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25.01.2022 Creating a compelling email isn't that difficult, however time and time again we see businesses (including MAJOR brands) making a very common mistake. Again and again. The mistake is they are putting TOO MUCH content inside an email. ... Instead, focus on one thing only per email. If you want to say 3 different things, do 3 different emails. Remember, the email's job is to sell the click. That's it :)

25.01.2022 What email marketing software do you use? eg. Mailchimp, Aweber, etc. Tell us why :)

21.01.2022 Have you ever SMS'd your leads before? Did it work well?

16.01.2022 Thanks for liking our page! You're pretty awesome. If you had a like button we'd click it twice.

10.01.2022 TARGET > OFFER > MESSAGE This is the 3-part formula for success with lead generation. Don't dismiss its simplicity. Most people don't do it this way.

08.01.2022 Not sure if your emails are any good? Here are 5 Easy Ways to write better emails.

04.01.2022 EDM = Electronic Direct Mail and it's been around for quite a while. You might remember the days of Emailcash and SMSpup? Well... they would build lists and send emails to databases of segmented users. It's a hidden industry but also a BIG one with over 300 publishers across Australia and New Zealand.... Have you used it before? What has your experience been?

04.01.2022 Do you like Bacon, Eggs and Mailchimp? Here's everything you need to know to get Started with Mailchimp. Free PDF Download.

01.01.2022 A great article on how to write great email copy featuring Ann Handley. Check it out.