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MercerBell in Sydney, Australia | Advertising agency



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MercerBell

Locality: Sydney, Australia

Phone: +61 2 9299 0802



Address: 70 George Street 2000 Sydney, NSW, Australia

Website: http://www.mercerbell.com.au

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25.01.2022 We’re taking the day off tomorrow to focus on our mind, body and spirit for #worldmentalhealthday as part of our commitment to the mental health and wellbeing of our employees. We’ll see you back in the office on Friday October 11th and make sure to take some time for yourself tomorrow to reflect on your own mental health and allow yourself some time to breathe easy.



25.01.2022 As we continue to push towards an equal future, more and more women are becoming leading figures for those around them. One of those amazing women is our very own Julie Dormand. Check out what she had to say to B&T about gender equality here: https://www.bandt.com.au//women-watch-mercerbells-julie-do

25.01.2022 I love it when a creative idea stems out of solid strategy and uses data meaningfully. Our senior copywriter, Sophia, tells Branding in Asia Magazine about the two ads that have wowed her and the one that didn’t. https://brandinginasia.com/threeads-sophia-east/

23.01.2022 From the challenges of being a CEO and how she got into marketing, to what podcast she's listening to, check out what Jule's had to say on AdNews here: http://ow.ly/22IP50wNjnJ



23.01.2022 Good sense at last at Cannes with the Direct Lion Nicky Bullard Ask yourself when judging 'direct work'; 1. Does it know me? 2. Does it move me?... 3. Does it make me want to do something? 4. And importantly, can you prove I did it? Do this and you'll be on a winner.

22.01.2022 These days you can't talk about marketing without the conversation steering to artificial intelligence (AI). Though wildly complex and challenging, our Executive Strategy & Analytics Director, Brad Bennett shares how AI brings value in the CX space: http://ow.ly/xsJ750wYY1R

20.01.2022 Machines are getting smarter every day, and businesses around the world are discovering new ways they can leverage Artificial Intelligence to enhance customer experience. Our Executive Strategy & Analytics Director, Brad, shares his thoughts on AI over on the Managing Marketing podcast. Have a listen here: http://ow.ly/NT2R50xhI0H



16.01.2022 MercerBell in AdNews celebrating our first 20 years.

16.01.2022 From direct marketing to data, hear our very own Nick Mercer talk about his journey from shipbroker to co-founding our agency on the latest episode of the Human Potential podcast. https://apple.co/2Lu4e43

16.01.2022 Birth place of ADMA’s Creative School originally called DMCS and now reborn this week as #AC&ESchool. The first class was hosted at Facebook and from all reports it was an amazing success.

15.01.2022 Flasher Friday: the birth place of MercerBell

09.01.2022 B&T’s 2019 Women In Power longlist is out and you may notice a familiar name on it well done to our CEO Julie Dormand. Go Jules! https://www.bandt.com.au//back-bts-women-media-power-list-



09.01.2022 In the midst of what must be one of the most unusual first week’s of work, MercerBell are delighted to welcome aboard our new Executive Creative Director, Vaughan Townsend. Vaughan, who joins us from Ogilvy London, is an internationally acclaimed creative with comprehensive CX experience, across global brands such as Land Rover, GSK, Ikea and Boots Chemists.We are so excited to see him use his blend of brand and CX experience to help us drive engaging data-driven experiences, underpinned with behavioural science principles, whilst deepening our creative capability. Read all about him here: https://www.linkedin.com/in/vaughan-townsend-9578924b/ In the meantime, please stay well. MercerBell x

08.01.2022 Last night our amazing CEO, Julie Dormand was named Industry Leader of the Year in the 2019 Mumbrella Awards. Congratulations Jules! A fitting acknowledgement of your commitment to our clients and the industry. Fantastic Friday news!

07.01.2022 Happy Friyay. Look who made the Mumbrella awards shortlist for Industry Leader of the Year. Go Jules! https://bit.ly/2JbuTjj

06.01.2022 Subconscious, intuitive and impactful. Our Senior Strategy Planner, Claire Webber, explains why every #marketing strategy needs to champion #behaviouralscience principles. http://ow.ly/6Gzf50wc9St

06.01.2022 "This isn’t about stabilising the ship or quickly finding a new normal. This is about understanding and exploiting large changes in Australian consumer habits." MercerBell's Executive Strategy Director Brad Bennett's insights on the road ahead post Covid as published in AdNews today. https://www.adnews.com.au//don-t-underestimate-how-much-we

04.01.2022 We spend the majority of our lives at work so it’s crucial to enjoy what you do. Our creative services manager, Maria shares with Balance The Grind how she achieves a healthy work-life balance: http://ow.ly/INz650vLSi2

03.01.2022 THE 2019 AC&E AWARDS JUDGES ANNOUNCED. Meet our 2019 AC&E Awards Judges, a great mix of clients and MercerBellians. GRAND PANEL... David Bell, ECD, MercerBell Steve Brennen, Director of Marketing ANZ, Uber Stephanie Tully, CMO, Qantas AUDITING, DATA & INSIGHTS Brad Bennett, Executive Strategy Director, Mercer Bell YOUNG CREATIVE David Bell, ECD, MercerBell YOUNG MARKETER Tim Rich, Head of Marketing, Toyota RETENTION David Hustwit, Group Account Director, MercerBell

03.01.2022 There’s so many inspirational women on B&T's 2019 Women In Media shortlist, including our very own Julie Dormand. We’re proud of what she’s achieved in shaping our industry landscape and wish her the best of luck tonight.

02.01.2022 I just love the advertising that comes out of New Zealand. One of my recent faves is a campaign for Tourism New Zealand called ‘Off the Map. Can you guess our senior copywriter Sophia East is a Kiwi? She’s also this week’s AdNews Australia Young Gun. Go Sophia! http://www.adnews.com.au//young-gun-mercerbell-senior-copy

01.01.2022 MercerBell is proud to be working with Anytime Fitness to get Aussies back into the gym. As gyms across NSW start to reopen this weekend it’s great to see our latest work go live.

01.01.2022 Changing a business model in four days. Our Rapid Product Development helped get a new member experience live for Anytime Fitness, when their business was forced to change overnight. https://www.mercerbell.com.au/work/af-health-hub/

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