active on? FACT: 60% of 50 to 60 year olds are active on social media and in the 65 plus bracket, 43% are using social media. [email protected]

23.01.2022 Demographic targeting whilst still valid, is old school. It's all about data driven targeting now. Remarketing is one example of that and you can get super granular with it too. Like showing specific ads to a specific audience based on specific pages they visited on your website. There are some great ways to strategically market your business and we can help you get more from you marketing budget

22.01.2022 Skydive Jurien Bay have been a client of Heaps On since September 2013 and it has been a big twelve months. 20% increase in sales, re-branding, website development, social media marketing, electronic direct mail marketing, strategic partnerships, internal culture building, referral marketing.. the list goes on. This is an example of a business that truly understands what it means to deliver excellent customer service through offering a consumer experience that is unbeatable in Western Australia. Learn more about Skydive Jurien Bay at www.skydivejurienbay.com

22.01.2022 It's a known fact that it costs more to acquire a new customer than it does to re-engage a previous customer. That's why creating a Facebook custom audience based on your customer database is such an awesome tactic because it allows you to communicate with your existing customers and encourage repeat transactions.

22.01.2022 We've increased Skydive Jurien Bay's followers on Instagram by 600 in the last 40 days and that growth is not slowing. Not only that, but the majority of followers are from Western Australia which represent more value to our client. Watch out for Skydive Jurien Bay becoming one of Perth's leading Instagram accounts. Follow @skydivejbay http://instagram.com/skydivejbay/ - Do you need help with your Instagram marketing? We can help.

22.01.2022 Twitter have introduced promoted tweets for businesses. This was a long time coming but something all businesses should seriously consider and if you get on soon enough you can be ahead of the game. We can help manage your twitter marketing, reach out if you need advice or help.

20.01.2022 Late last year Facebook decided that pages that were posting too much "promotional" type posts would see a decrease in the organic reach of their posts. Promotional can mean using text like "buy online now" etc. Don't fall victim to this! We're on top of all the latest Facebook algorithms and ensure our clients don't get penalised.

18.01.2022 Each business's website is different with its own unique objectives. When developing a new website, so much thought needs to go into those objectives and your business's unique points of difference. It's a big job but it's one of our core strengths at Heaps On. If you need help developing your business's online marketing strategy or need help managing the development of a new website then we can help. We work with WA's leading web agency, Humaan, for web projects. [email protected]

17.01.2022 Only two months ago, Skydive Jurien Bay had only 200 followers on Instagram. Now there is 2263 (and growing) and because we have set up a system to track where leads are coming from we can see that it's driving sales. The key is understanding your target market and engaging appropriately. If you want to chat about Instagram and if it's appropriate for your business please reach out.

16.01.2022 Dark Posts. If you're managing your business's Facebook marketing and you don't know what Dark Posts are then we should talk. Happy to help your business turn Facebook into an even more effective marketing tool.

14.01.2022 Measuring SEO results by looking at rankings is what we like to call "Cave Man SEO". Performing a Google search and looking at where you rank on a page is influenced by your location, search history, and if you're logged into Google. So using this technique to analyse how your SEO is performing is fundamentally flawed.

13.01.2022 So you've got the website, got the brand, setup the Facebook, Twitter, and Instagram pages but nothing is bringing in new leads. Sound familiar? That's because for these to be effective they need to be strategically managed and used by a professional with a technical and marketing head! It's such a huge beast that once tapped into can deliver amazing results.

12.01.2022 Can you help? Do you know a business that needs help with their social media? Perhaps they could be doing it better? Perhaps they are failing completely at it. I am looking for referrals to businesses that you think could benefit from our expertise. Even if you just gave me a name I would really appreciate it. Cheers for the support. Jimmy. [email protected]

11.01.2022 Googles latest algorithm update is going to be seriously slamming websites that are not mobile friendly. Most websites get 50% of their traffic from mobile.. and the new update from google is going to basically not display websites that are not mobile friendly in Google search results (when the search is done on a mobile device). This will have huge implications for many businesses.

11.01.2022 Working with Perth's leading agencies has its benefits. Amongst them, getting recognised in mass media. Our client, Skydive Jurien Bay, had us manage a web development project earlier in 2014 which we asked leading Perth web agency, Humaan, to develop. We worked closely with Humaan, managing the entire project from start to finish, ensuring the site would achieve our client's objectives. The new site is delivering outstanding results and it offers visitors an amazing visual experience from the first page. See for yourself, www.skydivejurienbay.com

10.01.2022 300 million users on Instagram as of December 2014. Is your brand effectively engaging with your target market?

10.01.2022 Online reviews should be a major focus of your online marketing strategy because consumers are more often than not are turning to the web to read reviews whilst in their decision making process. Sometimes you may get a negative review but if managed correctly you can turn that into a positive. Here is an example of how NOT to reply to negative feedback.

10.01.2022 For web projects, we work with leading Perth web design agency, Humaan. Last night, the team at Humaan cleaned up at the 2014 WA Web Awards, winning four categories, including best commercial website for our very own Skydive Jurien Bay. www.skydivejurienbay.com

09.01.2022 yes digital media is changing culture.. 60 year old mothers are posting selfies on Instagram with their friends and they are showing the peace sign and giving duck lips. There's nothing wrong with this but know that the way people consume media is very different to 20 years ago and your marketing department needs to be on top of this or you'll wake up one day and say, "hey, where'd all our customers go?!". *in fact, women aged 40-60 are the fastest growing demographic on Instagram.

09.01.2022 We're busy making plans for Heaps On in 2015 at the awesome Sea Circus Bali! There could be worse places for a strategic planning day!

09.01.2022 So often we see ads on Facebook that are totally irrelevant to us based on our geographic location, yet the business is paying for us to see the ad. It's a simple mistake to make and it can cost a business a lot of money plus the business will miss out on engaging with consumers that can actually use their product/service. Don't make this mistake. Contact [email protected] if you need help with Facebook advertising. Doing it right can deliver outstanding results (as apposed to doing it wrong which will just end up costing you money).

08.01.2022 Want more website traffic and more leads? We've got proven strategies that achieve exactly that and can manage it all on your behalf. If you want to grow your business then give me a hola - jimmy

08.01.2022 Trying to explain the return on investment for social media marketing IS hard. "Hey boss, guess what, we got 1000 hearts this month". The key is to keep track of where your sales are coming from throughout the sales pipeline. Only then you can accurately explain that 'x' amount of sales were inspired by those 'hearts'.

08.01.2022 You know you're a Facebook marketing nerd when you prefer scrolling through the sponsored ads rather than your friend's status updates in your newsfeed.

08.01.2022 Businesses today NEED to be engaging with customers or potential customers via social media if they want to grow and increase market share. The ALS Ice Bucket Challenge raised over 100 million USD for research into degenerative neurological disease. How quickly this fundraising activity went viral is a good example of how even the simplest of ideas can go viral via social media. The trick is knowing which social media your customers are consuming and then focusing your efforts in that direction. We can help.

06.01.2022 With Christmas not far away, it's a great time to set up some super targeted digital campaigns and market them to your target market to try capture some of their Christmas spend. You can target users based on age, location, interests, their friends interests, if they've visited your website, and more.. It's powerful stuff and the best part is your can track the conversions which allows you to measure the return on investment. It's also pretty damn cheap and a great way to get some brand awareness.

04.01.2022 How does a 3500% return on investment sound? We've helped a client achieve exactly that. Facebook 'dark post' marketing is such a powerful marketing tool that can deliver amazing results. You can target the sh!t out of your ads which can mean amazing results. It's complicated for a lot of people but it's what we do best. Want awesome results with Facebook marketing? we can help.

04.01.2022 We've all been there... Hitting send on an e-mail (maybe to your entire customer database) and then realising you forgot to add the hyperlink or made a spelling mistake. Most e-mail marketing platforms give you the option to test your campaign before sending. We recommend you do this!

03.01.2022 Huge congrats to the Skydive Jurien Bay team. That's five medals in as many years now in the WA Tourism Awards. They are always pushing and always exceeding expectations. We LOVE working with these guys!