Little pink typewriter in Perth, Western Australia | Copywriting service

Little pink typewriter

Locality: Perth, Western Australia

Phone: +61 410 730 084

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25.01.2022 EMAIL BACK IN ACTION! // Lordy, lordy, lordy, my email has been misbehaving for the last few weeks. Mr Little pink typewriter got it sorted this am. Apologies if Ive missed any emails and hopefully my emails trapped in the ol "outbox" have now been sent...

25.01.2022 SPRING STORY TIME // Spring has sprung! These stunning Japanese anemone inspired my branding - with an Art Nouveau twist. Not unlike the artwork on the Champagne Perrier-Jout Belle Epoque champagne. Why? Because Little pink typewriter has vintage vibes, with a modern twist. Oh, and Im partial to a glass of champagne. The magnifique Jo Wilson Design brought together these elements to create my beautiful logo and brand artwork.... Happy first day of Spring!

25.01.2022 ON THE FREELANCE JUNGLE BLOG | Big thanks to Bek, Freelance Jungle, for featuring Lpt's creative collab with Design by fish and Little Birdie Books for Speech Pathology Australia Week on this week's FJ blog, "Working on freelance projects for clients and ourselves"... #SpeechPathologyWeek #giveaway #bookpack #LittleBirdieBooks #speechpathologists #DesignByFish #graphicdesign #creativecollab #FreelanceJungle #freelancers #Littlepinktypewriter

25.01.2022 COPY COMING TO LIFE // Check out this sneak-peek of the gorgeous new development by Ouwens Casserly Projects, Krivic and Architects Ink. I wrote some of the copy for the soon-to-be published Buyer Book and microsite. It looks amazing! ... My South Australian friends in the market for a stunning beachfront home, get on it - and I’ll be there as soon as the borders open Superb video by Inbound Creative. #MESAAldingaBeach #SouthAustralia #OuwensCasserleyProjects #Krivic #ArchitectsInk #boutiquedevelopment #CaliforniaModernism #architecture #property #realestate #copywriting #brochurecontent #microsite #Littlepinktypewriter

25.01.2022 FUN RAISING | Our hardworking Barketing Manager, Scout Brown, and I are having fun raising awareness and funds for Guide Dogs WA while spending quality time together on our mats during the Doga Challenge. Every donation helps. Lets keep working hard to get another beautiful Guide Dog through school.

24.01.2022 ON THE BLOG | My latest blog post, How to bring services content to life, shares some simple tips for writing, you guessed it, services content! By putting your client / potential customer first, using real-life examples, and explaining the "why" of the service before the "how" you can help, it demonstrates that you understand their problem / need, and then... how you can solve it. #servicescontent #clientfocusedwriting #howthenwhy #copywriting #engineeringcontent #littlepinktypewriter

24.01.2022 COPYWRITING ADVENTURES! | Im writing some outdoorsy / adventurey copy at the moment, so am (metaphorically) stepping into the audiences shoes... or kayaks, as it were! Fortunately, Ive been on plenty of adventures and in quite a few kayaks in my time, so its a fun process reflecting on my experiences to ascertain what a customer / potential customer would be looking for and wanting to see and feel when they read the copy. Not all copywriting projects are this colourful,... but the thought process is the same - getting into your readers heads to create a delicious experience. #copywritingadventures #audiencefirst #usercentric #UX #customerexperience #websitecopy #engagement #lifeimitatingart #kayaking #TheGreatOutdoors #deliciouscopy #deliciousinMauritius #Mahebourg #Mauritius #HappyFriday

24.01.2022 If Little pink typewriter was a shoe... These are amazing!

24.01.2022 EDITORIAL | Great to see Teksal Safety and valve interlocking manufacturer, Sofis, featured in the August edition of Oil & Gas Australia, in the article, Safety and cost-effective benefits of valve interlocking". Thanks to the Sofis team for collaborating on this. #editorial #valveinterlocks #industrialsafety #solutions #oilandgas #technicalcontent #Sofis #TeksalSafety #OilandGasAustralia #littlepinktypewriter

23.01.2022 Its Bring Your Dog to Work Day! Our Barketing Manager, Scout Brown, gets to work from the home office of Little pink typewriter every day! Beautifully captured by Teagan..

23.01.2022 ITS THE TINY THINGS! Taking some Time out from Teksal tasks... To taste some Tea. Tiny Teddies Topped my Time-out treat Terrific. #Itsthelittlethings #attentiontodetail #TinyTeddies #BearlyJans #CanningVale #chaitime #teatime #TheletterT #ToAT #alliteration #littlebears #littlepinktypewriter

23.01.2022 I’m only here once a week, but the Easter Bunny knows! Thank you, Teksal Safety, for the goodies!

23.01.2022 EDITORIAL | Great to see my client, Teksal Safety, and Dropsafe in the latest edition of Oil & Gas Australia. Thank you to Tamarindo Communications and the Dropsafe team for collaborating on this one. #editorial #technicalcontent #safety #oilandgas

23.01.2022 *Adds to cart*. This is SUCH a great concept. I had a fab chat with Getter - We Deliver! CEO Tom Burton about all things Getter and his team of problem-solvers for This Is Construction.... Check it oot! Also, when writing it, I couldn’t get this song out of my head: Ooh-ooh, life gets better, yeah-eh...

23.01.2022 PROJECT ARTICLES | While its always great to showcase projects, sometimes its worth revisiting old projects to showcase services, products and skill sets - especially if youre pitching for similar work. My client, Wilshaw Engineering, asked me to write about this mining project from 2013. In doing so, it reminds their target audience about the companys still-relevant skills and services. Redpath Mining Contractors and Engineers... Saracen Mineral Holdings PYBAR Mining Services. #projectcontent #flashback #mining #RedOctoberGoldMine #WesternAustralia #Wilshaw #engineering #skillset #services #contentwriting #engineeringcontent #littlepinktypewriter

22.01.2022 ON THE KEYS | What do the Camino de Santiago, art and science have to do with addressing global socio-cultural issues? Ayayay... I finally got around to completing my Engineers Australia International Women's Day breakky blog post. It's not the usual one, that's for sure - hence taking a while to percolate... ... #InternationalWomensDay #IWD2021 #EngineersAustralia #DrMaeJemison #philosophical #socialchange #choosetochallenge Optus Stadium Dr. Mae Jemison

21.01.2022 BITCHES TO THE FRONT! | So proud of our Barketing Manager, Little brown Scout, for putting down her iBone and taking time out of her busy schedule to lead from the front as she emBARKS on her biggest challenge yet, the 30-day Doga Challenge. She pawticipated in PAWGUST last year, and while shes still walking the talk and getting her walkies on, this year she is stepping it up a notch - putting her best paw forward, downward and upward. Scout Brown will be joining me in her q...uest to not only learn doga, but in doing so, raise awareness and "funs" for Guide Dogs WA. You can follow her progress on her Instagram account, @littlebrownscout and / or donate to her "funraising" page: https://wa.dogachallenge.com.au//scout-brown-and-mrs-brown. Thank you for your suppawt. Namaste and sit. #DogaChallenge #ScoutBrown #doga #GuideDogsWA #GuideDogs #LittlebrownScout #Littlepinktypewriter

21.01.2022 WEBSITE COPY | Ta da! Here's the website for the gorgeous MESA at Aldinga Beach development. It was fab to again work with Sonja and the team at Ouwens Casserly Projects for this project by Krivic and Architects Ink. #websitecopy #MESAAldingaBeach #SouthAustralia #OuwensCasserleyProjects #Krivic #ArchitectsInk #boutiquedevelopment #CaliforniaModernism #architecture #property #realestate #copywriting #brochurecontent #microsite #Littlepinktypewriter

21.01.2022 Little learners in action! | Celeste, Design by fish, and I love seeing our little learners getting hands-on (and vocal!) with their alphabet, with a difference posters! Thanks for sharing, Chris. Will the little man be bilingual? The alphabet, with a difference poster is a collaboration between design by fish (illustration) and Little pink typewriter (words), in support of The Australian Literacy & Numeracy Foundation (ALNF).... Find out more about the poster and how it supports the ALNF in our shop, including links to purchase the poster or individual letter prints.

21.01.2022 MAKING TECHNICAL CONTENT SEXY! | This is a fun little case study I wrote for Teksal Safety about its collaborative project with Fortress Interlocks and EKKA Group for BHPs South Flank project, to showcase its responsiveness and innovative approach to deliver a custom solution. #technicalcontent #productcontent #casestudies #storytelling #TeksalSafety #FortressInterlocks #BHP #SouthFlank

21.01.2022 Some of my copywriting, editing and/or content curation for STEM / Engineering / Construction / Property / Technical industry clients

20.01.2022 WERE LIVE, BABY! | This wee collab was conceived and delivered during Iso, completely contact-free! #Zoom I got the call for the project, wrangled SEO / web dev extraordinaire, Gillian, Luss - Making Digital Easy, to do the web design / development, who wrangled photography superstar Simone Harris Photography, to step out of her comfort zone and get down and dirty with some heavy machinery. And, here we are.... Were still testing and tweaking, but for the most part, were excited to launch Perths go-to company for sustainable plant hire, Enviro Plant Hire. Thanks, guys - we need to clink glasses in the real world soon!

20.01.2022 ON THE BLOG | My latest blog post, "How to write product content without sounding too salesy" might seem like a contradiction in terms. After all, isnt that the point of product content - to sell? Well, yes. But not immediately. First, you have to build trust.... #productcontent #sellingwithoutsoundingsalesy #demonstrateknowledge #buildtrust #thensell #contentwritingtips #littlepinktypewriter

19.01.2022 CALLING VOICEOVER PROFESSIONALS! | Im updating some "messages on hold" today and on the hunt for a voiceover artist. Id love to support a fellow freelancer / small business owner. Hit me with your reccies! Image: Seej Nguyen

17.01.2022 WINTER CHINWAGS | It only took six years, but great to catch up with a former SKM / Jacobs Engineering Group Inc. colleague and chew the fat over a warm chai, while slowly shivering in the sunny-but-12-degree morn. #brrrrr #winterchats #firesidechats #withoutthefire #chailatte #Toast #EastPerth #youcantakethegirloutofengineering #geology #hydrogeology #philosophicalchats #TheGoodPlace (Image by Toast)

17.01.2022 Thanks again for the kind words and entrusting me with your brand, Kerryanne and Mark, M & K Andrews Transport.

15.01.2022 INTERNATIONAL LITERACY DAY // To help close the gap between literacy goals and reality, and help The Australian Literacy & Numeracy Foundation (ALNF) continue its incredible work, Design by fish and Little pink typewriter continue to support the ALNF via our Alphabet, with a difference project. To help the ALNF improve literacy rates for all, you can donate via their website - link below.

14.01.2022 VINTAGE VIBE / MODERN SCRIBE // When your vintage shoes match your vibe... and branding. Soaking up some rays yesterday in between editorial malarkey. Happy Friday.

13.01.2022 PROJECT PROFILE | I really must make time to write these more often, but heres a look at the process to develop a thought leadership article for global engineering consultancy, GHD Group. #projectprofile #thoughtleadership #engineering #technicalcontent #collaboration #littlepinktypewriter

13.01.2022 W is for WINNER! A huge thank you to everyone who participated in our Speech Pathology Week competition in partnership with Little Birdie Books. And the winner is... @sweetiepaedia!... Well be in touch so we can send you your prize pack. Happy Sunday!

12.01.2022 Getting ready to send those festive greetings? Calm the farm on those rogue apostrophes (now and always!)...

11.01.2022 COPYWRITER PROBLEMS 101 For elite athletes, injuries threaten careers. For copywriters, exploding coffee mugs threaten theirs... ... While I was not expecting this incident this morning, i am expecting innumerable typos now. Apologies in advance... #copywriterproblems #bandaidsolutions #copywriterpuns #typoshappen

10.01.2022 CONTENT MANAGEMENT | Great article by Scribe, a Financial Content Agency about content management / process, applicable to all industries...

10.01.2022 ON THE BLOG | Industry publications are still alive and well! So I wrote a wee blog about things to consider when selecting the publication, and the content. #industrypublications #editorial #content #reach #audience #technicalcontent #oilandgas #Littlepinktypewriter

09.01.2022 BROCHURE COPY // Ive been working on so much digital / web content lately, Im excited to get stuck into some brochure copy. Sure, itll be digital (pdf) too, but I love getting immersed in this kind of emotive content. While these strategies apply to other content writing, they are key to brochure copy: Evoke a feeling / experience / lifestyle... Sell without sounding schmarmy (yes, its a word!) Brand voice Any other word-nerds / creatives / designers who get excited about brochures? Happy Friday!

09.01.2022 PROJECT UPDATE | And we're live! Here's the wrap-up of a website and capability statement project I've been working on for M & K Andrews Transport. Thanks once again to Gillian, Luss - Making Digital Easy, for managing the web / tech side! It's one thing for my wordsmithing to be appreciated, but it's particularly satisfying to get a nod for something I work equally hard on - my "wit" :D... If you're in the market for bulk materials haulage or quarry materials in regional Queensland / northern New South Wales (or even if you're not!), give them a like / follow on Facebook and LinkedIn.

09.01.2022 BASEBALL IS BACK, BABY! | To celebrate the return of the MLB season - albeit truncated - I convinced some of the baseball fans at Teksal Safety to don their team colours! Boston Red Sox ... New York Mets New York Yankees #baseballisback #MLB #baseball #BostonRedSox #NewYorkMets #NewYorkYankees #teambonding #teamrivalry #TeamTeksal #TeksalSafety #LGM #littlepinkbaseballer #littlepinktypewriter

08.01.2022 WHOO! WINTER IS HERE! | Another quarter; another season. Bring on the boot weather! Image by Sydne Style by Sydne Summer, in Catherine Malandrino boots. #firstdayofwinter #1June #HappyWADay #winterboots #littlepinkboots #littlepinktypewriter #taptaptap #stompstompstomp

07.01.2022 CREATIVE SYMBIOSIS! | New blog post about the time / cost benefits of creative collaborations. Shout-out to just some of the excellent collaborators / designers / developers I’ve worked with over the years, Design by fish, Colette Dower, Jo Wilson Design, Zambesi Collective, Barbara Croatto, Egg & Spoon Creations, Zoe Lewis - Artist & Printmaker... #creativecollaboration #collab #copywriting #editing #websitecopy #graphicdesign #littlepinktypewriter

07.01.2022 DONT QUARRY, BE HAPPY! | Channelling my inner Queenslander today as I write some capability statement and website copy for a transport company in good ol Goondiwindi! #capabilitystatement #website #industrialcontent #infrastructure #agriculture #quarry #whiterock #watercartage #Goondiwindi #Queensland #youcantakethegirloutofQueensland #littlepinkQueenslander #littlepinktypewriter #HappyFriday #rockon

07.01.2022 Wee sale on over at @alphabetwithadifference Repost @alphabetwithadifference with @reposter.app . Flash sale on select letters from our individual letter print collection.... $10 each. Collect for free in Perth or $10 postage across Australia. As always. $1 from each letter print sold will be donated to The Australian Literacy & Numeracy Foundation (ALNF). DM for details about available letters and how to purchase.

05.01.2022 BRINGING SERVICES CONTENT TO LIFE | When Im writing content about a companys services, like this article for Wilshaw Engineering, its ideal to show the services in action, using real-life projects / applications. Instead of simply listing the services a company offers, this article provides a real-life example of how the services were delivered. #servicescontent #showcaseyourstrengths #demonstrateexpertise #shownottell #reallifeexamples #casestudies #engineeringprojects #projectprofiles #littlepinktypewriter

05.01.2022 FILE FORMATS IN A NUTSHELL | Even though Im "the word woman", I work with designers and web developers and am always involved in the visual storytelling part of digital and/or print process - ie imagery. When I ask for images, clients often send me low-res files or embed photos in Word docs. This is not ideal. Sometimes its all that is available to them (#professionalphotographyrequired) and other times, its just a lack of awareness of the production process and / or outpu...t / final product. This excellent summary by design goddess Jo Wilson Design explains all. #imagery #branding #visualidentity #visualstorytelling #logodesign #filetypes #filesizes #sizematters #filetypesmatter #JoWilsonDesign

04.01.2022 SPEECH PATHOLOGY WEEK GIVEAWAY! // Here it is! To celebrate Speech Pathology Week and the amazing work of speechies, Design by fish and Little pink typewriter have teamed up with superstar speech pathologists, Little Birdie Books to give away a super cute prize pack. To help a young reader Communicate with Confidence, the winner will receive:... 1 x Be Yourself book pack: Odd Dog Out picture book, RichREADING guide and StoryPLAY activity 1 x @alphabetwithadifference individual letter print of your choice! What to do: 1. FOLLOW both @littlebirdiebooks and @alphabetwithadifference 2. LIKE this picture on both our IG pages 3. COMMENT with the letter print you would like 4. TAG a friend for extra entries (1 tag = 1 entry, 2 tags = 2 entries, etc). Only 1 tag per comment please. @littlebirdiebooks read, talk and play to help children COMMUNICATE with CONFIDENCE. The @alphabetwithadifference project is a creative collaboration between @designbyfish and @littlepinktypewriter, in support of The Australian Literacy & Numeracy Foundation (ALNF) . Giveaway starts on Wednesday 26 Aug 8pm (AEST) and ends on Saturday 29 Aug 11.59pm (AEST). Giveaway is open to Australian followers. Winner will be announced on Sunday 30 Aug. Winner has 24 hours to claim their prizes or a new winner will be drawn. DISCLAIMER: This giveaway is in no way endorsed, administrated or sponsored by Instagram. By entering, entrants are confirming that they are 18+ years of age and release Instagram of all responsibility and adhering to Instagrams Terms of Use.

04.01.2022 Little pink collab giveaway happening over at @alphabetwithadifference Insta page with my partner in creativity, Design by fish and our linguistic superstars, Little Birdie Books. #Repost SPEECH PATHOLOGY WEEK GIVEAWAY! // To celebrate Speech Pathology Week weve teamed up with superstar speech pathologists, @littlebirdiebooks, for a little giveaway.... Stay tuned...

04.01.2022 It’s been quite the wait, but let’s go Team Shark Attack!

04.01.2022 #Repost @alphabetwithadifference with @reposter.app . INDIGENOUS LITERACY DAY // To celebrate Indigenous Literacy Day, we thought wed share this beautiful pic from The Australian Literacy & Numeracy Foundation (ALNF), who we support via our alphabet, with a difference project. The alphabet, with a difference poster is a creative collaboration between Design by fish (illustration) and Little pink typewriter (words), in support of the ALNF. Its an alphabet with a differ...ence - to help make a difference. Each letter in the poster is represented by a word - each word is depicted with an illustration by design by fish and short description by Little pink typewriter. Each letter is printed on 280 gsm linen art paper. A4 Size: 29.7cm H x 21cm W. The poster is printed on 170gsm, silk paper. A2 Size: 59.4cm H x 42cm W. $1 from each letter print and $2 from each poster is donated to ALNF. Order the alphabet poster or individual letters via the Etsy link in bio or in person in Brisbane, Open House Collective or Perth. *** Its an alphabet with a difference - to help make a difference. ***

04.01.2022 If youre in the market for some funky, "on-brand" social / physical distancing floor stickers / signage, Teksal Safety / Brady Corp have the goods. Wonder if I could get some Little pink typewriter ones to keep the Iso husband out of my office? ;) Just kidding, Paul. Having you around 24/7 is "wonderful" :D ... #Isolife #boundaries #calmdown #Imjoking

04.01.2022 LOCAL LOVE! | Got a bit of a shock when I saw my mug in my social media feed! Thanks so much for the shout-out, Mt Lawley Assist and thank you to everyone who is continuing to support small business, especially local businesses.

03.01.2022 Well this little (big!) delivery to LptHQ was unexpected!

03.01.2022 One week to go. Go get ‘em, Team Shark Attack! Stephanie Coxwell & team!... (Proudly sponsored by Lpt!)

02.01.2022 HAPPY GLOBAL CHAMPAGNE DAY! Be rude not to have a little pink sparkle... Cin cin!

02.01.2022 ALNF BLOG // The Australian Literacy & Numeracy Foundation (ALNF)'s latest blog post is about our Alphabet, with a Difference project. My partner in creativity, Celeste, Design by fish, and I absolutely love this collab. Support the ALNF and their fabulous work if you can.... #ALNF #literacy #numeracy #alphabetwithadifference #blogpost #creativecollaboration #DesignbyFish #Littlepinktypewriter

01.01.2022 ALNF BLOG: ALPHABET, WITH A DIFFERENCE // My fabulous partner in creativity, Design by fish, said it best. We love this collab and love supporting The Australian Literacy & Numeracy Foundation (ALNF) in any way we can. Thanks so much for sharing our story / project.

01.01.2022 PETEMBER! // Our busy Barketing Manager, Scout Brown, has only just finished fun-raising for Guide Dogs WA via the Doga Challenge, but shes at it again for Variety - the Childrens Charity WAs Petember. Weve seen her in her Barketing Manager role-over, as Ruffa Dabrown (vamos!) and Wonder Pawoman. With one week to go, shed appawciate any spare pawcket money you might have for this fantastic cause.

01.01.2022 This made me giggle so very much! Here’s to tailoring an exercise regime to suit...

01.01.2022 Little pink pottery... As Mr Little pink typewriter and I were meant to be in Portugal recently, and, among other things, we obviously couldnt get among the beautiful Portuguese azulejos, I thought a bit of ceramic painting would be fun. So, along with numerous other fauxliday activities weve been partaking in for the last month, we tottled along to The Painted Teapot, Perth to give it a crack. Heres my pre- and post-kiln babies.... I decided to go unglazed and on brand - pretty happy with my Lpt dishes!