Lauren Benedetti | Consultation agency
Lauren Benedetti
Phone: +61 413 334 444
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25.01.2022 Keep up to date in the social media world - Heres the Top 14 Social Media Updates to recently sweep the web: http://ow.ly/jlgL303MQ6A #socialmedia #smm
25.01.2022 Last month Buzzsumo published their latest content trends report for 2018. The top trend identified after analysing 100 million pieces of content is that social sharing has been cut in half since 2015. With this statistic in mind, its pretty safe to say that if youre sticking with the same content approach from three years ago, its probably much less effective today.
24.01.2022 Christmas may be 3 months away but as a business, you should start planning your marketing strategy and promotions now to ensure you have the most profitable year yet and hit those sales targets. So put on your Santa hats, read our Christmas Marketing tips and start formulating a successful Christmas Marketing Strategy today! #christmas2017 #christmasshopping #marketingtips #marketingblog #digitalmarketing #christmas #businesstips #smallbusiness #xmasshopping #marketingstrategy #ecommerce #christmasvibes #christmasgifts #christmasspirit #holidaymood
24.01.2022 Have you ever considered getting an app developed for your business? Our latest blog post will help answer all your questions about what an app can do for you and whether it is worth the investment! Why not have a read!
22.01.2022 According to Think With Google, YouTube viewers dont just want to be entertained. In fact, based on a recently conducted study, the number one reason people turn to YouTube (65%) is to help them fix something in their home or car, followed by being entertained and learning something new. With self-directed learning being so popular with YouTube audiences, is how-to and learning video content the way forward?
21.01.2022 With the help of Siri and Alexa, voice searches are becoming an increasingly popular way to find information, but is your website optimised for these voice search technologies? Although you may have a SEO strategy in place, it may not be best suited for voice searches. We have put together some useful tips to improve voice recognition search optimisation for your website. #searchengineoptimisation #businesstips #googlehome #digitalmarketing #voicerecognition #digitalstrategy #siri #onlinevoicesearch #promoteyourbusiness
21.01.2022 With over a billion users watching millions of hours of content each day, video marketing is the way forward for your business. So how exactly can your business benefit from video marketing? Read our latest blog post to find out! #videomarketing #marketingstrategy #businesstips #videostrategy #videopromotion #digitalstrategy #youtubemarketing #onlinemarketing
21.01.2022 If only it was that simple. If you partner with an expert team, it can be. Well help you achieve whats most important online - making sure your website is easy for Google to understand, and for your customers to find. Were a team of homegrown and locally operated digital marketing experts in Perth.... Get in touch with the team at Lauren Benedetti today! https://www.laurenbenedetti.com.au/what-we-do/
21.01.2022 You've probably heard about the concept of link building and creating backlinks, but what exactly are they and why do we need them? Check out our latest blog for an explanation on why your website needs to create quality backlinks and tips on best practice link building! #SEO #digitalmarketing #linkbuilding #marketingtips #searchengineoptimisation #marketingstrategy #SEOtips #marketing101 #onlinemarketing #marketingideas #onlinemarketingtips
21.01.2022 If only it was that simple. If you partner with an expert team, it can be. We’ll help you achieve what's most important online - making sure your website is easy for Google to understand, and for your customers to find. We’re a team of homegrown and locally operated digital marketing experts in Perth.... Get in touch with the team at Lauren Benedetti today! https://www.laurenbenedetti.com.au/what-we-do/
19.01.2022 Whilst everyone is winding down for the New Year, weve been sifting through the latest and greatest in predicted marketing trends. Weve put together our Top 5 Marketing Trends for 2018 such as #bots #artificalintelligence #video and more. So take a look and let us know what you think the next big thing in marketing will be for 2018. #marketingtrends #trends2018 #digitalmarketing
19.01.2022 Mothers Day is a big gift-giving day that is coming up soon. We have assembled a list of fresh marketing ideas to help you effectively increase your store or websites visits, generate social buzz, and boost sales over the holidays. #mothersday #happymothersday #motherday2017 #marketingideas #advertisingtips
19.01.2022 With the Queens Birthday long weekend fast approaching, it got us thinking what we could do with family and friends. If you know of a local business open this long weekend tag them or if youre a small business owner wanting to promote your products and services, please tag yourself. We fully believe in supporting local businesses and the small family run businesses trying to build a future while creating amazing products and quality services you wouldnt get from the big guys. #shoplocal #shopsmallperth #supportlocal #queensbirthday #supportlocalbusiness #shopsmall #localbusiness #madeinwa #thisiswa #perthbusiness #perthsmallbusiness #perthlocalbusiness #businessperth #perthcreatives #westisbest #shopsmallau #perthgirlboss #smallbizowner #perthlife #perthisok
18.01.2022 Youve probably heard about the concept of link building and creating backlinks, but what exactly are they and why do we need them? Check out our latest blog for an explanation on why your website needs to create quality backlinks and tips on best practice link building! #SEO #digitalmarketing #linkbuilding #marketingtips #searchengineoptimisation #marketingstrategy #SEOtips #marketing101 #onlinemarketing #marketingideas #onlinemarketingtips
18.01.2022 Instagram stories is becoming extremely popular and extensively utilised by many businesses. If your business hasnt gotten around this yet, now is the time to start. Weve put together 5 ways you can use Instagram stories to grow your business and further engage with your audience. #instagramstories #growyourbusiness #instatips #businesstips #promoteyourbusiness #marketingtips #marketingstrategy #marketingsocial #marketingideas #smallbusiness #instabusiness
18.01.2022 NEWS ALERT: OFFICIAL GOOGLE UPDATE! Google has officially confirmed a broad core algorithm update. This has been confirmed after rumours arose when many sites noticed significant ranking shifts. This update specifically focuses on user intent and understanding content. Want to know more? Check out our latest blog post!
17.01.2022 85% of top brands actively use #Instagram to engage with customers. Find out why all businesses should be: http://ow.ly/xIsg300osYL #socialmedia
15.01.2022 The internet gives us the power to reach people all over the world - but what about simply reaching the people local to your business? Weve outlined a few important steps that all businesses should take to help reach their most relevant audience. Find out how to Dominate Local Search: http://ow.ly/oKZT30ikYxl #digitalmarketing #localseo #seotips
14.01.2022 Here are some interesting predictions of the world in 2028! https://www.youtube.com/watch?v=QpEFjWbXog0
14.01.2022 Its no secret that the digital marketing space moves quickly! So with the end of another year fast approaching, weve taken a look at some of the many changes that have been happening in the world of Social Media in 2017. From the popular stories features and algorithm updates, to GIFS, emojis and cyber-bully crackdowns - weve covered it all. #socialmedia #socialmedia2017 #digitalmarketing #socialmediamarketing #smm #facebookupdates #snapchat #instagram
14.01.2022 Recent stats released by Google once again address just how important it is to have a mobile-friendly website. According to the findings, if your page takes up to 5 seconds to load, the probability of people bouncing meaning leaving your website without taking any action increases by 90%. Now is a good time to revisit your website and make sure it is optimised for mobile devices. #seo #seobestpractices #digitalmarketingtips #mobilefriendly #responsive #responsivedesign
12.01.2022 SEO and Social Media - how can you integrate the two? Although these are generally considered separate aspects of marketing, social media can help to increase traffic, improve rankings and maximise your brand exposure. Want more info? Check out our latest blog post!
12.01.2022 Google has officially launched Penguin 4.0 - and its real-time! Learn how it will change link related spam penalties: http://ow.ly/6m41304ARQ4 #google #penguinupdate #seo
11.01.2022 If youre an avid Instagram story user, you may have noticed that Instagram has introduced an exciting new feature - The Emoji Slider! The Emoji Slider allows users to rate their opinion on various topics by moving an emoji along a sliding scale. As a new take on the existing poll sticker, this new feature provides a great opportunity for business to gauge audiences opinions on topics related to their industry, products, and services. The question and emoji are completely customisable - so start asking your audience those more nuanced questions! You can find the slider alongside the poll option in the story sticker tray. Cant find it? You might need to update your app.
11.01.2022 So how do you know if your SEO strategy is actually working? Have a read of our latest blog post for a break down of some of the key elements in Google Analytics and some tips and tricks on how to use these to refine and improve your SEO strategy! #seo #google #marketing #businesstips
11.01.2022 The Christmas period offers a huge opportunity for small businesses, brands and retailers to promote their products and services. With the growing influence of digital and social media, businesses must be able to customise their online tactics and digital offerings in order to achieve their sales targets. We have put together a list of 17 handy tips to help businesses boost sales this coming Christmas. Check it out! #christmas #christmas2016 #marketing #socialmedia #tips #christmasmarketing #ecommerce #digitalmarketing #holidaymarketing #festivemarketing #socialmediamarketing #smallbusiness
10.01.2022 Have you heard? Google has officially changed their guidelines regarding meta descriptions! Gone are the days of cramming everything we can into 160 characters or less, weve now got a good 300 to work with. Find out what it means for SEO: #googlenews #seotips
10.01.2022 Recent Google stats reveal that no search is too small for consumers! Across mobile there has been: - Over 140% growth in searches for best umbrellas". - Over 110% growth in searches for best travel accessories".... - Over 100% growth in searches for best tooth brushes". - Overall 80% increase in searches containing the word best. This means that there is opportunities for marketing across all categories, no matter how small of a purchase it may seem! #mobilemarketing #marketingtrends #googlefact
10.01.2022 Is your business making full use of Facebook Messenger’s functionality to attract and convert more customers and sales? With over 1.3 billion users on Messenger, our latest blog post explains some of Messenger’s features and how your business can use these - such as bots, website plug-ins, shopping, Messenger ads and more! Check out the post to have a read!
09.01.2022 From impactful Google algorithm updates, and a focus on mobile first indexing, to the full redevelopment of the search console platform. Its safe to say, that like most years, the world of SEO in 2018 has moved quickly. To round things up, weve put together a yearly recap for all things SEO in 2018. Read our blog post for more! #seo #digitalmarketing #perth #perthbusiness
08.01.2022 How mind blowing are these stats! This really goes to show how mobile phones are changing the way we access information. Users now have much higher expectations and want more instant gratification. If you want more info on how to optimise your site for mobile use make sure to check out our latest blog post! #Google #digitalmarketing #mobile #facts #digitalmarketingtips #mobilefriendly #seo #googlefact #thinkwithgoogle #website #mobilemarketing #businesstips
07.01.2022 You may be putting a lot of time and effort into the content you create online, but how do you ensure that your website and pages are actually appearing in Google? In order for search engines to find your site it needs to be crawled and added to the Google search index. Our latest blog post explains the process of crawling and indexing, to give you tips on how to get your website appearing on Google faster! #SEO #marketingtips #google #digitalmarketing #marketingstrategy #SEOtips #googlebot #bingbot #websitetips #googlesearchconsole #googlewebmastertools
07.01.2022 The latest news from Google is that 3 out of 4 smartphone users turn to search first to address their immediate needs. This means that people are making more on the spot decisions and expect to get products and services immediately. To learn more about how you can best optimise your website for search, get in contact! Link in bio, or give us a call #marketing #seo
06.01.2022 Extra! Extra! Read all about it! Google has officially begun rolling out mobile-first indexing! Google will now start using the mobile version of your website as a starting point for crawling and indexing. Check out our latest blog post to understand what this means for SEO and some useful tips and tools to help you make your site more mobile friendly! #seo #google #mobilemarketing
06.01.2022 Whether online shopping, searching for a place to eat or reading about the latest trends, billions of people are using mobile phones everyday. It is now more important than ever that your website and pages are optimised for mobile devices. Read our latest blog post for information about mobile optimisation, Googles mobile first index update, as well as some tips on how to optimise your website for mobile. #seo #mobilemarketing #google #digitalmarketing #mobileseo #seotips #onlinemarketing #marketingtips #marketingstrategy #marketing #searchenginemarketing
04.01.2022 Recent research shows that 75% of people say their smartphones help them to become more productive. This indicates just how important smartphones have empowered our everyday life especially in assisting in our micro-moments, aka to use a device to search something, do something or buy something. Now is a great time to ensure your website is optimised for mobile devices as well as voice search. #mobilemarketing #responsivedesign #marketingtrends #localseo
03.01.2022 This statistic clearly shows the power of understanding your audience and customers by addressing their needs and pain points. This helps to create better brand experiences via content, engagement and connections, helping to generate sales and put your business above your competitors. Need help with your online strategy? Make sure to get in contact! #marketing #seo
03.01.2022 With the likes of Shopify and Woocommerce readily available to anyone looking to start an online store, the setup and design aspects of eCommerce can be relatively straight forward. Finding customers and making sales however, not so simple. Weve put together our ten key eCommerce Marketing Tips for online stores, take a look and start gaining those sales! #ecommerce #digitalmarketing #ecommercemarketing #marketingtips #ecommercemarking #ecommercetips
02.01.2022 Have you noticed some changes to the layout of your text ads? Or are ads appearing differently while searching in Google? Google AdWords has begun rolling out a new ad type called responsive search ads. The new ad format offers more SERP real estate, and works to dynamically combine various ad headlines and descriptions. Read our latest blog post to learn more! https://www.laurenbenedetti.com.au/new-responsive-search-a/
02.01.2022 Keep up to date in the social media world - Here's the Top 14 Social Media Updates to recently sweep the web: http://ow.ly/jlgL303MQ6A #socialmedia #smm
01.01.2022 Is your business making full use of Facebook Messengers functionality to attract and convert more customers and sales? With over 1.3 billion users on Messenger, our latest blog post explains some of Messengers features and how your business can use these - such as bots, website plug-ins, shopping, Messenger ads and more! Check out the post to have a read!
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