Kevin Baker Consulting | Product/service

Kevin Baker Consulting

Phone: +61 450 411 062

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18.01.2022 Everyone back in North America, yes, that’s right. 60 of the 632 suburbs in Sydney now have average home prices of $3 Million.

18.01.2022 I am a business Sherpa. I know the way to the peak of your personal and business potential.

17.01.2022 A brand is how other people experience what you believe. What you believe is how you talk to people, how are you treat your customers; your employees; it’s how you do business, and who you are every day. Your brand is not a colour or logo; a tagline; a colour scheme.

15.01.2022 The Hero’s Journey.

13.01.2022 Some tools to check out your basic website SEO... Enter your web address or any website domain on all three tests to see how the speed test goes, and what is going on inside a site. https://tools.pingdom.com/ https://gtmetrix.com/... https://developers.google.com/speed/pagespeed/insights/

12.01.2022 Fear. Uncertainty. Doubt. Good old marketing FUD. It’s big here with real estate being everyone’s bet to retire, and a small share (stock) market.

11.01.2022 Instead of imagining failure, have a vision of success.

10.01.2022 In my leadership roles in business, recruiting the right talent at the right time is a skill I have developed. In the C-suite, I never hired recruiters. I networked and connected my way into finding highly talented leaders and managers. Here is how I navigate the fortress called checking references. 1. Leave a voicemail and also send an email to the reference. 2. Say if so and so is a nine or ten out of ten, or if you would recommend them as a nine or ten out of ten, ple...ase call me back or respond to my email. If not, you don’t need to reply. Give the referee plausible deniability. Being able to gather information without being explicitly told information is key.

08.01.2022 Growing a business that makes millions of dollars often does not happen because of DISTRACTIONS that cause loss of FOCUS. Here are common distractions that will derail you from growing sales: Procrastinating: Not doing is often driven by wanting everything perfect instead of incremental, iterative ACTION. Less daydreaming, putting things off, and endless learning! Start now. Continuously improve it as you go. ... It’s All About the People: The old adage is true. All business is the people business. People skills, real relationships, and emotional intelligence create sales success. Being a Cheapskate: Growing businesses constantly need to be fed with cash investment to be healthy and thrive. It’s called ADDITIONAL FINANCING NECESSARY to support growth. Some owners think it is good management to starve a business. That is called poverty! Just like we need to eat everyday to survive, a business that does not get fed will weaken and eventually die. Reinvesting profits at the rate needed to acquire new assets to fuel growth is a must. Get Over Fear of Failure: Learn to fail fast, and have your emotional baggage dealt with so you can fail frequently. Being emotionally fragile and not resilient is the real failure. Stop Being Stubborn: You had an idea, you loved it, the market did not love it, and you won’t let it go and move on because you are emotionally attached to ideas that no one is looking for. When markets say no, let go! Busyness Versus Business: Being busy with activities that do not lead to sales is an unproductive waste of time. Admin: Pay your bills on time, keep good records, don’t be a bank to customers, and be organised. Fear: Freedom and success is on the other side of your own brain. Learn how to overcome fear by reading, therapy, and having a coach or accountability partner who checks in weekly to make sure you are facing fear. Be Ethical: Don’t give in to stealing, portraying your brand as being something you are not, or pulling bait and switch on customers. Your reputation will be ruined and you will never be trusted when you lie, cheat, and steal. What distracts you from focusing on achieving your goals? Right now, and I mean becore you close this and do something else, choose to get serious about dealing with the distractions on this list. The choice is between making millions of dollars or going off the rails. You can start taking radical responsibility and start making millions by telling me below what distractions you are deciding to ditch today

04.01.2022 This post is meant to ask you what you really want in life. Which of Kiyosaki’s quadrants is your goal? Scroll down and check out the graphic then come back. Your back. Here is a true story. Back in the 90s fresh out of my undergrad degree, I worked at ADESA, started a church, and stayed up all night too often while having four kids. What was I doing? I was coding, building websites, running a non profit side gig and building desktops (box, motherboard, modem, video and... audio card, memory, voila! People paid me to be myself! Those little side jobs taught me: Being an employee was not the freedom or potential realisation path I wanted at every life stage. I liked being paid for creating and doing what I love and am best at. Yeah, I had a job, but being paid to write, speak, and build things people wanted was when I had peak experiences of being in the flow in ways people rewarded me for financially. I wanted to own my own assets (balance sheet) and have those who want job security work for me. In 1996, I chose five self-employed freedom years on my own, then jumped back into managing other people’s businesses again 2000-2005. Then, we did another startup, an early ecommerce store called eBakers Online while I did my MBA. Then, I had the decade opportunity to CFO then CEO Monks’, but in 2012 started my M&A/Consulting business which is Kevin Baker Inc. in and Kevin Baker Consulting in . Today, I am not coding anymore, but am managing for other owners for now, am writing two books, have a podcast, have been a public speaker and community leader for 28 years, and am at a point in life where my creative curiosity and flow is focused on being a multiplier, building high performance regional economic development ecosystems in Australia. How about you?

04.01.2022 Marketers today are fracking our attention by creating multiple streams to triple their ability to sell to you,. Have you ever been on your phone watch ,TV and had an iPad going? That is marketers tripling the size of the attention economy.

03.01.2022 Let’s start with action steps. Reach out to me and start the conversation. I would text but I don’t know your number! My highest meaning in life is being Sherpa to lead seekers to the summit. I have reinvented my life several times on the journey to the peak. Tearing up the script and starting over always begins the same. We have to stop looking back in the past. That is where depression and rumination ruin people. Right here in the present, today, deciding that the new... version of ourself will be bigger and better than the past is the mindset of purpose, potential, and future possibility. I have had huge success, and I have been where life hurts and is real hard. From family business to philosopher. From non-profit founder to senior manager. MBA to the C-Suite and University professor. New York to Palm Beach, Sydney executive life by day, consulting, writing, speaking, podcasting, and blogging to help others find their highest summit. I know the way to the peak experiences and peak of potential. So, let’s get to know each other. No strings. Tell me: what’s on your mind? What is your real challenge right now? What do you really want? What are you saying yes to? What are you saying no to? What are you best at and love doing most?

03.01.2022 On social media, if you are not paying for the product, YOU ARE THE PRODUCT. This is SURVEILLANCE CAPITALISM. The business model is BIG data making big predictions. Every business has sought a guarantee that if it places an ad, it will be successful. Social media sells certainty. It says that their advertising platform will produce results, the results advertisers are seeking. What are those? Companies want big data analysis predicting how company ads and social media p...latforms can shape your future behaviour. They also want predictive analytics on how to change your behaviour so you will bring others into doing what you do. The social media advertising marketplace trades in human futures. This is why the social media advertising companies have made trillions of dollars and are the richest ever. The Social Dilemma Netflix documentary

03.01.2022 Many companies are One Down in the market. They fall behind other market leaders in providing consultative value. They end up not having mindshare, market share, or share of wallet as a result.

03.01.2022 Operating ranges Companies at different sizes require people to have skills related to size and scale. As a company grows and people do not grow with it, they will redline. That is, they will not be able to keep up and will peak and decline in performance. People have specific capabilities that relate to the size and developmental stage of a company where their capabilities do best. Some people have very broad operating ranges, and some people have very narrow ones. ...Continue reading

01.01.2022 Position does not define power. Impact does.