Nicknack in Adelaide, South Australia | Marketing agency

Nicknack

Locality: Adelaide, South Australia

Phone: +61 8 8231 5600

Address: Level 4, Reid House 15 Featherstone Place 5006 Adelaide, SA, Australia

Website: http://www.nicknack.com.au

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21.01.2022 Proud to share our work for Applegate Humanely-raised natural & organic meat since 1987

19.01.2022 Proud to share our work on the website for the best wine region in the whole wide world McLaren Vale! Check it out here: https://buff.ly/2lFMmWX

18.01.2022 Proud of the website we designed for the McLaren Vale Grape Wine & Tourism Association! Behind the slick user interface was a lot of strategy that went into the structure of the website, which accommodates visitor-related content on the front, but also has a separate portal for Association members. Was a great opportunity to attract visitors to one of the best wine regions in the world that offers so many other experiences. Have a look here and let us know what you think: h...ttps://mclarenvale.info/ @McLarenValeWine See more

16.01.2022 (3/10) Natural Born Communicators: Celebrating the natural instinct of communication in all creatures. Would love to hear what you think! Why aren’t we talking already? ... Let’s communicate more! See more

14.01.2022 (2/10) Here’s the second instalment of our new illustrated series Natural Born Communicators: Celebrating the natural instinct of communication in all creatures. Would love to hear what you think! Why aren’t we talking already? Let’s communicate more!... #illustration #drawing #sketch #caricature #communicate #funnyanimals #designedtocommunicate #designinspiration #creativedesign #visualdesign #campaign #art #communication

12.01.2022 Applegate: Half time packaging Making kids’ lunchboxes healthy and attractive across America. Applegate were looking develop a new range of packaging for their Half Time range of kids’ lunchbox packs. From a branding perspective, the challenge was to find the ideal branding ratio between the Applegate master brand and the Half Time sub-brand. From a design perspective, the challenge was to attract Applegate Mums as the primary audience, as well as 9-10 year olds with a slight...ly male skew. The packaging also needed to clearly showcase the the components for each lunch pack including crackers, cheese, meat, Stonyfield squeezer and Annie’s snack. Which meant that aside from the Applegate and Half Time brand identities, there were partner identifies to accommodate as well. Nicknack worked within these clear boundaries to develop a range of packaging concepts around the idea of Food Revolution for the various lunch pack combinations, which would provide Mums with a healthy lunch alternative for their kids. Three packaging variants were created for the product: Turkey & Cheese Ham & Cheese Bologna & Cheese The product has proved to be a big success gaining 2,600 likes on Facebook when the product was launched

11.01.2022 (1/10) Today, we’re starting a new illustrated series Natural Born Communicators: Celebrating the natural instinct of communication in all creatures. Would love to hear what you think! Why aren’t we talking already? Let’s communicate more!... #illustration #drawing #sketch #caricature #communicate #funnyanimals #designedtocommunicate #designinspiration #creativedesign #visualdesign #campaign #art #communication

11.01.2022 Recent government directives means pubs, clubs, hotels and restaurants can’t serve patrons like they used to. But that doesn’t mean they can’t serve them at all! With our website package, you can be online with a template-driven site, getting patrons to review your menu and calling you with their orders. Call us on 8231 5600, or DM us today. #covid19 #coronavirus #businessasusual #bettertogether

10.01.2022 So fantastic to be able to deliver this year’s Annual Report for @AdelaideAirport !

09.01.2022 Adelaide Airport: ABD Signage Branding a company is one thing. But how do you brand an entire business district? One of the key strategic considerations in developing the new Adelaide Airport brand identity was to move away from its position as a transitory space where planes took off and landed and to reposition it as an Airport Business Centre where people visit for business and leisure. Keeping this objective in mind, the Airport Business District (ABD) was created as a ...sub-brand of Adelaide Airport. Envisioned as the destination of choice for multinational corporations and the top companies in Australia and within the State, the ABD required a comprehensive strategy that would position it as a business district. Whilst a website and various collateral items had been developed promoting the ABD, a comprehensive signage strategy was required which would brand the district on ground and create a branded sense of place. To this end a signage strategy was developed which would not only aid business visitors in finding their way around the ABD, but which would also demarcate the boundaries of Adelaide Airport; something that was not obvious to the public at large with the existing signage on site. The signage strategy took into account the use of GPS technology by first-time or infrequent visitors, which helped simplify the number of sign types required: LANDMARK SIGNS would let visitors know that they were entering the ABD; STREET NAME SIGNS would let them know whether they were on the right street; STREET NUMBER SIGNS would let them know how far they were from their destination. Thus the signage strategy was devised to give visitors confidence while navigating to destinations within the ABD. It also tied in perfectly with the three brand pillars of Ease, Seamlessness and Connectivity.

08.01.2022 Scotch College DARE Campaign Inspiring a school community to unite around a bold vision for the future. 2019 marks 100 years of Scotch College as one of Adelaide’s premier educational institutions. Under the visionary leadership of Principal John Newton, the school has developed a Live Well program that outlines Scotch’s vision for the future of education. Based on 6 pillars such as Sustainable Living, Food Technology & Nutrition, Physical Wellbeing, Wellbeing & Values Educ...ation, Global Responsibility, and Service Learning, the Live Well Program is a response to urgent global issues such as Food Shortage, Diabetes, Obesity, Suicide & Depression, International Conflict, and Poverty. These 6 pillars of the Live Well Program all come together in a new Wellbeing & Sports Centre that will be built over the next few years, for which a fundraising drive is underway. This entire centenary campaign was conceptualised by the client under the theme of DARE, for which Nicknack developed a range of collateral items. See more

05.01.2022 Annual Report for Adelaide Airport, using a brand to communicate the company’s performance. Whilst Nicknack has been delivering annual reports for Adelaide Airport over the past few years, this particular one was the first one to be developed after the rebrand. Aside from communicating key performance figures for the company from the previous financial year, this annual report had to make a statement about the new brand to a range of audiences, including:... Business Partners Shareholders and Stakeholders Government and Industry Bodies Staff and General Public The desired outcome for the report was that key audiences would view Adelaide Airport as a successful, dynamic and visionary organisation that is well on its way to achieving its goals. The local community should feel a sense of pride and ownership for all that Airport has achieved, being the gateway to South Australia. Nicknack’s design direction used the new brand identity to make a visual statement that was dynamic and professional yet friendly and engaging. The use of bold, angled lines infused the layout and images with a sense of energy whilst the use of the corporate gradient in typography helped headlines to stand out.