Katinka Kernutt in Werribee, Victoria | Photography and videography

Katinka Kernutt

Locality: Werribee, Victoria

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• Entrepreneur
• Photographer
• Photography and videography

24.01.2022 I have been #?!# at my sewing machine today. I finally decided to make some masks. What's on your Sunday plan?

24.01.2022 The sun is shinning and its the weekend! What are you doing to get outside today? We spent some time gardening, chasing bubbles, and kicking the football.

24.01.2022 It's world Chocolate day! I got to try the amazing chocolate from @heytigerco a couple of months ago. Yum! What's your favourite chocolate(dark, milk or white) and added ingredient? I love dark chocolate and nuts(almonds or peanuts)... Tip: Do you sometimes struggle to know what to write about on your socials? 1 idea is to pick a selection of world days and ask interesting questions to your audience. Make sure you pick an eye-catching image as part of your post. See more

23.01.2022 First impressions are tricky and can only be made once, so the look and feel of your website and social media platforms cannot be understated. Consistency is absolutely vital for the success of any business, and a consistent visual style commands attention, conveys professionalism and creates a stunning first impression to your existing and potential clients and customers. The good news is that creating consistency isn’t difficult, and with a bit of thought and planning your ...platforms will be well on their way to looking absolutely fantastic. My top three tips for creating a consistent visual style are: 1. Use colour to tie all your branding platforms together. Colour is a fun way to create the recognition all brands need to thrive and plays a big part in the look and feel of your platforms. 2. Having images of yourself on each platform so people can see the face behind the brand. This also created the know, like and trust factor which is essential for building a good relationship with your audience. 3. Using templates to create posts that are coherent, consistent as well as save time. I have compiled a handy template pack to help you get started. Message me to see how I can help tell your brands unique story and help create a more coherent image for your brand, as well as information on template packs.

23.01.2022 TIP: Show up in your business so your customers can get to know you as people buy from people. Are you showing up for your customer?

23.01.2022 It's a long weekend with a difference. As we can't go camping. We are having a few adventures only 25km from home. Yesterday we checked out our local beach(Don't worry they do still exist.) Today we might watch the AFL and stay dry. Rain, rain, go away!... Tomorrow?.... Do you have a fun idea for the West side of Melbourne?

23.01.2022 Have you done a visual audit for your brand? This week in my FREE 5 Steps Visual Brand Challenge I am giving you my top time-saving tips for creating visuals for your brand. One of the tips is to audit and organise your current visuals and templates so you can easily find images for each aspect of your visual content across all your touchpoints. I like to divide my social media content into 3-5 content pillars and then create a mini visual guide or template for each pillar. F...or example: Content Pillar 1 - Share the love - This involves me shouting out and sharing businesses I have worked with. My visual folder for this includes images from each client that I have permission to share their work. Content Pillar 2 - Quotes - I have a "word" template(The template is in my brand colours and fonts and includes my web address) that I use for this. Content Pillar 3 - Education - This is a little harder to template and normally is the most time-consuming part of me creating visual content for my brand. I use a mixture of personal brand images, client work and scream shots. I try to always include my brand colours and visual style. Content Pillar 4 - About me - This is a folder including personal brand photography of me plus selfies and other images I have taken of me. I also include on the fly images of what is currently happening in my life. So at the moment, its around lockdown and my kids. Join me tomorrow at 4pm on Instagram for more of my time-saving tips and register to receive the workbooks and past learning. https://katinkakernutt.com/visual-brand-challenge/ Pic by me of FAB Marketing

23.01.2022 Do you have any Easter traditions? We have a couple. Normally our Easter is a camping weekend away with a Easter egg hunt. However this year we are staying home and the egg hunt will be around our house tomorrow morning. I have also encouraged my two boys to decorate a few Easter baskets and we are hand delivering them to a couple of close family friends. I hope you all have a safe Easter.

23.01.2022 Do you need a helping hand in finding a visual style for your business? Megan came to me first to get some personal brand images and then to create a consistent visual style for her business. She had a logo however needed direction and clarity around what images, fonts, and colours to use. I created a brand guide and a selection of social templates. Together we created something that she loved. Thank you @soul.intent.healing.centre for your beautiful words. I have loved watching you shine.

22.01.2022 My favourite thing is helping service business owners shine! "Katinka really knows her craft. Shes so easy and fun to work with. The photos look amazing! She researched and found various locations where we could shoot to showcase my brand vibes well. Shes so patient and let me try different things until weve got all the photos we needed. She also helps you think where you will need the photos for... website, social media, marketing collateral, and so on. She retouched ...some of the background to match my logo colours. I loved the photos so much, theyre all over my website, socials and marketing collateral. I highly recommend her services." Fab Marketing Thank you for the beautiful words. I had so much fun creating these images of you for your brand. :) See more

21.01.2022 If you do nothing, nothing happens. This quote is up there on my top things to do when you feel stuck. Doing something is the best way to get unstuck. I promise it works. What are you going to do to move your business forward this week?

21.01.2022 I have been #?!# at my sewing machine today. I finally decided to make some masks. Whats on your Sunday plan?

21.01.2022 Do you need a way to keep your little people busy while you get some work done? Join me and lets get our kids active(My boys have loved the sneak preview that we got of these classes :)) Helen is an amazing teacher and she also offers an adult version which I am seriously thinking about purchasing as well. I loved her ballet class I did about 10 years ago. :)

20.01.2022 One bonus when you work for yourself is no more performance reviews. This is quite a harsh one!

20.01.2022 I spy someone has a new location! Well done. I loved capturing Kristy and her Taekwondo skills awhile ago. If you're in Maidstone go check her new location out (5 Commercial st Maidstone). She runs Taekwondo class for all ages and abilities. Pretty cool call to fam: THE FIRST FEMALE TAEKWONDO HEAD INSTRUCTOR IN MELBOURNE’S WEST... Image for @jeongsintkd

20.01.2022 New blog post: So, you have decided on your brand colours and overall style and you now plan to book a personal brand photoshoot for your service business. What other things should you consider at your brand shoot? One of my favourite ways to create a consistent visual style is through colour and the easiest way to add colour to your photos is with your props. Check out my tips on what props to take to your personal brand shoot.... How props can help tell your brand story https://katinkakernutt.com/how-props-can-help-tell-your-br/

19.01.2022 Lockdown .2 - (Join me for a visual branding challenge!) It's the first day of the second round of lockdown in Melbourne. Fun! I had this plan last lockdown however it didn't happen and I was annoyed at myself for letting it slip. Lucky me, I now have round 2 to give it a go. Anyone else feeling this way?... So tomorrow as a live on Facebook I will run through my plan. The challenge will walk you through how to create a strong personality-driven visual brand for your service business. The challenge will run over 5 weeks. Does your service business need a visual facelift?

19.01.2022 Did anyone notice that life just got busy! I feel like we left lockdown....blink it's like 1 month later already. Ok, put your hand up who took my November?... Anyone else feeling like the year is on fast forward?

18.01.2022 Have you organised a professional brand photoshoot for your business? When you are your brand and most service-based business owners fall into this category, its really important to consistently show up for your customers. The easiest way to do this is with a Personal Brand photoshoot. You will receive a selection of on-brand images for your business that your customers will love. Are you confused about what images you need and how to prepare yourself for a photoshoot?... This week as part of my 5 Steps Visual Brand Challenge I am discussing exactly this. Register here to get all the details plus your bonus Personal Brand photoshoot checklist. https://katinkakernutt.com/visual-brand-challenge

16.01.2022 It's M day tomorrow for Melbourne. Are you mask ready? Here's a nice trick for a stylish look from stuff around in your house. As long as you have enough layers and a good fit this sure do the trick. Obviously this idea is not medical grade.

16.01.2022 Lockdown .2 - (Join me for a visual branding challenge!) Its the first day of the second round of lockdown in Melbourne. Fun! I had this plan last lockdown however it didnt happen and I was annoyed at myself for letting it slip. Lucky me, I now have round 2 to give it a go. Anyone else feeling this way?... So tomorrow as a live on Facebook I will run through my plan. The challenge will walk you through how to create a strong personality-driven visual brand for your service business. The challenge will run over 5 weeks. Does your service business need a visual facelift?

15.01.2022 Do you have a Personal Brand Photo Shoot planned? Don't waste time and energy stressing about what to wear and how to get the most out of it. Instead, use my easy to follow checklist to help you get the most out of your big day.... Download the guide now https://katinkakernutt.com/personal-brand-photography-chec/ #professionalphotographer #marketing101 #visualdesign #brandstrategy #contentcreators #visualcontent #melbournebusiness #smallbusinessaustralia #brandstorytelling #brandingphotographer #melbournewomeninbusiness #katinkakernutt #femalefounders

14.01.2022 Lego afternoon plus listening to Frozen 2 music (Perfect for a wet and cold lockdown day). How are you enjoying your Saturday?

12.01.2022 I am excited to share this Podcast which is a little peak into my business story. I hope you enjoy it. Thank you She Will Shine for putting this together. :)

12.01.2022 Are you a reader? I am. I love reading. Every night I read in bed. It helps me to go to sleep. I tend to read story books however in the last 12 months I have read more business books. Here are a few:... -Building a Stroybrand - Donald Miller -Chillpreneur - Denise Duffield-Thomas -Game Changer - Renee Hasseldine -Grit - Angela Duckworth -Breaking the Habit of Being Yourself - Dr. Joe Dispenza -The Subtle Art of not Giving a F*ck - Mark Manson I am currently reading Superfans by Pat Flynn thanks to @herbusiness Whats your favourite business book? Or what are you currently reading?

11.01.2022 Introducing Amanda. Earlier this year I was lucky enough to capture Amanda at my last Personal Brand Photo Day back in March just before we hit lockdown 1. It was such a fun shoot! Thank you Sally Kuter for the amazing Makeup and Seddon Coworking for the funky location. I cant wait until we can do this again.... A bit about Amanda! Amanda helps service business owners communicate regularly with their clients and position themselves as experts. Backed by 15+ years marketing experience, she offers copywriting and social media management. This means busy business owners can have well written customer letters, blogs, brochures etc and have a social media presence, while they concentrate on doing what they do best. Check her out on Instagram @amanda.corica PS. I got a new set of Hashtags created for me by Amanda which are amazing and very useful. See more

11.01.2022 My favourite thing is helping service business owners shine! "Katinka really knows her craft. She's so easy and fun to work with. The photos look amazing! She researched and found various locations where we could shoot to showcase my brand vibes well. She's so patient and let me try different things until we've got all the photos we needed. She also helps you think where you will need the photos for... website, social media, marketing collateral, and so on. She retouched ...some of the background to match my logo colours. I loved the photos so much, they're all over my website, socials and marketing collateral. I highly recommend her services." Fab Marketing Thank you for the beautiful words. I had so much fun creating these images of you for your brand. :) See more

11.01.2022 How are you keeping fit and busy? Today I did a yoga class (Thanks Greenfairy Wellness) which was lovely and one day in the future I might be able to do a head stand. We go for a daily walk were I walk or run and my boys scoot and ride bikes(We always have to stop and watch the diggers). My boys also enjoy Frozen Yoga from Cosmic Kids and jumping on our trampoline.... We go for a daily walk where I walk or run and my boys scoot and ride bikes(We always have to stop and watch the diggers). My boys also enjoy Frozen Yoga from Whats keeping you fit?

11.01.2022 What are you watching? Lockdown means I am burning through the TV shows. I would love to know your favourite show at the moment. I have loved and recently finished Unbelievable, The letdown, Ozark, Schitts Creek, Workin Mum and Line of Duty. Who can suggest what I should watch next?

10.01.2022 Shhhhh - Do you want to know the number 1 thing I did for my business? If you’re anything like me, you hate getting your picture taken. Despite this, the number one thing I did for my business was start sharing pictures of myself on social media, and the impact was astonishing.... People like to buy from other people, not faceless corporations, and photos of people have been shown to attract more likes, comments and other engagements such as profile visits and website clicks. Your clients and customers want to see you, the person behind the business, the one running the show, and the only way to build that familiarity with your audience is through showing your face to your audience. Putting yourself out there can be difficult at first, but the benefits of doing this far outweigh any discomfort you might feel at the time. If you have any questions about personal brand photography and how it can help your business grow, please visit https://katinkakernutt.com/contact/ or message me. :)

10.01.2022 Its not too late to join my challenge! Week two of my FREE 5 Step Visual Branding Challenge starts tomorrow at 4pm over on Instagram(https://www.instagram.com/katinkakernutt/). The challenge is aimed at service-based business owners however the information is relevant to all brands. This week I will be discussing your brand style guide. Register here to join my challenge and receive your FREE worksheet or checklist plus last weeks task. Click the link in my bio to register or visit: https://katinkakernutt.com/visual-brand-challenge/

10.01.2022 Don't forget to head over to Instagram today at 4pm for week 2 of my FREE 5 Step Visual Brand challenge. Today I will be discussing your brand style guide. Don't worry if you haven't registered yet. Just jump over now and register to get your Free weekly workbooks plus last weeks tasks: https://katinkakernutt.com/visual-brand-challenge/

10.01.2022 By creating templates for your social media, website and other touch points you will create a consistent visual style for your brand that will also save you time. The benefits are: - Cuts out the decision making that is needed every-time you create content for your brand - Your team can create consistent content... - Your customer will recognize you across all your touch points -Being recognizable = being trusted Do you use templates for your visual elements? See more

09.01.2022 My Personal Brand Photo Day is on this Thursday and there is only 1 spot left! Jump now and grab it before someone else dose. It's perfect for anyone looking to add to their current brand image gallery or start one with a selection of indoor and outdoor images at a beautiful location in Seddon. Book Now: https://katinkakernutt.com//melbourne-personal-brand-phot/

09.01.2022 I love this offer from my favourite local co-working space. :) Now that restrictions are lifting in Melbourne, do you need a place to escape your house and get some work done? Or can you help support another business by sponsoring a desk?

09.01.2022 Dont forget to head over to Instagram today at 4pm for week 2 of my FREE 5 Step Visual Brand challenge. Today I will be discussing your brand style guide. Dont worry if you havent registered yet. Just jump over now and register to get your Free weekly workbooks plus last weeks tasks: https://katinkakernutt.com/visual-brand-challenge/

09.01.2022 Have you grabbed your spot? Only two spaces left for next Thursday. Do you need to update your personal brand photos? Maybe you have changed your hair colour? Or brand style? Or just need some new Personal Brand images because bored!... Announcing a new date for my Mini Personal Brand Photography Day on Thursday the 18th of March. One of the best ways to stand out when you are a service business is with personal brand photography. Now more than ever your customers want to connect with you. Come along to my next personal brand photo day and get a selection of on-brand images of you in a couple of locations around Seddon Coworking space. We will create something unique and beautiful that is perfect for you and your brand. 45 min photography session 15 min pre-chat 15 custom images - Seddon, Melbourne Relaxing environment Additional images available for an extra cost *Hair and makeup available for an additional cost on the day The session is running on Thursday, 18th of March, 2021 $490 https://katinkakernutt.com//melbourne-personal-brand-phot/ #personalbrandphotography #smallbusinessmelbourne #brandphotography

08.01.2022 The sun is shinning and it's the weekend! What are you doing to get outside today? We spent some time gardening, chasing bubbles, and kicking the football.

08.01.2022 Its world Chocolate day! I got to try the amazing chocolate from @heytigerco a couple of months ago. Yum! Whats your favourite chocolate(dark, milk or white) and added ingredient? I love dark chocolate and nuts(almonds or peanuts)... Tip: Do you sometimes struggle to know what to write about on your socials? 1 idea is to pick a selection of world days and ask interesting questions to your audience. Make sure you pick an eye-catching image as part of your post. See more

08.01.2022 Yay, my Free 5 Steps Visual Brand Challenge starts today. Have you joined? Today at 4pm we start with week 1 here on Instagram. I will be discussing how to put more YOU in your brand. Here are all the details you need.... Where: Instagram Live (https://www.instagram.com/katinkakernutt/) Time: 4pm (Melbourne time) Topic: Personal Brand Profile Please signup to the challenge to receive the free workbooks and checklists: https://katinkakernutt.com/visual-brand-challenge/

08.01.2022 Do you need a way to keep your little people busy while you get some work done? Join me and let's get our kids active(My boys have loved the sneak preview that we got of these classes :)) Helen is an amazing teacher and she also offers an adult version which I am seriously thinking about purchasing as well. I loved her ballet class I did about 10 years ago. :)

08.01.2022 My favourite thing is seeing business owners pop up after a photoshoot. Check out @melissahabercopywriter profile. I love these relaxed and on-brand images we created. Melissa is your go-to for all your copywriting needs. She loves creating blogs and other copy for small businesses and have helped me out on many occasions. She lives locally in the west and also loves books! What book are you reading at the moment?

08.01.2022 Use props to help tell your brand story! It’s no secret that a picture tells a thousand words. Imagery is an incredibly powerful tool and should be taken into consideration when planning your business photoshoot.... I love using props at all my photo shoots as it’s the perfect way to relax you when someone is poking a camera in your face. I love using props at all my photoshoots as it’s the perfect way to relax you when someone is poking a camera in your face.

07.01.2022 Are you like me and don't really understand Google Analytic? It's been something I have been looking at a little and pulling my hair out however I love this post that has made my life a little easier with a few great tips about what I need to look at. https://www.lyfsolutions.com.au/6-metrics-that-matter-on-g/

07.01.2022 Train trip! I jumped on a train for the first time in over 12 months today and headed to the city. What's something you haven't done for 12 months?

07.01.2022 Do you want to know a little secret? A sale is only a saving if you actually needed that thing you bought. With Black Friday deals everywhere it's easy to get carried away. I have a list and I am sticking to it. 1. Tailwind... 2. Maybe a video/screen share app because the one I was using is no longer working for me. 3. More protein powder from True because I need more right now. What is on your list? #smallbusiness #Melbourne #Visualbranding #branding

07.01.2022 Last minute special. I have had two Mini Personal Brand sessions become available on the 10 Dec in Seddon. Book your spot and start 2021 with a bang! Is it time to refresh your tired and outdated photos so that 2021 can be your best year yet?... **People buy from people** Connect and grow your business with on-brand images of you and your business. Personal brand photography is the best way to elevate your business, show your personality and connect with your ideal customer. Once you have an images library of on-brand images of your business you will wonder how you survived without them. I have two Mini Personal Brand sessions that have become available on the 10th Dec in Seddon. Sessions are: - 40 minutes - 1 location - 1 -2 outfit changes - 12 images Your investment is $490 Book your spot now. Otherwise, I am now booking for 2021. Message me and we can chat about how we can elevate your brand to the next level in 2021. #smallbusinesses #smallbizowner #smallbusinesswomen #professionalphotographer #marketing101 #visualdesign #brandstrategy #melbournebusiness #brandstorytelling #brandingphotographer #melbournewomeninbusiness #smallbusinessmelbourne #personalbrandingphotographer

06.01.2022 Visual brand challenge starting 20th July

06.01.2022 Heads up for any sole traders who need to enrole for Jobkeeper. The form for you to enrole is live a day early. Jump on now and beat the Monday rush. https://www.ato.gov.au//J/Sole-traders-and-other-entities/

06.01.2022 It's not too late to join my challenge! Week two of my FREE 5 Step Visual Branding Challenge starts tomorrow at 4pm over on Instagram(https://www.instagram.com/katinkakernutt/). The challenge is aimed at service-based business owners however the information is relevant to all brands. This week I will be discussing your brand style guide. Register here to join my challenge and receive your FREE worksheet or checklist plus last weeks task. Click the link in my bio to register or visit: https://katinkakernutt.com/visual-brand-challenge/

06.01.2022 Getting your picture taken can be nerve wracking for many of us, including me, and I’m a photographer! With this in mind, I have developed a Personal Brand Photography Checklist for service-based businesses to help you prepare for your shoot and get the most out of your session. The checklist covers a variety of elements such as your outfit, hair and makeup, location and props, laying everything out for you to see on paper so nothing gets overlooked.... This also means you won’t be stressing over small details on the morning of your shoot, so you can relax knowing the images being taken will reflect you, your brand and your goals. If you’ve been considering professional brand photography, or want to find out more about the ways it can help you attract your ideal clients, head on over to https://katinkakernutt.com/personal-brand-photography-chec/ to have a look at the checklist and see how I can help bring your vision to life.

06.01.2022 What makes you unique? As a service business owner, you are so much of your brand. People will engage your service over someone else because they can relate to you. It might be because they like your sense of humour, where you shop, your style, your beliefs or how you put a unique spin on your service. This is why having a strong personal brand is so important. You want to own your uniqueness so you can attract people who relate to you. So how can you show this visually and w...here is the power? Once you decide on what your uniqueness is you can add it visually into your brand by: - Adding it to your logo and brand assets (This is easy to do with colour or it can be how you decide to name your business) - Adding it into brand photography using props - Adding it as an illustration or graphic element into templates or other visuals - Adding it into the copy you write. (This is tone of voice) - Adding it as a content pillar for social media There is real power in being known for something. Is it that you love yellow Elle Roberts from @rareseedagency or that you always wear red like Naomi Simson from Red Balloon or you are the bright colourful brand The Digital Picnic. Is it that you love things with bananas or unique earrings or are you a cat person? Or is it because you have a super unique set of skills? By being known for something people will actually remember you when they see that thing. Your goal is to have people send you messages. For example, I found these lovely earrings that I think you would love or I found this jumper with a rainbow on it and I think you would love it or I have a cat too. Do you struggle to know how to put YOU in your brand? Join me tomorrow at 4pm here on Instagram for the first section of my 5 Step Visual Brand Challenge where we will be looking at creating your personal brand profile. https://katinkakernutt.com/visual-brand-challenge/ Pic of me with my jewellery range(Studio Katinka). Image was taken by the lovely Wendy Stiles Schofield.

06.01.2022 Merry Christmas and a happy holiday season from my family. I hope you enjoy some time with your family. I will be back in the office in a limited fashion from the 4th of Jan and back to normal from the 18th of Jan. ... In between I hope to visit a beach or two and enjoy some time with family and friends. :)

06.01.2022 FREE 5 Step Visual Branding Challenge Starting on Tuesday 21 July, join me at 4:00 PM every Tuesday for the next 5 weeks as I go live on Instagram and share the 5 steps you need to follow to create a stand-out visual brand for your service business. Ill be covering: - How to create a personal branding profile... - What to include in a brand style guide - My time-saving design tips and strategies - The best ways to prepare for a photo shoot - My top tips for creating visual assets for your business Each week Ill also be providing a FREE worksheet or checklist, so youll need to register for the Challenge to receive these helpful resources via email. Click the link to register: https://katinkakernutt.com/visual-brand-challenge/

05.01.2022 Can you believe it? We are up to week 4 already. Join me today for week 4 of my 5 Steps Visual Branding Challenge. Today at 4 pm I am going to discuss how to prepare for your next photo shoot. Each week Ill also be providing a FREE worksheet(Todays is a photo shoot checklist), so youll need to register for the Challenge to receive these helpful resources via email. Click the link to register: https://katinkakernutt.com/visual-brand-challenge/

05.01.2022 Are you showing up online? Right now is the right time to show up. With everything and everyone heading online you need to grab your piece of the online pie. Weather you are still working or taking a break from the actually work you do, your customers still need and want to see you and what you can offer them What kind of online activities are your undertaking at the moment? ... Are you fighting fires, scrambling to turn an in-person business into an online business, continuing as per usual, spending time working on your business or stuck wondering how to make a living now? How can I help you? Is it with product photography, ongoing visual content creation or to help you create a consistent visual style for your brand? See more

05.01.2022 A picture is worth a thousand words! Which is why your visual brand is your businesses best asset. Your audience will quickly make a decision about your business on what they see. Do the images relate to them? Do the images use colours they like? Do the images make them feel safe? Your visual brand is all the visuals you put out into the world. It includes all the graphics, images, illustrations and photographs that relate to your brand. Your visuals need to relate to your a...udience and capture their interest and then you need to show up again and again in a consistent way before you make the sale. Which is why your visual brand is your businesses best asset. Your audience will quickly make a decision about your business on what they see. Do the images relate to them? Do the images use the colours they like? Do the images make them feel safe?

05.01.2022 Happy Easter! I am loving Easter this year. A few Easter egg hunts, hot cross buns plus a couple of new board games and time with friends and family. What's your favourite chocolate?... I love dark chocolate plus we have 2 white chocolate lovers and one I am not totally sure about in this house(Either milk or white depending on the day)

04.01.2022 It's not the ocean. Can you guess what it is?

04.01.2022 Did you know that your about page is the most looked at page on your website? Do you have an up to date image of you on it? One that people can actually use to recognise you. Once you add yourself to your about page head over to this great article for some tips and tricks around how to write your about page.

03.01.2022 Its M day tomorrow for Melbourne. Are you mask ready? Heres a nice trick for a stylish look from stuff around in your house. As long as you have enough layers and a good fit this sure do the trick. Obviously this idea is not medical grade.

03.01.2022 What should you include in your brand style Guide? Your brand style guide should be an easy to follow document that you can send to your VA, graphic designer, photographer, website designer or any other business that needs to create something visual for your brand. It can be 1 page or multiple pages however it should at a minimum include these things: - Your logo(Including any other versions of your logo)... - Your brand colours(Including them as CMYK numbers and hex number for Web) - Your fonts - Any other visual elements(Pattern or graphic elements) Plus I like to include a mood board which is a selection of images and words that describes your brand. The mood board can include images that target your audience, their pain points, your brand values and brand colours. Are you interested in hearing more about a brand style guide? Join my FREE 5 steps visual brand challenge and tune in on Instagram at 4 pm on Tuesday for this weeks lesson. I hope to see you there.

03.01.2022 Consistency is the key to success. Here are my top three tips for creating a consistent visual style for your service business: 1. Pick 2 or 3 colours... 2. Pick 1 or 2 fonts 3. Use high quality images of you. As a service business you are your brand so your customers need to see you. This helps develop the knowledge, liking and trust needed for them to purchase from you. Use these elements across all your business visuals including your website, social media and print elements. Do you know your brand colours and fonts? See more

03.01.2022 I am looking forward to the opportunity to go live tomorrow with Suzi from Her Business. I would love for you to join me at 11.00 am AEST on Monday, 24 August. I will be sharing a few tips on how to create a consistent visual brand for your business.

03.01.2022 Do you have a brand guide? I brand guide is a really important part of your brand. It's a must-have guide for your brand and should include your fonts, colours and visual style plus how to use your logo across all your visual touchpoints. The guide is then used by anyone who works on your brand to make sure all your visual content is consistent. Next week on Tuesday at 4 pm I will be talking all about your brand style guide in my 5 Steps Visual Brand Challenge. I will touc...h on how to choose your brand colours, brand fonts and what else is important to add to your brand style guide. Join my challenge and receive last weeks content plus this week's workbook. https://katinkakernutt.com/visual-brand-challenge/

03.01.2022 Do you have a brand guide? I brand guide is a really important part of your brand. Its a must-have guide for your brand and should include your fonts, colours and visual style plus how to use your logo across all your visual touchpoints. The guide is then used by anyone who works on your brand to make sure all your visual content is consistent. Next week on Tuesday at 4 pm I will be talking all about your brand style guide in my 5 Steps Visual Brand Challenge. I will touc...h on how to choose your brand colours, brand fonts and what else is important to add to your brand style guide. Join my challenge and receive last weeks content plus this weeks workbook. https://katinkakernutt.com/visual-brand-challenge/

02.01.2022 Party time! The kids are all back at school. You did it. Are you relaxing with a bit of me time or working today?... Pic of @neekeekoau - The perfect addition for any allergy free celebrations See more

01.01.2022 What is unique about your service business? Last week I talked about how it is important to show the YOU in your service-based business. Its the quirky things about you and your business that makes you stand out and attract your ideal customer. Is it the way you offer your service, the industry your serve, the product you sell(If you are a product business), your superpower, your personality, your hobby or a visual element that has meaning for you that makes your business different from everyone else. How do you show this visually? I would love to know what is unique about your business?