KD Design & Marketing | Internet marketing service

KD Design & Marketing

Phone: +61 487 625 592

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24.01.2022 Understanding your audience is key for establishing the optimum time to post on social media. Posting when most people are online is not necessarily the best time to post your business content - find out why in this article.

22.01.2022 How secure is your Wordpress site? Do you have any of these plugins installed? Event Calendar WD... Ultimate Member Coming Soon Page GD Rating System Contact Form by WD WPGlobus From Maker Ninja Forms Affiliates Manager Duplicator Pro These have just been named as the top 10 most vulnerable plugins. Over 98% of Wordpress vulnerabilities are due to plugins, but there are some things you can do to help protect your site. Only install reputable plugins on your site. Look for positive reviews, number of downloads and how recent & often the plugin is updated as an indicator. Regularly (at least once a week) update your site. Available Wordpress/theme/plugin updates can be seen from your dashboard. Please make sure you backup your site before doing any updates!! Delete any inactive plugins or those you do not use any longer. Regularly change your passwords & use a login limits plugin (such as Loginizer) to prevent against brute force attacks. I hope those tips help, and if this all seems a bit much I offer Wordpress maintenance packages starting from $30 p/month. Kate xx

22.01.2022 Some awesome advice in here for anyone writing for the web! Web readers need visually appealing content that is easy to read... think short sentences, bullet points, & sub-headings!

21.01.2022 This is so awesome what Maker + Co are doing... In celebration of International Women's Day this coming Friday they are opening their doors and offering free co-working space in the coolest working environment in Bunbury! For anyone local I'd totally recommend going along. I unfortunately am housebound/child-bound whilst my daughter recovers from her tonsillectomy and adenoidectomy last week. Next time...!

20.01.2022 Today is all about setting up and optimising some LinkedIn ads for a client of mine! We have been seeing some great results so cannot wait to experiment some more! I must get round to writing some blog posts regarding Linkedin ads myself, but for the time being this is a great guide for everything you need to know to set up your own! If you get stuck, you know where I am

20.01.2022 Happy Friday everyone! What do you all have planned this weekend? Now the weather is getting slightly cooler, I am loving my walks with my two little monkeys. So many amazing local spots for a stroll & it wears them out quite nicely before bed!... And an early bedtime means more time in the evening to work/much needed downtime for me (especially with my partner in crime currently working away for 6 weeks!). Winning all round!

17.01.2022 Some of these may seem obvious to some of you but some key things to remember when it comes to your SEO...

15.01.2022 Automation is key to saving time whatever the size of your business. There are lots of tasks I automate, but still lots of tasks I need to work on...(which I think can be said for all of us?!) This article from the extremely talented Jessica Osborn, Marketing & Business Coach covers how to create a simple marketing automation.

12.01.2022 Have you considered using Facebook lead ads? Simple to set up and with no need for a landing page, they may help you generate a large number of leads quickly and efficiently! This article covers how to set them up, what they are, and the pros & cons. ... Worth a read

11.01.2022 How much do you know about Pillar pages? What's a pillar page?! "A pillar page is a comprehensiveungatedguide that covers all aspects of one core topic on a single web page. Built around it is a web of interconnected subtopics called a topic cluster that supports and promotes the pillar page through hyperlinks."... Pillar pages are the best way to organise your content on the web to be found my search engines. This article covers how to create them Need a hand? Send me a message.

10.01.2022 I'm not sure this is directly marketing related but definitely important for anyone running their own business! Negative thinking patterns can be so damiging for yourself, and your business! Train your mind to think positively and approach problems in different ways. I am taking a few of these tips on board!

09.01.2022 What a mad week or so it has been! I apologise for my lack of posts but it has been one of those weeks...! Tonsillitus, throat infections - and now I've done my back ... Who knew it could be so painful?! Moving/sleeping/sitting has been excrutiating but I am hopefully getting there. Looking after my two delightful little monsters solo has been TOUGH (FIFO life at its worst), and this, coupled with some major work deadlines has not been fun Major shoutouts to some awesome friends of mine that have helped with the kids, watched them while I attended physio sessions - and even taking them for a few hours today so I can smash some work out. Thank you On the plus side, this little one started Kindy this week. My first is primary school! I can't quite believe it. After a rocky first day she is now loving it. Yay!

09.01.2022 How many of these are you using?!

07.01.2022 Do you run an ecommerce store? With Instagram recently announcing checkout (buying purchases without leaving the app...WOW!), this article is definitely worth a read. It weighs up the pros and cons of some of the ways you can sell your products on social media.

06.01.2022 New logo design for EDSK - an education & skills think tank based in the UK. The client had a really clear idea of what they were looking for, and so glad KD was able to bring it to life for them Inclusions in the 'Get me Started' branding package include:... Logo design (unlimited edits) Logo pack Branding Guide Business card design (front & back) Send me a message if you'd like to find out more! Kate x

04.01.2022 Have you thought about running a contest on Facebook? A contest can be a great way to gain likes/engagement & buzz around your business! Have a read of these tips, or save it for later. One thing to make sure is you run your contest legally. Did you know it's not allowed by Facebook to ask anyone to share your post? Or even ask users to tag their friends? ... This handy resource will make sure you get the most from your next contest!

04.01.2022 Do you have a content marketing plan for your business? Confused as to what a content marketing plan is and why you need one? This article has you covered!... If you need any assistence in creating your own content marketing plan please do get in touch

03.01.2022 Do you use Facebook groups as part of your marketing strategy? There are two ways of approaching this...either creating your own group in which you can create trust, community & more - or by being active in other groups on Facebook. (or both!). I have made some fantastic business relationships from some of the groups I participate in (although I haven't been so active as of late). ... If you are a mum in business there are some amazing groups out there, of amazing women supporting each other in business & motherhood. You'll find a list below of my faves (for some reason it won't let me tag them ), and of course, these may not be relevant to you and your business but taking the time to source some groups you can be a part of can really pay its way. 1. Remarkable Business Mums https://www.facebook.com/groups/remarkablebusinessmums/ 2. Australian Business Collaborative https://www.facebook.com/groups/1322586367762977/ 3. Online Marketing with DMD https://www.facebook.com/groups/digitalmumsdirectory/ 4. My Tribe: Professional Women Building Extraordinary Businesses https://www.facebook.com/groups/mytribe.professionalwomenentrepreneurs/ Good luck, and if there are any others you think I need to check out, please let me know. Kate xxx

03.01.2022 I shared this recently on Instagram. One of the most important things when running a business is delivering value. This doesn't necessarily mean cost (although many of my packages are designed to be cost-effective for businesses just starting out) but delivering more than the client expects. ... I love customer feedback and when I got a comment recently, 'Wow, Kate - this is amazing' it gives you all the feels. Happy clients are potentially returning clients which pays off big time in the longrun!

01.01.2022 LinkedIn has introduced its own live video service! It may seem a bit late but its good that LinkedIn is recognising the importance of live video broadcasting. Is this something you will use? Will this change the way you market yourself/your business on LinkedIn?