Lauren Rogers Design | Local business

Lauren Rogers Design

Phone: 0475898188

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25.01.2022 The next item on the agenda in a website re-design is; how does the site work across different devices? We are designing in an age where there are endless different screen sizes so sometimes we need to come up with multiple designs. Your finger is much bigger than a mouse pointer, so consideration has to go into how big the buttons are, and often completely different layouts need to be designed for a more complex site like this. This allows the experience to be easy and fun,... keeping the visitor on your site with no accidental clicking the wrong button because the other button was too close! It’s another way to keep your customer from leaving your site too soon out of frustration, keep an eye on how long people spend on your site through Google Analytics, if it’s consistently low perhaps you need to asses the userbility of it? Designed by Lauren Rogers Design, built my their in-house development team. #webdesign #webdesigner #designer #ui #ux #uxui #uxdesign #uidesign #websitedesign #websitedesigner #designweb #uxdesigner #uidesigner #topdesign #topdesigners #behance #landingpage #dribbble #inspiration #bestdesign #website #agency #terrywhitechemmart #healthwebsite #responsivewebdesign

24.01.2022 When designing packaging there are a few factors to consider. Obviously first and foremost the target audience (without these people you have no-one to buy your product), why are they buying it, what is the price point and are they expecting quality or affordability - and a range of other factors. Then I design based on these expectations, this affects whether I use textures, depth, muted or bright colours, imagery or graphic based design. Plant-based food is currently domi...nating the market and more and more higher end products are being offered, just because it’s plant-based it doesn’t mean it should be printed on Kraft paper or green and earthy. Think about all the above factors and make your design choices based on who is buying your product and what they’re willing to spend, not what the trends have been in the past. . . . . Brand identity and packaging designed by Lauren Rogers Design #foodtrends #buyingtrends #foodpackagingtrends #foodpackagingdesign #brisbanecreatives #graphicdesigner #foodpackaging #healthfood #packagingtrends #fmcgtrends #fmcg #packagedfood #healthfoodbrisbane ##plantbased #plantbaseddelivery #veganbrisbane #graphicdesignbrisbane #packagingdesigner #logodesign #brandidentity #inspiration #typography #fooddelivery #healthfooddelivery #healthfooddeliverybrisbane #healthfooddeliverysydney See more

22.01.2022 Late last year I was thrilled to be brought on for the re-design for the Terry White Chemmart online presence, they’re website was a bit outdated and needed to look sharp and professional to match their image in the market. When I do a re-design there is so much more involved than just the skin of the website. For Terry White I looked into how their content was structured and how we could move everything to 1-2 clicks. In this example you can see the old version had a healt...h link in the navigation and then a page which had big clunky image buttons to each section. What I proposed was a mega menu at the top which housed all sub categories, split up into a user friendly way. My tip for your website is to assess whether your information is easy to access or if your customer will be left frustrated and leave, it only takes a few seconds of frustration to lose a sale. If you want a free quick 30 minute assessment of your site give me a call and we can talk about how to improve your online presence. Designed by Lauren Rogers Design, built my their in-house development team. #webdesign #webdesigner #designer #ui #ux #uxui #uxdesign #uidesign #websitedesign #websitedesigner #designweb #uxdesigner #uidesigner #topdesign #topdesigners #behance #landingpage #dribbble #inspiration #bestdesign #website #code #html #daily #coder #werbeagentur #agency #lacasadepapel #terrywhitechemmart #healthwebsite @ Brisbane, Queensland, Australia

19.01.2022 I thoroughly enjoyed being apart of this re-brand for an eyecare company that needed a new brand identity. With the brand message eye care for life I was tasked to come up with a sophisticated brand for today’s market. My main focus was on the pupil of the eye, after exploration into the eye I discovered each eye has different patterns which began to form the identity. I used a range of patterns as a supporting brand asset alongside a simple, bold typeface logo. . . .... . . #brandidentity #brisbanecreatives #brisbanebrand #brisbanelogodesigner #brisbanedesign #brisbanesmallbiz #bluelogo #corporateidentity #eyecarebrand #identity #logo #optometry #optometrybrand #optometrylogo #eyecarelogo #eyewearbrand #eyewearidentity #eyewear #glasses #trendyglasses #ontrendglasses #ontrendeyewear #logodesigner #brandidentitydesign #brisbanesmallbusiness #brisbanebusinesses #brisbanefreelancedesigner #brisbanedesignstudio #brandidentity #brandidentitybrisbane #brandidentityaustralia See more

19.01.2022 I thought it might be fun to show you how colour can affect the final packaging design. The client actually ended up going with a light colour palette as it reflected his target audience and felt more organic and natural but still high end. Which do you prefer? . . . .... Brand identity and packaging designed by Lauren Rogers Design #foodtrends #buyingtrends #foodpackagingtrends #foodpackagingdesign #brisbanecreatives #graphicdesigner #foodpackaging #healthfood #packagingtrends #fmcgtrends #fmcg #packagedfood #healthfoodbrisbane #veganbrisbane #graphicdesignbrisbane #packagingdesigner #logodesign #brandidentity #inspiration #typography #fooddelivery #healthfooddelivery #healthfooddeliverybrisbane #healthfooddeliverysydney @ Brisbane, Queensland, Australia See more

18.01.2022 And those are my tried and trusted tips for a successful website. If you feel your website isn’t performing as it should then maybe have a look at how it functions, how easy it is to get around and if the mobile site works as well as the desktop site. 1: Move any hidden, or difficult to get to pages into a mega menu at the top so it’s within 1 click to reach. 2: Check your mobile userbility... 3: After making the updates track your Google Analytics to see how long people are staying and if they’re enquiring. If it’s not going up then it’s time to re-asses what else could be causing lack of enquiries. #webdesign #webdesigner #designer #ui #ux #uxui #uxdesign #uidesign #websitedesign #websitedesigner #designweb #uxdesigner #uidesigner #topdesign #topdesigners #behance #landingpage #dribbble #inspiration #bestdesign #website #agency #terrywhitechemmart #healthwebsite #responsivewebdesign

18.01.2022 Gin bottle concept design and brand identity work for @moretondistillery #conceptdesign . . . .... #australiangin #australianspirits #brandidentity #packagingdesign #alcoholpackaging #australiandesigner #gin #ilovegin #supportlocal See more

16.01.2022 Latest web design using floating elements to breakup the layout. I pulled the square elements from the logo to create a more dynamic design which can help set your website apart from others. Checkout plusethos.com.au to see the site in action. . .... . . #brandidentity #brisbanecreatives #brisbanebrand #brisbanelogodesigner #brisbanedesign #brisbanesmallbiz #graphicdesigner #creativeblock #creativitiy #creative #design #designer #designeraustralia #graphicdesigneraustralia #logodesigner #brandidentitydesign #brisbanesmallbusiness #brisbanebusinesses #brisbanefreelancedesigner #brisbanedesignstudio #brandidentity #brandidentitybrisbane #brandidentityaustralia #freelance #webdesign #webdesigner #uxdesigner #uidesign #wordpress #propertydevelopment @ Brisbane, Queensland, Australia See more

13.01.2022 Well 2020, it’s been a ride already and everything that is happening is affecting us as people and the way we choose to live our lives and spend our money. The last few months has seen us endure a massive health scare and I, for one, have re-assessed my lifestyle choices. I’ve realised with pubs and restaurants being shut down that I actually really enjoy running and might start choosing it over sitting at the pub drinking beer (gasp!). I think, it’s also a time for busines...ses to re-assess their offering to customers and figure out whether you offer a high demand or low demand product. It is no secret that health is becoming a massive part of everyones lives and the health sector is rapidly increasing. I’ll be writing more on this in the coming days and really dig deep into why we are all buying into health so much more and how you can position your product to tap into this. . . . . Brand identity designed by Lauren Rogers Design #foodtrends #buyingtrends #foodpackaging #brisbanecreatives #graphicdesigner #foodpackaging #healthfood #packagingtrends #fmcgtrends #fmcg #packagedfood #healthfoodbrisbane #veganbrisbane #graphicdesignbrisbane #packagingdesigner #logodesign #brandidentity #inspiration #typography @ Brisbane, Queensland, Australia

13.01.2022 And if someone doesn’t catch the hint you can always treat yourself @iheartbrowniesofficial #brandidentity #brisbanecreatives #brandguidelines #brisbanebrand #brisbanelogodesigner #brisbanedesign #brisbanesmallbiz #pink #pinkidentity #menudesign #menu #veganbrownies #vegandesserts #plantbaseddesserts #menu #identity #logo #brownies #sunshineplaza #iheartbrownies #treatyourselfwell #heartbaker #glutenfree #vegan #logodesigner #brandidentitydesign

11.01.2022 Using the patterns centred around the pupil, a brand identity is created. I go on about brand identity design rather than logo design because it’s so important that your brand can be recognised from more than the mark. These bags show how the overall use of patterns provide Look of Australia with a recognisable brand, even when the logo and brand name isn’t present. . .... . . . #brandidentity #brisbanecreatives #brandguidelines #brisbanebrand #brisbanelogodesigner #brisbanedesign #brisbanesmallbiz #bluelogo #corporateidentity #eyecarebrand #identity #logo #optometry #optometrybrand #optometrylogo #eyecarelogo #eyewearbrand #eyewearidentity #eyewear #glasses #trendyglasses #ontrendeyewear #logodesigner #brandidentitydesign #brisbanesmallbusiness #brisbanebusinesses #brisbanefreelancedesigner #brisbanedesignstudio #brandidentity #brandidentitybrisbane #brandidentityaustralia See more

10.01.2022 Another brand down for 2020. I really loved working on this one, the vibe of the brand is minimal, Byron luxe. The modular home concept is brought through in the square typography choice and supporting design assets, with a nod to sustainability in the use of the Urban Foliage colour palette. Ps: if you create your brand with me I’ll give you your very own colours that link to your brand name A little touch I love adding at the end of a project. . ... . . . #brandidentity #brisbanecreatives #brisbanebrand #brisbanelogodesigner #brisbanedesign #brisbanesmallbiz #minimallogo #byronluxe #modularhome #tinyhome #modernhome #corporateidentity #identity #logo #architecture #luxearchitecture #modernarchitecture #modernbuild #modernhome #logodesigner #brandidentitydesign #brisbanesmallbusiness #brisbanebusinesses #brisbanefreelancedesigner #brisbanedesignstudio #brandidentity #brandidentitybrisbane #brandidentityaustralia @ Brisbane, Queensland, Australia See more

09.01.2022 In the continued theme of giving you tips on how to make your brand unique and memorable I generally would say pick 1-3 colours and use them boldly. Think of all the big brands, most of them probably bring a colour to mind. Choosing a scattered colour palette can create confusion - although if done properly can also work (confusing I know). But in this example I think 2 bold colours paired with a muted tan works to bring this brand to life. . . . #stayhome #takeawayfood #bra...nding #freelancing #selfemployed #graphicdesign #designinspo #dailyinspo #printdesign #hot #menudesign #restaurantbrand #restaurantgraphicdesigner #restaurantdesign #branding #vegan #veganrestaurant #healthfoodrestaurant #healthfoodbrisbane #veganbrisbane #glutenfreebrisbane #healthyindian #labeldesign #identity #takeawaymenudesign #takeawaymenu #inspiration #colour #typography See more

08.01.2022 I’ve been a bit quiet lately, just getting through some projects that were signed on in the last few months. When I have bigger creative projects on sometimes I need to focus solely on them to keep in the flowstate but I’ll be back with more updates soon. Also happy I can start showing my face now that I have some up to date pics. Photo by @daletravers.

07.01.2022 As designers we all hit that wall, there’s stress from the client with a looming deadline and the time limit can sometimes act as a good thing or create a complete block. I have 3 things I turn to, to help me get out of a creative block although I know there are many more. I’d love if you shared with me what you do to feel more inspired when you’re feeling that creative block coming on. . .... . . #brandidentity #brisbanecreatives #brisbanebrand #brisbanelogodesigner #brisbanedesign #brisbanesmallbiz #graphicdesigner #creativeblock #creativitiy #creative #design #designer #designeraustralia #graphicdesigneraustralia #logodesigner #brandidentitydesign #brisbanesmallbusiness #brisbanebusinesses #brisbanefreelancedesigner #brisbanedesignstudio #brandidentity #brandidentitybrisbane #brandidentityaustralia #freelance #freelancer #clientdeadline #inspiration #designinspiration @ Brisbane, Queensland, Australia See more

07.01.2022 Make sure you put the hint hint out there for some brownies and these super cute cards because I think we can agree, we need to all share some love around at the moment. @iheartbrowniesofficial #brandidentity #brisbanecreatives #brandguidelines #brisbanebrand #brisbanelogodesigner #brisbanedesign #brisbanesmallbiz #pink #pinkidentity #menudesign #menu #veganbrownies #vegandesserts #plantbaseddesserts #menu #identity #logo #brownies #sunshineplaza #iheartbrownies #treatyourselfwell #heartbaker #glutenfree #vegan #logodesigner #brandidentitydesign

03.01.2022 Applying the pattern to different collateral and doing mock-ups to me is the fun part! I absolutely love visualising brand once the look and feel is set. When you have a strong brand identity it’s easy to roll out a recognisable brand to any form of merchandise. . . . .... #brandidentity #brisbanecreatives #brisbanebrand #brisbanelogodesigner #brisbanedesign #brisbanesmallbiz #bluelogo #corporateidentity #eyecarebrand #identity #logo #optometry #optometrybrand #optometrylogo #eyecarelogo #eyewearbrand #eyewearidentity #eyewear #glasses #trendyglasses #ontrendglasses #ontrendeyewear #logodesigner #brandidentitydesign #brisbanesmallbusiness #brisbanebusinesses #brisbanefreelancedesigner #brisbanedesignstudio #brandidentity #brandidentitybrisbane #logodesigner See more

02.01.2022 Once you have a solid brand foundation, (using the tips from my previous post) sometimes a simple round label is all you need to push your takeaway food into the world. . . . #branding #freelancing #selfemployed #graphicdesign #designinspo #dailyinspo #printdesign #hot #menudesign #restaurantbrand #restaurantgraphicdesigner #restaurantdesign #branding #vegan #veganrestaurant #healthfoodrestaurant #healthfoodbrisbane #veganbrisbane #glutenfreebrisbane #healthyindian #labeldesign #identity #picoftheday #freelancelife #happy #inspiration #colour #typography