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Interface Research & Strategy | Marketing agency



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Interface Research & Strategy

Phone: +61 412 315 677



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15.01.2022 This is a brief 3-minute introduction to my companies Interface Research & Strategy and The Financial Research Co., both established in January 1998. See more details on www.interfaceresearch.com.au



08.01.2022 Established 1998 along with The Financial Research Company by Principal Consultant and Managing Director Chris Martin Murphy. 124 Major Client Companies to date. Collaborates with 6 Independent Research and Strategy Partners. Consults on business, marketing and advertising strategies, communications and user value propositions, and market research across many market categories, especially Business Services | Education | Financial Services | FMCG | Health | IT | Professional S...ervices | Retail & Hospitality | Travel & Tourism | Web - BETTER RESEARCH. BETTER STRATEGY. BETTER BUSINESS. Our research will find the best ways to do better business, sometimes in collaboration with one or more our 6 very senior independent research consultant partners Our strategy will recommend on the very best way to do better business Since 1998, we have helped 125 clients do better business (see full list on www.interfaceresearch.com.au). And since 1970, Managing Director Chris Martin Murphy has also written 243 business, marketing and advertising plans & strategies for 150 of his major clients - BETTER RESEARCHERS FOR BETTER INSIGHTS Chris Martin Murphy collaborates with six very senior Independent Research Consultant Partners, each with a range of skills and category experiences matched to appropriate projects: Joseph Lowey, Jennifer Kluck, Freelance Research Services, Doris Pozzi, Beth Dungey, James Parker & Stephen Prendergast - BETTER RESEARCH FOR BETTER UNDERSTANDING Before the conversation starts, we think long and hard about the research questions and issues, then we use the best recruiters to find us the most highly qualified respondents for the research in hand We believe in conversation, rather than just in a quick response, since the best qualitative research insights evolve from an in-depth conversations We prefer to talk and chat on the telephone or online rather than just texting or messaging, in order to have better conversation, engagement and understanding We welcome commentary, not just a click or a tick, because the best quantitative research insights emanate from verbatim comments on reasons why they scored or rated brand values and attributes as they did - BETTER STRATEGY FOR BETTER BUSINESS A new and insightful strategy can be the fastest and cheapest way to maximise ROI. So, as part of every project, we recommend on business or marketing or advertising strategies to help our Clients do better business

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