International Advertising Association Australia Chapter | Media/news company
International Advertising Association Australia Chapter
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21.01.2022 As the new economies struggle in the new normal, the role of brands will be to adopt digitalization as a tool in the recovery process, says Joel Nettey, our IAA Global President. A brand should be a mark of trust. #IAAGlobalConference #Creativity4Better
21.01.2022 Sweat is good, odour is not. Neil is presenting the new Nivea 42K campaign, based on a very powerful insight taken directly from real athletes, marathon runners. #IAAGlobalConference #Creativity4Better
13.01.2022 Brian Solis names the new generation C from connected. This group of customers is very different, they relly on digital. All the new virtual platforms create higher expectations from customers. #IAAGlobalConference #Creativity4Better
02.01.2022 Without branding, consumers struggle to identify core values or differentiate between products and services, reducing their understanding, lessening their choic...e. We're launching a global campaign to to promote the integral role brands play in our lives and future economies. #BrandsMatter Learn more: https://www.iaaglobal.org/whybrandsmatter
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