NMG l Niche Marketing Group in Sydney, Australia | Advertising agency

NMG l Niche Marketing Group

Locality: Sydney, Australia

Phone: +61 2 8585 4300

Address: Unit 10, 10 - 12 George Street 2040 Sydney, NSW, Australia

Website: http://www.nichegroup.com.au

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25.01.2022 As we are staying home a lot more at the moment, maybe youve been thinking about delicious new recipes youd love to try for your family, but are daunted by all the different cooking appliances you would need Why not try the Instant Pot AU & NZ? Cooking is made easier with Instant Pot Duo Nova that combines the power of 7 kitchen appliances in 1 From soups, to rice, meats, vegetables, yogurt, and even desserts, Instant Pot is your one-stop cooker, and is the only one you will ever need!

24.01.2022 Dull skin is one of our biggest bugbears in winter! Give your skin the self-care it needs with Natures Way beauty collagen tablets, the winter beauty must have that nourishes your skin form the inside out. Guaranteed to give you a beautiful glow, youll feel confident even without the makeup! #natureswayoz #nwbeautycollagen #naturalbeauty #beautysupplements #skincare #health

24.01.2022 Happy Mother's Day to all the mother's of the world

24.01.2022 The Styling Mama shows us how DIY is done with Gorilla Glue "Ive got my Gorilla Glue Australia and Im making a kids craft wall If youre keen on getting stuff done THIS is the stuff for you! If it could be glued or stuck, I did it "

23.01.2022 Were so proud to be working with leading Disability Employment Provider, atWork Australia to raise awareness of its specialised coaching programme, Positivum. This is an extremely valuable tool in helping Australians with mental health conditions, physical or learning disability, gain employment. Especially during these COVID-19 times. Check out our recent story in Allied Magazine to hear all about it.

23.01.2022 Last week our client @maxbrenneraus opened their new store in Ed Square, Edmondson Park. Check out these awesome shots from some influencers that attended Thanks for sharing @westernsydneyfoodblog @westernsydneymums @nourishandflourishsyd

23.01.2022 Our client @bonnemaman_au has partnered with home-cook extraordinaire, @jessica_nguyen_, to bring a special event for Mother’s Day This coming Thursday 6th May at 8pm AEST, Jess will be hosting a LIVE cook-along on her Instagram to celebrate Mother’s Day and Bonne Maman’s new, limited edition conserves. She’ll be showing an easy and delicious Rhubarb, Strawberry & Pistachio Croissant Pudding. It’s the perfect dish for your Mother’s Day meal and can be made ahead of time, ...so all you’ll need to do is reheat it in the oven and serve with some ice-cream or cream on Mother’s Day on Sunday! : @maddieroux

22.01.2022 Check out this gorgeous set up by Ali Jacks from @home_and_things with the timeless Northcote Pottery Glow Carla Fire Pit! Ali says, "A country escape would not be complete without nights spent under the stars, gathered around a fire. The Carla fire pit perfectly suits this aesthetic because of its terrazzo finish."

22.01.2022 Anyone else daydreaming about their next holiday and when that might be?! We cant think of a dreamier place than the fabulous Lindis Lodge our client Big River Group helped bring to life. Australias leading timber specialists supplied the plywood and flooring products, providing the luxury lodges beautifully aesthetic interiors throughout. We love! #BigRiverGroup #Flooring #Plywood #NewZealand #getaways #TheLindis

22.01.2022 This R U OK? Day, leading workplace mental health EAP provider, #AccessEAP is encouraging businesses to consider what role they can play in suicide prevention. As a place of social connection and a source of structure and purpose for employees, workplaces have a unique role to play in starting the conversation and making sure the conversation is continuous. Throughout COVID-19 people who might have never experienced mental health issues may now be struggling with ongoing pressure and stress. Its important to let people know that support is available and accessible. Says Marcela Slepica, Clinical Services Director of AccessEAP.

22.01.2022 Enjoy the cooler months outdoors with @glowheating. Nothing adds more atmosphere or warms up a crisp cold winter evening than a crackling fire pit. #warmup #lit #glowfirepit #firepit #firepitdesign #firepitseason #outdoordecor #outdoorliving #landscapedesign #bunnings #bunningswarehouse #ringoffire #rekindlethespark

21.01.2022 Happy Fathers Day to all the dads, granddads, step-dads, foster dads, dads to be, dads in heaven, dads to fur-babies and to all the father figures in our lives!

21.01.2022 Lets pretend were on a tropical island with these delicious Mango Peach Pies from Rainbow Nourishments! Using the new Mango & Peach Conserve from Bonne Maman, these tasty tarts are a perfect treat for spring!

20.01.2022 Its Pot of the Month (#POTM) time! In August were looking at the Tuscan Path Seville pot which each of our influencers have planted and styled up. We think they look great, but were a little biased. What do you think? Do you have a favourite? Thanks to @thediydecorator @greeniegarden @plant.jungle @alivia_houseplants for taking part!

20.01.2022 @triplemcq team flexing their artistic skills at Paint and Sip's Star Wars themed night! The paint force is strong in this group @paintandsipstudios

19.01.2022 With winter here, its the perfect time to bake some delicious goodies to enjoy at home with Bonne Maman Strawberry Conserve. #bonnemaman #scrolls #recipe

19.01.2022 We have collaborated with @crayola_anz to launch the new "Colors Of The World" products to help advance inclusion with creativity! Crayola, the brand that sparks imagination through color, believes every child should be able to creatively and accurately color themselves into the world they see around them. @erinn.ondiege

18.01.2022 With much of rural Australia facing one of its toughest years with devastating floods, ravaging bushfires and a global pandemic, leading animal health company Zoetis has partnered with Beyond Blue and are continuing to support the mental health challenges faced by people living in rural Australia, committing to raise up to $100,000 to support the mental health organisation in 2020, the fifth year of this joint campaign. From 15th July to 31st October 2020, Zoetis will be donating $5 from each sale of the companys livestock, pig and poultry vaccines and drenches to Beyond Blues Support Service to help the mental health of those in rural communities. Find out how you can get involved at www.zoetis.com.au

18.01.2022 Introducing the new Haven candles range! Scent is often an afterthought of home design, yet it offers an easy way to create a special space and set a calming mood. The gorgeous Vanilla Sugar scented soy blend candle in a charcoal glass holder is one of our favourites, as is this adorable puppy! Available now at your local Woolworths (puppy not included)

18.01.2022 Our client Pyrex partnering with Darrell Lea to win the ultimate prize of $1000 bundle of Darrell Lea goodness including a baker's dream collection of cookware courtesy of Pyrex! Head to Darrell Lea giveaway post for entry details.

17.01.2022 Were on the lookout for some superstar tertiary students who are interested in gaining real experience in the PR, communications and social media industries. To apply, simply send your CV to [email protected]

16.01.2022 Its #POTM time! Check out this months gorgeous pot styling with the Tuscan Path Massa Drum Pot. A classic pot design made from high quality ceramic available in 3 shades lemon, orange and beige from Bunnings Warehouse Australia! Thank you to all the influencers that participated.

16.01.2022 Between COVID-19 and lock downs, its been a tough time for everyone, but were glad to be working with fantastic clients, media and influencers! Its a good day to have a good day!

16.01.2022 HAPPY WORLD CHOCOLATE DAY! Celebrate your love of chocolate today and always with Max Brenner Australia

16.01.2022 Were thrilled to partner with Lakanto Australia to drive consumer awareness and preference for this 100% natural, sugar replacement by highlighting its health benefits and fantastic taste. Check out their page for #ResponsiblySweet recipe ideas!

16.01.2022 Just another magic Monday!

16.01.2022 Tonight our client GLOW is launching fire pit season with a special, digital concert held by duo @samsambutdifferentband The Rekindle The Spark event will be the first of many #FirepitFridays this Autumn/Winter season

15.01.2022 Hommus is for more than just a cheese board or picnic spread! SSS Foods Hommus is 100% natural and made here in Sydney with Australian ingredients. Were thrilled to collaborate with the brand to deliver PR and influencer comms that will inspire cooks nationwide.

15.01.2022 In need of a tasty treat during Winter? Try out Andros Barkers new Passionfruit Curd! Theyre perfect to use for creating a delicious Passionfruit Crumble Bar. #passionfruitcurd #barkersnz #passionfruitcrumblebar #yum #treat

14.01.2022 Winter is well and truly here! Stay warm and cozy and continue to enjoy the outdoors with the Glow Tambo Fire Pit, available at your local Bunnings store! Also look out for more fantastic inspiration on using a Glow Fire Pit in your garden from our influencers in the coming months!

14.01.2022 Weve been working with homes influencers to support the launch of Hills Home Living new outdoor laundry range. This is what thestylingmama had to say about her new rotary line... "God Ive missed having a proper clothesline!! Our new Hills Hoist dried FIVE MASSIVE LOADS of washing today.... FIVE. Including lots of bedding and probably 65million single socks. Is it weird that I found it ridiculously satisfying watching it all flap in the breeze?? Thanks Hills Home Living for the latest lifesaver for our big family - its got a big job ahead of it but history tells me itll handle it (and the clothesline tiggy) like a boss #hillshacks #hillshomeliving #hillshoist"

13.01.2022 Heaps of left-over Easter eggs? Why not pop them into some delicious #ResponsiblySweet cookies - perfect treat for the lunchboxes! Check out Lakanto's blog for recipe details

13.01.2022 We love great design and so does Nina Maya Interiors, as can be seen in last weekends The Daily Telegraph Home Magazine. We teamed up with the designer to discuss her favourite things in her house, including her Stegbar mirrors.

12.01.2022 Were delighted to see @greta_razey using Vitable for bikini prep! The packs are personalised to your needs and come in eco-friendly sachets for you to use while on-the-go! #vitamins #vitablevitamins #healthy

12.01.2022 2020 continues to be a challenging year for Australian communities, and for those in rural Australia the consequences can be damaging to their mental health. The partnership between leading animal health company Zoetis and Beyond Blue is crucial in supporting those who may be suffering with mental health problems. Zoetis will be donating $5 from each sale of the companys livestock, pig and poultry vaccines and drenches, up to $100,000, to Beyond Blues Support Service to continue helping people living in remote areas who experience higher rates of mental health conditions and suicide. Head to www.zoetis.com.au to find out how you can get involved.

12.01.2022 We love this DIY Tyre Ottoman by Zoe Gilpin, The DIY Decoratorcreated using Gorilla Glue Australia - Zoe says, "Using top quality products from the Gorilla Glue range, I have turned an old car tyre which was destined for the rubbish dump in to a super stylish ottoman In order for me to complete this project, I needed to use glues that were easy enough for me to work with, whilst also being strong enough to last the test of time for a piece which will be moved around and used a lot." Check our her post for step by step guide! Gorilla Glue is available at your local Bunnings Warehouse

11.01.2022 Barker’s Rich Chocolate Sauce is a great match for ice cream, but is also delicious when paired with other tasty sweet treats! We love this Chocolate Mug Cake from @peachwater. #barkers #dessertsauces #chocolatemugcake #delicious

10.01.2022 With research proving our built environment has a significant effect on our overall wellbeing, there has been a steady increase in the use of decorative timber in homes as we search for a deeper connection to earth and nature indoors. A stunning choice for a homes cabinetry and joinery that achieves a natural aesthetic is Big River Group ArmourCab, a new generation of engineered Australian decorative wood panelling. Available in Blackbutt, Spotted Gum and Hoop Pine, Armour...Cab adds harmonious design and plays an important role in marrying indoor and outdoor spaces. #timber #wellbeing #nature #birgrivergroup #builders #architects #home #trends

10.01.2022 Introducing Bondi Local, just launched handmade solid colognes! The range of five scents takes its inspiration from local Bondi landmarks The highly concentrated wax-based colognes are designed to be sleek with a long-lasting fragrance Recently featured in Onya Magazine. Pick up a bar today at www.thebondilocal.com.au

10.01.2022 You might not be able to go out fine dining just yet but who said you cant set the table with Corelle Australia and play pretend!

10.01.2022 Have you spotted the new @myhaven_au home fragrance collection at Woolworths yet? The range offers a variety of styles & fragrances including Vanilla Sugar, Coastal Jasmine & Coconut Waters. Check out this gorgeous styling of the range by one of our fave collaborators, Indah island co at her stunning Hamptons home!

09.01.2022 Our client, leading Animal Health company, Zoetis, has once again hit its yearly target, raising $100,000 to support the mental health challenges faced by people living in rural Australia. Through its close partnership with Beyond Blue, the grand total has now reached $500,000 since the joint campaign started in 2016 as Zoetis continues to commit its unwavering support for the charity. #zoetis #beyondblue

09.01.2022 Weve been working on the topic of resilience and what business and employees can do to maintain their mental wellbeing during COVID-19, with #AccessEAP. In the current climate, its important to manage the demands of COVID-19, such as social isolation, caring for our families, exhaustion, working from home or transitioning back to the workplace. Its vital to remember that we are not born resilient. We can develop coping strategies, including practiced traits and learned behaviours that will help us remain positive and deal with new challenges, says Marcela Slepica, Clinical Services Director of AccessEAP.

07.01.2022 Our client @bonnemaman_au dished out all the tropical vibes this Autumn. They recently partnered with recipe developer @jessica_nguyen_ who created this mouth watering Pineapple & Passionfruit Tarte Tatin using their new, limited edition Pineapple & Passionfruit Conserve. Check out her page for the full recipe!

07.01.2022 Heading to the Easter Show? Don’t forget to swing past The Chilli Factory's stand in the Woolworths Fresh Food Dome to meet the team and taste Australia’s finest chilli sauces! Guaranteed to set your taste-buds on fire

07.01.2022 Until June 3rd, you can get double Qantas Frequent Flyer Points on Softshades purchases* @luxaflexaus

07.01.2022 Now how good does this look? Delicious Flank Steak Tacos created by @skippersbbq for @thechillifactory with the Morning Afterburn which is a Hot Chilli Mango Sauce measuring at 43,000 Scoville Heat Units! Perfect for those looking to spice up their everyday favourites!

06.01.2022 Review on SCARmed... "For the past month or so Ive been using these gels from SCARmed AU to treat a surgery scar on my thigh thats about 1.5 years old. It doesnt really bother me as such as it is so high up on the thigh that unless Im in a bikini, youd probably never see it - but nonetheless, when I was asked to try the product, I thought, well why not!! SCARmed is an advanced clinically proven transparent silicone gel that helps soften and flattens raised scars, relieve any itchiness and discomfort, and fades red or dark scars, both old and new. Ive using the gel twice a day - ok, some days I forgot and only used once a day after my shower - and after about 14 weeks I stated to really notice a difference, with the red raise scare looking smaller, softer and lighter in colour too."

06.01.2022 To help people cultivate a positive mindset and improve their outlook on life, AtWork Australia in partnership with Monash University, has developed Positivum, an evidence-based assessment and health coaching program. The innovative tool profiles clients and provides insights into the areas they can work on to overcome personal challenges that could hold them back from finding work. The inspiring joint project aims to help thousands of unemployed Australians with mental health conditions, physical, or learning disabilities to access specialised coaching and help guide them to employment. Head here to find out more https://www.atworkaustralia.com.au/disability-employment-s/

05.01.2022 Check out the gorgeous Natalee Bowen Indah Island rocking the legendary Blundstone Australia work boots with class and style! With many of us using our iso time to spruce up the house, get yourself a pair of the #897s or #992s the original, fit for purpose work boot that makes light of hard work and keeps you feeling safe and confident. #blundstone #DIY #renovations #blundstoneworkboots

04.01.2022 Its #POTM time! The last few months we have been working with some incredible influencers who have been styling a new pot each month. This month was all about adding statement accent pieces to indoor and outdoor spaces with Tuscan Path, Limited Edition, Abstract Cylinder Face Planter which is the perfect pot to add personality to a room or garden space, available at Bunningsfrom RRP $8!

04.01.2022 Need a kickstart for your Meatless-Monday? @bluebird_bbq_crew recently paired @thechillifactory sweet chilli sauce, Todd River Dust, with a smokey cheese and it was a hit!

03.01.2022 We are having loads of fun working with our new games client supporting the launch of the world-first at home Escape Room Game Packs: TRAPPED. The range of three games will be promoted as the perfect Christmas gift and lockdown distraction for the whole family though a media relations and influencer marketing campaign.

02.01.2022 We love @ouraustraliangardens purple floral combination Thrill, Fill & Spill creation! Potted up in a @northcotepottery glazed terracotta pot, available at Bunnings.

02.01.2022 Make today so AWESOME that yesterday gets jealous! #FRIYAY

01.01.2022 Its #POTM time! This month was all about incorporating classic decor to indoor and outdoor spaces with Tuscan Path Stone Art Celine Pot which is a timeless piece and the perfect addition to any room or outdoor space, available at Bunnings from RRP $11.98!