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MOTIV in Brisbane, Queensland, Australia | Marketing agency



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MOTIV

Locality: Brisbane, Queensland, Australia

Phone: +61 409 186 845



Address: 1 James Street 4006 Brisbane, QLD, Australia

Website: http://motivgroup.com.au

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25.01.2022 VALUE #01 // We are extremely passionate about our core values, the first one being integrity..



21.01.2022 Welcome home. Living at Akin is like residing within an intuitive and peaceful inner-city oasis with a personal all access pass to everything cultured, cutting-edge and exciting right at your doorstep. Coming soon.

21.01.2022 An invitation to live your best life. Living at Akin is like residing within an intuitive and peaceful inner-city oasis with a. personal all access pass to everything cultured, cutting-edge and exciting right at your door step. For connoisseurs of the arts, events, festivals and celebrations, Akin is enviably close to Brisbane’s world-class cultural precinct. ... Developer: Tallis Property Group Architect: @dbi_design Builder: @minicon_construction Managing Agent: @_motiv_group

21.01.2022 "They shall grow not old, as we that are left grow old; Age shall not weary them, nor the years condemn. We will remember them." - Lest we forget. This beautiful image was taken by @tomnoske



21.01.2022 ARBOR PARK // Where bay-side living meets park-side beauty. A curated community consisting of 67 individually designed town homes now selling. Developer: @pellicano_property Builder: @rawcorp Managing Agent: @_motiv_group

21.01.2022 We represent a new approach // The old build it and they will come philosophy doesn’t work in tighter and more competitive markets. Consumers, occupants, visitors, thrive on connection and experience. We assist you to reengineer the entire development process, to dig deeper and think harder about the overall vision and execution. We see this as a crucial part of the journey to ensure our team can then carry out a powerful sales and/or leasing campaign to improve overall gross realisation and community outcomes.

19.01.2022 SITE ACTIVATION // In a time where people crave increasingly novel experiences, developers are slowly shifting their budgets from traditional advertising to brand and site activation efforts to reach targeted audiences, improve project sales outcomes and visitation. We are also seeing a drastic change in landscape for brick-and-mortar retail and the potential for experiential retail among burgeoning online giants. Commercial operators/developers also need to think differently, adapt and evolve in regards to place curation and activation, not only to ensure social engagement and community visitation but commercial sustainability.



18.01.2022 GLOBAL PERSPECTIV // The famous Centre Monnaie/Muntcentrum in Brussels, Belgium. Known for its iconic, cross shaped form, the 1970's building has long sat at the heart of the city centre as an office building & commercial hub. Following an international architecture competition, Snøhetta & local partner Binst Architects nv were selected to redesign the space - a great tactic to ensure boundaries are pushed. As an energy-efficient retrofit, the design aspires to sustain the... future of the building in the widest sense: spatially, architecturally, economically and socially. Future forward thinking. Snøhetta will transform the 62,000m2 structure into a unique, mixed-use complex, offering the city of Brussels a renewed & contemporary space for all to enjoy.

18.01.2022 MOTIV // Challenging the status quo of the development industry. We dig deeper to discover specific human truths about how we live, work and play to ensure targeted sales and marketing strategies are realised and our clients are positioned apart from their direct competitor. Launching on the Gold Coast soon

18.01.2022 ADVICE WITHOUT COMPROMISE // Helm is a boutique agency with a tight team of professionals who have a variety of property experience. We punch well above our weight as we challenge the status quo of the industry and think differently to provide advisory, strategy, sales and marketing solutions for clients. We are thought leaders and big thinkers who take our clients on a journey to think differently. Clients that want to innovate and lead will come to Helm to bring this vision... to life and feel confident that they have the stamp of approval from our insightful and experienced team. We are Helm. Launching soon.

17.01.2022 We are so excited to be officially sharing the inspiration behind the brand, HELM! #watchthisspace

16.01.2022 COMING SOON// MAISON, NEW FARM We are thrilled to be a part of this new development delivered by project partners GRAYA TM & Frank Developments // Designed by Joe Adsett Architects MAISON is a luxury one per floor apartment building located on one of New Farm’s most revered addresses.... New Farm’s latest landmark of five residences encompasses expansive city, river & New Farm views as well as a beautifully curated rooftop space. Register your interest at www.maisonnewfarm.com.au.



16.01.2022 COMING SOON // Maison will be an iconic landmark in New Farm, once complete. This visionary project, located at 60 Moray Street, will consist of an exclusive enclave of just five unique sky homes, one per level, as well as a rooftop garden, pools and entertainment spaces. Maison is luxury personified and will offer residents a new standard of New Farm living allowing them to take full advantage of the suburbs status as Brisbane's premier lifestyle hub. ... This is not your typical 'New Farm' tower - the aesthetics of this stunning project boast a luscious landscape veil of mature plants, enveloping each residence resulting in privacy, but also a building that looks like a work of art. We're excited about being a part of this game-changing project to the suburb, and to witness apartment living be re-defined. Developed by: @frank.developments @graya Designed by: @joeadsettarchitects For further details please contact @_motiv_group @ Moray Street, New Farm

15.01.2022 We are THRILLED to be working on something exciting with the team from Theola & DBI Design. Introducing: AKIN. Meaning a reflection of you // A future forward development we cannot wait to share more about!

14.01.2022 NEW YEAR, NEW WAYS // Our Managing Director, Carly Cottam shares the inspiration behind HELM and why change within the industry is needed - https://www.linkedin.com/pul/introducing-helm-carly-cottam/

13.01.2022 THE MOTIV DIFFERENCE // We're passionate about our industry and you're bound to hear about it! In a time when change is the only constant, we believe a human-centric, values-driven approach is the only one that will resonate with the market & achieve optimum sales results. To help us connect even further & share our insight, we are launching our publication PERSPECTIV soon.

13.01.2022 All businesses are needing to be predictive and proactive in their decision making and planning during COVID-19. To ensure resilience, market relevance and commercial success, now is the time to do the same for all of your current and future projects. Use this time to future proof your sales and marketing strategies. Be predictive. Be proactive.

13.01.2022 CHANGE IS GOOD // Thinking of our dear friends in Melbourne. We can all identify new opportunities in uncertain times, if we create, adapt, evolve, support & build up our communities. We’re here to support more than ever. ... Via WHITEFOX MARKETING.

11.01.2022 HOW WE ROLL // Innovation, speed and elegance, with a pinch of sass...

11.01.2022 We’re excited to announce that the @maison.newfarm penthouse will be launching soon. A penthouse like no other in Brisbane. Maison’s level five residence is simply irreplaceable. The extraordinary sky home encompasses more than 385sqm of living and entertaining plus accommodation for three vehicles. Truly special is the outdoor rooftop space, exclusive to the penthouse, with north-facing swimming pool, barbeque zone and beautifully curated dining and lounge areas overlook...ing the CBD, Brisbane River and New Farm. The design is such that the owner can furnish this space to suit their personal lifestyle and entertainment. Developed by @graya x @frank.developments // designed by @joeadsettarchitects For further information contact @_motiv_group or @matt_lancashire, @hamishbowman_ or @jr_property.

11.01.2022 BOOM // What a week, amazing sales results and preparation for an upcoming project launch that’ll go off with a bang

10.01.2022 COMING SOON // Welcome to Akin. Living at Akin is like residing within an intuitive & peaceful inner-city oasis with a personal all access pass to everything classy, cultured, cutting-edge and exciting right on your doorstep. Developer: Tallis Property Group Builder: @icon_construction_ ... Creative Agency: @wearetheola Managing Agent: @_motiv_group See more

10.01.2022 CO-WORKING // Our team is excited about moving into a highly collaborative space next month on James St - a space where specific property professionals have been curated to share knowledge and encourage the collaboration of minds. This image of @menuspace boardroom, designed by @normarchitects, is not only kick-ass but we resonated with their vision and concept - Our goal is to build a community - an open space where likeminded creative thinkers can work, meet and share their stories, ideas and processes. The synergy of co-working and sometimes teaming up on small or big projects is an amazingly inspiring catalyst for strong ideas and unique concepts"

09.01.2022 Our kind of project, our kind of team. A huge congratulations to the @bluebird_property team who have truly researched, listened, considered and pushed the boundaries with their biophilic, boutique residential development on the river at Highgate Hill. DA has been lodged baby! A building that not only breathes, but gives back to its community through highly considered design that prioritises the connection between environment, social harmony, and enduring wellbeing.... Developer: @bluebird_property Architect: @ellivoarchitects Renders: @renderedrealityy Town Planning: @propertyprojectsaustralia

08.01.2022 It’s a time for us to be locking down the years strategies and events (we have some exciting events currently in the making!) however, whilst it should be an exciting time, we can’t help but feel distracted and terribly helpless about what is happening to our fellow Australians and our beautiful Country. Our hearts and thoughts go out to everyone that has been affected and we proudly salute the brave and fearless firefighters and volunteers who are tirelessly helping their... communities and our precious wildlife. We encourage everyone to donate: @redcrossau @wireswildliferescue They have links in their bio that will lead you to where you can donate @margaret_zhang

08.01.2022 MODERN SANCTUARY // THE BAILEY West End. Move effortlessly between work & life in a space made for both winding down & entertaining with energy. Contact us for more information on this project with Pyco Group.

07.01.2022 A BOLD & CREATIVE SALES TEAM // Our tight team of property professionals understand that each and every element of your project delivery phase is intrinsically linked. MOTIV's purpose is to work on projects from conception to realisation, to dig deeper, think harder and push further to discover human truths about how we live, work and play specific to individual projects. By taking a holistic approach, we can then confidently execute a bulletproof sales strategy and campaig...n. Keep an eye out for exciting project updates over the coming weeks!

07.01.2022 Bringing Murals or Site Hoarding to life through #AugmentedReality. Inspired by @Lufthansa_USA, #ChangingLifePlaces ‘ first campaign/mural is located in Brooklyn, NY. These murals were activated by augmented reality to give visitors an intimate experience and bring the stories to life. These stories are to remind us that travel can help us find our inner calling or to remind us we are already on the right path.

07.01.2022 LIVE WITH EASE // The Bailey offers modern sanctuary amidst the vibrant and striking backdrop of Brisbane’s West End. Move effortlessly between work and life in a space made for both reclining with ease and entertaining with energy. @pycogroupau @rawcorp

07.01.2022 ‘M A I S O N’ is nature inspired architecture, soon to be New Farm’s latest landmark! COMING SOON by GRAYA TM x Frank Developments Please contact us for more information today.

06.01.2022 A secret gem // Brisbane’s bayside suburb, Wynnum, like other lifestyle markets is experiencing unprecedented demand. a low 0.8% vacancy rate is only putting upward pressure on rents limited new dwelling supply up to 6% yields ... Our Arbor Park project by @pellicano_property only has three properties left in the current stage with a waiting list for our next stage that is launching in two weeks time!

06.01.2022 @akinresidences // The beauty you see is a reflection of you.. With sales results exceeding expectations, our amazing agents onsite will soon be relocating to a new sales gallery so construction can commence. Watch this space.

06.01.2022 HAPPY AUSTRALIA DAY // It's a day to reflect on what it means to be Australian, to celebrate contemporary Australia and to acknowledge our history. Today we also acknowledge the traditional custodians of this land and pay respects to Elders past and present.

04.01.2022 Every service we offer is about cementing brand integrity, maximising gross realisation and improving social outcomes. Our team guide clients at every step with a focus on long term relationships and an unwavering ambition to disrupt, this ensures Motiv is the first choice for advisory and strategy, to project sales and marketing, and place curation. - Carly Cottam MOTIV Managing Director

04.01.2022 Coming soon. Living at Akin is like residing within an intuitive and peaceful inner-city oasis with a. personal all access pass to everything cultured, cutting-edge and exciting right at your door step. For connoisseurs of the arts, events, festivals and celebrations, Akin is enviably close to Brisbane’s world-class cultural precinct. ... Developer: Tallis Property Group Architect: @dbi_design Builder: @minicon_construction Managing Agent: @_motiv_group Brandin: @wearetheola

04.01.2022 VALUE #03 // We are people people through and through. Our sales and property professionals take a human centric approach to vision, strategy, sales and marketing.

04.01.2022 HELLO // I thought it was time to introduce myself - I'm Carly, the initiator behind HELM I'm a Licensed Real Estate Agent/Auctioneer. I’ve had the privilege of working across a myriad of residential and mixed-use projects - managing and selling an unsurpassed $500m portfolio during my time in the industry - it’s been a ride!! I'm an avid believer that if you're still selling or leasing residential projects and mixed-use precincts off-the-plan the traditional way... then you will soon be left behind. Off-the-plan real estate agents not only need to be great negotiators and kick-arse communicators but they need to be creatives, strategists and enthusiastic marketers. You’re selling an experience, vision and concept after all. We're ultimately a sales business however bring a strict multi-disciplinary approach to sales, marketing and place curation - we work with developers from conception to realisation to ensure optimum commercial results. We’d love to chat if you've got a project in the pipeline or looking for your next. Be warned; we will most likely suggest that our get to know you meeting is over lunch or a vino.. See more

03.01.2022 Looking forward to sharing our insights and predictions next week at The Urban Developers Residential vSummit - make sure you register! https://events.humanitix.com/the-urban-developer-residentia

03.01.2022 It’s fair to say we’ve had more than our share of change during the past 18 months. . The Federal Election, the Banking Royal Commission caused a huge shift, an unprecedented bushfire crisis and the COVID-19 pandemic before we could even peel the wrapping paper off an Easter egg. But, today we are delivering some exciting news! We are excited to formally launch MOTIV Group our new, permanent mantle as we transition from our interim platform HELM.... HELM was established as a temporary framework while we cemented our core values, purpose and strategy to deliver a bold new brand and a fresh approach to project curation, sales and marketing that challenges the status quo. This is the MOTIV difference. In a time when change is the only constant, we believe a human-centric, values-driven approach is the only one that will resonate with the market. We’re also passionate about our industry and contributing to its voice, which is why we will also soon be launching our regular publication, PERSPECTIV. We look forward to unveiling what we've been working so hard on!

03.01.2022 #TBT // Carly Cottam and our friend, Alvin Tan, Director from H&T, celebrate a massive sales achievement in the project sales space for an iconic project here in Brisbane last year #salessuccess #heresto2020

03.01.2022 All kinda vibes here... THE KITCHEN // a place to gather, socialise and pretend to be the next celebrity chef Owner occupiers buying off-the-plan expect design appeal, personality, functionality and customisation. Developer: @beulah_international ... Photographer: @tatjanaplitt Kudos to you both... See more

02.01.2022 VALUE #02 // Project sales professionals need to bring much more than charisma. We need to be lifestyle agents, brand ambassadors and marketing geniuses. Motiv’s second core value is: Effective Creativity

02.01.2022 VALUE #04 // There’s nothing cookie-cutter about our advice, strategy and sales campaigns. We bring independent strategy and customised creativity for every project and place. Swipe @ Brisbane, Queensland, Australia

02.01.2022 We wouldn’t say no to ordering in from our favourite local restaurant and enjoying dinner here in #iso

01.01.2022 South City Square // stage four and five now under construction and only a handful of residences left! SCS is a destination and a movement that departs from the humdrum of ordinary retail, F&B and commercial experience, bringing together an eclectic mix of operators to delight and surprise.

01.01.2022 We dig deeper, think harder and push further to discover specific human truths about how we live, work and play to always ensure commercial success for our clients and improved social outcomes for occupants and visitors. We provide a suite of services from conception to realisation. We go beyond advisory, sales and marketing, we deliver bold creative thinking.

01.01.2022 Courtney Medell began searching for property mid-way through 2020; it didn’t take long for her to decide that a two-bedroom townhouse at Arbor Park was the perfect choice. One of the factors that Courtney loved most about Arbor Park was its connectivity its proximity to Wynnum Plaza, local parklands, shops, cafés, bars, and more, were instrumental in her decision. @pellicano_property @earl.st @rawcorp

01.01.2022 Hotels becoming a destination // guests want more for their money, more than just a room. We love the fact that we are now starting to see boutique and considered hotels making their stamp in Australia. Traditional five-star hotels are now finding it hard to compete with lifestyle-driven hotels, which place a greater emphasis on experience, community, culture and art. The world’s most sustainable hotel brand, 1 Hotel will make its Australian debut in 2022 in partnersh...ip with @riverleegroup in Melbourne. The 1 Hotel concept is based around sustainability, the environment and wellness and started from a simple brief: those that travel the world, care about it. Sydney will also welcome Australia’s first Ace Hotel, in partnership with @goldenagegroup. The ultra-cool US hotel chain will launch next year. We love Ace’s approach they don’t bring a cookie-cutter formula to every new opening, they adopt to, and are inspired by the city they’re in. AND, in our own backyard, I’m sure we all agree that @thecalilehotel is undoubtedly leading the way for lifestyle and experience-led hotels in Brisbane, in addition they’re attracting the wider community to enjoy and foster. @aceneworleans by @commonality.co

01.01.2022 NEW PROJECTS // We’ve been a little quiet on social of late due to the team being focussed on gearing up for some amazing new projects. Watch this space as we launch an exciting new project in Wynnum next week!

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