Nimlok Australia in Strathfield, New South Wales | Advertising agency

Nimlok Australia

Locality: Strathfield, New South Wales

Phone: +61 2 9642 8222

Address: 5/26 Cosgrove Road 2136 Strathfield, NSW, Australia

Website: https://www.nimlok.com.au

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25.01.2022 "First impressions are the most lasting" - Proverbs

25.01.2022 Flooring is an often overlooked component of trade show planning. Not only will this attention to detail give your booth that leading edge, but it will better represent your brand personality and style (especially compared to the unattractive trade show floor!). Dont forget to take into account logistical elements - many people will be walking on it throughout the day. Is it durable? Will it become dirty? Is it comfortable for your staff?

25.01.2022 Tech isnt just the latest trend, it is THE thing to help your brand at a trade show. In an environment where all exhibitors are fighting for delegates attention, the use of new technology has helped many of our clients engage with their customers better.

24.01.2022 Selling at a trade show is the ultimate test for a salesmen. Yes, making cold calls to uninterested prospects can be tough, door-to-door techniques arent much fun either, but selling at a trade show is unique because you faceoff head-to-head with other salesmen in real-time. So, whats the key to succeeding? Make the selling process as simple as possible for yourself ...be prepared! Work out in advance all the pain points your customer is feeling, what their responses might be, and how you can best create a solution for them.

24.01.2022 We hope everyone has a fantastic long weekend! What do you all have planned?

23.01.2022 The goal of our custom exhibit designs? Bringing your brand to life! Our custom exhibit designs are built to dazzle attendees and maximise your face-to-face marketing efforts. No matter what your companys needs, our exhibit designers approach each and every project as an original, incorporating a wide range of aluminium extrusions, laminates, fabrics, media and graphics resulting in an exhibit thats uniquely yours.

22.01.2022 Feeling overwhelmed about your trade show exhibition stand? Did you know that our team can manage everything from start to finish - including submitting build diagrams for approval, completing OH&S forms and requirements, arranging early build times, power orders, rigging, catering, forklifts, onsite storage and internet connection? Contact us today and lets get creating!

22.01.2022 We think this sums it off perfectly!

21.01.2022 Yes, its important to be visible in your trade show booth. But so to is it to network with the other stallholders. Take the time to walk the show floor and meet other exhibitors - you never know who you might meet and what connections could come in handy in the future.

20.01.2022 TIP: create you social media content plan before the trade show day! If youre not already utilising social media, then its time to start! But dont forget - youre going to be super busy on the day of your stand, and the last thing that will spring to mind is social media. So, be prepared and walk into the trade show with a content sharing plan - this not only reduces the stress of trying to engage in social media on the fly, but focuses your message to ensure you communicate the right points to your audience. You can use scheduling tools to write posts in advance - try buffer, hootsuite or later.

19.01.2022 What is the most memorable thing you have ever seen at a trade show?

19.01.2022 Before you attend a trade show or event, identify your goals for the event. For example, do you want to generate leads or sales? Or is your objective to expose your brand?

18.01.2022 We dont like to brag, but we think this stand deserves it. We are super proud of how our final design turned out for Ozurdex. Take our word for it - it was even more jaw-dropping in person!

18.01.2022 Yes, it's important to be visible in your trade show booth. But so to is it to network with the other stallholders. Take the time to walk the show floor and meet other exhibitors - you never know who you might meet and what connections could come in handy in the future.

17.01.2022 While giveaways are a great way to draw people to your stand, often these costs can add up - especially if they are given out to everyone (including people who might not be interested!). Instead, consider keeping these items at the back of the display and you can save them for truly qualified leads.

17.01.2022 Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated - Paul Rand

17.01.2022 Exhibiting in trade shows can be costly, so its important to do everything possible to ensure your success. One tip for success is ensuring booth visibility. Your booth location is important for visibility, so the sooner you can select your booth space, the better. As the old saying goes, the early bird gets the worm, and definitely applies to the world of trade shows as the best locations fill up fast!

17.01.2022 ...the art of storytelling!

16.01.2022 Some exhibition shows have in excess of 200+ stands. So, how do you stand out from the noise? With award-winning design and over 50 years of experience! Contact us today and find out how Nimlok can help your brand this year.

16.01.2022 As Australia and New Zealands premier booth builder, we work closely with our clients to produce designs that will promote your brand and take your product to the next level of trade. With over 50 years of experience and a network that incorporates over 42 countries, our goal is to create a ground-breaking exhibition stand for your business! Contact us today on 02 9642 8222.

15.01.2022 Best salesman tip: smile!

15.01.2022 Design can be art. Design can be aesthetics. Design is so simple, thats why it is so complicated - Paul Rand

15.01.2022 What experience are you giving your customers?

14.01.2022 "Fortune favours the bold" ...you only have one chance to make a first impression, so why not make it bold!

13.01.2022 Are you sure you want to have a stand at THAT trade show? Research the history of the trade show. Is it a newer trade show or has it been around for several years? This could impact number of attendees and overall success.

13.01.2022 With over 50 years of experience, we have done it all ...and more! From wood to fabrics, steel to alloys, plastics to glass, we create and build exhibits and displays out of all types of materials. Combined with state-of-the-art manufacturing facilities and printing, technology and expert craftsman, you are bound to have a custom exhibit that are as unique and original as you and your brand. DM us today to find out more.

13.01.2022 Whether its a photo booth, raffle, game or scavenger hunt, having some type of interactive component in your stand will encourage attendees to not only visit your booth, but captivate them to stick around and learn more about you. With so much competition, something that is fun and a distraction is bound to break up from the monotony of walking the show floor.

12.01.2022 We pride ourselves on being a premier global solutions provider for the trade show industry. We cover everything in order to simplify the process and decisions you need to make, ensuring that in each phase, we work to keep the costs down while maximising the quality. In essence, all you need to do is show up and we take care of the rest! Its no wonder why we have well over 50 years of experience. Contact us to find out more today.

12.01.2022 What does your post-event marketing consist of? A wrap-up blog? A follow up email to attendees?

10.01.2022 Secret weapon? Kindness! Kindness has the ability to maintain clients once you have lured them to your stand through the amazing designs!

10.01.2022 What big trade show plans do you have for 2020?

10.01.2022 Did you know that those who work close to nature report a 15% higher level of well-being and creativity? So, incorporating greenery could also make stand visitors feel more positive about your brand!

10.01.2022 Did you know that we also offer a range of exhibition stands for hire? Hello, big ideas! Goodbye, big budget! Contact us to find out how you can rent the perfect exhibition stand without breaking the bank.

09.01.2022 Deciding what colours to use in your stand? Bold colours can really help your booth stand out, but choose a maximum of three so your design doesnt become too busy. Work with your existing branding and incorporate it into the core design features of your stand, such as the flooring/carpeting and modular display elements. Avoid using too many images either (i.e. lots of product photos) as it will dilute the impact of your design. Instead choose a small number of really striking images to make an instantaneous impression!

08.01.2022 Raise your hand if you like really pushy salesmen? ...*crickets*... thats what we thought! Keep this in mind when you are presenting at an exhibition show. The last thing people want are salesman who are overly salesy! Let your stand, product, and smile, speak for themselves!

07.01.2022 When it comes to designing your exhibition stand, what are your biggest frustrations?

07.01.2022 "Design is the silent ambassador of your brand" - Paul Rand

03.01.2022 Want to bring your brand to life? That was more of a rhetorical question - of course you do! With over 50 years of experience and award-winning designs, it is our goal to showcase your brand in a way that not only thinks outside the box but attracts you to a range of new customers. Our innovative designs and transparent nature could be just to thing to get your brand noticed. Contact us for more info, and lets get this show on the road!

01.01.2022 Do you encourage your current clients to visit your trade show? Why not consider sending handwritten invitations to your customers and prospects inviting them to your booth or the event. Not only can this extra personalisation can go a long way, but will ensure that your stall is busy at all times!