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Hype Insight Global

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25.01.2022 Coronavirus has become a hot topic of discussion over the past couple of months. Articles and announcements by business giants like Mastercard, Microsoft, Apple, and United Airlines paint a bleak picture of how the virus is affecting consumer behaviour and business sentiment. Its resulting in broken supply chains, disrupted manufacturing, emptied stores, and has even led to demands for increased wages due to precarious working conditions. Could coronavirus have an impact on... marketing? Find out below. https://www.hypeinsight.com/coronavirus-and-its-impact-on-/

24.01.2022 If you're a marketer looking to understand your audience with more profound insights, Inspectlet is definitely worth considering. You can take web analytics to an entirely new level, analysing everything from users' mouse clicks to scrolling habits. Head over to our blog and see how the tool can be of value to you.... #Inspectlet #WebAnalytics http://bit.ly/2XDnsG1

24.01.2022 The healthcare sector is at an exciting stage of evolution and is adjusting to the technological advances that are dominating the consumer space. Power and demand have shifted, giving the consumer the upper-hand in the market; they decide what, how, when, and where they want to engage in any type of customer experience. So, how do us digital marketers align ourselves with these changes? Find out below.... https://www.hypeinsight.com/how-is-technology-changing-the/

24.01.2022 Its no secret that marketing agencies are made up of talented employees with diverse sets of skills. From calculating and analytical thinkers who pour over numbers and data to free-spirited creatives who whip up inspiring content, theres a fair cross-section of skills, talents, attitudes, and employee behaviour within each company. https://bit.ly/338tEc8

23.01.2022 Our team at Hype would like to wish you and your loved ones a very Merry Christmas!

21.01.2022 Blockchain marketing is proving to be useful in the advertising space, specifically with regard to PPC marketing. In our latest blog post, we take a look at how blockchain technology will transform digital marketing. http://bit.ly/2V7IjRq

21.01.2022 Today, your consumers are more aware of the value of their data and are, therefore, less willing to allow the use of their data without a clear benefit to them. Bank websites now offer their visitors benefits such as supervising and controlling household budgets to improve financial wellbeing or tools to compare the cost and value of different products and services, if their visitors share some of their data to receive such personalised data and tools. So do banks need a lea...d generation strategy? Find out below. https://www.hypeinsight.com/why-your-bank-needs-a-digital-/

18.01.2022 As the human population grows more accustomed to using technology in a way that serves our every whim, voice search marketing becomes an exciting tool to capture new audiences. Our latest blog post takes a look at how you can use voice search marketing to boost sales, traffic and even change the way you plan your strategies. http://bit.ly/327ha3g

17.01.2022 Survivor bias, also known as survivorship bias, is a phenomenon that causes your marketing or market research to fail. Its the reason why certain kinds of marketing advice never seem to work. Head on over to our blog post to find out how you can solve the problem of survivor bias in your market research and marketing. https://www.hypeinsight.com/how-we-solve-the-problem-of-su/

17.01.2022 Much like the flint and stone used by prehistoric man, SEO tools are now the bread and butter for just about every marketer. In this very topical area of discussion, much of the debate among those in the industry comes down to one thing: SEMrush vs Ahrefs. Click on the link below for a quick side-by-side comparison of SEMrush and Ahrefs.... https://bit.ly/33s4Try

17.01.2022 Backlinks are unbelievably important. They belong to a type of reputation/credential-building strategy that helps Google understand which content is authoritative when it comes to certain subjects. In our latest blog post, we take a look at some highly recommended tips to perfecting backlink SEO strategies. Click on the link below.... https://www.hypeinsight.com/perfecting-backlink-seo-in-3-s/

15.01.2022 When we talk about blogging, we're not talking about a casual journal that you update whenever you feel like it. 57% of marketers report that they acquired customers specifically through blogging, clearly illustrating the revenue-generating potential of the practice. By writing content that interests your audience, you have the opportunity to create customers that stick by you long after that first purchase.... https://bit.ly/2Zhgszq

15.01.2022 Wishing you and your loved ones happy holidays, a season full of joy and cheer.

14.01.2022 The phenomenon of thinking of or remembering something thats associated with another word or phrase is called priming. Priming can be used as an excellent marketing tactic. Ari explains how in our latest blog post.... https://www.hypeinsight.com/priming-a-powerful-yet-invisib/

14.01.2022 Well-behaved women rarely make history. - Eleanor Roosevelt. Happy womens day! #EachforEqual #IWD2020

14.01.2022 Have you ever thought about how Netflix became so big and continues to be a giant in the entertainment industry? Even if youre not in the entertainment business, its incredibly intriguing how the streaming platform became the behemoth we know it to be today. Visit our blog post for a few digital marketing tactics used by Netflix.... https://www.hypeinsight.com/lessons-to-learn-from-the-mark/

13.01.2022 The use of social proof can be found in many areas of both offline and online marketing. In our blog post, we take a look at the use of social proof and how it can be used to boost your marketing effectiveness. https://hypeinsight.com/social-proof-how-to-use-it-in-your/

13.01.2022 SEO strategies occupy a revered place in any marketers arsenal of tools and tricks. With the abundance of SEO quick-fixes, hacks, and tips out there, its hard not to be some kind of SEO whiz. That being said, not all strategies are created equal.... https://www.hypeinsight.com/key-seo-strategies-you-need-to/

12.01.2022 Did you know that Canva began in 2007 when its founder, Melanie Perkins, was studying at the University of Western Australia? There is a lot we can learn from Canvas marketing strategy, especially with regard to positive and efficient growth as a company. So, what really drove Canva to such great success? Lets take a look.... https://www.hypeinsight.com/canva-marketing-strategy-how-t/

12.01.2022 Marketing a recruitment agency is as crucial as marketing just about any other company. Finding the best candidate might be the main part of their job, but it is their clients, the employers, who hire them to provide support in identifying qualified people for a given vacancy. Visit our blog post to find out how you can market a recruitment agency.... https://www.hypeinsight.com/how-can-you-market-a-recruitme/

12.01.2022 Contrary to popular belief in the media, the Gmail unsubscribe button does not spell doom for email marketing - the Gmail automatic unsubscribe feature is a major opportunity for marketers. Head over to our blog post to find out why. https://hypeinsight.com/what-does-the-gmail-automatic-unsu/

11.01.2022 Customer journey mapping is set to be one of the most important strategies in 2020 especially as power and focus shifts to consumers almost exclusively. Visit our latest blog post to find out why. https://www.hypeinsight.com/what-is-customer-journey-mappi/

11.01.2022 It's a no brainer that social media stories marketing has emerged as a truly viable form of revenue generation. The question is no longer whether your business can, rather it is, how your business can benefit from social media stories marketing. Our latest blog post takes a look at how you can utilise this feature in your marketing strategies.... https://www.hypeinsight.com/how-can-your-business-benefit-/

11.01.2022 Its no secret that AI has the power to transform the way we live and the way we do business. By staying ahead of the trends and making the most of available technology, take your business to the zenith. In our latest blog post, we take a look at emerging AI marketing and machine learning strategies.... http://bit.ly/2HZqU7Z

11.01.2022 High-end companies like Nike seem to be incurring major losses as people prioritise essentials during these difficult times. So what marketing strategies do these companies rely on in order to cope with the early stages of a post-COVID world? In his latest post, Ari explores how content marketing helps brands stay relevant.... https://www.hypeinsight.com/why-content-marketing-is-going/

11.01.2022 As an owner of a portfolio of products/services, you must already know how difficult it is to create new content regularly. Visit our blog post for some insights on how to repurpose content for social media - without repeating yourself! https://www.hypeinsight.com/how-to-repurpose-content-for-s/

10.01.2022 Conducting an SEO audit is the golden ticket to succeeding online. You get an in-depth understanding of what works on your site and what doesnt, making site improvement and optimisation an entirely data-driven exercise. So how do you conduct an SEO audit and what should you be looking out for?... Find out below. https://www.hypeinsight.com/how-to-conduct-an-seo-audit-an/

09.01.2022 It’s part of human nature to fear losing things we already have, and in psychology, this principle is called loss aversion But what does it mean in terms of marketing? Let’s find out.... https://hypeinsight.com/the-power-of-loss-aversion-in-mark/

09.01.2022 Backlinks are an important SEO tool that adds value and importance to your website. According to Google experts, link velocity in SEO should grow naturally, along with content on a site. Head on over to our blog post to learn more about the importance of link velocity in SEO.... https://www.hypeinsight.com/the-importance-of-link-velocit/

09.01.2022 With the use of a content marketing strategy, you can build a compelling and engaging brand message that leads to strategic action. In fact, if youre a B2B marketer, you cant stay afloat without trying to drive action from your clients. Find out more in our latest blog post below!... https://www.hypeinsight.com/content-marketing-strategy-the/

08.01.2022 The phenomenon of thinking of or remembering something that’s associated with another word or phrase is called priming. Priming can be used as an excellent marketing tactic. Ari explains how in our latest blog post.... https://www.hypeinsight.com/priming-a-powerful-yet-invisib/

08.01.2022 As a brand, your goal should be to be the first thing that pops into your customer’s mind when they’re presented with something related to what you do. With the help of psychological phenomena like Baader-Meinhof, this becomes an easier task. Head over to our latest blog post to learn more.... https://hypeinsight.com/marketing-philosophy-the-baader-me/

06.01.2022 Chatbots are automated computer programmes built to engage and interact with visitors who visit sites with these bots enabled. In our latest blog post, we take a look at how you can drive value to your business and leverage the trend of chatbots in your marketing strategies. https://www.hypeinsight.com/chatbot-marketing-how-to-drive/

05.01.2022 While there are certain limitations with using dynamic search ads, there are a few best practices you can implement to make sure that you find creative solutions to these deficiencies. Check out our latest blog post to find out more! https://www.hypeinsight.com/what-are-dynamic-search-ads-an/

05.01.2022 Webinars have very specific, yet important purpose. They are primarily used to drive traffic to their websites, build brand image and awareness, and as a platform for lead engagement. Find out more about webinars in our latest blog post.... http://bit.ly/2JBwHSy

04.01.2022 Given golds rarity global reserves are believed to be a little higher than 54,000 metric tons everyone wants a piece of gold. On top of that, businesses are under increasing pressure to add value to their customers. Could it be that using gold as an investment is the answer to both these challenges? In our latest blog post, we dive into how you can incorporate the value of gold into your marketing campaigns to improve your outreach and set it apart from traditional customer loyalty programmes. https://www.hypeinsight.com/leveraging-gold-as-an-investme/

03.01.2022 If you rely on Googles website rankings for greater traffic, are a victim of link penalties or are always wondering why all your efforts to boost your website ranking doesnt seem to be working, then its time for you to leverage the Google Disavow tool to take care of any funny business that might be keeping your website from hitting the top spot on SERPs. https://www.hypeinsight.com/why-you-need-to-use-the-google/

03.01.2022 Happy New Year from team Hype!

03.01.2022 One of the most effective ways to increase conversions is to understand your audience and customers on a more personal level, and you can do this through geotargeting marketing. By getting a proper sense of customers' local preferences, you can take decisive actions to generate greater conversions and a higher ROI. #Geotargeting #GeotargetingMarketing... http://bit.ly/2IDGtBF

02.01.2022 If youre new to what Leadpages and Clickfunnels are and are looking for ways to make your marketing and sales activities easier, head on over to our blog post for a clear understanding of how each tool works and what each tool does best. https://www.hypeinsight.com/leadpages-vs-clickfunnels-what/

01.01.2022 Your website plays a big role when it comes to building trust with your potential customers and the doorway to that path is your website. Assure your site visitors that your business is worthy of their time and engagement by building and developing your website trustworthiness. Visit our blog for some tips on how to do so.... https://www.hypeinsight.com/10-ways-to-build-your-website-/