News Xtend | Businesses

News Xtend

Phone: +61 1300 935 848

Add/Update information

Reviews

Tags

• Businesses
• Advertising/marketing

25.01.2022 With social distancing as the new norm, changes in the way businesses sell to and service their customers are inevitable. As the rest of the economy struggles through the impact of Covid-19, many businesses in the eCommerce sector have managed to leverage their digital channels and thrive during this time. Check out this article to see how the rise of eCommerce affects you.

25.01.2022 Long and short-term strategies should go hand-in-hand to achieve a business's marketing goals. However, what defines a 'long-term' strategy versus a 'short-term' one? And how do we use both streams in synergy with each other to achieve optimal results?

24.01.2022 A lot of businesses describe themselves as being "customer-focused", but the brutal truth is that many don't truly understand their customers. Using a customer journey map can be eye-opening and lead to positive business changes. That's why we've put together this step-by-step guide to charting your customers' journey.

24.01.2022 COVID-19 has changed the way we live, work and play. In fact, a recent report from McKinsey estimated that we have jumped ten years in digital penetration in less than three months. This leap has meant that those businesses that have invested in an online shopfront are at a huge advantage in current times. How can your business up its digital game in order to maintain relevance and drive growth?

22.01.2022 Businesses with omnichannel capabilities have 91% greater customer retention rates year on year, but the thought of targeting multiple channels at once can be daunting. Find out how you can leverage omnichannel marketing in your business.

21.01.2022 It's 2020 - foot traffic is out of vogue, and face masks are in. With over 80% of Australians shopping online, eCommerce just makes sense. Those who have a brick-and-mortar store, but aren't offering online shopping, are almost certainly missing out. The good news is that getting started with eCommerce is easier than you think!

20.01.2022 Here are some of our top tips to ensure your Business Facebook Page is the best it can be.

19.01.2022 Did you know 1 in 4 visitors will abandon a website if it takes more than 4 seconds to load? As of 2020, mobile internet traffic makes up 53% of total online traffic. With that number predicted to increase, it goes without saying that your mobile page speed is important.

19.01.2022 With Instagram taking on Tik Tok, Facebook’s latest monetising feature, and Uber Eats’ new advertising format, there are several ways for businesses to not only survive but conquer another month of 2020. Read the latest edition of Let's Get Digital to keep up to date on all things digital marketing!

18.01.2022 For many of us during lockdown, one of the only sources of delight was receiving a package in the mail. Maybe it's that new workout gear you decided to splurge on, or a kebab from the shop down the road with a sign out the front that says "takeaway and delivery only". It's clear that adapting to eCommerce practices has been the make or break for many. In this article, we spoke to a couple of Aussie business owners about how eCommerce has been key to their success.

17.01.2022 Content is key and when leveraged can drive actions for your business. What content should a business use for a specific goal? Click to find out.

17.01.2022 We're at a unique point right now where customer engagement is more crucial than ever, and we also have all the tools at our disposable to do so. The question is - should brands be jumping onto emails or using social media? Both have their own list of pros and cons, and of course, no two businesses are the same. Let's take a look at both options.

17.01.2022 An online market place can unlock success for your business. Drive revenue and purchases with an online marketplace. Here is how.

17.01.2022 When a second lockdown was announced in Victoria, many businesses were frustrated and anxious. We spoke to iHealth Saunas, a Victorian business that lost almost 40% of their revenue during first lockdown. Instead of waiting, iHealth Saunas quickly adapted their business model to come out on top amid a second lockdown. Read more about how they succeeded!

16.01.2022 Facebook changes their text restrictions on ad imagery, LinkedIn jumps on the Stories bandwagon and Reddit gives advertisers more control with a new Inventory Types feature. Read the latest tech news in Let's Get Digital.

15.01.2022 It's no secret that eCommerce sales have been through the roof, especially in this time. In fact, global eCommerce sales are expected to top $4 trillion dollars in 2020. How did this happen? The answer: marketplaces. Using online marketplaces, such as Amazon, enables your products to appear at the top of a sponsored product section. This makes it easier for your potential customers to see you, and buy from you. ... As one of the first Australian businesses to offer this product, we’re excited to be able to take the technical and time-consuming aspects of running an online marketplace away from you, leaving you to focus on what you do best - running your business. Visit here for more information on Amazon Marketplace Advertising: https://www.newsxtend.com.au/servi/marketplace-advertising/ #amazon #marketplace #advertising #digitalmarketing #ecommerce

14.01.2022 We’ve gone through many stages since March. We’ve been concerned, afraid, and even optimistic. Small business owners around the country have responded as best as possible. So, what does this mean for the future? Will it ever get back to normal?

14.01.2022 We know by now that going digital can be a game-changer for business. In this article, we look at the specific areas of business that have the most potential and opportunity to be improved. What are the 7 key areas where digital can transform your business? Read to find out.

12.01.2022 Do Google keyword rankings really matter? With so many different variables in the mix, it's no surprise that it's a hotly debated topic among digital experts. Let's take a look at both sides.

11.01.2022 Business owners around Australia are doing their best to make sense of all the advice they are being given. With regulations changing day-by-day, it can be difficult to work out the best way forward. Especially for small businesses that want to accelerate growth and get ahead. In the SMB space, it's easy to become obsessed with 'optimal'. But the truth is, this can often be a crutch that prevents you from doing what needs to be done. Whether it's making your first foray into ...the digital world, taking baby steps with your business to expand, communicating with your customers in the 'new normal' way... get started. As James Clear (author of 'Atomic Habits') says, life isn't a dress rehearsal. Sometimes it's more important to start, than to succeed. #digital #digitalmarketing #smb #atomichabits #gettingstarted #entrepeneur

09.01.2022 Digital marketing can be daunting, especially when you don't know where to start. With so many different platforms, channels, and brands out there... Which is the best for you? Let's take a step back from all the noise, and consider the most important question: Where are your customers (online)? Learn more about the trends that have emerged across several industries.

08.01.2022 With 1.79 billion users visiting Facebook daily, it's a no brainer that adding Facebook advertising to your marketing strategy could mean success for your business.

07.01.2022 If you know your digital marketing, then you've probably heard of retargeting... or remarketing. But wait - what's the difference?! They're both crucial to a successful digital strategy, and while they sound similar, they do have their differences. Learn more about retargeting vs. remarketing, and why you need both for a holistic digital marketing strategy.

05.01.2022 Did you know 87% of Australians are researching and buying on Amazon.com.au? While newer to the Australian market, Amazon is quickly establishing itself in our eCommerce landscape. Here's your complete guide to selling on Amazon, brought to you by News Xtend.

05.01.2022 As the dust finally starts to settle after the US election, it's time for us to consider how the outcome could affect Australian businesses. What could a Biden presidency mean for the Aussie business landscape?

04.01.2022 When Dress Your Space first approached News Xtend, the business was looking to establish a digital presence and increase their website conversion rate. See how we helped them to 5X their sales in just 90 days.

04.01.2022 Black Friday, also known as the biggest shopping event of the year, is fast approaching. And with online shopping reaching even greater heights this year, it's become clear that if businesses aren't selling online - then they're going to be left behind. Here are 10 ideas for how businesses, large or small, can take advantage of Black Friday and reach customers who are already in the mood to spend.

04.01.2022 A landing page is a single web page designed to drive qualified traffic to your website. Read on to find out what key elements make an awesome landing page and how to implement them into your marketing strategy.

03.01.2022 Google Search Console is an amazing tool for website owners, developers, and SEO experts. In this article, you'll learn how to navigate the platform and set it up for your business.

01.01.2022 If you've ever been involved in a digital marketing campaign, chances are you've come across the words "reach" and "impressions". The two are often mixed up, so let's have a look at what they actually measure.

01.01.2022 The news has been rough for businesses lately. Even though economic downturns can be a fact of life when it comes to running a business, when it's combined with a global pandemic... things can can get overwhelming (to say the least). However, there are steps you can take now to prepare yourself! Here are some ways you can recession-proof your business and emerge even stronger.