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Local Edge Marketing

Phone: +61 2 7202 9090

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25.01.2022 At Local Edge Marketing, were all about helping small businesses achieve big things! Since working with Kunal from Greenlight Energy Solutions, theyve enjoyed a never-before-seen increase in leads and sales from their digital marketing efforts. Weve more than just upd their Social Media & Google presence, but have generated the following, measurable results:... 114 leads for Solar System Packages with an average conversion value of $10,000. This equates to a potential $1,140,000 in Solar System sales. Not to mention the fact that some of the leads were achieved by spending just $8.44 CPA for a potential return of $10,000. Nice! And the best part? Kunal only came on board in June! Thats only 2 months worth of figures! We rarely share examples of our work, so we thought it was time to share a quick look into what were doing for local businesses each and every day. Enquiries: [email protected]

24.01.2022 Say goodbye to other line break apps - Finally! Instagram has heard our cry and pleas to allow proper spacing and line breaks within the app. You will no longer have to use alternative apps, websites or programs to ensure your content is spaced out perfectly. It can all be done within the app! Thanks Instagram!

23.01.2022 Are you looking to up your marketing and improve your position in the marketplace? Contact the Local Edge Marketing team for all of your general marketing, PR and digital media needs. Now taking on new clients for 2021! (02) 7202 9090

23.01.2022 New headshots for our growing team thanks to Rocknbob Media House today!

22.01.2022 SOCIAL MEDIA TIP || THE ALGORITHM PT.3 The algorithm takes into accounts your relationship with your followers. It aims to prioritise your family, friends and the account you most care about. Now, how does the algorithm figure this out? It pays attention to your engagement habits. It has watched to see whos pages you comment the most on and are also tagged in, this determines the friend and family relationship. ... If you want to beat the algorithm, create engaging content that prompts your audience to comment and tag you!

22.01.2022 Feels like this was just yesterday! 1 year since we produced our piece for #breastimplantillness in studio.

22.01.2022 Great meeting talking all things business with our insurance guru Sarah Skinner from SLS Insurance Solutions Pty Ltd at Mr Watkins Bar this morning! If youre a small business owner needing insurance - Sarah is your go-to!

22.01.2022 Incredible work!

22.01.2022 SOCIAL MEDIA TIP || THE ALGORITHM PT.5 Today we are talking frequency. Did you know that Instagram determines how and what you see depending how often you use the app? If you are a frequent scroller and are opening the app multiple times a day (the LEM team are definitely guilty of that!) then youre shown content in a more chronological order. ... BUT, if you are one of those rare people that arent on the app constantly, then you will be fed content that is based on interest, rather than time!

21.01.2022 Business Card Design | Cocica Corporate Gifts Take a look at these fresh, new business cards for a local start-up gifting business. Design & print by us.

21.01.2022 A shot while filming the interview for todays prime time 6pm segment on Channel 7. Well be sharing a huge collection on our secured PR activity over the past two and a half months for this important issue.

21.01.2022 This year, for many people, has been hard both emotionally and mentally. With the COVID pandemic we saw people lose their jobs, income and even loved ones. Our very own @nikkifahey experienced a loss of a loved one due to this pandemic. This day reminds us to check in with one another. Its important that we normalise this conversation and make it a day-to-day habit.... R U OK? #ruokday #ruok #ruokeveryday

20.01.2022 Business. Its all about connections and people.Want to build your business? Build your network. Reap the benefits.

19.01.2022 Love receiving on-road POPS (proof of postings) from our media partners.

18.01.2022 When your clients content is so cheeky that it even tricks you! For a second I thought Mel Doyle was joining 2SM - Marcus Paul In The Morning!

18.01.2022 The ladies celebrating the recent wins for the business and each other.

18.01.2022 COMING SOON. Launching July 1st. Stay tuned for the details. You wont want to miss this. In partnership with Rocknbob Media House

18.01.2022 Have you ever been in a position where you are unsure on how to pronounce someones name? Linkedin now allows you to: 1 View how someones name is pronounced 2 Show people how your name is pronounced... Its a simple yet effective feature that we love!

17.01.2022 Black. White. Local Edge Marketing.

16.01.2022 The market place is now taking shape and businesses have made it through. Be sure to take advantage of the $3,000 grant that is eligible towards marketing your business post Covid-19. We can assist your business with everything from Social Media Marketing, Google Ads, Web Development, Design, PR, Copywriting, Media Buying & more. Make the most of the government grants for your small business, you deserve it. ... 0415 246 565 [email protected] www.localedgemarketing.com.au

15.01.2022 Have you been checking your data? If you feel like your content isnt being received like it used to, then it might be time to check your insights. Things that you can change that might help your overall stats: 1 Days & times that you post 2 The type of content youre posting. If youre always posting photos it might be time to utilise videos. ... 3 Topics youre talking about. Try new things and see what you audience likes more. Be sure to look back at your stats and see when your audience was at their peak and at their lowest level of engagement, take note and make changes!

15.01.2022 Content shoots this good! Rocknbob Media House

14.01.2022 Our director Nicole is no stranger to state, national & global PR exposure. Recently securing major & countless coverage with the likes of 7News, Sunrise, ABC Four Corners & Sky News to name a few. With an enviable media contact list & great relationships with key journalists, Nicoles ability to achieve strong PR is just part & parcel of 10 years in the industry. As for the need to present on camera? Not an issue either.

14.01.2022 What should our next series be?

14.01.2022 Branded Social Media Content Our social media asset design work comes standard with our social media management packages. Here’s a snippet of some of Gaby’s designs for a new client. ... Enquire for 2021.

13.01.2022 Todays meeting spot in Parramatta with clients. An epicentre for all things business.

13.01.2022 Logo Design Genene loved the new logo we created for her secondary business arm.

13.01.2022 Are you a lists kind of person? Nikki & Gaby love to spend 10 minutes every Sunday to plan out their weekly goals (work or personal).

13.01.2022 We love giving final year university students a hands on experience of agency life! Our internship program aims to teach them practical skills, while getting in the nitty gritty of the business!

11.01.2022 Anyone else watching Netflix on their Sunday? What shows are you currently obsessed with?

10.01.2022 Social Asset Design More work for the Marcus Paul In The Morning breakfast show at 2SM. With Alan Jones now off air, Marcus show is now one of the most popular! We love working with Marcus & Justin and their incredible show!

10.01.2022 Swinging into the weekend. @theminimalists

10.01.2022 Celebrating the end of another amazing & successful week! Now to get ready for the crazy week to come! All enquiries: [email protected]

07.01.2022 Are you utilising your bio correctly? Your Instagram bio is a crash course on what your company is about and how they can contact you. One thing that is under utilised is your link in bio. This is a great way to send possible leads, customers and clients to a relevant link. Your link in bio is your most valuable traffic-drivers!

06.01.2022 Theres a lot of excitement and moves happening here at Local Edge. Were working hard behind the scenes on some exciting developments in business and feel privileged to be maturing with our strong, loyal client base since early 2016. We cant wait to continue the next step of our business journey with you. On the right, Nicole as you know her best, always laughing and being realistic.

06.01.2022 Logo Design Our team created the ultimate design for this boutique business specialising in gaming computers. Another 1st concept design approval by our talented team! Enquiries: [email protected]

06.01.2022 SOCIAL MEDIA TIP || THE ALGORITHM PT.6 This weeks algorithm chat is simple, we are talking about how many people you follow. Did you know that the algorithm pays attention to how many people you follow? If you follow a lot of people the algorithm picks this up and determines whose content to show you. Meaning you wont always see what everyone youre following is posting. ... This is why as a business you need to stand out from the crowd and encourage engagement and participation with you page. Lets bump those posts to the top!

05.01.2022 Office Style Inspo

05.01.2022 Recent Web Work Its been a busy month as we’ve released multiple, brand new websites for clients. Here are just a small handful of what we’ve been project managing for our clients. We’ll have a few more to launch before 2020 is out! A big thank you to our developers Trent & Braydon for all of their help on these projects.

04.01.2022 Are you planning your content? Stop posting day to day and take a couple hours to plan out your weekly content. Trust us, it will save your life!

03.01.2022 When the girls spoil you! Im a lucky boss! @thedailyedited

03.01.2022 Is it possible to be too personal on your business social media? Its a YES from us. In terms of professional communication, theres a very fine line between sharing too much and too little. Yes, social media is all about being social but for businesses, its a slightly different story. People fall in love with a business page when its relatable. Making a page relatable also means becoming a little personal with your audience and sharing some of business personality... & people. However, dont go sharing your nights at the local but instead, sharing those small wins and milestones. Now thats something your audience would LOVE to see, while keeping your business reputation in control.

03.01.2022 What are your thoughts on the new instagram fonts? We are loving the way they look and how they elevate your Instagram story game! With more design capability, its time to take your business to the next level. If you dont have the fonts yet, follow the below steps. ... 1 Head on over to the app store 2 Search Instagram 3 Click update next to the app Simple as that!

02.01.2022 Logo Design | Our client Luke from Quickscope Scaffolding came to us with a strong vision for exactly what he wanted, and we delivered. Fast, accurate & completely on brief with no changes required.

01.01.2022 SOCIAL MEDIA TIP || THE ALGORITHM PT.4 In this part of our algorithm conversations, we are going to talk about time. As much as the algorithm pays attention to the engagement and the relationship you have with your audience and users, it also pays attention to when you post. Instagram always looks to give users the latests and most relevance posts. By finding the perfect time to post you can bunk the system and reach your followers exactly when you want. Allowing you to get ...more engagement and followers. This is where you have to check your insights to see exactly when majority of your audience is online, once you that out, post your optimal audience time and see the likes flood in!

01.01.2022 Definitely one of our all time favourite web developments.