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Miso Digital in Brisbane, Queensland, Australia | Marketing agency



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Miso Digital

Locality: Brisbane, Queensland, Australia



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25.01.2022 Perfectionists, weve got some bad news for you, babe... If you have nothing in your store, you cant make sales. If you havent worked out your pricing and packages, you cant book clients.... You cant make sales, or book clients if you dont share what it is you want to be known for! Perfection doesnt exist. Action takers do. While fear is holding you back, making you second guess whether you should be mentioning your products or services - someone else is out there TAKING ACTION What is one thing youve put off doing for the fear of it not being perfect?



25.01.2022 Simple maths really....

23.01.2022 Hands up if you get asked the same questions over and over again? Creating the pre-formatted response is as easy as this: Step 1 - go to your Insta profile page and click the menu icon in the top right corner (three horizontal lines).... Step 2 - Click on the settings and then select business (front of shop icon). Step 3 - Select Quick Replies. Step 4 - Click on the (+) sign in the top right corner to create your message and your shortcut word. Step 5 - Voila! Your quick reply message has been created! This can be a real time saver and anything that can save time is worth doing, right? Its all about working smarter and not harder. Important note - always include the customers name before sending a quick reply so that its personal and not generic. Let us know if you found this tip helpful? See more

22.01.2022 Girl, I see you there. Scrolling. Scrolling Youre "bored", so you scroll. Youre overwhelmed by business and life, so you scroll. You flick through stories, keeping up with the Joneses. You stop, you try to get some work done, but Hey youre back, again, scrolling without purpose. Back to flick through stories, watching people living their life like an episode of Big Brother.... You see someone absolutely killing the gram game, now youre comparing and complaining "how d...o they have all of this time to engage? create killer content? and show up authentically, consistently? Ready to be shocked? Go to your profile > menu > your activity - is you are spending more than 2hrs on IG a day, that is 14hrs a week you are WASTING that could be invested into your business! stop scrolling start doing If you are not using your time INTENTIALLY, youre wasting it. Especially as a business on social media! So, how do we make our actions on social media more intentional and less mindless? Stop following accounts that arent helping you grow. If they arent your niche market or someone you can network with for growth, your engagement is a waste of time! This then allows you to more authentically, and intentionally, like as you scroll. Which, in our opinion, is much better than lurking! Schedule out your Business IG time & lazy, scrolling IG time. If you take out 20 minutes, three times a day, thats only an hour a day you are spending GROWING your business (yes girl, change that thinking). How many hours are you spending on IG? Are you using that time intentionally?



20.01.2022 So, youve finally nailed your content but each time you post all you hear is crickets? Dont sweat it, babe, weve got you - here are a few super quick and easy ways to turn it around Reply to every comment with a 3-word answer (and we dont mean just emojis).... Respond to every DM you receive. Leave positive, valuable or entertaining comments on your followers posts. You gotta give a little love, to get a little love! Really, its THAT easy to get that ball rolling.....

17.01.2022 Who else is feeling Instagram and the latest dip? Here are a few tips Ive been playing with to help you! 1. MORE GENUINE ENGAGEMENT Dont just sit and wait for the likes and comments to roll in, engage with your target audience. Find yourself scrolling and tapping? Go through trending relevant #s and top accounts - show them some love. Doing this especially before you post, and continuing to engage with your feed after will help keep your posts seen! ... 2. GIVE YOU AUDIENCE CONTENT WITH SUBSTANCE Okay, maybe not quite of the wine variety, although it is Saturday What I mean by this is do things differently, make content that evokes emotion and thought. An example? If you have a cafe / food business, have a look at cool videos foodie bloggers are creating and create something similar. You dont need to give away your grandmas top secret recipe in the process, just do something different to the next business! Make it personal 3. SHARE POSTS TO STORIES The algorithm seems to be loving this feature - you can share not only your own posts, but anyones. Dont be afraid of being that person. This is YOUR business, this could be the difference between your post being seen by 10 people and 100 people. Dont be afraid to make money moves If you need more help drop a comment below

10.01.2022 Heres the thing: Every business - yes, even yours - has some clients that are higher value than others Maybe theyre more engaged, or (most likely) theyre big spenders and loyal customers #showmethemoneyhoney Create a custom audience made up of these absolute honeys, then create a lookalike audience based off of this custom audience. This will help you to connect with cold audience members that are similar to your high-value clients ... We like to call this #makingmoneymoves



07.01.2022 3 Things We Can Learn From Retailers & The Science of Social Psychology PT.1: 1. Scarcity Creates Demand: People want something they cant have, which increases their desire. Scarcity can also increase market value - SUPREME is a perfect example of this executed correctly. 2. Deadlines Create Urgency: Our decision to buy is influenced when time is a factor. This is especially prevalent in conjunction with luxury brands who rarely discount!... 3. Price Anchoring: When the "price is right". We see this a lot in dropshipping - slashing out "original price" to show the true price of the item making the buying price look like a bargain. This method is known to turn a quick dollar, but from a long term brand point of view is extremely detrimental.

04.01.2022 Want the opportunity to work with one of Australias upcoming Social Media & Branding experts? After working with some of Australias industry leaders in various industries, Miso Digital is finally launching to the public, and what better time then BLACK FRIDAY. We might wear pink every Wednesdays but we only offer discounts on BLACK FRIDAY - dont miss out Hit the link below to save up to 50% on services ... www.misodigital.com.au/black-friday-sales

04.01.2022 Most people dont learn about branding in the digital world until AFTER theyve launched - dont be most people The difference between your business being an "over-night" success or feeling like a massive weight, is all in your brand and marketing .... Drop a comment below if you want to learn more on this topic and well DM you a free eBook

03.01.2022 Want the opportunity to work with one of Australia's upcoming Social Media & Branding experts? After working with some of Australia's industry leaders in various industries, Miso Digital is finally launching to the public, and what better time then BLACK FRIDAY. We might wear pink every Wednesdays but we only offer discounts on BLACK FRIDAY - don't miss out Hit the link below to save up to 50% on services ... www.misodigital.com.au/black-friday-sales

03.01.2022 HOW TO USE TIKTOK TO BUILD YOUR BRAND Weve seen a lot of questions lately about TikTok - so weve compiled some tips on how you can use this platform to build your brand without investing a LOAD of time in it (initially)! 1 Find Influencers - Depending on your product price I would opt for Micro and gifting to numerous people, to begin with, who have good engagement and decent content. This allows you to gift more influencers, meaning your brand is seen by more people ...in more places. Use this content on your brands Tik Tok account - building content problem solced while driving traffic to your profile 2 Run competitions with Macro influencers with the incentive of their audience to follow your page (exactly the same as you would for Instagram)! 3 Cross-promote followers to IG and FB + vice versa to win even bigger prize packages to grow your other platforms! TikTok is a growing platform, if you jump on it NOW you will be growing with it. Dont sit back and end up wishing youd done more in the beginning like Facebook or IG! And always remember, when using influencers as a marketing source: Always usecontracts



02.01.2022 3 Things We Can Learn From Retailers & The Science of Social Psychology PT.2: Why We Buy? People are searching for meaning and to build their identity. They join tribesto feel connected and safe.We express our internal wants through our external needs: Food, Water, Shelter, Clothing, Transportation, Technology, Modern Convinces, Manufactured Goods.Lets us the brand TELSA as example:External: Needs a new car.Internal: Wants a status symbol, reduce carbon footprint, belong to a tech forward and environmentalist elite tribe.What we choose to buy says a lot about the tribes we identify with, and how we connect with others like us.

02.01.2022 Here's the thing: Every business - yes, even yours - has some clients that are higher value than others Maybe they’re more engaged, or (most likely) they’re big spenders and loyal customers #showmethemoneyhoney Create a custom audience made up of these absolute honeys, then create a lookalike audience based off of this custom audience. This will help you to connect with cold audience members that are similar to your high-value clients ... We like to call this #makingmoneymoves

01.01.2022 Do better photos sell more product? When selling online, perception is EVERYTHING! Customers cant try, taste, feel or wear your product before they buy. So they rely heavily on visuals to desired if the product is right for them.... Your packing and design of a product is important. But if you cant convey the VALUE of your product with photography, youre leaving money on the table The truth isWhen your product looks better, you can charge more for it

01.01.2022 Social media plays a HUGE role in business today, so much so that some of us have forgotten that true connection is made when you take a computer, or phone screen awayAfter years of being involved in events, networking is something we do well Does your brand need a (not) social (media) facelift ??

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