Media Expressive in Perth, Western Australia | Media/news company

Media Expressive

Locality: Perth, Western Australia

Address: 140 St Georges Terrace 6000 Perth, WA, Australia

Website: http://www.mediaexpressive.com

Likes: 175

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22.01.2022 Content should spark authentic dialogue with audiences. #Brands should use content to directly #engage their audiences, incorporating readers’ and viewers’ feedback to enrich the content itself. Most newspapers and magazines feature a Letters to the Editor section that invites readers to share their own opinions and insights. Similarly, brands can leverage user-generated content to enter a public dialogue with loyal fans. Brands can even engage in dialogue with each other to ...catch the fans’ attention. On Twitter, brands including MoonPie, Wendy’s, and Denny’s have all mastered the witty banter that tends to go viral on the platform. The brands’ #social #media exchanges regularly receive media #coverage and thousands of #shares and likes from fans. The Twitter content these brands post is genuinely #clever and engaging, and some posts are memorable enough to spark a conversation that lasts for hours or even days, such as MoonPie’s response to a picture of a Mooncake on NASA's official Twitter. #Content doesn’t require an explicit sales goal if it improves customers’ overall #awareness of and #experience with a brand. As online platforms encourage direct #engagement between brands and followers, content should serve as an opportunity for #authentic dialogue. Investing in content pays dividends To win new customers and #earn greater #loyalty from existing ones, brands should invest in high-quality content. Companies are increasingly partnering with media outlets to produce branded #video series, editorially rigorous magazines, and ambitious audio shows. These partnerships yield content that’s subtly branded and highly creative, achieving the same level of quality audiences expect from non-branded content. For companies that lack the #budget to embark on a #premium content partnership, there are still plenty of ways to create content like a media company. Online brand partnerships with #influencers can tap into new audiences in an age of growing fragmentation, and all companies can repurpose their content for multiple channels to maximise the #value of each #asset they create.

15.01.2022 Chapters Bistro FREE bottle of house red or white wine and dessert with every booking! To redeem this offer please mention MEDIA EXPRESSIVE BUSINESS OF THE WEEK VIDEO when making a booking, it’s that simple! We hope you enjoy your lunch or dinner at Chapters Bar and Bistro. BOOK NOW: Online: https://bit.ly/2tjttKu ... Phone: (08) 9304 0935 Chapters Bistro is a modern European restaurant situated deep within the northern suburbs of Perth Western Australia. While a family owned business they boast an extensive wine list that is equally well paired with a meticulously crafted seasonal menu. The history of the venue is a tale of young love, the owners Neil and Lesley Herbert celebrated some of their first anniversary's in a small restaurant very similar to the one they have now brought to Perth. Their goal is to create a venue in which others can share special moments, just as they did. They are firm believers on late night dining and continuously push the modern Perth dining scene forward with weekly incentives and deals for all levels of consumers Don't forget to follow our page to keep up-to-date with our future productions and upcoming offers and tag your friends in the comments below to spread the word on this one time deal! This weekly segment aims to offer businesses the chance to create a free media promotion in order to raise awareness of the business and it's products and services to the local community. If you or anyone you know would be interested in finding out how to get your business featured on our next Business Of The Week episode please contact us via our email at: [email protected] #MediaExpressive #BusinessOfTheWeek #SpecialOffer