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LYF Solutions

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• Businesses
• Web designer
• Marketing agency
• Copywriting service
• Advertising/marketing

24.01.2022 If you advertise on Facebook or Google Ads, you need to know how to prepare for the upcoming changes from Apple's iOS14 privacy changes. Read this resource to make things a bit easier!

20.01.2022 Time for a Google Analytics Health Check Let’s play a game which will also help you ensure your Google Analytics is following best practice tips Add 1 point for every point you get right. Then post your score below in the comments! ... (P.S: Check out our latest Learn Hub post to discover how to do each of these steps - https://bit.ly/3jZiX2O ) 1. Google Analytics is installed on my site 2. I made sure to exclude bots in my results 3. Demographics is enabled 4. My time zone reflects my business 5. Cross-device signals is enabled 6. Goals are set up for my site 7. Goals are actually working 8. eCommerce tracking is on. If you’re not a shop, give yourself this point! 9. In site search queries is enabled and correct 10. I’ve created an alert for 404 errors (page not found) 11. I’ve set up Google Search Console (formerly Google Webmasters) 12. I have created a segment or two to help me find results quickly (for example,to find traffic from Facebook or only country visits like Australia) 13. I use the Google UTM URL builder when running campaigns online and offline #contentmarketing #smallbusinessmarketing #marketingideas #holidayshopping #onlineshopping #webdesign #website #entrepreneurtips #smallbiz #smallbiztips #blogging #entrepreneur #entrepreneurship #smallbusinesstips #smallbusinesstip #businessblog

19.01.2022 Zero waste, eco-friendly, sustainable - these are more than just marketing buzzwords. For a lot of customers, they are important values that guide them in their shopping decisions Committing to being greener is something most companies want to do, but struggle with planning and executing. Well, we believe that the best approach is to make sustainable switches with one thing at a time, such as your packaging! If you’re looking at redesigning your packaging to be more... eco-friendly, here are a few ideas to inspire you: https://bit.ly/3lCwL4E #zerowaste #sustainable #sustainability #packaging #smallbusinesstips #smallbusinesstip #businessblog #website #entrepreneurtips #smallbiz #smallbiztips #blogging #entrepreneur #entrepreneurship

16.01.2022 Feeling frustrated that your website isn’t ranking on the first page of Google’s search results? We get it, it just seems to be taking forever! But you can boost your success a little more by making sure you’re really doing all the rights things for your Search Engine Optimisation (SEO) Start off by using these 12 SEO Ranking Factors on your website right now:... https://bit.ly/3896nuH Note: Organic search can typically take six months to deliver good returns on your investment. Be mindful of this and don’t be too hard on yourself!

12.01.2022 We’re big believers in ethical Search Engine Optimisation (also known as White Hat SEO), which is why we cringe so hard when businesses practice unethical Black Hat SEO It’s so important to remember that there are no real shortcuts to SEO, despite what some snake oil sellers try to tell you. Don’t fall for it! If you want your website to rank high in search engine results, you need to provide real value over the long-term with your content ... We can help you make sense of SEO and use it to grow your small business. Plus, you can be rest assured that our SEO marketing will always be ethical https://bit.ly/3bY4uSN

11.01.2022 Facebook is introducing a new page experience in the coming months for pages. Likes are out, followers are in. If Facebook's recent changes to the main user experience are anything to go by, we sure hope this one isn't as messy!

11.01.2022 As more and more individuals and businesses go online, are we contributing to a new problem for our planet? Ray Pastoors (Founder of LYF Solutions) shared with ticker some practical steps businesses and people can take to understand and reduce their digital carbon footprint. #sustainability #climatechange #environment #carbonfootprint #digitalcarbonfootprint #greenwebhosting

02.01.2022 Thinking about rebranding your business or personal brand? Check out these wonderful tips from Emma our client at Lovelly Communications! https://www.officeworks.com.au//work-rebranding-a-business

02.01.2022 Did you know that content marketing has three times the return on investment (ROI) compared to paid marketing? Make your content work for you with these top tips: Have clearly defined goals for your overall content strategy AND each piece of content. You need to make sure that every content you produce has a purpose.... Make sure to figure out who your audience is and create buyer personas or customer avatars. The more detailed, the better! Craft a variety of content for different platforms. The best way to do this is to repurpose content! For example, info from a video can be turned into an infographic and expanded into a blog post. Want to learn more tips about creating a top-notch content marketing strategy for your business? We've got a blog post all about it right here: https://bit.ly/34nkqea #contentmarketing #marketingstrategy #socialmediamarketing #digitalmarketing #smallbusinesstips #smallbusinesstip #businessblog #blogging #entrepreneur #entrepreneurship #entrepreneurtips #smallbiz #smallbiztips #seotips #seo #smallbizowner #smallbusinessowner #aussiebusiness #australianbusiness

01.01.2022 Click this post to instantly boost your business page reach! WOW - when we discovered this secret we had to share it with you. Such a simple task, yet so effective. Not sure Facebook will find this workaround soon or not. Best be getting on to it. #SocialMedia #FacebookHacks