Ogilvy Australia | Businesses

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Ogilvy Australia

Phone: +61 2 9373 6333

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25.01.2022 Michelin Impossible won an IPA Effectiveness Award! Not only that, we were also one of only seven campaigns to receive a special award, winning Best Small Budget. A big congratulations to our client KFC Australia and the Michelin Impossible team. See the full list of winners here: https://bit.ly/33PtIQp

23.01.2022 When COVID-19 hit, the ATO - like many organisations - was inundated with phone, email and live chat requests from Australians with complex support issues. Unfortunately, their chatbot function wasn’t helping as many people as they hoped. See how we worked with the ATO to improve the effectiveness of their chatbot for millions of Australians. #Chatbots #XD #ExperienceDesign #UX #UserExperience #COVID19

23.01.2022 How do you land a whole new group of customers, in the middle of a recession? Our Etcom Managing Partner Lou Petrolo reveals how brands can better engage with multicultural Australians, and why the time is now in this AdNews feature.

22.01.2022 Dealing with droughts, bushfires and plagues taught Georgie Waters a lot about determination and resilience; skills she’s drawn on throughout her creative career. See how her farming childhood prepared her for advertising in this LBB Online feature.

20.01.2022 Our Senior Copywriter, Georgie Waters, is making a statement. She’s launched a business selling ‘basics worth talking about’, with 1/3 profits being donated to organisations dedicated to ending workplace sexual harassment. Why 1/3? Because that’s how many people report experiencing workplace sexual harassment. You can check out the ‘This is a Statement’ e-shop here: https://www.thisisastatement.net/

18.01.2022 We love to see our team’s passion projects come to life. Our CD Ben Smith has produced this podcast, Love Stephen to commemorate the life of his grandfather who fought in the second world war, created with the original letters he sent during his service. You can listen to the first episode here. Lest we forget the sacrifices of all who served.

18.01.2022 Could sonics transform how we advertise? According to Wayne Smith, it could literally send shockwaves through radio creative. Find out more here.

13.01.2022 How we pitch, our work hours, consumer behaviours, media consumption and brand purpose all changed during the COVID crisis. How will they change again in our economic recovery? Our MD Michelle Holland weighs in for AdNews.

13.01.2022 We're pleased to share that Toby Harrison, our CSO, has been recognised as a Top 100 Creative Industry Influencer among some of the world’s best agency leaders. Congratulations Toby for this well-deserved achievement. See the full winners list here.

13.01.2022 As part of Mental Health Month, our CEO David Fox joined the WPP AUNZ podcast to share his tips for mental wellness, and how we’re all the CEO of our own lives and health. Have a listen here.

12.01.2022 Who supports small business? AAMI Does. We’re very proud to share our latest work for AAMI Insurance, putting the spotlight on their small business customers and supporting them beyond insurance.

11.01.2022 We’re raising a glass to anyone at the pub this afternoon, struggling to carry four schooners at once. This invention is for you.

10.01.2022 It’s hard to win an Effie, let alone 5! Congratulations to our client KFC Australia for being recognised for three highly-effective campaigns, and to our team for creating the outstanding work. See the full winners list here: bit.ly/326zoEy

10.01.2022 To shield our businesses against the shockwaves of a recession, it might be time to move onto a more useful vernacular See why our MD Michelle Holland believes it’s time to abandon ‘loyalty’ in this AdNews feature.

09.01.2022 For anyone building a chatbot, the platform choices are seemingly endless. The success however of your digital assistant lies in its experience design, according to our UX Consultant Chris Rusnak. Check out his 5 principles for a great chatbot platform here.

08.01.2022 What began as a Facebook competition has ended up in the Gerety Awards. Congratulations to our client Swinburne OES, and the team behind the Six-Word Scholarship campaign, for winning a Gerety Award in Digital Media.

06.01.2022 Keep your eyes peeled for our creepy Fanta cap this weekend. Happy Halloween from all of us at Ogilvy

06.01.2022 For the third consecutive year, we’re proud to announce that we’ve been titled Employer of Choice from the Australian Business Awards, as the only integrated creative agency acknowledged from the 54 companies recognised.

06.01.2022 Today is World Homelessness Day. So, as part of the No Home Address campaign we’ve given-up our home address for those who don’t have one. Our website home address is serving as a donation portal for Whitelion, raising funds to help provide homes for at-risk youths. Donations made today will be doubled, so visit our webpage to donate.

06.01.2022 Effectively collaborating with clients has always been important, in the current environment it has become crucial. Our ECD, Gavin McLeod, reveals what makes a great client in a project-driven landscape in this AdNews feature.

05.01.2022 2020 could be described as many things, but our Group Creative Director Chris Little is describing it as an ‘oddly-shaped opportunity’. See why in his feature for The Stable.

04.01.2022 Congratulations to our creatives, Tom Macphail and Jake Ausburn, who have been crowned the winners of the Snapchat Creative Council competition. Now, they’ll be working with the platform to bring the idea to live in the coming months. Stay tuned for the live campaign in 2021

01.01.2022 From growing up in Old Toongabbie, beginning in advertising, working in London and eventually leading an agency our CEO David Fox discusses his whole journey in his 5-minute interview with LBB Online. Read it here.

01.01.2022 You can’t be what you can’t see. So, without visibility on the amazing women in Australian sport, we can’t inspire the next generation of female athletes and reverse the trend of girls dropping out of sport. That’s why we’re especially proud to be part of Cadbury’s Women In Sport initiative, putting the spotlight on women from the AFLW, NRLW, Cricket Australia and the Matildas. Read more about it here: cadbury.com.au/community/getinthegame

01.01.2022 On World Homelessness Day, Australia’s household brands came together and gave-up their digital home address to raise money for homeless youth. We’re happy to share that in 24 hours, our #NoHomeAddress campaign raised over $220,000 for Whitelion to get young people off the streets. Read more here.

Ogilvy Australia | Businesses