Marketing Lab in Melbourne, Victoria, Australia | Advertising agency

Marketing Lab

Locality: Melbourne, Victoria, Australia

Phone: +61 3 9016 0504

Address: 20/20 Enterprise Drive, Bundoora 3083 Melbourne, VIC, Australia

Website: http://www.marketinglab.net.au

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23.01.2022 There is no better way to start the year of 2019 than to share with viewers our predictions on the big things to look out for in the marketing industry. As you know the future of marketing is changing so why not get ahead of the curve and see what your business could benefit from in 2019. If you have any questions that you would like answered please send them to [email protected] Visit this link to watch: Five Marketing Predictions Set To Explode In 2019. ... http://doubleyourleads.com.au/5-marketing-predictions-that/

21.01.2022 To sell a product in a competitive market can be a challenge. But once you do, then you are doing something right for your business. #marketing #digitalmarketing #marketingtips #marketingagency #marketingstrategy #melbourne #business #localbusiness #clients #clientsfirst #conversions #onlinemarketing #success #happyclients #sellproducts #market

20.01.2022 Attention Businesses Owners... If You Are Running Google Ads, Listen Up... Google Ads has just released Ad Credits for small and medium size businesses to help during COVID19. The plan is to help businesses stay in touch with their clients during this challenging time. Thats why they have just announced that they will be giving businesses $340 million in credits, which can be used toward future ad spend until the end of 2020 across the Google Ads platform.... This means you can now, run ads for FREE on any of the Google Ads platforms, such as Google Search, Shopping, Display, YouTube and now Gmail. Who qualifies for this credit? any small to medium size company that has spend any money with the Google Ads platform in the last 12 months. How much is the credit? this depends on your past spend, obviously the more you have spend the more you will get. Is this a match to spend offer? No, you don’t need to match your spend to qualify, if you qualify your will immediately receive the credits for you to use. Even if you choose to pause your ads after your credits are exhausted. How to do gain access to this credit? This credit is automatically added to your account credit, but you will need to retrieve it, to get access to the funds. How long is this credit valid for? The credits must be used by the 31st of December 2020. How can Marketing Lab help you? we can help you retrieve these funds for you and assist you with the management of your ad campaigns moving forward. Hope this was helpful Seb.

18.01.2022 In marketing, clicks do not mean customers. You only succeed in your marketing efforts when your customer makes a purchase. #marketing #digitalmarketing #marketingtips #marketingagency #marketingstrategy #melbourne #business #localbusiness #clients #clientsfirst #conversions #onlinemarketing #success #happyclients #customers #marketingefforts #clicks

17.01.2022 In marketing, the customers should always be a priority. You can never go wrong with your campaign as long as you keep them in mind. #marketing #digitalmarketing #marketingtips #marketingagency #marketingstrategy #melbourne #business #localbusiness #clients #customersfirst #conversions #onlinemarketing #success #happyclients

17.01.2022 Marketing is not about your logo or brand... It's about the statistics. Let the numbers tell your story <3 #marketing #marketingdigital #marketingtips #marketingagency #marketingstrategy #melbourne #business #localbusiness #clients #customers #conversions #digitalmarketing #onlinemarketing #logo #brand #clientsexperience #clientfocused #statistics #digitalmarketingexpert

13.01.2022 Every-time you test and fail, you succeed in the long run as the failures create building blocks to a successful campaign. #nevergiveup #success #failtolearn #marketingsuccess #keepgoing #marketing #marketingdigital #marketingtips #marketingagency #marketingstrategy #clients #customers #conversions #digitalmarketing #onlinemarketing

10.01.2022 Luxury Adult E-Comm Store uses 360 Campaign To Generate 3X In Sales From AdWords During COVID-19. Find out how we drilled into untapped markets to get our luxury toys in front of high-quality traffic that was guaranteed to convert using innovative and new marketing strategies. This Luxury adult store had a few problems they were battling with before they turned to us for help.... Problems: 1. Decrease in online sales due to COVID-19 2. On average producing 30 sales per month without any way to scale and grow 3. Consumers lost their buyers confidence when purchasing luxury items Approach: Complete customer profiling (Client Discovery exercise) and business scoping to identify the ideal customer Build customer Avatars using raw data Differentiate their products from the competition, educating the market as to why these are quality luxury toys that come with a hefty price tag Complete an in-depth AdWords audit. Analysing ads & keyword performance. Cutting areas that are underperforming to shave wasted clicks and maximise budget for more conversion opportunities. Balancing our AdWord campaigns with the right number of research, converting & brand keywords to hit customers at all stages of their buying cycle Uncover untapped markets within Googles ad platform, where we could serve our ads to help us dominate the Australian adult market Identify new strategies to lower the barrier of entry for customers who had lost their buyers confidence due to COVID-19 Implement innovative strategies to help scale & grow the campaigns conversion figures, boosting company revenue from online sales Result: This Luxury E-Comm adult store is now dominating the adult toy industry, occupying a large share of the Australian market They now have an active Google AdWords campaign that generates 90+ sales per month on average. Sometimes hitting 120+ in sales for a good month. We rank No 1 on Google shopping for 85% of our product range, taking advantage of this cheap ad format by generating large amounts of high-quality traffic to our site Understanding our ideal customer gives us increased impact when we are creating our ads, guaranteeing better engagement and conversion results We drove $40,000 of extra revenue by offering a simple payment facilitator within our sales process to help customers overcome their low buyer confidence. Visit the link below to get the full story on how we achieved these results. https://marketinglab.agency/case-studies-luxury-adult-e-co/

10.01.2022 In our new segment, we will be hosting interviews with some of the most talented business owners, young entrepreneurs & digital marketers in Australia. Our special guests will be put through a series of tough marketing questions, whilst having to hold it together as they taste some of the hottest sauces from all over the world. Stay tuned. All episodes hosted here - https://marketinglab.agency/hotsaucechallenge/... If you are wanting to take the 'Hot Marketing Challenge' or better yet nominate a friend please do so by contacting us here - [email protected] We hope you enjoy it!!!

07.01.2022 Every effective marketing strategy comes with an image that catches attention. But it’s the headline beneath the image that builds the emotion. #marketing #digitalmarketing #marketingtips #marketingagency #marketingstrategy #melbourne #business #localbusiness #clients #clientsfirst #conversions #onlinemarketing #success #happyclients #sellproducts #market #catchyimage #headline

07.01.2022 In a competitive world of marketing and advertising, there's no so much room for mistakes. It’s a must that whatever you do, you do it the best possible way you can. #marketing #digitalmarketing #marketingtips #marketingagency #marketingstrategy #melbourne #business #localbusiness #clients #customers #conversions #digitalmarketing #onlinemarketing #advertising #success

07.01.2022 No single campaign is made without a bit of failure. The most successful ones are always a result of a few tries. #marketing #marketingdigital #marketingtips #marketingagency #marketingstrategy #melbourne #business #localbusiness #clients #customers #conversions #digitalmarketing #onlinemarketing #nevergiveup #failure #success #campaigns

04.01.2022 Having a business is a challenge. But the key to success is never giving up. The more you fail the more you become nearer to achieving your goal and recovering from your losses. #marketing #digitalmarketing #marketingtips #marketingagency #marketingstrategy #melbourne #business #localbusiness #clients #clientsfirst #conversions #onlinemarketing #success #happyclients #sellproducts #market

01.01.2022 Are you wondering what’s keeping your business from being a success? You might not be doing enough for your digital marketing. Yes, it can make or break a business. #marketing #digitalmarketing #marketingtips #marketingagency #marketingstrategy #melbourne #business #success #successfulbusiness